ITV

Tag: Reliance Retail

  • LYF Meet and Greet with RCB players

    LYF Meet and Greet with RCB players

    BENGALURU: As part of the association with IPL, LYF organized an IPL ‘meet-and- greet’ for its partners and gave them an opportunity to meet up close and personal with their beloved cricket stars from Royal Challengers Bangalore. LYF is the proud sponsor of 3 IPL teams – Royal Challengers Bangalore, Rising Pune Supergiants and Mumbai Indians.

    LYF had also engaged with its fans on social media through a creative teaser campaign around its first TVC that was released during the IPL season. The teaser creative (featuring a cut out of the female lead from the TVC) was released on social media ahead of the TVC going on air and the social media users were asked to #GuessTheActress. The contest generated huge excitement among fans and attracted massive participation during the 3 day period leading to the release of the TVC on air.

    16 winners of LYF #GuessTheActress social media contest got a chance to meet Chris Gayle, AB de Villiers and Shane Watson at today’s meet-and- greet.

    About LYF:

    LYF smartphones + is a range of True 4G devices from Reliance Retail designed to bring the latest 4G technologies to consumers in India. The entire LYF range is VoLTE-enabled, which deliver a true 4G experience, a move that is unprecedented in terms of the technology revolution to be expected across price points. The brand allows consumers to stay on top of technological advancement with HD voice and video calls over VoLTE & Wi-Fi, multi-party audio and video conferencing, superfast downloads and seamless switching between voice and video calls. The range of LYF smartphones includes 4 series namely Earth, Water, Wind and Flame from the Elements Collection. LYF Smartphone + is about design excellence with smart, elegant looks and a simple user interface, and powerful features that make for a fantastic user experience. Be it at work or home or on the go, LYF Smartphone + is designed for a thrilling video experience.

    This is a press release dated 13 May 2016.

  • LYF Meet and Greet with RCB players

    LYF Meet and Greet with RCB players

    BENGALURU: As part of the association with IPL, LYF organized an IPL ‘meet-and- greet’ for its partners and gave them an opportunity to meet up close and personal with their beloved cricket stars from Royal Challengers Bangalore. LYF is the proud sponsor of 3 IPL teams – Royal Challengers Bangalore, Rising Pune Supergiants and Mumbai Indians.

    LYF had also engaged with its fans on social media through a creative teaser campaign around its first TVC that was released during the IPL season. The teaser creative (featuring a cut out of the female lead from the TVC) was released on social media ahead of the TVC going on air and the social media users were asked to #GuessTheActress. The contest generated huge excitement among fans and attracted massive participation during the 3 day period leading to the release of the TVC on air.

    16 winners of LYF #GuessTheActress social media contest got a chance to meet Chris Gayle, AB de Villiers and Shane Watson at today’s meet-and- greet.

    About LYF:

    LYF smartphones + is a range of True 4G devices from Reliance Retail designed to bring the latest 4G technologies to consumers in India. The entire LYF range is VoLTE-enabled, which deliver a true 4G experience, a move that is unprecedented in terms of the technology revolution to be expected across price points. The brand allows consumers to stay on top of technological advancement with HD voice and video calls over VoLTE & Wi-Fi, multi-party audio and video conferencing, superfast downloads and seamless switching between voice and video calls. The range of LYF smartphones includes 4 series namely Earth, Water, Wind and Flame from the Elements Collection. LYF Smartphone + is about design excellence with smart, elegant looks and a simple user interface, and powerful features that make for a fantastic user experience. Be it at work or home or on the go, LYF Smartphone + is designed for a thrilling video experience.

    This is a press release dated 13 May 2016.

