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Tag: Rolling Stone India

  • Warner Music, JioSaavn launch artist discovery programme ‘Spotted’

    Warner Music, JioSaavn launch artist discovery programme ‘Spotted’

    Mumbai: Warner Music India and JioSaavn on Tuesday announced the launch of ‘Spotted’- an artist discovery programme designed to provide a powerful launchpad for artists. The programme was launched in partnership with Rolling Stone India.

    As a DSP, JioSaavn will collaborate with Warner Music India, to be able to release audio and video content.

    ‘Spotted’ will discover new artists from the East, West, North, and South regions of the country each month, across Hindi, English, and Punjabi categories. In addition to aiming for maximum representation from all regions, the partners will also ensure all discovered artists be supported with a robust plan to get them noticed across the industry.

    April onwards, aspiring musicians and singers will be able to upload their original tracks on a microsite. The programme will discover one artist per month who will be chosen by industry veterans, namely -Salim Merchant, Divine, Jonita Gandhi, and Papon. “Every language, every city, every dialect has its own melody. I am keen to see what Spotted will discover in the coming months,” said the playback singer and composer Papon.

    The discovered artists will be featured on the Spotted playlist on JioSaavn and in Rolling Stone India stories. With this initiative, Warner Music India and JioSaavn will create a program that will add value to the growth of the audio industry in the country.

    “We are constantly looking for fresh sounds and exciting music to share with our readers. Spotted adds to our endeavour to bring independent talent into the spotlight and give them an opportunity to shine. We hope to create more opportunities for artists across the county,” stated Rolling Stone India spokesperson.

  • Launching #HaqSeHipHop, an original content and concert series by Rolling Stone India and Qyuki

    Launching #HaqSeHipHop, an original content and concert series by Rolling Stone India and Qyuki

    MUMBAI: With an aim to chronicle and promote India’s flourishing hip-hop scene, leading music magazine Rolling Stone India and digital media firm Qyuki have joined hands to launch #HaqSeHipHop, a first-of-its-kind multi-platform property. 

    #HaqSeHipHop will celebrate the success stories of India’s top hip-hop artists, visionaries and emerging talent by means of an audio and video podcast, an inspirational video series, masterclasses and pan-India concert series.

    The featured artists in #HaqSeHipHop include breakout rappers Naezy and Prabh Deep, producer Sez, hip-hop collectives Swadesi, Dopeadelicz, Khasi Bloodz and more.

    WATCH THE PROMO for #HaqSeHipHop:  https://www.instagram.com/p/B3aTvXxAer5/?igshid=18joht5v7jxu

    Rolling Stone India and Qyuki have been early supporters and stakeholders in India’s hip-hop ecosystem from its fledgling days, and with #HaqSeHipHop, both endeavor to give the diverse hip-hop voices in India a definitive mouthpiece they can claim as their own.

    Long before hip-hop attracted mainstream attention, Rolling Stone India consistently employed its editorial platform to promote talent and report every development in the scene — the magazine was the first to famously feature emerging hip-hop talent on its cover in 2016, following it up with another cover in 2019. 

    Says Nirmika Singh, Executive Editor, Rolling Stone India, “The #HaqSeHipHop property is our way of honoring the hard work, hustle and hope in hip-hop. We are at the cusp of a music revolution in India and its biggest impact is currently being witnessed in hip-hop. As curators of pop culture, we want to tell as many compelling stories as possible – via podcasts, gigs and masterclasses.”

    As India’s premier digital media enterprise, Qyuki’s contribution in nurturing budding hip-hop talent is unparalleled. Together with Universal Music, it is the co-founder of The Dharavi Dream Project(TDDP), a non-profit committed to the promotion of music and arts, which runs the After-School of Hip-Hop, Asia’s largest hip-hop institution where under-resourced artists are equipped with knowledge and skills of rap, bboying, beatboxing, DJing and graffiti.

    Samir Bangara, Co-Founder & MD, Qyuki, says, “Since the birth of hip-hop in the late Seventies, its form and meaning have always been challenged and redefined by artists. To preserve the true spirit of expression as a birthright, we conceived ‘Haq Se’ (by right) which specifically promotes independent hip-hop talent. Our investment in promoting local hip-hop started with The Dharavi Dream Project six years ago along with Universal Music Group and with #HaqSeHipHop, we want to widen the platform and nurture the incredible diversity in the genre from across the country.”  

  • Twitter and Rolling Stone India partners live Twitter music gigs called #RollingWith

    Twitter and Rolling Stone India partners live Twitter music gigs called #RollingWith

    MUMBAI: Twitter India and music monthly Rolling Stone India has teamed up to kickstart a new bi-monthly partnership. Called #RollingWith, this curated partnership will see Indian indie musicians and visiting global acts perform live at the Twitter India #BlueRoom, and the performance will be broadcasted live on Periscope via @RollingStoneIN to reach fans across the country and the world on Twitter. Prior to and during the performance, the artists will also engage with fans on Twitter via exclusive video Q&As and more.

    Taking fan engagement from online to offline, a small set of fans, selected via Twitter, will also be invited to watch the gig live at the #BlueRoom.

