Tag: RCB

  • Star Sports 1 Hindi tops across-genre list

    Star Sports 1 Hindi tops across-genre list

    BENGALURU: Star India’s Hindi Sports channel Star Sports 1 Hindi topped the Broadcast Audience Research Council of India’s (BARC) weekly list of top-10 channels across genres in week 17 of 2018 (Saturday, 21 April 2018 to Friday, 27 April 2018), replacing Sun TV Network’s flagship Tamil GEC Sun TV. Star Sports 1 Hindi is one of the 10 Star India channels that air the Indian mega cricketing bonanza. IPL 11 is broadcast live in six languages—English, Hindi, Tamil, Telugu, Kannada and Bengali.

    Seven Hindi GECs and one channel each from Hindi sports, Tamil GECs and Hindi Movies made up the top-10 channels across-genre list for week 17 of 2018. Hence, Sun TV was the lone non-Hindi channel on the list. From the networks’ perspective, four channels from Star India, two channels each from Sony Pictures Network India (SPN) and Zee Entertainment Enterprises Ltd (Zeel) and one channel each from Viacom 18 and the Sun TV Network were on the list.

    Star Sports 1 Hindi topped the list in week 17 with 985.930 million weekly impressions during the week under review as compared with 949.032 million weekly impressions in the preceding week. Star Sport 1 Hindi also topped BARC’s weekly list of top-five sports channels. All the top-five sports programmes in week 17 of 2018 were aired on Star Sports 1 Hindi. The match involving two IPL teams from the south—Mahindra Singh Dhoni-led Chennai Super Kings (CSK) and Virat Kohli-led Royal Challengers Bangalore (RCB)—was the top programme with ranking based on average rating across all airings (original and repeat) during the week under review.

    Sun TV was second in week 17 of 2018 with a huge drop in ratings (13.7 per cent drop) to 890.534 million weekly impressions as against 1,032.408 million weekly impressions in week 16. Sun TV was the most-watched Tamil channel in BARC’s list of top-five Tamil channels in the Tamil Nadu (TN) and Puducherry markets and all the top-five Tamil programmes in these markets were beamed on Sun TV.

    Retaining its third rank in the list in week 17 of 2018 was Zeel’s free-to-air (FTA) Hindi GEC Zee Anmol with 774.763 million weekly impressions as compared with 717.079 million impressions in week 16. Zee Anmol also topped BARC’s weekly list of top-10 Hindi GECs in the Hindi-speaking urban and rural or HSM—(U+R) and in HSM (R). Zee Anmol was ranked ninth in HSM (U). Balaji Telefilms-produced family drama Kumkum Bhagya, which airs on Zee Anmol, was the second most-watched show during prime time in HSM (U+R) and was the most-watched show on HSM (R). Two other shows, Ganga and Mahek that were also aired on Zee Anmol, were the third and fourth most-watched shows during prime time in HSM (R).

    Climbing up a rank in week 17 of 2018 was Viacom18 FTA Hindi GEC Rishtey with 677.772 million impressions as compared with 631.658 million impressions in week 16. Rishtey was ranked second in BARC’s list of top-10 Hindi GECs in HSM (U+R) and HSM (R) while it was ranked eighth in HSM (U).

    Dropping down a rank to fifth place in BARC’s across-genre list was Star India’s FTA Hindi GEC Star Bharat. The channel gained 1.2 per cent ratings in week 17 of 2018 to reach 664.618 million impressions as against 637.080 million impressions in week 16. Star Bharat was ranked third in BARC’s weekly list of top-10 Hindi GECs in HSM (U+R) and HSM (U) and was ranked fifth in HSM (R). Daily soap Jiji Maa, which was aired on Star Bharat, was the fifth most-watched Hindi GEC programme during prime time in HSM (U+R).

    Also retaining its previous week’s rank of sixth in week 17 of 2018 was SPN’s women focused Hindi GEC Sony Pal. The channel had 610.822 million impressions in week 17 as compared with 606.067 million weekly impressions in week 16 of 2018. Sony Pal was ranked fourth in BARC’s list of top 10 Hindi GECs’ in HSM (U+R), third in HSM (R) and was ranked seventh in HSM (U). Two Sony Pal programmes—Tarak Mehta ka Ooltah Chashma and Baalveer—were ranked as the second and fifth-most watched Hindi GEC programmes during prime time, respectively, in HSM (R).