  • FY-2016: Reliance Retail revenue grows 23%

    BENGALURU: The Mukesh D Ambani led Reliance Industries Limited (RIL) organized retail segment – Reliance Retail,  continued its growth momentum and profitability in the quarter and financial year ended 31 March 2106 (Q4-2016, current quarter, FY-2016, current year)

    Reliance chairman and managing director, Mukesh D. Ambani said, “Reliance Retail continued its path of profitable expansion while maintaining a robust revenue growth of 23 per cent during the year. Looking ahead, we are focused on ensuring a flawless start- up and stabilization of the new growth platforms across our hydrocarbon and consumer businesses. The commercial roll-out of our Jio services this year will digitally enable a billion Indians and propel growth for India and Reliance.”

    Reliance Retail added 624 stores across various store concepts translating into a store opening rate of 12 stores per week denoting the accelerated store opening program which the business has implemented during the year. As on 31st March 2016, Reliance Retail operated 3,245 stores across 532 cities.

    RIL’s organized retail segment reported 22.5 percent growth in revenue at Rs 21,612 crore in FY-2016 as compared to Rs 17,640 crore in FY-2015. The segment reported 21.3 per cent growth in operating result at Rs 508 crore as compared to Rs 417 crore in the previous year. 

    In Q4-2016, the segment reported 20.7 per cent  year-on-year (YoY) growth in revenue at Rs 5,781 crore as compared to Rs 4,788 crore, but a 4.2 per cent quarter-on-quarter (QoQ) decline as compared to Rs 6,042 crore in Q3-2016. The segment operating profit for the current quarter at Rs 131 crore was 26 per cent higher YoY than the Rs104 crore, but 10.9 per cent lower QoQ as compared to Rs147 crore.

    RIL numbers

    RIL achieved a consolidated turnover of Rs 296,091 crore for FY-2016, a decrease of 23.8 per cent, as compared to Rs 388,494 crore in the previous year. The company says that the decline in turnover reflects sharp fall in feedstock and product prices during the year, partially offset by record crude throughput and higher petrochemicals volumes. Profit after tax was higher by 17.2 per cent at Rs 27,630 crore (9.3 per cent margin) as against Rs 23,566 crore (6.1 per cent margin) in the previous year.

    For Q4-2016, RIL achieved a turnover of Rs 64,569 crore, a decrease of 8.9 per cent, as compared to Rs 70,863 crore in the corresponding period of the previous year. Profit after tax including exceptional items was higher by 15.9 per cent at Rs 7,398 crore (11.5 per cent margin) as against Rs 6,381 crore (9 per cent margin) in the corresponding period of the previous year.

    Reliance Jio updates for Q4-2016

    RJIL successfully launched full scale service offerings for the RIL group employees, partners, vendors and associates on a trial basis on 28 December 2015. The company says that over half a million users have been onboarded on the network. The initial feedback is very encouraging and has established smooth operations of all aspects of the network. All the digital applications have also been tested extensively as part of the employee launch program. The average monthly consumption per user is in excess of 18GB within the first month of service and is increasing rapidly. Average voice usage is

    over 250 minutes within the first month. The launch is now being expanded to others in the ecosystem. This test program will be progressively upgraded into commercial operations in coming months.

    RJIL is also creating a multi-terabit capacity international network. RJIL recently announced the launch of a new, state-of-the-art 8,100 km cable system, the Bay of Bengal Gateway (BBG). BBG provides direct connectivity to South East Asia and the Middle East, then onward to Europe, Africa and Far East Asia through seamless interconnection with existing cable systems. RJIL owns and operates the strategically important undersea cable landing facility in Chennai, providing a highspeed, high-capacity, low latency route connecting India to the rest of the world. During the quarter, RJIL has issued and allotted 1,500 crore equity shares of Rs 10 each, at par, to Reliance Industries Limited, its holding company.

    In January 2016, Reliance Jio Infocomm Ltd (RJIL) and Reliance Communications Limited (RCOM) signed agreements for Change in Spectrum Allotment in 800 MHz band across 9 Circles from RCOM to RJIL and for sharing of spectrum in 800 MHz band across 17 Circles. As part of the strategic collaboration, both companies also intend to enter into reciprocal Intra Circle Roaming (ICR) arrangements.