    These ‘music-and-conversation’ video sessions will give music fans a new way of enjoying live music – with a side of social media infused banter. The series will aim to discover new artists, and offer a space where musicians and fans meet, talk music, and enjoy a nonchalant listening session. To make it a more inclusive experience for fans, artists will crowdsources lyrics, take a Twitter poll of their favourite tracks, make new album announcements, new tour announcements, share gig travel stories, or chat with fans live on Periscope while performing.

    The #RollingWith partnership kickstarted today with British pop sensation, The Vamps (@TheVampsband) that took place live on Twitter on Monday morning. The September and October line-up also includes artists such as Urdu rapper Naezy (@NaezytheBAa), Sandunes (@sandunesmusic), and Mumbai rapper Divine (@VivianDivine), Nucleya (@NUCLEYA) and Dualist Inquiry (@DualistInquiry).

    “Twitter is your live connection to culture, and fans flock to Twitter to share and connect with their favourite artists and other fans. We are thrilled to bring new experiences for music fans exclusively on Twitter with #RollingWith in partnership with Rolling Stone India. Through this initiative, we will be hosting curated performances from Indian indie artists and visiting global acts both on Twitter and live at the #BlueRoom, and will also give fans an opportunity to engage with their favourite musicians in new and unique ways. #RollingWith will feature both known and emerging artists to support the growing local music industry,” says Twitter head of media Partnerships, Southeast Asia Pratiksha Rao,

    Rolling Stone editor & publisher Radhakrishnan Nair, India says, “Rolling Stone India is committed to the cause of supporting artists as well as providing them with a platform to interact with their fans directly. We are happy to join hands with Twitter India for #RollingWith, which is a unique and exciting project in today’s social media-driven industry. We hope #RollingWith will go a long way in building and fostering an interactive community of musicians and fans.”

    The gigs will go live on @RollingStoneIndia on Twitter and Periscope, and will reach audiences across the country and the world via Twitter. For regular updates on artist line-up, follow @TwitterIndia and @RollingStoneIN. Follow the conversation with #RollingWith.

    The Vamps  (@TheVampsband) at the first #RollingWith Twitter gig

  • Twitter and Rolling Stone India partners live Twitter music gigs called #RollingWith

    Twitter and Rolling Stone India partners live Twitter music gigs called #RollingWith

    MUMBAI: Twitter India and music monthly Rolling Stone India has teamed up to kickstart a new bi-monthly partnership. Called #RollingWith, this curated partnership will see Indian indie musicians and visiting global acts perform live at the Twitter India #BlueRoom, and the performance will be broadcasted live on Periscope via @RollingStoneIN to reach fans across the country and the world on Twitter. Prior to and during the performance, the artists will also engage with fans on Twitter via exclusive video Q&As and more.

    Taking fan engagement from online to offline, a small set of fans, selected via Twitter, will also be invited to watch the gig live at the #BlueRoom.

    These ‘music-and-conversation’ video sessions will give music fans a new way of enjoying live music – with a side of social media infused banter. The series will aim to discover new artists, and offer a space where musicians and fans meet, talk music, and enjoy a nonchalant listening session. To make it a more inclusive experience for fans, artists will crowdsources lyrics, take a Twitter poll of their favourite tracks, make new album announcements, new tour announcements, share gig travel stories, or chat with fans live on Periscope while performing.

    The #RollingWith partnership kickstarted today with British pop sensation, The Vamps (@TheVampsband) that took place live on Twitter on Monday morning. The September and October line-up also includes artists such as Urdu rapper Naezy (@NaezytheBAa), Sandunes (@sandunesmusic), and Mumbai rapper Divine (@VivianDivine), Nucleya (@NUCLEYA) and Dualist Inquiry (@DualistInquiry).

    “Twitter is your live connection to culture, and fans flock to Twitter to share and connect with their favourite artists and other fans. We are thrilled to bring new experiences for music fans exclusively on Twitter with #RollingWith in partnership with Rolling Stone India. Through this initiative, we will be hosting curated performances from Indian indie artists and visiting global acts both on Twitter and live at the #BlueRoom, and will also give fans an opportunity to engage with their favourite musicians in new and unique ways. #RollingWith will feature both known and emerging artists to support the growing local music industry,” says Twitter head of media Partnerships, Southeast Asia Pratiksha Rao,

    Rolling Stone editor & publisher Radhakrishnan Nair, India says, “Rolling Stone India is committed to the cause of supporting artists as well as providing them with a platform to interact with their fans directly. We are happy to join hands with Twitter India for #RollingWith, which is a unique and exciting project in today’s social media-driven industry. We hope #RollingWith will go a long way in building and fostering an interactive community of musicians and fans.”

    The gigs will go live on @RollingStoneIndia on Twitter and Periscope, and will reach audiences across the country and the world via Twitter. For regular updates on artist line-up, follow @TwitterIndia and @RollingStoneIN. Follow the conversation with #RollingWith.

    The Vamps  (@TheVampsband) at the first #RollingWith Twitter gig