Tag: RJ Naved

  • Chinese Wok launches its exciting cricket season campaign

    Chinese Wok launches its exciting cricket season campaign

    Mumbai: Chinese Wok, a Chinese restaurant chain, has launched its exciting cricket season campaign. The campaign is a delicious combination of irresistible food deals, exclusive match-day offers, and a star-studded social media lineup. The brand tied up with the popular influencer Uorfi Javed, known for her bold fashion choices, who created a stir with a custom-made “Chinese Wok” dress that took social media by storm.  Popular celebrities and influencers like Rashi Khanna, Dinesh Karthik, Dhanashree Verma, Samay Raina, Kanika Mann, RJ Naved and many others with a combined reach of over 10 million followers joined the campaign. They captured the essence of the brand in a unique and eye-catching way.

    Cricket fans will devour special “Cricket Combos” during matches, alongside ongoing deals like the popular Wednesday “Buy 1 Get 1” and the budget-friendly Sunday menu at flat Rs 149/- These fan-favourite offers will continue throughout the season, with daily surprises announced on social media, simmering the excitement. As Chinese Wok continues to expand with 200 outlets nationwide, it remains committed to offering the best and flavourful Chinese cuisine at affordable prices.

    “We’re thrilled with the results!” said Chinese Wok founder and MD Aayush Agrawal. “By combining delicious food, exciting deals, and engaging with star power, we are creating an unforgettable experience for cricket fans and foodies. We look forward to continuing the success with the ongoing T20 World Cup and establishing Chinese Wok as the preferred destination for delicious and affordable T20 season meals.”

    The T20 World Cup promises another season of culinary delights and exciting deals. Fans can expect to see their favourite cricketers and food personalities take centre stage, making it a delicious celebration of cricket.

    Get ready to savour the flavour! Celebrate every moment with Chinese Wok.

  • This Deepawali, Vi connected with and brought cheer to young students living away from families and loved ones

    This Deepawali, Vi connected with and brought cheer to young students living away from families and loved ones

    Mumbai: New Delhi is a student hub, a plethora of young adults who come here to pursue their education and in search of their dreams. Away from their families and the comfort of their homes, these students reside as Paying Guests, or in Hostels in student hubs like Mukherjee Nagar, Rajendra Nagar, Lakshmi Nagar. More often than not, course commitments or financial challenges prevent these students from being with their families and loved ones on the most auspicious festive occasion of the year. As India celebrates the biggest annual festival- Deepawali, India’s leading telecom operator Vi embraced the spirit of inclusivity with a special initiative for young students in Delhi.  

    Vi’s recent campaign Be Someone’s We showcases that even a small gesture is enough to make someone feel less left out, less lonely and cared for. Inspired by this concept, Vi’s Deepawali initiative sought to engage with and spread festive cheer amongst young students in Delhi. Vi tied up with popular RJ Naved for its Deepawali initiative in the city.

    RJ Naved paid surprise visits to popular student hubs/areas in Delhi and invited them to Vi’s Diwali activity setup. Naved placed surprise calls to the parents of the students to pass on his Diwali wishes. He also engaged with students through multiple activities to infuse the festive spirit, like Rangoli competition and his signature “Murga” prank. Students were also engaged in a unique activity involving “Cards of Connection,” a Be Someone’s We themed playing cards deck that had a unique challenge on each card.  The cards encouraged the students to connect with their loved ones and feel connected with them despite the physical distance. in their festive ethnic attire, the students set the stage ablaze with a Ramp walk, electric dance performances, and melodious musical performances.

    Naved also distributed sweet boxes among the students on behalf of Vi. The added sweet twist was that three lucky students won ‘Ticket to Home’ making their celebration more memorable.  

    Extending his Deepawali Greetings to the residents of Odisha, Vodafone Idea operations director- North Arvinder Singh Sachdev said, “Festivals are a time for families to get together…. but not everyone is as fortunate. Like thousands of Students, who travel miles away from home to Delhi with a vision to make a bright future for themselves but haven’t been able to go home to their loved ones. This Deepawali, Vi decided to practice inclusion and togetherness as per the cadence of our campaign Be Someone’s We and bring smiles to the faces of these students. On this auspicious festive occasion, we urge every citizen to do their bit and bring a little joy to someone. Together, we can ensure that everyone has a truly Happy Deepawali and no one feels left out or lonely”.  