  • FY-2016: Reliance Retail revenue grows 23%

    BENGALURU: The Mukesh D Ambani led Reliance Industries Limited (RIL) organized retail segment – Reliance Retail,  continued its growth momentum and profitability in the quarter and financial year ended 31 March 2106 (Q4-2016, current quarter, FY-2016, current year)

    Reliance chairman and managing director, Mukesh D. Ambani said, “Reliance Retail continued its path of profitable expansion while maintaining a robust revenue growth of 23 per cent during the year. Looking ahead, we are focused on ensuring a flawless start- up and stabilization of the new growth platforms across our hydrocarbon and consumer businesses. The commercial roll-out of our Jio services this year will digitally enable a billion Indians and propel growth for India and Reliance.”

    Reliance Retail added 624 stores across various store concepts translating into a store opening rate of 12 stores per week denoting the accelerated store opening program which the business has implemented during the year. As on 31st March 2016, Reliance Retail operated 3,245 stores across 532 cities.

    RIL’s organized retail segment reported 22.5 percent growth in revenue at Rs 21,612 crore in FY-2016 as compared to Rs 17,640 crore in FY-2015. The segment reported 21.3 per cent growth in operating result at Rs 508 crore as compared to Rs 417 crore in the previous year. 

    In Q4-2016, the segment reported 20.7 per cent  year-on-year (YoY) growth in revenue at Rs 5,781 crore as compared to Rs 4,788 crore, but a 4.2 per cent quarter-on-quarter (QoQ) decline as compared to Rs 6,042 crore in Q3-2016. The segment operating profit for the current quarter at Rs 131 crore was 26 per cent higher YoY than the Rs104 crore, but 10.9 per cent lower QoQ as compared to Rs147 crore.

    RIL numbers

    RIL achieved a consolidated turnover of Rs 296,091 crore for FY-2016, a decrease of 23.8 per cent, as compared to Rs 388,494 crore in the previous year. The company says that the decline in turnover reflects sharp fall in feedstock and product prices during the year, partially offset by record crude throughput and higher petrochemicals volumes. Profit after tax was higher by 17.2 per cent at Rs 27,630 crore (9.3 per cent margin) as against Rs 23,566 crore (6.1 per cent margin) in the previous year.

    For Q4-2016, RIL achieved a turnover of Rs 64,569 crore, a decrease of 8.9 per cent, as compared to Rs 70,863 crore in the corresponding period of the previous year. Profit after tax including exceptional items was higher by 15.9 per cent at Rs 7,398 crore (11.5 per cent margin) as against Rs 6,381 crore (9 per cent margin) in the corresponding period of the previous year.

    Reliance Jio updates for Q4-2016

    RJIL successfully launched full scale service offerings for the RIL group employees, partners, vendors and associates on a trial basis on 28 December 2015. The company says that over half a million users have been onboarded on the network. The initial feedback is very encouraging and has established smooth operations of all aspects of the network. All the digital applications have also been tested extensively as part of the employee launch program. The average monthly consumption per user is in excess of 18GB within the first month of service and is increasing rapidly. Average voice usage is

    over 250 minutes within the first month. The launch is now being expanded to others in the ecosystem. This test program will be progressively upgraded into commercial operations in coming months.

    RJIL is also creating a multi-terabit capacity international network. RJIL recently announced the launch of a new, state-of-the-art 8,100 km cable system, the Bay of Bengal Gateway (BBG). BBG provides direct connectivity to South East Asia and the Middle East, then onward to Europe, Africa and Far East Asia through seamless interconnection with existing cable systems. RJIL owns and operates the strategically important undersea cable landing facility in Chennai, providing a highspeed, high-capacity, low latency route connecting India to the rest of the world. During the quarter, RJIL has issued and allotted 1,500 crore equity shares of Rs 10 each, at par, to Reliance Industries Limited, its holding company.

