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Tag: Rishika Lulla Singh

  • Rishika Lulla Singh, CEO, Eros Digital honored at BW Business World 40 Under 40 Awards and Summit

    Rishika Lulla Singh, CEO, Eros Digital honored at BW Business World 40 Under 40 Awards and Summit

    Mumbai, October 1, 2018: Eros International, a leading global company in the Indian film entertainment industry, announced today that Rishika Lulla Singh, CEO Eros Digital was recognised as one of the 40 winners at the 2nd Edition of the prestigious 40 Under 40 Awards by BW Business World held on September 27, 2018 in New Delhi, India.
    Ms. Singh was among the selected Young Business Leaders below the age 40, who were awarded for having demonstrated exceptional contribution in their work and personal growth and building new businesses or are making a difference in the success of their companies. Her role in building Eros International’s leading on-demand South Asian Entertainment Video Service Eros Now accessible worldwide to viewers across internet enabled devices including mobile, web and TV earned her the coveted place in the top 40 under 40 leaders, nominated from among almost 300 entrepreneurs across India.

    Speaking on the recognition, Rishika Lulla Singh, CEO Eros Digital said, “I am very honoured and humbled to be included in this significant list. The award reaffirms my resolve to continue Eros’ vision to revolutionise and uplift the digital entertainment eco system with Eros Now. Backed by a visionary management and a fantastic team, we remain committed to enriching the experience of entertainment loving consumers across the globe’.

  • Rishika Lulla Singh shines at Pride of India – Celebrating the 71st Year of India’s Independence, Awards & Summit by Asia One Magazine

    Rishika Lulla Singh shines at Pride of India – Celebrating the 71st Year of India’s Independence, Awards & Summit by Asia One Magazine

    MUMBAI: Rishika Lulla Singh, CEO of Eros Now, India’s premiere video OTT platform, was recognized and awarded for setting example with her commendable work under the categories ‘Most Influential Leaders 40 under 40’ and ‘The Women’s Empowerment Principles Leadership Award 2018’ at Pride of India – Celebrating the 71st Year of India’s Independence, Awards & Summit held last night. Presented by AsiaOne Magazine and URS Media, the awards recognize business leaders for their exceptional contribution towards gender equality. 

    Owing to her entrepreneurial and leadership qualities, Rishika was honored with the inclusion of her name in ‘Most Influential Leaders 40 under 40’ list. Her vision of revolutionizing the existing structure and uplifting the digital entertainment ecosystem which started in 2012 with the launch of Eros Now, has helped her create a league of her own. These awards celebrate and acknowledge her contribution towards enriching the entertainment experience of viewers across the globe. 

    On this occasion Rishika Lulla Singh, CEO, Eros Digital said, “I feel humbled to have received the 40 under 40 along with an honor that stands for and promotes gender equality. Recognitions like these are a testament of our dedication in building a strong content ecosystem. Women provide a key balance between logic and instinct, and in a dynamically changing world it is important to meet that balance as well as nurture female talent across the spectrum. I have been fortunate in leading a team of enthusiastic professionals who share a common goal of making Eros Now the ultimate digital entertainment destination.”

  • Eros Now partners with Leading Indian Online Supermarket Grofers to Grow Customer Base

    Eros Now partners with Leading Indian Online Supermarket Grofers to Grow Customer Base

    MUMBAI: Eros International PLC (NYSE:EROS) (“Eros”), a leading global company in the Indian filmed entertainment industry, announced today that Eros Now, it’s cutting-edge digital over-the-top (OTT) South Asian entertainment platform, has entered into a partnership with Grofers, a leading Indian online supermarket. As part of the association, Grofers’ Smart Bachat Club (SBC) Annual Plan will now have access to Eros Now’s rich library of over 11,000 film titles, original shows and music videos. The offer is available to both, existing and new customers of Grofers SBC annual pack subscribers, which is currently priced at 449 Rupees per year.

    Launched in January this year, Grofers Smart Bachat Club, is the first of its kind and now the biggest loyalty program in the grocery segment. The membership-based service enrolled 50,000 members within the first two weeks of its launch and currently has over 500,000 subscribers. The program gives consumers access to over 3,000 products at wholesale prices. Apart from this, Smart Bachat Club members get special discounts and cashback offers during sale days including exclusive bank offers. The subscribers are also eligible to avail lower prices when they shop for dairy, fruits and vegetables and pharmacy at offline stores that are part of the Smart Bachat Club network.