    Zeel’s flagship Hindi GEC Zee TV was ranked seventh in week 17 of 2018 with a huge 14.1 per cent increase in ratings to 609.069 million weekly impressions (533.901 million impressions in week 16). The channel was also ranked seventh in week 16. Zee TV was the fifth and sixth most-watched Hindi GEC in BARC’s list of top-10 Hindi GECs in HSM (U+R) and HSM (R), respectively. Zee TV was the most-watched Hindi GEC in HSM (U). Three shows aired on Zee TV—Kundali Bhagya, a spinoff of Kumkum Bhagya, Ishq Subhan Allah and Kumkum Bhagya—were ranked first, third and fourth watched Hindi GEC programmes during prime time, respectively, in HSM (U+R). The shows were also the first, second and third most-watched Hindi GEC programmes during prime time in HSM (U).

    Another Star India FTA Hindi GEC, Star Utsav, was ranked eighth in BARC’s list of top 10 channels across genres in week 17, the same rank as in week 16. Star Bharat lost 2 per cent in ratings in week 17 at 522.110 million impressions as compared with the previous week’s 532.947 million weekly impressions. Star Utsav was ranked sixth in BARC’s weekly list of top-10 Hindi GECs in HSM (U+R), fourth in HSM (R) and tenth in HSM (U) in week 17 of 2018.

    Re-entering BARC’s list of top-10 channels across genres in week 17 was SPN’s Hindi Movies channel Sony Max. The channel garnered 519.052 million weekly impressions during the week under review. Sony Max was the most watched Hindi Movies channel inn HSM (U+R) and HSM (U) and was ranked fifth in BARC’s list of top 5 Hindi Movies channels in HSM (R). Hindi feature films (HFF) Bahubali: The Beginning and Kanchana 2 were among the top-five most-watched Hindi movie programmes during prime time in HSM (U+R) and HSM (U). Hindi-dubbed feature film Son of Satyamurthy, which aired on Sony Max, was the fourth most-watched Hindi movie programme during prime time in HSM (U). Bahubali: The Beginning was also the fifth most-watched Hindi movie programme during prime time in HSM (R).

    Star India’s flagship Hindi GEC Star Plus also re-entered the across genres list in week 17 of 2018 at tenth rank with 484.387 million weekly impressions. Star Plus was ranked seventh in HSM (U+R); ninth in HSM (R) and second in HSM (U) in week 17 of 2018.

    Also Read :

    BARC wk 17: Aaj Tak regains top slot in urban market

    Zee TV leads GEC urban in BARC week 17

     

     

  • Eros Now joins hands with RCB for IPL debut

    Eros Now joins hands with RCB for IPL debut

    MUMBAI: Eros Now has made its debut in IPL 11 as the title sponsor of Virat Kohli-led Royal Challengers Bangalore (RCB). The digital venture of Eros International is the first over-the-top (OTT) platform to become the lead sponsor of a league team in the world’s premier T20 event. Though there is a speculation that the deal is worth Rs 54 crore, the company declined to comment on the number.

    Speaking to Indiantelevision.com, Eros Now COO Ali Hussein said that the deal with RCB was a media brand association, entailing the meeting of sports and entertainment meet via T20.

    “The innovation with RCB is a perfect mélange of sports and entertainment and enables our endeavour to connect with our youth and offer a consumer experience bringing stars from the cricketing and Bollywood world together. By integrating with RCB and T20, Eros Now is investing in other entertainment vehicles to share our vision and passion of presenting the best in entertainment. RCB have garnered tremendous support and confidence in their partners and fans and we wish the team good luck this season, ” said Eros Digital CEO Rishika Lulla Singh.

    For Eros Now, the deal brings together the synergies entertainment and sports thanks to the snacky nature of the T20 format. 

    Eros Now has replaced mobile handset brand Gionee, a brand that was associated with the team in 2017 IPL. Last year, Gionee was the first brand ever to sponsor front jerseys of two IPL teams—Kolkata Knight Riders and the Rajasthan Royals—in the same edition. But the company has decided to stay away for this year’s edition of IPL. 

    “We are delighted to have a leading entertainment entity like Eros Now on board as RCB’s title sponsor. Entertainment and cricket have always been India’s biggest passion points and the synergy that this partnership will create is definitely going to up the excitement quotient among fans and viewers,” RCB chairman Amrit Thomas said.

    Also Read:

    HP is RCB’s new principal sponsor

    Mumbai Indians gets Goibibo as principal sponsor for IPL 2018

  • WROGN, IMARA are official lifestyle partners for RCB in IPL 11

    WROGN, IMARA are official lifestyle partners for RCB in IPL 11

    MUMBAI: Universal Sportsbiz Pvt Ltd (USPL) has announced that WROGN and IMARA will be the official lifestyle partners for team Royal Challengers Bangalore (RCB), the Bangalore based franchise of the Indian Premier League (IPL) for its eleventh edition.

