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Tag: realme India

  • Digilicious launches #realMovesWithVicky Hook Step Challenge for realme 15 Pro

    Digilicious launches #realMovesWithVicky Hook Step Challenge for realme 15 Pro

    MUMBAI – As part of the much-anticipated launch of the realme 15 Pro, Digilicious collaborated with realme India to conceptualize and execute the high-energy #realMovesWithVicky Hook Step Challenge. Spearheaded by Bollywood actor Vicky Kaushal, the campaign leveraged the power of short-form video to generate massive user engagement and celebrate the spirit of self-expression.

    In this nationwide campaign, users were invited to recreate a signature hook step from the realme 15 Pro launch film—adding their personal twist and flair. Participants shared their dance entries on Instagram Reels with the hashtag #realMovesWithVicky. The most creative submissions stood a chance to win the newly launched realme 15 Pro and exclusive brand merchandise.

    To ignite the campaign and amplify its cultural relevance, Digilicious onboarded and managed a curated lineup of 18 popular creators and influencers, including Isha Malviya, Akash Thapa, Shazia Samji, Justin D’Cruz, Sheetal Gauthaman, Lakshay Gaur, and others. Their participation set the tone for the challenge, driving virality and audience excitement across digital platforms.

    “Our goal was to create a digital moment that resonates with young India and reinforces realme’s innovation-led identity,” said Digilicious co-founder Kumarr Satyanshu. “By blending influencer storytelling with platform-native creativity, we were able to turn a product launch into a celebration that was both participatory and memorable.”

    The campaign achieved strong organic traction on Instagram, underlining Digilicious’ strategic focus on youth-led, culturally immersive marketing. Through compelling choreography, community participation, and creator-driven content, the #realMovesWithVicky challenge brought the realme 15 Pro launch to life in a way that was bold, engaging, and deeply digital. 

  • realme expands after-sales service program with realme care+ nationwide

    realme expands after-sales service program with realme care+ nationwide

    Mumbai: realme today announced the expansion of its after-sales service program, realme Care+. This initiative reflects realme’s commitment to delivering superior customer service across India, aligning with the slogan “We Care, for Real.”

    realme Care+ focuses on improving customer satisfaction by providing high-quality, efficient service. With over 550 service centers already operating in India, realme plans to increase this network to over 600 centers and establish 50 new brand service centers by 2025, covering more than 500 cities nationwide.

    realme Care+ offers a 10-day product exchange policy, a one-year warranty, and multilingual support in 10 languages. Customers benefit from Service Day every mid-month, offering unlimited bonuses. With a 95 per cent first-time resolution rate and 97 per cent same-day repairs when parts are available, realme Care+ ensures fast, reliable service. Their service centers have achieved a 90 per cent customer satisfaction rate and a 4.3 Google rating.

    During the Diwali Sale, realme offers discounts worth Rs 800 crore on smartphones and AIOT products. Customers can enjoy up to Rs 4,000 off on select realme P2 Pro 5G variants and coupons worth Rs 2,000 on realme NARZO 70 Turbo 5G.

  • realme India’s #HopeForGood campaign brings joy of education for 100 children

    realme India’s #HopeForGood campaign brings joy of education for 100 children

    Mumbai: Smartphone maker realme India has joined hands with SOS Children’s Villages India for its 2021 Christmas campaign called #HopeForGood. The consumer technology brand along with the independent non-governmental social development organisation spread a little Yuletide cheer among the kids adopted by the latter,  bringing hundred young minds the ‘gift of education’ for a year to help secure their future.

     

     

    A team from realme India visited the kids earlier at an SOS Children’s Village. In the released video, the team showcased the dreams and aspirations of these kids and made an appeal to twitteratis to come forward and leave messages that show support for these kids. realme India also appealed to netizens to help them contribute towards fulfilling the aspirations of the children by sponsoring their education.

    Realme India released another video on Thursday, delivering on the promise they made earlier. The latest video compiles the success story of how Twitter and the realme community came through with their support to help sponsor the education of the young minds for all of 2022.

     

     

    realme India digital director Bhawana Sharma expressed gratitude at the support the initiative received and said, “It is heart-warming to see how many people came through to support the children. This is the first step marking the beginning of our Hope for Good initiative and we hope to take many such steps in the future to drive more positive change. We are ready to start the new year with more hope and compassion.”

  • Madhav Sheth elevated to lead realme brand expansion in Latin America

    Madhav Sheth elevated to lead realme brand expansion in Latin America

    Mumbai: Chinese smartphone brand realme has elevated its vice president (VP) and India and Europe CEO Madhav Sheth to spearhead the company’s business operations in the Latin America region.

    Under the new designation of realme VP and India, Europe and Latin America CEO, Sheth will lead the product, marketing, brand-building, and sales functions in these regions, the company said in a statement on Thursday.

    In Mexico and Brazil, realme will prioritise product development, which is always a top priority for the company and will aim towards building a strong local workforce in the Latin American region. In addition, realme will optimise its market and channel strategies in Mexico and Brazil.

    “Under Sheth’s stewardship, realme has ascended to the top five vendors in Europe in Q2 2021 as per Strategy Analytics, and the company plans to do the same in Mexico and Brazil next year,” the brand said.

    According to a report by Counterpoint Research, realme now ranks among the top six smartphone brands globally. It is the fastest brand ever to reach 100 million shipments in the history of the global smartphone market, as per Strategy Analytics. The brand ranks among the top five smartphone makers in 18 markets in Q2 2021, as per Canalys.

    “The foray into a new and promising market reflects realme’s vision to bring trendsetting technology and leapfrogging performance to the consumers in the region, enabling it to achieve its ambition of gaining dual 100 million users by 2023 and build its way to a leading tech brand,” realme said.