    In January 2016, Reliance Jio Infocomm Ltd (RJIL) and Reliance Communications Limited (RCOM) signed agreements for Change in Spectrum Allotment in 800 MHz band across 9 Circles from RCOM to RJIL and for sharing of spectrum in 800 MHz band across 17 Circles. As part of the strategic collaboration, both companies also intend to enter into reciprocal Intra Circle Roaming (ICR) arrangements.

  • Q1-2016: Reliance Retail y-o-y revenue up 17.5%

    Q1-2016: Reliance Retail y-o-y revenue up 17.5%

    BENGALURU: Reliance Industries Limited’s (RIL) organized retail segment – Reliance Retail is a tiny fraction of the revenue that India’s largest private corporate reports. However, this segment has been growing consistently, quarter on quarter.

     

    In Q1-2016 (quarter ended 30 June, 2015), though RIL has reported a 23 per cent y-o-y consolidated revenue drop, Reliance Retail posted a 17.5 per cent revenue growth in the same period at Rs 4968 crore as compared to the Rs 3999 crore in Q1-2015. Reliance Retail’s Q1-2016 revenue however was 1.9 per cent lower than the Rs 4788 crore in the immediate trailing quarter.

     

    Note: 100,00,000 = 100 lakh = 10 million = 1 crore

     

    The retail segment reported a profit before tax (PBIT) of Rs 111 crore (2.4 per cent EBIT margin) in the current quarter, 37 per cent more than the Rs 81 crore (2 per cent EBIT margin) and 6.7 per cent more than the Rs 104 crore (2.2 per cent EBIT margin) in Q4-2015.

     

    Though RIL reported a drop in revenue to Rs 83,064 crore in Q1-2016 as compared to the Rs 1,07,905 crore in Q1-2015, it was 17.2 per cent more than the Rs 70,863 crore in Q4-2015. RIL also posted a record consolidated PBDIT of Rs 12,095 crore, up 9.8 per cent as compared Rs 11,016 crore to Q1-2015. Net Profit at Rs 6222 crore was 4.4 per cent more than the Rs 5957 crore in the corresponding year ago quarter, but declined 2.5 per cent as compared to the Rs 6381 crore in the immediate trailing quarter.

     

    Company speak on organized retail segment

     

    The company says that its Value Formats consolidated its leadership position further of being the largest grocery retailer in the country. The business expanded its network further with new store openings to strengthen its leadership position and optimise its operations. The formats launched several own brands products under various categories in the quarter.

     

    Reliance Market continued additions to its store network, reaching out to more and more kiranas, traders and institutions as partners across the country. Contribution of Private Label Sales to overall sales increased to 10 per cent from eight per cent in the same period last year. Reliance Market now serves over 17 lakh registered members across 35 cities.

     

    The digital sector maintained its growth momentum and operates 1,298 stores across the country.

     

    Reliance Digital with its superior in-store experience and extensive product assortments continued to improve its proposition and delight customers. Digital Express Mini rapidly scaled up its operations during the quarter and surpassed the milestone of operating over 1,000 stores across the country in a short time since launch, a feat achieved by any retailer first time in the country.

     

    The Fashion and Lifestyle sector delivered strong performance in the quarter by offering fashionable, high quality merchandise at great value. Reliance Trends operates a strong own brand portfolio comprising over 20 brands that contribute over 70 per cent of overall sales. During the period, the format has partnered with a globally renowned fashion house to augment its in-house product design capabilities. The association would help in bringing global fashion trends to the Indian market thereby bridging the gaps in the merchandise offerings.

     

    Reliance Brands strengthened its presence through its partnerships during this period. During the period, Reliance Brands announced an exclusive partnership with Japanese retailer Muji, which sells a wide verity of household and consumer goods and 130 year old Dutch lingerie brand Hunkemöller.