    WROGN fashion will add the right style to the RCB team with the squad sporting WROGN’s trendy and quirky designs off the field, and sporting the WROGN logo on their caps and helmets when in action on the field. At home ground, WROGN’s funky in-stadia branding will add colour and enhance the vibrant and lively atmosphere during the matches.

    IMARA, a contemporary interpretation of the conventional with a refreshing take on ethnic designs, will be the first women’s fashion brand to be an official lifestyle partner for a team in this edition.

    USPL founder Anjana Reddy says, “We are delighted that this season, two of our fashion brands, WROGN and IMARA are associating with team RCB, and we wish RCB all success as they #PLAYBOLD at T20 this season! This will give fans and our customers the opportunity to engage with the team and watch them in action!”

    Commenting on the growth in female viewership in the recent past, she adds “There has been a global increase in female viewership for sports events. In India too, women and children comprise a significant portion of the viewership pie, especially in T20, with a high entertainment quotient. The T20 matches have seen a significant growth in female viewership year on year with last year’s edition having 45 per cent of its viewers as females. IMARA is the first women’s brand in the country to be an official lifestyle partner for a team in the IPL, and Jacqueline Fernandez’s energy and youthfulness combined with her definitive fashion sense and incredible connect with fans will definitely add to the collaboration.”

    The two brands have comprehensive plans to engage and interact with RCB fans and customers at their outlets across the country. The association will be promoted across digital properties of RCB, WROGN and IMARA including the official websites and social media channels. Customers will also have the opportunity to get tickets to RCB matches on shopping either online or in stores.

    Excited about the association, RCB chairman Amrit Thomas believes that RCB supporters will appreciate the opportunities to get tickets to RCB matches on shopping either online or in stores, and to engage and interact with the team.

    Last season, the T20 matches had achieved a 24 per cent jump in television and digital viewership as compared to ningh edition. The average impressions per match stood at 21.18 million as against 17.11 million in 2016. This year, the player auction itself received a record viewership of 46.5 million on television that was six times more than last year, and digital viewership five times more. This season, the T20 matches are expected to see record viewership of about 30 million average viewership per match.

  • HP is RCB’s new principal sponsor

    HP is RCB’s new principal sponsor

    MUMBAI: HP India partnered the Royal Challengers Bangalore (RCB) for the upcoming season of the Indian Premier League (IPL).

    In an effort to better engage with millennials, the computer manufacturer will be the principal sponsor of the team Virat Kohli. Through the partnership, HP will occupy the commercial space on the front of the RCB playing jersey.

    Additionally, RCB players will also be seen endorsing HP products in a TV commercial.

    HP India MD Sumeer Chandra said, “HP is proud to be partnering with RCB and this association will help us connect with consumers across segments, age groups and geographies in India. I wish Virat Kohli and the RCB team a very successful T20 season and expect this association to provide further impetus to technology adoption in the country.”

    Commenting on the partnership, HP India country marketing director Neelima Burra. said, “As brands, both HP and RCB stand for leadership, trust, performance, versatility and resilience and we are excited to partner with RCB. We are continuously looking for avenues to engage with our consumers. We believe our association with RCB will help us strengthen our engagement with the millennials in India and bring the world of cricket and technology on a single platform.”

    Royal Challengers Bangalore check Amrit Thomas said, “We are very happy to welcome on board HP India, leaders in technology and a brand that is synonymous with creating fantastic experiences for everyone, something very similar to the DNA of RCB. We look forward to them sharing a great T20 season with the team and all RCB fans.”

    With this partnership, HP aims to connect with millions of consumers across India as the leading technology provider. As part of the collaboration, HP will have visibility across retail outlets, on-ground activations, team jersey and will feature in promotions and activations led by RCB team and management. Furthermore, RCB players will be visible in HP-led promotions/activations.

    To further amplify the association, HP is also introducing special promotional offers for PC and print consumers. HP will also enable opportunities for tech-savvy cricket fans to meet RCB’s star performers including Kohli, Brendan McCullum and AB de Villiers.

    The Kohli-led squad will play its first match against Kolkata Knight Riders on 8 April at Eden Gardens, Kolkata.

