Tag: Reckitt Benckiser

  • BARC week 13: Reckitt leads advertisers list

    BARC week 13: Reckitt leads advertisers list

    NEW DELHI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 27 March and 2 April 2021.

    The data reflects the top 10 advertisers and brands across genres on India’s television, 2+ Individuals, NCCS. All demonstrating ads that were inserted the most in week 13 of 2021.

    Top Advertisers:

    Reckitt continued its run as the top advertiser of the week with 235624 ad AMA. HUL came in second with 229489 insertions.

    Brooke Bond bagged the third rank this time with 38947 ad generations. ITC placed fourth with 32163 ad insertions.

    Lakme and Colgate secured fifth and sixth place with 31005 and 27728 ad views.

    Other top brands in the pecking order were as follows: Pepsi Co, Cadburys, Godrej Consumer Products and Ponds India.

    Top Brands:

    This week Lizol led the chart with 29931 ad impressions. Dettol Toilet Soaps came in second with 23471 ad views. Moov Gel secured the third position with 15979 ad insertions.

    The fourth and fifth spots were acquired by Dettol Intense Cool Soap and Glow & Lovely with 14516 and 13816 ad AMA respectively.

    Mortein Smart bagged the sixth spot with 13549 ad views.

    Other top brands in the pecking order were as follows: Lalithaa Jewellery, Dettol Antiseptic Liquid, Clinic Plus Shampoo, and Harpic Bathroom Cleaner.

  • BARC week 12: Reckitt continues run as biggest advertiser

    BARC week 12: Reckitt continues run as biggest advertiser

    NEW DELHI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 20 March and 26 March 2021.

    The data reflects the top 10 advertisers and brands across genres on India’s television, 2+ Individuals, NCCS. All demonstrating ads that were inserted the most in week 12 of 2021.

    Top Advertisers:

    Reckitt continued its run as the top advertiser of the week with 270097 ad AMA. HUL came in second with 198697 insertions.

    ITC bagged the third rank this time with 51864 ad generations. Cadburys placed fourth with 38466 ad insertions.

    Godrej Consumer Products and Brooke Bond secured fifth and sixth place with 35964 and 32649 ad views.

    Other top brands in the pecking order were as follows: Colgate, Lakme, Guj Coop Milk Mkt Fed, and Pepsi Co.

    Top Brands:

    This week Lizol led the chart with 38420 ad impressions. Dettol Toilet Soaps came in second with 26964 ad views. Moov Gel secured the third position with 21647 ad insertions.

    The fourth and fifth spots were acquired by Dettol Intense Cool Soap and Amazon with 17011 and 15909 ad AMA respectively.

    Harpic Power Plus liquid antiseptic bagged the sixth spot with 14397 ad views.

    Other top brands in the pecking order were as follows: Lalithaa Jewellery, Harpic Bathroom Cleaner, Mortein Smart, and Asian Paints.

  • BARC week 11: Reckitt retains top spot on advertisers list

    BARC week 11: Reckitt retains top spot on advertisers list

    NEW DELHI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 13 March and 19 March 2021.

    The data reflects the top 10 advertisers and brands across genres on India’s television, 2+ Individuals, NCCS. All demonstrating ads that were inserted the most in week 11 of 2021.

    Top Advertisers:

    For the second week, Reckitt Benckiser, now rechristened as Reckitt, continued to lead the top advertisers list with 235449 ad AMA. HUL came in second with 200102 insertions.

    ITC bagged the third rank this time with 52487 ad generations. Cadburys placed fourth with 41237 ad insertions.

    Godrej Consumer Products and Brooke Bond secured fifth and sixth place with 36995 and 33464 ad views.

    Other top brands in the pecking order were as follows: P&G, Lakme, Colgate and Guj Coop Milk Mkt Fed.

    Top Brands:

    This week Lizol led the chart with 30454 ad impressions. Dettol Toilet Soaps came in second with 22782 ad views. Moov Gel secured the third position with 20041 ad insertions.

    The fourth and fifth spots were acquired by Harpic Power Plus liquid and Lalithaa Jewellery with 15989 and 15823 ad AMA respectively.

    Dettol antiseptic bagged the sixth spot with 14397 ad views.

    Other top brands in the pecking order were as follows:, Dettol Intense Cool Soap, Amazon, Asian Paints, and Harpic Power Plus 10X MAX CLEAN.

  • BARC week 10: Reckitt Benckiser overtakes HUL as biggest advertiser

    BARC week 10: Reckitt Benckiser overtakes HUL as biggest advertiser

    NEW DELHI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 6 March and 12 March 2021.

    The data reflects the top 10 advertisers and brands across genres on India’s television, 2+ Individuals, NCCS. All demonstrating ads that were inserted the most in week 10 of 2021.

    Top Advertisers:

    After many months, Hindustan Unilever (HUL) ceded the top spot to Reckitt Benckiser, which was the biggest advertiser in week 10 with 233634 ad AMA. HUL finished a distant second with 207714 insertions.