    ‘Be Someone’s We’ reflects the collective effort to extend the joy and warmth of Deepawali to those who may be deprived of it due to various circumstances. It underscores the commitment of Vi to share the spirit of togetherness and inclusivity with all members of society.

  • Fenesta urges India to #ShutTheShor; unveils campaign against noise pollution

    Fenesta urges India to #ShutTheShor; unveils campaign against noise pollution

    New Delhi: Fenesta, India’s leading windows and doors brand rolled out its new campaign #ShutTheShor. The campaign which aims to raise awareness on noise pollution and seek solutions regarding this menace is LIVE across digital and social media platforms.

     Fenesta which is a part of the DCM Shriram group is known for its superior quality of windows and doors which is designed for noise insulation, weather-resistance, energy conservation and insulation against dust pollution.

    Noise pollution, for one, has increasingly become an irritating issue, especially for those residing in metro cities especially New Delhi, Mumbai and Kolkata. Noise is not just a nuisance anymore; it goes beyond mild headaches or a few sleepless nights. Beginning from the harsh horns of passing vehicles, the high volume speaker blaring music, your noisy and loud-mouthed neighbor – all these constant, incessant noises can wear us down and wreak havoc on our nervous systems, potentially leading to increased anxiety, stress, and other health issues.

    Speaking on the campaign, Saket Jain, Business Head, Fenesta said “Noise pollution has moved on from being just an irritant. There is enough research to illustrate how constant exposure to noise can affect our physical and emotional health. Therefore, being a strong advocate of ‘peace of mind’, we just had to do something about it, and we are proud that we did something to curb noise pollution. The campaign also invites citizens to come and raise their voice against this rising problem.”

    Considering the rising prevalence of noise pollution in cities, Fenesta conceptualized the campaign #ShutTheShor which aims to promote peace and shut the unwanted noise from every part of our lives.

    The campaign kicked-off with an initiative on Radio Mirchi 98.3 which was supported by engagement initiatives across various digital and social media platforms. The first leg of the campaign saw RJ Naved celebrate ‘Shorless Diwali’ with the hearing impaired children. The video of the party on social media was widely shared.     

    On radio, leading RJs of Radio Mirchi will drive the campaign each in their own different ways to ensure that the message reaches as many people as possible. Giving further impetus to the campaign is the film that was launched on all digital platforms.  The film illustrates how the excuses that we, the perpetrators of noise pollution, make are only adding to the noise. This is further being supported by initiatives on social media and other activities will continue year round. Post-release of the video, a contest was launched asking the audience to click a selfie and post in the comment section to raise voice against noise.

    Link to Film: https://www.youtube.com/watch?v=wq9SPa2ak44&t=2s

    Link to collaboration with Radio Mirchi:

    https://www.facebook.com/mirchi983delhi/videos/661986304326214/

  • Mirchi associates with Delhi govt on substance use

    Mirchi associates with Delhi govt on substance use

    MUMBAI: Radio Mirchi has culminated the second season of Mirchi Degree and educated students on the issues of substance use.

    Radio Mirchi 98.3FM – a leading radio station, saw the culmination of its flagship campaign, ‘Mirchi Degree’ to to boost the confidence of every student. This year, Mirchi has associated with the Government of Delhi to talk about the sensitive issue of usage of drugs by college students.

    The campaign, which started last year, is curated to encourage students to believe that it is not only the formal degree that will take them to heights but the unconventional talent hidden in them also plays a vital role to achieve success. This year, the campaign was endorsed by celebrities such as Ajay Devgn, Varun Dhawan, Raj Kumar Rao, Ileana D’Cruz, Shreyas Talpade and Esha Gupta. The initiative was aimed to address the issue of substance use and compelled students to get high only on their talent and not on any substance.

    As part of the activity format, fully branded activity vehicle was deployed in campuses in Delhi/NCR including elite colleges like SRCC from the Delhi University North Campus. Led by RJ Naved, Radio Mirchi team along with the Mirchidaar RJs invited the students to showcase their talent through Live performances inside the bus and provided them a chance to earn a Mirchi Degree.