     

    The first BCBG MAX Azria store was launched in Delhi, marking the launch of international womenswear brand known for its contemporary fashion sensibilities in India.

     

    As on 30 June, 2015, Reliance Retail operated 2,747 stores across 210 cities in India. 

  • Reliance Retail reports growth in FY-2015 and Q4-2015

    Reliance Retail reports growth in FY-2015 and Q4-2015

    BENGALURU: Reliance Industries Limited (RIL) retail segment – Reliance Retail is a tiny fraction of the revenue that India’s largest private corporate reports. However, this segment has been growing consistently, quarter on quarter.

     

    For FY-2015, the segment reported a revenue growth of 21.2 per cent to Rs 17,640 crore from Rs 14,556 crore in FY-2014. The segment’s earnings before interest and tax (EBIT) more than trebled (increased by 253.4 per cent) to Rs 417 crore in FY-2015 from Rs 118 crore in the previous year.

     

    Note: 100,00,000 = 100 lakh = 10 million = 1 crore

     

    Revenue in Q4-2015 grew 31.1 per cent to Rs 4,788 crore from Rs 3,653 crore in Q4-2014 and grew 2.2 per cent from Rs 4,686 crore in Q3-2015. PBIT in Q4-2015 more than quadrupled (increased by 333.3 per cent) to Rs 104 crore from Rs 24 crore in the year ago quarter, but declined 21.8 per cent from Rs 133 crore in the previous quarter.

     

    RIL claims that it maintained the distinction of being India’s largest retailer. It says further that it consolidated its leadership position in all focus sectors. The company added 930 stores and nine lakh square feet of operating space in the year across the sectors. As on 31 March, 2015, Reliance Retail operated 2,621 stores across 200 cities, with over 1.25 crore square feet space.

     

    The company says that Reliance Retail grew its presence through its partnerships with the likes of Marks & Spencer, Grand Vision and Payless Shoesource, which continued its pace of robust growth. Reliance Brands continued to make more luxury brands available to the Indian consumers by expanding presence through various partner brands.

     

    Overall, though RIL consolidated revenue (turnover) decreased by 33.3 per cent to Rs 70,863 crore in Q4-2015 from Rs 1,06,208 crore in Q4-2014, its consolidated net profit increased by 8.5 per cent to Rs 6,381 crore from Rs 5881 crore in Q4-2014.

     

    RIL achieved a turnover of Rs 3,88,494 crore for FY-2015, a decrease of 13 per cent, as compared to Rs 446,339 crore in the previous year. The company says the decline in turnover reflects sharp fall in crude oil prices during the second half of the year. However, profit after tax was higher by 4.8 per cent at Rs 23,566 crore as against Rs 22,493 crore in the previous year.

     

    Company speak:

     

    RIL chairman and managing director Mukesh D. Ambani said, “FY 2015 has been a very successful and important year for Reliance. In a time when the collapse of crude oil prices unsettled the hydrocarbons markets, our refining business delivered record earnings. The earnings power demonstrated by our hydrocarbon businesses in this environment validates our philosophy of investing in world-scale, cost competitive assets, cutting-edge technology and the talent of people. This year we also made giant strides in our quest to sustain Reliance’s growth momentum with the highest-ever capital investment into our hydrocarbon business and our next-generation digital services initiative. Our organized retail business maintained its high growth trajectory with a wider pan-India footprint. Particularly gratifying, we achieved this, while maintaining our track-record of adhering to highest standards of safety and operational excellence.”

  • Reliance Retail reports 3.5 times y-o-y operating profit; revenue up 19 per cent

    Reliance Retail reports 3.5 times y-o-y operating profit; revenue up 19 per cent

    BENGALURU: Reliance Industries Limited’s (RIL) retail segment – Reliance Retail (RR) is a tiny fraction of the Rs 434,460 crore revenue that India’s largest private corporate reported in FY-2014. However, this segment has been growing consistently, quarter on quarter.