    Commenting on the partnership, Rishika Lulla Singh, CEO, Eros Digital said, “It is an exciting development for Eros Now to join hands with Grofers – India’s leading low price online supermarket.  Processing and sharing large quantities of data has led to some significant disruptions in the design of business models, especially in the Indian retail sector. With Grofers’ extensive customer reach, we are looking at expanding our subscriber base and giving them access to our compelling and engaging content. Always being ahead of the curve, this partnership further reaffirms Eros Now’s leadership position with regards to unique marketing tie-ups”

    Commenting on the partnership, Albinder Dhindsa, Co-founder and CEO of Grofers said, “We are delighted to partner with Eros Now, as a part of our endeavor to reach out more and more consumers with Smart Bachat Club, a first of its kind and now the most successful grocery loyalty program in the country.  Since its start in January 2018, SBC has given a strong boost to our business. The subscription offering, where the customer pays in advance for special pricing on items has crossed half a million subscribers already and is expected to touch one million by 2018 end.”

  • Eros Now Announces Partnership with InMobi

    Eros Now Announces Partnership with InMobi

    MUMBAI: Eros International PLC (NYSE:EROS) (“Eros”), a leading global company in the Indian film entertainment industry, announced today that Eros Now, it’s cutting-edge digital over-the-top (OTT) South Asian entertainment platform, has partnered with InMobi, a global provider of enterprise platforms for marketers.

    The association will enable advertisers to directly monetize on Eros Now’s video platform, which boasts an audience of over a 100 million registered users, dedicated to Bollywood and movie streaming. This exclusive partnership will give brands and advertisers in India a unique opportunity to experience an end-to-end playbook that spans innovative video and ad formats, dynamic in-content placement of high-quality movies, and music videos and originals across devices. In addition, Eros Now will also adopt InMobi’s disruptive mobile-first advertising platform to market content through the in-app video universe across India. It will unlock a fantastic avenue for brands to engage with their audiences on a native video platform hosting Bollywood and movie content, which up until now had principally been out of the advertiser purview.

    Commenting on this association, Rishika Lulla Singh, CEO, Eros Digital, said, “With the advertising landscape transforming into immersive engagement, brands can now leverage deep story-telling to collaborate with the audience. The digital penetration is seeing an incremental growth across cities in India and the consumer is increasingly spending much more time on their mobile devices than they did a few years ago, making it one of the most sought-after platforms for advertising. We are happy to join hands with one of the leading advertising platforms in India and aim to continue providing a seamless experience to all our subscribers.”

    Naveen Tewari, Founder and CEO, InMobi, said, “Our association with Eros Now marks an industry first partnership in the OTT space which is the next big thing after the app economy. It will be a trendsetter in many ways. Our distinction lies in our core business which centers around the primary screen – Mobile; making this an organic progression for us, and that’s where our decade-long expertise also comes at play. Our full-stack mobile OTT solutions hinged on in-app and our video-first platform will not only allow for deep brand integrations but will improve the overall efficacy of content monetization, driven through Eros Now’s original video content.”

    India’s OTT video viewing is expected to grow by 355 million by 2020 as per a Deloitte report. With this partnership, Eros Now will open-up avenues for both traditional and non-traditional brands to engage with their target audience. Mobile in-app advertising is a highly personalized segment, and by using InMobi’s technology and innovation, Eros Now will give advertisers access to creative optimization, re-targeting and data-driven decision-making, capability to run ads, and to be the market leader.

    With this partnership, the two companies will work in close cooperation to devise a go-to-market strategy, offering integrated advertising and marketing solutions for Eros Now.

  • Eros Digital’s Rishika Lulla Singh bags women leadership award

    Eros Digital’s Rishika Lulla Singh bags women leadership award

    MUMBAI: Eros Digital CEO Rishika Lulla Singh has bagged an award for her proven leadership in the industry. Under her guidance, Eros International’s digital venture has touched new milestones as wells as contributing close to 25 per cent of Eros’ overall revenues.

    The leader, who has been instrumental in spearheading the growth and development of Eros Now, has won the award for ‘Women Leadership in Industry’ at the recently concluded ‘Times National Awards for Marketing Excellence’.

