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Tag: Road Safety World Series

  • Sachin Tendulkar to lead India Legends Road Safety World Series season 2

    Sachin Tendulkar to lead India Legends Road Safety World Series season 2

    Mumbai: Master Blaster Sachin Tendulkar will lead defending champions India Legends in the second edition of the Road Safety World Series (RSWS), scheduled to be played from 10 September to 1 October 2022 in Kanpur, Raipur, Indore and Dehradun.

    Kanpur will host the opener, and Raipur will host the two semi-finals and final.

    New Zealand Legends are the new team in this edition and they will join the Legends of India, Australia, Sri Lanka, West Indies, South Africa, Bangladesh, and England during the 22-day event played primarily to create awareness towards road safety in the country and around the globe.

    The Road Safety World Series (RSWS) is supported by the ministry of road transport and highways, the ministry of information and broadcasting, and the ministry of youth affairs & sports. 27th Sports, backed by US-based 27th Investments, is the exclusive marketing rights holder of the league, while Professional Management Group (PMG) is the event management partner.

    Speaking about the Road Safety World Series Season 2, Road Transport & Highways union minister Nitin Gadkari said, “The Road Safety World Series is a very good initiative to create awareness towards road safety through cricket. We want every individual in this country to be aware of and obey every rule and regulation while on the road, and for that to happen, we have to create awareness among the people. I strongly believe that this series will be able to do and achieve the goal of saving lives on Indian roads.”

    Wishing all success to the event, I&B and Youth Affairs & Sports union minister Anurag Thakur said, “I am sure the Road Safety World Series will drive social change and work as an ideal platform to influence people’s mindset towards their behaviour on the road and road safety.”

    Viacom18 Hindi movies cluster business head Rohan Lavsi said, “Cricketing legends, a burning social cause and media platforms with unparalleled reach across India… The Road Safety World Series Season 2 has all the hallmarks of being a blockbuster! The league just got bigger with the inclusion of the New Zealand Legends and multiple cricketing legends across eight teams. This season we will be broadcasting the league on Colors Cineplex, Colors Cineplex Superhits and the newly launched Sports18 Khel while it will be digitally streamed on Voot and Jio. We want to ensure that cricket lovers throughout the country can watch the league across multiple platforms like cable TV, DTH, Free Dish and digital.”

    27th Sports CEO and co-founder Sangeet Shirodkar said, “The good thing about the Road Safety World Series is that it has support from all quarters. It is also not just about the legends, but a great platform for the automobile industry and road safety campaigners to show their commitment towards road safety using India’s most popular medium — cricket. We expect the RSWS to be a massive success with the audience on the ground and on television.”

  • Colors Cineplex announces robust content lineup until February 2022

    Colors Cineplex announces robust content lineup until February 2022

    Mumbai: Hindi movie channel Colors Cineplex has announced a slew of fresh and exciting content offerings until February. This includes the upcoming Abu Dhabi T10 series, several film premieres and Road Safety World Series in February 2022.

    The upcoming Abu Dhabi T10 league will start airing from 19 November onwards on Colors Cineplex, Rishtey Cineplex, Voot and Jio. On 19 December, the channel will telecast the world TV premiere of the biographical war film “Shershaah” starting at 7:30 p.m. Road Safety World Series will return in February 2022. The channel has announced a New Year programming lineup that includes Tamil blockbusters “Vijay Raghvan” starring Vijay Anthony, Rudhram starring Raghava Lawrence, and Malayalam blockbuster “Minnal Murali.”

    “The powerful combination of cricket and movies has helped Colors Cineplex grow and achieve new feats,” said Viacom18 business head – Hindi movies cluster Rohan Lavsi. “With the new and exciting lineup, our endeavor is to keep bringing an unmatched entertainment experience with a fresh yet varied content mix of movies and sports to our viewers.”

    The Abu Dhabi T10 features six teams consisting of legends like Faf Du Plessis, Chris Gayle and Yusuf Pathan, among others from 20 different nations, will play 35 matches in this series. Road Safety World Series is a tournament played by former cricket icons like Sachin Tendulkar, Virendra Sehwag, Yuvraj Singh is organized to create awareness about the safety rules on the road. The inaugural edition took place this March which was won by the host – India Legends.