    With the students posting funky pictures on their social media handles, RJ Naved was seen entertaining and cheering them.

    As part of the drive, Mirchi spoke to several addicts, peddlers, doctors, NGOs to shed light on the growing concern. To spread the message, the Mirchi team conducted both on-air and on-ground activities to college campuses in Delhi NCR.

    Radio Mirchi cluster head Pritesh Chothani said, “The idea that passion is as important as education, we want all students to be confident of their talent and stay away from substance. Talent will take you far, anything else will not.”

  • Discovery’s ‘India Best Jobs’ to feature those who followed ‘inner calling’

    MUMBAI: Discovery Channel, India’s leading destination for factual entertainment, is launching a new series titled ‘India’s Best Jobs’ which will feature 13 extra ordinary individuals who followed their inner calling and turned their passion into profession. Hosted by popular actor and singer Meiyang Chang, the series decodes the careers of select trendsetters who chose unusual yet extremely successful career paths proving to the world that ‘Aaj ke India mein sab kuch mumkin hai!’. The series opens a world of possibilities and breaks myths around jobs and careers for the youth of India. The show has generated lot of advertiser interest – Bluestar Water Purifiers, Project Management Institute, Kirloskar and Abbott Healthcare have come on-board as on-air partners.

    It will premiere on July 01 and will air every Saturday at 8pm.

    The series will feature ‘a day in the life of’ each of the individuals with Chang delving into the reasons behind their bold career choices. Each episode will answer the HOW, WHY & WHAT of these life-changing decisions and the misconceptions, ridicule, criticism that each one had to overcome to pursue their dream jobs. The series features well known personalities including RJ Naved, stand-up comedian Zakir Khan, chef Ranvir Brar, fitness trainer to the stars- Prashant Sawant and celebrity yoga instructor Anshuka Parwani, amongst others.

    Discovery Networks Asia-Pacific VP & head of real world products – South Asia Sameer Rao said, ‘India’s Best Jobs’ is an important step in our endeavor to showcase programming reflective of Indian zeitgeist. This series is a salute to the extraordinary individuals who lived their lives without limits and reveled in their passion.”

    Featured artists:

    •       RJ Naved – Star Radio jockey of a renowned FM channel, Naved is famous for playing pranks on his listeners. Interestingly, Naved discovered his passion and mastered the art of mimicking people at a very early age.

    •       Ranvir Brar- A celebrity chef, TV show host, successful restauranteur, a food stylist and an executive chef for one of India’s leading hotel chains. The episode delves into how he was inspired by the local kebab vendors in Lucknow to pursue his love for food and how he took his passion to the next level and was named as the youngest executive chef in India at a young age of 25.

    •       Prashant Sawant- A celebrity personal trainer who has been working in the fitness industry for more than two decades. The go-to trainer for Bollywood’s elite including Shah Rukh Khan, Abhishek Bachchan, Ajay Devgan, Varun Dhawan and Alia Bhatt. The episode will give a sneak peek into his life, both professional and personal, including views from many of his esteemed clientele, his loyal followers, his wife and other family members.

    •       Anshuka Parwani- A celebrity yoga instructor based in Mumbai. Her clientele includes Kareena Kapoor, Saif Ali Khan, Jacqueline Fernandez and Tushar Kapoor. She is one of the renowned aerial yoga experts in India.

    •       Zakir Khan- An Indian stand-up comedian, writer and presenter. He had won Comedy Central’s India’s Best Stand Up Comedian competition and rose to fame in 2012.

    •       Avi and Anita Malik – An ex-Indian Air Force fighter pilot, Avi Malik, along with his wife Anita Malik, founded Temple Pilots paragliding club. Over the past 18 years, they have taught paragliding skills to over 500 individuals. They both left high-flying corporate careers to pursue what they firmly believed was their eternal calling – paragliding. Avi and Anita were the first ones to professionalize the sport in India and recently also trained a visually impaired person to complete his first ever solo flight.