    “I am honored to receive this award and strive to influence other young talent in the industry. Having said that, the growth of Eros Digital is a combined effort and not achieved by one person. Eros as a company has always allowed me and my team the flexibility to work in an open environment and it is their fortitude and passion which allows such possibilities to turn into reality,” she said.

    Other than this prestigious award, Eros Now also won an award for the movie Munna Michael in the digital advertising award category. The movie won the award for Best Social Media Marketing Campaign.

  • Eros Now launches new app for FIFA fever

    Eros Now launches new app for FIFA fever

    MUMBAI: While the FIFA fever has overtaken the world, over-the-top (OTT) platform Eros Now has launched an app dedicated to football lovers across the globe. The new app called Eros Now Betz has been launched in association with Dab Gaming.

    Eros Now Betz is available across Android and Apple devices. Allowing users to be a part of the on-going matches and experience victory as their teams also win along, it will increase the audience engagement. Users will be able to earn points for every correct prediction that they make while the matches are being played in real-time.

    “With Eros Now Betz we continue to invest in providing contextual and deep engagement to our viewers around the world. Our recent association with IPL RCB provided some interesting data on how we can leverage topical sporting events and the launch of the Eros Now Betz app further extends this into the world of Football. The thrilling and action-packed World Cup just got more exciting for audiences who can now participate real time,” Eros Digital CEO Rishika Lulla Singh commented on the launch.

    Eros Now Betz users will also win a free month of content accessibility to Eros Now’s unparalleled movie library of over 10000 films.

    “The World Cup is all about the entire world celebrating football together and we are delighted to be able to partner with Eros Now to bring betting for just the fun of it to their truly global audience. Eros Now Betz enables players to experience all of joy and buzz of betting and winning on World Cup matches without any of the pain of losing. We all think we know a bit about football, now Eros Now subscribers can prove who knows the most without having to line the bookies pockets,” Dab Gaming chairman Ben Walmsley said.

    Earlier this year, Eros Now made its debut in IPL as the title sponsor of Virat Kohli-led Royal Challengers Bangalore. The leading OTT platform which is mainly famous for its movie library has associated the brand name with two major sports events of the year.

  • Eros Now reaches 7.9 million Paying Subscribers as of FYE 2018

    Eros Now reaches 7.9 million Paying Subscribers as of FYE 2018

    MUMBAI: Eros International Plc (NYSE: EROS) (“Eros” or “the Company”), a leading global company in the Indian film entertainment industry, today announced that Eros Now, its cutting edge digital over-the-top (OTT) South Asian entertainment platform, has reached over 100 million registered users and 7.9 million paying subscribers worldwide as of March 31, 2018. This substantial growth in paying subscribers represents a 58% increase over the last reported quarter and a 277% increase from 2.1 million paying subscribers as of the fiscal year ended March 31, 2017.  The Company also today reiterated its previous guidance that its Eros Now paying subscriber base is expected to double over the next 12 months to approximately 16 million paying subscribers by fiscal year end 2019.

    Eros Now recently launched its first worldwide direct-to-digital original film, Meri Nimmo, in association with acclaimed director Aanand L Rai, to very positive critical reception. In addition, over the next year Eros Now is planning to launch a stable of feature films, made-for-digital originals films and over 20 original episodic programs, all of which will be available exclusively only on Eros Now to paying subscribers. In addition to exciting new content, several factors have contributed to the platform’s outsized growth including enhancement of the consumer experience on the Eros Now service, introduction of pioneering content innovations and renewed alliances with domestic and international content distribution partners including the major mobile telecom operators in India. The recent successes come as a result of the company’s unique partnership strategy, which has been built upon the agreements with various distribution partners over the past few years and has been key to delivering high quality subscribers with increased time spent on the platform. The steady and robust growth figures are an indication of the loyalty consumers feel towards the platform.

    Speaking on the significant development, Eros Digital, CEO, Rishika Lulla Singh said, “When we launched three years ago, our mission was to reach out to viewers looking for differentiated and quality content. In December 2016, we achieved 2.0 million paying subscribers which doubled to 5 million within a year. This quarter has seen a substantial leap resulting in 58% Q-on-Q growth. This benchmark is a testament to our strong content library coupled with a strong tech backbone. I am very confident of our original content line-up and we are geared up to experience an exponential growth in our paying subscriber base, this is just the start which will only get better.”