     

    For the quarter ended 31 December, 2014 (Q3-2015), RR reported an 18.9 per cent growth in revenue to Rs 4686 crore from Rs 3941 crore in the corresponding quarter of the previous year. Q-o-Q, the segment reported a 12.5 per cent revenue growth from Rs 4167 crore reported in Q2-2015. For the nine month period ended December 31, 2014 (9M-2015), RR reported 17.9 per cent growth in revenue to Rs 12852 crore from Rs 10903 crore in 9M-2014.

     

    RR reported 3.5 times y-o-y operating profit (Earnings before interest and tax – EBIT) in Q3-2015 to Rs 133 crore compared to the Rs 38 crore in Q3-2014 and 34.3 per cent growth from Rs 99 crore in Q2-2015. For 9M-2015, RR reported EBIT of Rs 313 crore, a growth of 232.9 per cent from Rs 94 crore in 9M-2014.

     

    Comparatively, RIL reported a 20.4 per cent drop in consolidated revenue in Q3-2015 to Rs 96330 crore from Rs 121077 crore in Q3-2014 and a 15.5 per cent drop from Rs 113396 crore in Q2-2015. For 9M-2015, RIL reported a 6.6 per cent drop in consolidated revenue to Rs 317631 crore from Rs 340131 crore in 9M-2014.

     

    RIL consolidated net profit decreased 4.5 per cent to Rs 5256 crore in Q3-2015 from Rs 5502 crore in Q3-2014 and a 12 per cent drop from Rs 5972 crore in Q2-2015. For 9M-2015 consolidated operating profit rose 3.4 per cent to Rs 17185 crore from Rs 16612 crore in 9M-2014.

     

    RIL chairman and managing director Mukesh Ambani said, “Our focus on operational efficiency and the superior configuration of assets helped us deliver an industry-leading performance in the refining and petrochemicals business despite sharp decline in crude and feedstock prices. The performance also highlights the robustness of our risk management and proficiency of people and processes across the integrated chain. We continued to advance our refining and petrochemicals business capital investments, which will come to fruition over the next 4-6 quarters. These investments demonstrate our commitment to creating value through the business cycle. During the quarter, Reliance Retail registered Y-o-Y growth of 19% in turnover with improved margins and profitability.”

     

    Company Speak

     

    Reliance Retail now operates 2,285 stores across the country. RIL, in its press release, says that RR saw net addition of 279 stores during the quarter accelerating the pace of store opening to over three stores a day. The value formats added 15 new Reliance Fresh stores to its network in the quarter and further consolidated its position as the largest grocery retailer in the country. Strong private label offering continued to attract consumers thereby becoming a favored option against established national brands. Reliance Fresh Direct, home delivery of fresh grocery currently being piloted in a limited territory is showing encouraging response.

     

    Reliance Market continued to expand and further consolidate its position as the largest Cash and Carry operator in the country. Reliance Market continued additions to its store network, reaching out to more and more kiranas, traders and institutions as partners across the country. Reliance Market serves over 15 lakh registered members.

     

    Digital format sector kept up the pace of expansion through Digital Xpress Mini, a format that is positioned towards serving communication and mobility needs. In a short period, the format has established itself as the largest mobile phone retail chain in the country. During the quarter, the sector added 231 stores taking the total store count of the sector to 920.

     

    The Fashion and Lifestyle sector witnessed strong growth during the quarter owing to a relentless focus on providing customers with fashionable, high quality products at great value. During this period, Reliance Trends crossed the milestone of operating stores in over 100 cities thereby extending their reach to fashion seeking customers.

     

    Reliance Retail grew its presence through its partnerships during this period. Its partnerships with Marks and Spencer and Grand Vision continued expansion and witnessed strong sales growth from existing stores. Reliance Brands partnered with ABG Juicy Couture, LLC for a distribution agreement for the brand, Juicy Couture in India.

