Tag: Revaa

  • Revaa launches ‘Her Day, Her Way’ campaign to empower young women on Daughter’s Day

    Revaa launches ‘Her Day, Her Way’ campaign to empower young women on Daughter’s Day

    Mumbai: Revaa, a brand in D2C feminine hygiene and menstrual health, is thrilled to launch the ‘Her Day, Her Way’ Campaign in celebration of Daughters’ Day on 22 September. Running from September 15 to 30 September 2024, the campaign aims to dispel the stigma associated with menstruation by encouraging fathers to actively support their daughters’ menstrual health, promoting a fair and inclusive approach to period care within families, and fostering a supportive environment for young women’s health and well-being.

    The primary objective of the campaign is to empower daughters by encouraging open conversations about menstrual hygiene and the challenges they face. The campaign will feature a series of engaging videos of fathers where they will share their views on periods and discuss their involvement in their daughters’ menstrual journey. Each video will highlight fun, interactive moments, including light-hearted activities that foster open dialogue and reflect a cool, carefree bond between fathers and daughters. Participants can join the movement by posting their videos on Instagram, tagging @revaaforu, and using #herdayherway and #periodpositive. The competition runs from noon on 15 September until 6 pm on September 30, with two winners announced on 1 October, each receiving Revaa’s First Period Kit.

    “The aim of the ‘Her Day, Her Way’ campaign is not only to celebrate our daughters but also to break the silence surrounding menstruation. By encouraging honest conversations and involving fathers, we hope to empower young women to take control of their health and well-being. We want menstrual hygiene to be seen as positive and empowering, while at the same time nurturing good relationships between fathers and daughters”, said Revaa founder and CEO Mahipal Singh.

    Revaa’s dedication extends beyond product innovation; it involves bringing about a significant change in the way society perceives and discusses menstruation. The “Her Day, Her Way” campaign emphasizes the fundamental values of Revaa, which include empowerment, inclusivity, and breaking taboos. To complement the campaign, Revaa is offering a 15 per cent discount sitewide during the campaign period, providing an opportunity for participants to explore the brand’s range of products.

  • Archies and Revaa join forces to celebrate Menstrual Hygiene Day

    Archies and Revaa join forces to celebrate Menstrual Hygiene Day

    Mumbai: Archies, renowned as India’s foremost name in social expression, and Revaa, a leading D2C menstrual hygiene brand, announced their partnership on the occasion of Menstrual Hygiene Day which is on 28 May 2024. This partnership emphasizes the value of motherhood and femininity in our community while fighting for sustainable sanitary product development and good menstrual health.

    Menstruation Hygiene Day is a global initiative aimed at promoting awareness and encouraging conversation about menstruation health and hygiene. Revaa and Archies endeavour, through this collaboration, to raise awareness on the importance of healthy habits that protect and strengthen the cornerstones of our communities and families.

    With its reputation for honouring deep connections and emotional expression, Archies contributes its heritage of compassion and understanding to this partnership. “At Archies, we value fostering the relationships that determine who we are as women and honouring all aspects of womanhood. We come together to honour and support the well-being of women and mothers everywhere, so partnering with Revaa for social cause on Menstrual Hygiene Day perfectly aligns with our ethos,” said Archies executive director Varun Moolchandani.

    “Revaa is completely devoted in improving women’s health and self-determination while also transforming menstrual hygiene practices. We can reach a wider audience and spread our message more effectively thanks to our partnership with Archies, which highlights the value of sustainable hygiene solutions and menstrual health” said Revaa CEO and founder Mahipal Singh.

    This first-of-its-kind initiative promises not only to nourish but also to empower, this collaboration aims to empower Revaa and Archies to work together to strengthen the fundamentals of motherhood and womanhood. Together, the two brands encourage everyone to take part in the discussion, dispel the stigma associated with menstruation, and open the door to a more inclusive and health-conscious society.

     

     
     
     
     
     
     
     
     
     
     
     
     
     
     
     

    A post shared by I am Revaa (@revaaforu)

     

  • Revaa and Hilton Garden Inn New Delhi Saket partners for Her Gourmet Vitality

    Revaa and Hilton Garden Inn New Delhi Saket partners for Her Gourmet Vitality

    Mumbai: In the spirit of celebrating Women’s health month, Revaa, a women’s hygiene and wellness brand, has partnered with Hilton Garden Inn, Saket, New Delhi, to proudly present an initiative named “Her Gourmet Vitality.” As an ode to the women who inspire and nurture us, “Her Gourmet Vitality” will showcase a specially curated menu at the renowned India Grill at HGI Saket. From March 8 to 24, 2024, guests can indulge in delectable dishes dedicated to promoting holistic wellness and mindful eating, especially tailored to women’s needs.

    The menu features locally sourced ingredients such as Ashwagandha, Shatavari, Kale, Triphala, Saku Tuna, Wild Yam, and many more known for their health benefits. Each dish is designed to cater to the nutritional needs of women, especially focusing on hormonal, emotional, appetite, and digestive challenges.

    Commenting on the collaboration, Revaa founder Mahipal Singh said, “At Revaa, we believe in the power of wellness to transform lives. Our partnership with Hilton Garden Inn New Delhi, Saket for ‘Her Gourmet Vitality’ is a testament to our shared vision of creating spaces where health and indulgence coexist beautifully. Together, we’re not just offering products or experiences; we’re nurturing a lifestyle where every woman’s health, comfort, and style take center stage. This partnership is more than an initiative; it’s a movement towards embracing a holistic approach to wellness, where every meal, every product, and every moment is an opportunity for empowerment and rejuvenation. Here’s to a future where female health and hygiene are not just discussed but celebrated in every aspect of our lives.”

    Hilton Garden Inn New Delhi/Saket general manager Joyjit Chakravorty said, “Her Gourmet Vitality transcends the typical Women’s Day promotion—it is a dedicated endeavor aimed at addressing the prevalent health concerns that women face today. With a sharp focus on issues such as hair care, weight management, skincare, breast cancer awareness, bone density, menstruation, menopause, and its side effects, our initiative is about steering women’s wellness and well-being through the power of nutrition. We invite women to step out of their mundane routine and join us in the restaurant for an enriching experience. Our culinary team is passionate about using unique ingredients that are not only flavorful but also beneficial for health like Shatavari, Lemongrass, Mole, Avocado, Flaxseed, and Ashwagandha, among others. Our beverage selection is equally thoughtful, with concoctions infused with Moringa, Turmeric, Aloe Vera, Chamomile, and more. Her Gourmet Vitality is more than just an event—it’s a one-of-a-kind experience.”

    In addition to the delicious offerings, “Her Gourmet Vitality” will include interactive sessions and workshops led by nutritionists, and health experts. These sessions will provide valuable insights into women’s wellness and the importance of mindful eating.