    Cadburys bagged the third rank this time with 42919 ad generations. ITC came in fourth with 40556 ad insertions.

    Brooke Bond and Godrej Consumer Products secured fifth and sixth place with 35751 and 34356 ad views.

    Other top brands in the pecking order were as follows: P&G, Lakme, Colgate and Ponds India.

    Top Brands:

    This week Lizol led the chart with 25961 ad impressions. Dettol Toilet Soaps came in second with 21759 ad views. Moov Gel secured the third position with 19029 ad insertions.

    The fourth and fifth spots were acquired by Dettol antiseptic liquid and Harpic Power Plus with 18177 and 15836 ad AMA respectively.

    PolicyBazaar bagged the sixth spot with 15058 ad views.

    Other top brands in the pecking order were as follows: Lalithaa Jewellery, Dettol Liquid Soap, Harpic Bathroom Cleaner, and Harpic Power Plus 10X MAX CLEAN.

     

  • BARC week 9: Lizol retains top spot on brands list

    BARC week 9: Lizol retains top spot on brands list

    NEW DELHI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 13 February and  March 2021.

    The data reflects the top 10 advertisers and brands across genres on India’s television, 2+ Individuals, NCCS. All demonstrating ads that were inserted the most in week nine of 2021.

    Top Advertisers:

    Hindustan Unilever continued to be the biggest advertiser this week also with 222923 insertions.

    It was followed by Reckitt Benckiser India, which ranked second with 189285 ad generations.

    Cadburys bagged the third rank this time with 36970 ad AMA. Brooke Bond came in fourth with 35047 ad insertions.

    P&G and ITC secured fifth and sixth place with 34943 and 30592 ad views.

    Other top brands in the pecking order were as follows: Colgate, Lakme, Ponds India, and Godrej Consumer Products.

    Top Brands:

    This week Lizol led the chart with 20165 ad impressions. PolicyBazaar came in second with 18339 ad views. Dettol Toilet Soaps secured the third position with 18299 ad insertions.

    The fourth and fifth spots were acquired by Moov Gel and Dettol antiseptic liquid with 16810 and 13895 ad AMA respectively.

    Lalithaa Jewellery bagged the sixth spot with 13222 ad views.

    Other top brands in the pecking order were as follows: Harpic Power Plus, Clinic Plus Shampoo, Dettol Liquid Soap and Harpic Bathroom Cleaner.

  • BARC week 52: Lizol retains top brand spot

    BARC week 52: Lizol retains top brand spot

    MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period 26 December and 1 January 2021.

    The data reflects the top 10 advertisers and brands across genres on India’s television, 2+ Individuals, NCCS. All demonstrating ads that were inserted the most in week 48 of 2020.

    Top Advertisers:

    Hindustan Unilever continued to be the biggest advertiser this week also with 242964 insertions.

    It was followed by Reckitt Benckiser India, which ranked second with 177116 ad generations.

    ITC bagged the third rank this time with 54474 ad AMA. P&G came in fourth with 40616 ad insertions.

    Ponds India and Cadbury secured fifth and sixth place with 40146 and 40139 ad views respectively.

    Other top brands in the pecking order were as follows: Ponds India, Godrej Consumer Products, Britannia, and Lakme.

    Top Brands:

    This week Lizol led the chart with 26663 ad impressions, followed by Lalithaa Jewellery with 15614 ad views. Glow and Lovely secured the third position with 14570 ad insertions.

    The fourth and fifth spots were acquired by Harpic Bathroom Cleaner and Harpic Power Plus with 14279 and 13563 ad AMA.

    Dettol Toilet Soap bagged the sixth spot with 13370 ad views.

    Other top brands in the pecking order were as follows: Dettol Liquid Soap, WhiteHat Jr, Dettol Disinfectant Spray, and Dettol & Moms Soap.

  • BARC week 51: Lizol leads the brands list

    BARC week 51: Lizol leads the brands list

    MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 19 December and 25 December 2020.

    The data reflects the top 10 advertisers and brands across genres on India’s television, 2+ Individuals, NCCS. All demonstrating ads that were inserted the most in week 51 of 2020.

    Top Advertisers:

    Hindustan Unilever continued to be the biggest advertiser this week also with 217887 insertions.

    It was followed by Reckitt Benckiser India, which ranked second with 181461 ad generations.

    ITC bagged the third rank this time with 61328 ad AMA. Cadbury came in fourth with 45672 ad insertions.

    P&G India and Colgate secured fifth and sixth place with 35483 and 34174 ad views.

    Other top brands in the pecking order were as follows: Ponds India, Godrej Consumer Products, Britannia, and Lakme.

    Top Brands:

    This week Lizol led the chart with 23297 ad impressions, followed by Lalithaa Jewellery with 19550 ad views. Mynta secured the third position with 17712 ad insertions.

