Tag: RepIndia

RepIndia wins digital mandate for Videocon consumer electronics

NEW DELHI: Digital agency RepIndia has won the digital mandate for Videocon India’s consumer electronics & home appliances business.

Following a multi-agency pitch, Videocon chose RepIndia as their digital agency on record. RepIndia team will work towards developing strategic communication agenda and amplifying the Videocon’s digital presence across the available channels.

Videocon head of brand & digital marketing Shikher Gupta said, “We understand the changing demands and gaining importance of social media in order to connect with our new age consumers. We are extremely happy to announce Videocon’s association with RepIndia, which will help us in magnifying our online presence across digital platforms. The team is young and full of new ideas. We look forward to work with them.”

RepIndia CEO Ayesha Chenoy added, “It is a really exciting phase for us as we continue to earn the trust of the very best brands like Videocon.”

RepIndia managing director Ishaan Ahuja said, “We’re pleased to partner with Videocon and look forward to putting them on the digital map of India. It is highly rewarding to work with brands that understand that digital isn’t niche anymore.”

February 1, 2016
RepIndia bags digital & brand marketing duties of ‘Wazir’

NEW DELHI: RepIndia has bagged the digital and brand marketing duties of Wazir, the new film produced by Vidhu Vinod Chopra starring Amitabh Bachchan and Farhan Akhtar.

The film, which released today (8 January) also stars Aditi Rao Hydari, Neil Nitin Mukesh and John Abraham.

Chopra said, “Chase excellence, success will follow was the premise of 3 Idiots. The two idiots Ishaan and Ayesha fit that premise, I’m glad that they found the third idiot in us.”

RepIndia CEO and co-founder Ayesha Chenoy added, “I have never been this happy to be called an idiot. It is a real honour to be able to work on Wazir and an absolute delight to work with a genius like Vidhu Vinod Chopra and his entire team.”

RepIndia managing director Ishaan Ahuja said, “We are excited to give everything to ensure our marketing creativity does justice to Wazir.”

January 8, 2016
Gap India awards digital marketing duties to RepIndia

MUMBAI: Creative and digital agency, RepIndia has been awarded digital marketing duties of San Francisco-based clothing retailer Gap, which entered India with its first store in Delhi in May.

Arvind Lifestyle Brands is the India partner for the brand and has selected RepIndia as their digital partner in the country.

The Arvind Lifestyle Brands digital marketing team for Gap is led by business head of the division Oliver Kaye and senior manager marketing and PR Melanie Fernandes.

The mandate includes launching various Gap stores across India online and managing and amplifying the channel’s presence across social media platforms.

The agency will work towards curating, creating and executing content revolving around the central belief of the retail brand – to create emotional connections with customers through inspiring product design and unique store experiences.

RepIndia CEO and co-founder Ayesha Chenoy said, “We are really excited and honoured to be partnering with the Gap team. This has been the single largest digital fashion brand launch in India in the last five years.”

RepIndia managing director Ishaan Ahuja added, “It’s a huge opportunity for us as an agency to showcase our creativity. We love the Gap teams energy and so far it’s been great with an excellent launch in Delhi at Select Citywalk.”

July 10, 2015