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Tag: Ritabhari Chakraborty

  • Kalyan Jewellers launches Durga Pujo campaign with Ritabhari Chakraborty

    Kalyan Jewellers launches Durga Pujo campaign with Ritabhari Chakraborty

    Mumbai: Kalyan Jewellers, one of India’s largest and most trusted jewellery brands has kickstarted its Durga Pujo festivities with the launch of its iconic ad campaign featuring Ritabhari Chakraborty. The ad campaign aims to embrace the spirit of Durga Pujo as they celebrate the strength of Maa Durga and beautifully highlights the modern woman, who is becoming more empowered, self-dependent, resilient and inspirational, like Goddess Durga.

    This compelling ad campaign takes you on a mesmerizing journey through the vivid colours of Durga Pujo, the rhythmic beat of dhaak drums, the mishit (sweets) and upahara (presents), the shringaar (adornment) and the divine embrace of Maa Durga’s presence. It pays tribute to the essence of Durga Pujo – a time of togetherness, love, and joy.

    Apart from the specially curated Pujo-centric collection Sankalp, Kalyan Jewellers has also announced the introduction of its limited edition Maa Durga Gold coins for patrons who want to purchase these keepsakes or thoughtful gifts.

    Speaking about the campaign, Kalyan Jewellers’ regional brand ambassador Ritabhari Chakraborty said, “We are thrilled to unveil this beautiful campaign that celebrates the perfect embodiment of the modern Indian woman. Durga Pujo is a time of immense joy and cultural significance, and it is an honour to be part of a campaign that captures the essence of this celebration and the strength of Maa Durga. Through this campaign, we hope to inspire and celebrate women who are achieving their dreams and making a positive impact in our society.”

    As part of the Pujo and Diwali offer, Kalyan Jewellers is offering customers with a complimentary 1-gram gold coin on every Rs 50,000*. This offer is applicable on a minimum purchase of Rs 1 lakh.

    The ad campaign pays a beautiful tribute to women who are carving their own destinies, empowered by Maa Durga’s divine blessings. Ritabhari Chakraborty, the regional brand ambassador for Kalyan Jewellers, is the embodiment of this spirit – a talented and empowered woman who represents the aspirations and dreams of modern Indian women. It offers a captivating visual experience, immersing viewers in the vibrant celebrations of Durga Pujo, taking inspiration from the region’s cultural richness and traditions.

    For more information on the brand, its collections and offers, visit https://www.kalyanjewellers.net/

    T&C Apply*

  • TV9 Bangla announces mega Telethon to celebrate Bangaliana on 6 Feb

    TV9 Bangla announces mega Telethon to celebrate Bangaliana on 6 Feb

    Mumbai: TV9 Bangla is set to hold its landmark programme “Bangaliana Telethon” to celebrate the channel’s first anniversary. The programme will be aired LIVE on 6 February (Sunday) 2pm onwards.

    The telethon will celebrate the achievements of Bengalis across the globe as well as conduct candid discussions on their glorious past and present. There will be a freewheeling discussion in which eminent, and accomplished Bengalis in various fields such as literature, culture, music, films, theatre, politics, business, industry, and women empowerment will participate.

    Hosted by the TV9 Network’s CEO Barun Das, this telethon will be co-hosted by celebrities such as filmmaker Gautam Ghosh and actors Arpita Chatterjee, Anirban Bhattacharya and Ritabhari Chakraborty.

    The discussion will begin with broad- spectrum sessions divided into 11 segments on the significance of the past of the Bengalis, where they stand now and what is the way forward. The Bengal Renaissance, the period of awakening and arguably the golden period of achievements of Bengalis, would be a reference point of the discussions and how the race surged ahead to lead the nation in virtually all aspects of public life and creativity, the channel said in a a statement.

    TV9 Network CEO Barun Das said, “TV9 Bangla would mobilise and sensitise about 10 crore Bengalis in the quest for their glory. To deliberate on the present and think of a roadmap for the future. We intend to set up an advisory board consisting of eminent personalities who are the legends in their respective fields. The exclusive board would enrich the endeavor and guide us through this journey for our mission seeking rejuvenation of Bangaliana.”

    Some of the deliberations will focus on whether the lack of entrepreneurial spirit of Bengalis or their quest for a safe and secure life as an employee doing a job poses an impediment to their entrepreneurship, the relevance of Bengalis in national political arena, the rather small market for Bengali films and books, the lack of “professionalism” of Bengali theatre, the position of women empowerment among Bengalis, the state of the state of the music industry in Bengal.