    “Our Indian audiences swear by two things- cricket and movies and Colors Cineplex has been successfully delivering exceptional content on both fronts. With another exciting cricket league Abu Dhabi T10, the premiere of Shershaah and Road Safety World Series ahead of us, it will create new opportunities for our viewers and sponsors alike thus contributing to the growth of the channel,” said Viacom18 head – Hindi mass entertainment and kids TV network Nina Elavia Jaipuria.

  • Colors Cineplex’s Road Safety World Series rescheduled

    Colors Cineplex’s Road Safety World Series rescheduled

    MUMBAI: The organising body of the Unacademy Road Safety World Series — which comprises of the Professional Management Group (PMG), Viacom18 Media Pvt Ltd, BookMyShow, DNA Entertainment and Majestic Legends Sports Pvt Ltd. — has rescheduled the remaining matches of the league to a later date in the interest of public safety and following the advisory issued by Ministry of Health and Family Welfare.

    The remaining seven matches will now be played when the situation is conducive to hold public events with large gathering and there are no travel restrictions.The first four matches in the Road Safety World Series saw a tremendous turnout at all venues and huge following and engagement on air and the digital channels. The popularity of this five-nation T20 series, which is held to create awareness towards road safety in the country, grew with every passing day and tickets for the upcoming matches were sold-out much in advance.

    RTO Chief of Thane (Konkan Range) Ravi Gaikwad said: “The decision to reschedule the event has been taken as the most responsible course of action, to safeguard the health and safety of the cricket-loving fans, players and staff. The Government of India (GoI) has issued an advisory to ensure that no public gathering takes place in any sporting events and so it is important that we obey the government guidelines and hence this slight break in the tournament, but it will be back soon for the cause of road safety.”

    Rohan Lavsi, Head, COLORS Cineplex, Viacom18, the official broadcast partner of the series, said, “Whilst the first few matches began to a great start, ensuring the safety of our attendees, players and stakeholders comes first. The unfolding of COVID-19 has significantly affected the industry at large and assessing the health risks and in line with the government guidelines, we have decided to postpone the Road Safety World Series matches. We appreciate the enthusiasm and support everyone has extended to the league and will announce the future dates soon.”

    Melroy D’Souza, CEO of PMG, said: “The players were so excited to be here and playing in this series. They are a little disappointed that they had to leave midway, but they are thankful for the sensitivity shown by the organisers to reschedule the league. They all are looking forward to come back and complete the remaining matches as and when they will be held.”

    Sachin Tendulkar said it was the right step under the circumstance to reschedule the tournament. “The rescheduling of this series, held to create awareness about Road Safety, is unfortunate yet the right step. We all hope and pray that the spread of Novel Corona Virus is contained. It is nice to support the cause and spread the message of Road Safety and playing again with some old friends on the cricket field. I look forward to continuing to support this critical cause through the medium of sports.”

    Brian Lara echoed Sachin’s sentiments and added: “People are hungry for cricket, they are hungry to see legends, like (Virender) Sehwag and Sachin (Tendulkar), when they come out to play cricket. So I think this tournament was awesome. The competition was even more than I expected. It was very special, seeing Sachin back on the field again and seeing the crowd reaction. I think it's a great tournament which is for a cause. Road safety is such a huge thing in India, and not just in India but around the world. To be leading the charge on an improvement in that area, is great. People not only came to see the cricket icons from the past, but they also came in support of the venture, which is great. The situation is a little disappointing now but we are looking forward to come back and take part in the remaining games of the series.”

    The Sri Lanka Legends wicketkeeper Romes Kaluwitharana said: “Personally for me, it was special to come back to keep behind the wickets and open from the top of the order while smashing some big shots, just like the old days. Before we came down, we weren't expecting so many people to come and watch this tournament. But the love and support the cricket fans have showed us means a lot. I am grateful for the organizers to promote an important cause of Road Safety. It’s very important for us to take it seriously. While I am a bit little disappointed looking at the current situation, but I am glad that the organizers are taking the necessary steps to ensure everything is under control. I am looking forward for things to work out fine at the earliest so that we can come back and finish this series.”