    The fourth and fifth spots were acquired by Dettol Liquid Soap and Dettol Toilet Soaps with 15472 and 15403 ad AMA.

    Jio Post Paid bagged the sixth spot with 13925 ad views.

    Other top brands in the pecking order were as follows: Harpic Power Plus 10X Max Clean, Dettol Antiseptic Liquid, WhiteHat Jr, and Harpic Power Plus/Bathroom Cleaner. 

  • BARC week 49: Lizol led the brand tally

    BARC week 49: Lizol led the brand tally

    MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 5 December and 11 December 2020.

    The data reflects the top 10 advertisers and brands across genres on India’s television, 2+ Individuals, NCCS. All demonstrating ads that were inserted the most in week 49 of 2020.

    Top Advertisers:

    Hindustan Unilever continued to be the biggest advertiser this week also with 238625 insertions.

    It was followed by Reckitt Benckiser India, which ranked second with 164806 ad insertions.

    ITC bagged the third rank this time with 46546 AMA. Cadbury came in fourth with 43116 ad insertions.

    Ponds India and P&G secured fifth and sixth place with 34545 and 32013 ad insertions.

    Other top brands in the pecking order were as follows: Colgate Palmolive India Ltd, Godrej Products, Britannia, and Lakme.

    Top Brands:

    This week Lizol led the charts with 20463 ad insertions, followed by Lalithaa Jewellery with 19994 AMA. Dettol Antiseptic Liquid secured the third position with  17687  ad insertions.

    The fourth and fifth spots were acquired by Policybazaar.com and Dettol Toilet Soaps 17620 and 15983 AMA.

    Jio Postpaid Plus bagged the sixth spot with 15013 ad insertions.

    Other top brands in the pecking order were as follows: Vimal Elaichi Pan Masala, WhiteHat Jr, Glow and Lovely Advanced Multivitamin, and Dettol Liquid Soap.

  • BARC week 48: PolicyBazaar leads the brand list

    BARC week 48: PolicyBazaar leads the brand list

    MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 28 November and 4 December 2020.

    The data reflects the top 10 advertisers and brands across genres on India’s television, 2+ Individuals, NCCS. All demonstrating ads that were inserted the most in week 48 of 2020.

    Top Advertisers:

    Hindustan Unilever continued to be the biggest advertiser this week also with 276310 insertions.

    It was followed by Reckitt Benckiser India, which ranked second with 156318 ad generations.

    Ponds India bagged the third rank this time with 42243 ad AMA. ITC came in fourth with 38048 ad insertions.

    Cadbury India and P&G secured fifth and sixth place with 35685 and 27714 ad views respectively.

    Other top brands in the pecking order were as follows: Colgate Palmolive India Ltd, Godrej Products, Britannia, and Lakme.

    (Advertisers data pic)

    Top Brands:

    This week PolicyBazaar.com led the chart with 20242 ad impressions, followed by Lizol with 18745 ad views. Dettol Toilet Soaps secured the third position with 17258 ad insertions.

    The fourth and fifth spots were acquired by Lalitha Jewelery and Glow & Lovely Advanced Multivitamin with 16210 and 15218 ad AMA.

    WhiteHat Jr bagged the sixth spot with 14397 ad views.

    Other top brands in the pecking order were as follows: Dettol Antiseptic Liquid, Vimal Eliachi Pan Masala, Clinic Plus Shampoo, and Close Up Fresh. 

  • BARC week 46: Sprite makes a comeback in top brands list

    BARC week 46: Sprite makes a comeback in top brands list

    MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 14 November and 20 November 2020.

    The data reflects the top 10 advertisers and brands across genres on India’s television, 2+ Individuals, NCCS. All demonstrating ads that were inserted the most in week 45 of 2020.

    Top Advertisers:

    Hindustan Unilever continued to be the biggest advertiser this week also with 257006 impressions.

    It was followed by Reckitt Benckiser India, which ranked second with 199961 ad generations.

    ITC bagged the third rank this time with 48767 ad impressions. Godrej Consumer Products came in fourth with 45434 ad generations.

    Cadbury India and P&G secured fifth and sixth place with 39963 and 38830 ad views.

    Other top brands in the pecking order were as follows: Ponds India, Colgate Palmolive India Ltd, P&G Home Products, and Coca Cola India.

    Top Brands:

    This week Dettol Antiseptic Liquid led the chart with 31234 ad impressions, followed by Dettol Toilet Soaps with 21506 ad views. Lizol secured the third position with 19862 ad insertions.

    The fourth and fifth spots were acquired by Head & Shoulders Dandruff and Sprite with 12202 and 11554 ad generations.

    Lux Toilet Soap bagged the sixth spot with 11209 ad views.

    Other top brands in the pecking order were as follows: Close Up Ever Fresh, Veet Hair Removal, Clinic Plush Shampoo, and Dettol Disinfectant Spray.