     

  • Aligned with 2020 vision, Coca Cola launches Zero

    Aligned with 2020 vision, Coca Cola launches Zero

    MUMBAI: Continuing the expansion of the its product portfolio, the beverage giant Coca Cola India unveiled yet another strategic bet in its journey to achieve its 2020 vision, by launching Coca Cola Zero.

     

    With its launch in the national capital, the Coca Cola Zero brand is now available in all the top six markets of the Coca-Cola Company, the others being USA, Mexico, China, Brazil and Japan.

     

    The sugar free soft drink was launched by Farhan Akhtar, Olympian luger Shiva Keshavan, fashion designer Sabyasachi Mukherjee and fashion photographer Atul Kasbekar.

     

    In another first for the Company, the entire launch event was broadcast live on www.coca-colaindia.com and fans of Coca Cola Zero joined the launch conversation on twitter and facebook with the #cokezero.

     

    Speaking at the launch Coca Cola India and south west Asia president Venkatesh Kini said, “As we move towards the halfway mark of the decade, it is important we add offerings to our portfolio even as we nurture the existing brands.” After October 5, Coca Cola Zero will be available across the top 100 towns in India in 180,000 outlets.

     

    “Coca-Cola Zero comes at a time when Coca Cola classic has established itself and the new product therefore, complements the company’s sparkling portfolio,” he added.

     

    Coca Cola India marketing VP Debabrata Mukherjee said, “To ensure that consumers get their first taste of Coca Cola Zero, we will be sampling more than 1.5 million packs of the product in the next four months. We also have a strong communication plan which includes digital media, television and print campaigns.”

     

    The company sells a variety of both carbonated and non-carbonated drinks in India, including Coca Cola, Thums Up, Sprite, Maaza and Minute Maid.

     

    The Coca Cola system is innovating with new channels to build preference and anticipation for the beverage prior to the national, on ground, roll out. Initially, the new product will be available on the growing online portal Amazon India as well as modern retail outlets, starting with the Reliance Retail chain. Besides, it would also be first made available to various partners like low cost carrier IndiGo, quick service restaurant chain Subway and INOX Leisure. Coca Cola’s own portal www.Coke2Home.com will also be listing Coca Cola Zero after 15 days of launch at Amazon.

     

    Talking about Coca Cola’s latest innovation, INOX Leisure CEO Alok Tandon said,” The entire movie experience in multiplexes like INOX seems to have graduated to another level. The choice of snacks, beverage options, pre-screening and post screening experience has seen a sea change over the years.”

     

    “I guess the one thing that has remained constant though, is Coca Cola as a part of the movie going experience. We are happy to know that consumers can now choose the zero sugar option also along with the regular Coca Cola,” he added.

     

    Coca-Cola Zero is one of the $17 billion brands of The Coca Cola Company in revenue terms and is one of the fastest to this milestone. It was first launched in 2005 and is now available in 149 countries including India.

     

    Elaborating on the product attributes, Mukherjee reckoned, “Coca Cola Zero is a part of our global Red-Silver-Black model on Coca Cola Trademark. It has done well in matured as well as emerging markets, across the globe. We expect that Coca Cola Zero will hit all the right notes with consumers in India.”

     

    In 2012, Coca Cola, along with its partners, had announced to more than double investments in India to US $5 billion (about Rs 28,000 crore) by 2020.

     

    Talking about their 2020 vision Kini said, “Atlanta-based beverages giant remained committed towards the US $5 billion investment in the country till 2020 and was happy to say that they were on track for the investment.”

     

    Coca Cola Zero will be available in 300 ml slim cans, 400 ml PET bottles and 600 ml PET at the same price points as regular Coca Cola. For instance in Delhi, the MRP of a 300 ml can will be Rs 30 while that of a  600 ml PET will be Rs 35.