  • Eros Now Available on Amazon Channels

    Eros Now Available on Amazon Channels

    MUMBAI: Eros International PLC (NYSE: EROS) (“Eros”), a leading global company in the Indian film entertainment industry, announced today that Eros Now, its cutting edge digital over-the-top (OTT) South Asian entertainment platform, is now available to Amazon Prime members on Amazon Channels across the US and UK with subscription fee of 7.99 USD and 5.99 GBP per month. Access to Eros Now’s entertainment services through the program will include a 7-day free trial.

    Amazon Prime members can sign up for Eros Now through Amazon Channels to get access to Eros Now’s unparalleled movie library of thousands of films offering a wide range of Bollywood and regional language films, music videos and originals.

    Commenting on the relationship, Eros Digital, CEO, Rishika Lulla Singh says, “Eros Now’s integration with Amazon Channels in the US and UK further empowers us to reach out to millions of subscribers and provide them with rich and compelling content, from movies to music to TV content. Having crossed over 3.7 million paid subscribers and over 75 million registered users, this association enhances our customer acquisition strategy and further pushes the envelope in our endeavor to reach out globally to those seeking the best in entertainment on the go.”

    To learn more about Eros Now on Amazon Channels and to sign up visit: www.amazon.com/amazonchannels in the US and www.amazon.co.uk/amazonchannels in the UK.

  • Eros Now announces ‘Lakhpati’ contest

    Eros Now announces ‘Lakhpati’ contest

    MUMBAI: Celebrating the holiday season, Eros Now, the cutting edge digital over-the-top (OTT) platform from Eros International plc, a leading global company in the Indian film entertainment industry, has announced the launch of Lakhpati Contest. Lucky winners stand a chance to win Rs. 1 Lakh everyday for a period of 30 days as part of the promotions which begin today.

    In a very easy to participate format where the lucky winners literally get paid to enjoy watching the platform’s entertainment content, viewers can download the Eros Now app or register on the website and update their profiles while they watch their favourite movies and shows. The contest is open for free registered users as well as premium subscribers. Post accepting the terms and conditions on daily basis, registered users will have to watch atleast 60 mins of movies and shows from Eros Now’s vast content library while the Plus/Premium users need to watch atleast 30 mins to qualify for the Lakhpati contest.

    To ensure there is no bias or human intervention in the entire process, the winners will be selected by a computerised draw and  the process shall be overseen by third party auditors appointed by the Company.

    Registered users can enter the contest once every calendar week (Mon-Sun) ) and Plus/Premium subscribers can play every day. 

    Commenting on the initiative, Eros Digital, CEO, Rishika Lulla Singh said, “At Eros Now, its a constant endeavor to engage our customers in a wholesome experience and what better initiative than the Lakhpati contest to double the entertainment quotient and bring in more cheer for our subscribers this festive season.”

    The contest is open to viewers in India. For rules and regulations log on to www.erosnow.com

  • Eros Now enters South Africa with Telecel Global

    Eros Now enters South Africa with Telecel Global

    MUMBAI: Eros Now has become the first Indian OTT player to enter the South African market through a strategic partnership with telecommunications provider Telecel Global.

    As part of this partnership, Eros Now will be available to Telecel customers as a bundled service with their prepaid and postpaid data plans, IPTV and set-top box with multi-purpose quad service applications. Subscribers will now have access to Eros Now’s library of popular movies, music, TV shows, and originals. Eros Now will leverage on a committed number of annual paid subscribers from this association with Telecel.

    Commenting on the partnership, Eros Digital CEO Rishika Lulla Singh said, “We are excited to enter South Africa in association with Telecel. With this partnership, we continue to expand our global customer reach and strengthen our philosophy of being platform agnostic. Knowing the growing demand among South African viewers for online video content, we will be able to provide the best of Indian entertainment to customers, whenever and wherever they want it”.

    Additionally, Telecel Global is expanding its market presence and services into South Africa. Telecel Global CEO Aimable Mpore said, “This partnership with Eros Now is one step forward towards reaching out to our ethnic customers in South Africa by offering them content customised to their taste and bringing them closer to their mother land.”

    Popularly referred to as ‘The Mobile Continent’, South Africa has seen a high rate of mobile phone adaptation. As per a Nielsen report, mobile video is particularly prominent in African regions.