    •       Manoor Sachdeva – Founder and Director of Canine Solutions Rehabilitation Centre, Manoor is a dog behaviorist and looks after as well as treats dogs with issues like anger management, excessive timidity, anti-social behavior and more. Manoor along with his wife Anjali runs this centre at their farm Phoebe’s Farm, named after their dog Phoebe. Manoor credits Phoebe for teaching him everything there is to know about handling dogs of all kinds.

    •       Siddhartha Joshi – One of India’s most successful and followed travel bloggers, who strongly believes in the power of travelling to build bridges and break down barriers. Through his blog called ‘The Wanderer’, Siddhartha shares his passion for meeting and interacting with new people while travelling. His biggest dream is that one day the world will know no boundaries, and people will be able to travel anywhere, visa-free.

    •       Vijay Singh Ajairajpura – Hailing from a Rajput family in Jaipur, biking runs in his blood. His father used to race for Jaipur Motorcycle club in the 70s and his grandfather organized the first all-India MotoX race in Jaipur in 1977. Vijay is proud of his Rajputana heritage and founded Rajputana Customs, one of the first custom motorcycle operations in the country.

    •       Akriti Khatri- Akriti always had a curious mind and a knack for investigations which led to Venus Detective agency, India’s leading female private detective agency. Her agency provides services like Pre-matrimonial, Post-matrimonial, Infidelity/Adultery, Divorce Cases, Surveillance/Follow, Missing Person, Under Cover Operations, and Loyalty Test etc.

    •       Shivang Mehta- A journalist turned PR professional; now a traveler and natural-history photographer, Shivang Mehta wears many professional hats. His love for the forests of Kumaon pushed him to leave the cozy comfort of corporate offices and start an organization Nature Wanderers with Corbett as the main area of work. An official trainer for Canon India, Shivang conducts wildlife photography workshops across India, Sri Lanka and Africa.

    •       Harpreet Bacher- ‘The Wedding Story’ is the brain-child of Mumbai-based photographer and cinematographer Harpreet Bachher. Filming, photographing, editing and showcasing a crisp cinematic record of weddings in a well-scripted, and visually stunning way is all what he seeks in his life. His clientele includes Aahana Deol, Divyanka Tripathi and many others.

  • Radio Mirchi presents ‘Diwali Specials’

    Radio Mirchi presents ‘Diwali Specials’

    MUMBAI: Delhi is in the jamboree mood and to heighten the diwali spirit, Radio Mirchi 98.3 FM has lined up an assortment of engaging programmes, offering ‘something special’ for all Delhites.

    To kick off Radio Mirchi’s repertoire of the Diwali week, Hello Delhi and Bumper-to-Bumper, the morning and evening drive time shows, have an exciting lucky draw, Hotshot ki diwali hot hot, in place. All the listeners who call on these two shows will be the participants and up for grabs are attractive prizes. Adding up to the excitement, the station has roped in the Shah Rukh Khan as the Radio Mirchi RJ, who will interview the Don team in his Don style each day till 20 October on Hello Delhi. He would also chat up about his latest movie Don.

    The listeners will also get an opportunity to win those desirable Oakley sunglasses, by answering simple questions based on the movie Don.

    On the station’s celebrity chat show Khubsoorat the stars will share their Diwali plans with the listeners. This time round everyone can make their own Diwali decorations by learning it the right way from women who are experts in the craft on the show. RJ Anu will enlighten listeners on everything that is to do with Diwali, from shopping to organizing Diwali parties to what’s in – what’s out, and lots more.

    On Bumper-to-Bumper RJ Naved will catch Delhi off guard with his pranks in Diwala per tadam te tudum. He will be out on the streets, in shops, offices, restaurants asking people – aap iss diwali kiska diwala nikalna chahte hai.

    To add some Bollywood dhoom to the dhamaka season Radio Mirchi’s Total Filmi has come up with Bollywood ke bamb patakhh’, a special where Delhi will vote and devote crackling titles like ‘phuljhadi’, ‘anar’, ‘ladi’, ‘chakri’ etc to the bollywood stars.

    Dr Love will be presented with a twist – Diwali per love bhi happy – this time around the callers will share their romantic love stories and set the mood for timeless Romeo Juliet saga.