Tag: Reliance BIG FM

  • NBCUniversal India gets Sangeetha Aiyer as marketing head

    NBCUniversal India gets Sangeetha Aiyer as marketing head

    MUMBAI: Former head of marketing: Network18 Digital, Sangeetha Aiyer, has been appointed as the head of marketing, NBCUniversal India. She will be responsible for the marketing, digital and promotional strategy of Universal Pictures theatrical products in India. In her new role, she will develop the cohesive strategy for the studio’s IPs and premium products in India working in tandem with the international marketing team and other functional heads in India to ensure the strategic direction of the studio’s releases is successfully implemented.
    With a career spanning over 19 years, Aiyer is an experienced marketing and content professional with comprehensive experience across industries. She has been instrumental in building media brands on both linear and non-linear platforms, ranging from FM radio, Youth, News, Factual and Lifestyle channels.

    Prior to Network18 Digital, Aiyer has had a long and fruitful association with AETN18 (JV between A+E Networks and TV18) for over 8 years. As one of the founding team leads, she has played a significant role in spearheading the growth strategy for the JV, specifically the brands History TV18 and FYI TV18 on linear and social platforms. 

    She has also worked with Times Network, Star Network, Reliance Big FM, Arvind Brands and Ambience Publicis.

  • Tarannum Alam Joins MX Player as Head – Agency Business

    Tarannum Alam Joins MX Player as Head – Agency Business

    Mumbai, 27 November, 2018: MX Player, the largest local video player in the world has appointed Tarannum Alam as Head – Agency Business. In her new role, she will be responsible for driving relationships across advertising/media agencies pan India with a focus on revenue growth for the app. She will be based out of Delhi and will report to Viraj Jit Singh – Sr. VP & Head Revenue, MX Player.

    With a vast experience of over 18 years, Tarannum has worked with leading advertising agencies and managed media  across categories like FMCG, Telecom, Consumer Electronics, Travel, Mobile Handsets, E-commerce and Automobile.

    In her last assignment, Tarannum was with Havas Media as Executive Vice President and handled clients like Hyundai, Emirates, Voltas, Kohler among others. She started her career with McCann Erickson in the year 2000 and worked on the Nestle and L’Oreal businesses. She was also associated with Madison, Vivaki Exchange, Group M and Reliance BIG FM in the past.