    Also read:

    Aamir Khan becomes Vivo Pakistan’s official brand ambassador

    Dsport tops BARC ratings with Nidahas Trophy viewership

  • RCB signs Duraguard Cement as principal partner for IPL 2018

    RCB signs Duraguard Cement as principal partner for IPL 2018

    MUMBAI: Nuvoco Vistas (formerly Lafarge India) has been signed on by Indian Premier League team Royal Challengers Bangalore (RCB) as its principal partner.

    Nuvoco’s Duraguard Cement has cemented its position on the back of the RCB jersey as the team’s principal partner for the 11th season of the IPL.

    The event in Kolkata on Tuesday also marked the unveiling of the new jersey for RCB.

    Speaking on the occasion, Duraguard Cement chief of sales, marketing and innovation Madhumita Basu said, “We are proud and delighted to be associated as principal partner with a dynamic and unique team like RCB. Their style of play is quite innovative and the squad is dynamic and charismatic with players like AB de Villiers, Yuzvendra Chahal, Umesh Yadav; not to mention skipper Virat Kohli. Their passion for the game coupled with a never-say-die attitude is appreciated universally; very similar to the promise inherent in Duraguard Cement, a technologically advanced product which contributes to the longevity and durability of any building structure. We salute the RCB sustainability approach of playing one game each season with a green jersey made of recycled plastic. Incidentally, Duraguard Cement is also available in green bags.”

    Adding to this, RCB chairman Amrit Thomas said, “Duraguard Cement and RCB are a bold fit. Duraguard is an epitome of strength and durability, which are also characteristics that determine success in cricket and hence RCB is very happy with Duraguard as back of jersey partner.”
    The RCB team, led by team India’s skipper, Virat Kohli, includes distinguished players like AB de Villiers, Chris Woakes, Brendon McCullum, Mooen Ali, Tim Southee and Parthiv Patel, among others.

    Also read:

    Dsport not in the running for BCCI’s media rights

    Mumbai Indians gets Goibibo as principal sponsor for IPL 2018

    BCCI sweetens the pot for bidders of India rights

     

  • Dura Cement replaces Kingfisher as RCB’s associate sponsor

    Dura Cement replaces Kingfisher as RCB’s associate sponsor

    MUMBAI: Kingfisher and Royal Challenger Bangalore (RCB) have parted ways after a successful 10-year sponsorship sprint at the Indian Premier League (IPL). The associate sponsor slot has nowbeen taken over by Dura cement replacing Kingfisher. As part of the deal, the Dura branding will appear on the back of the team’s playing kit.

    In a recent interaction, Gameplan Sports director Jeet Banerjee pointed that the sponsorship amount that brands will pay to teams this year will be in the range of Rs 15-25 crore per annum.

    RCB is waiting for the title sponsors deal to be closed and have increased the amount by 50 per cent. Gionee paid Rs 14 crore for the previous season, so this season the amount has reached to Rs 20 crore according to media reports.

    Kingfisher’s “oo la la la la le o” campaign has been a successful one in the past for the IPL. The campaign was seen with the big names of six teams previous season including RCB, Mumbai Indians (MI), Kings XI Punjab (KXIP), Sunrisers Hyderabad (SRH), Delhi Daredevils (DD) and Rising Pune Supergaints (RPS).

    With the revival of the eight original franchises that took part in the inaugural edition, the league is all set to embark upon a new journey. Chennai Super Kings and Rajasthan Royals arereturning after a two-year ban.

    Also Read:

    BCCI invites bids for e-auction of India rights

    Star India bags production rights for IPL 2018

    IPL 2018 gets a makeover with Star India

  • IPL 2018: Virat Kohli retained by RCB for Rs 17 crore

    IPL 2018: Virat Kohli retained by RCB for Rs 17 crore

    MUMBAI: As the Vivo Indian Premier League (IPL) 2018 inches closer, the excitement level is set to burst through the roof. The player retention window, which was closed on 4 January 2018, has only served to amped-up proceedings as the hysteria surrounding the auctions takes hold. The auctions are scheduled for 27-28 January 2018.

    Marking the beginning of IPL’s innings with Star India, the player-retention announcement was broadcast for the first time on the network, when eight franchises announced the names of the players that were retained.

    The most valuable player in the retention window was Indian skipper Virat Kohli, who will continue to serve the Royal Challengers Bangalore (RCB). The franchise has retained Kohli for Rs 17 crore while Chennai Super Kings has kept MS Dhoni in a Rs 15 crore deal.

    The retention window also saw some notable exits with some big names such as Chris Gayle (RCB), R Ashwin (CSK), K Pollard (MI) and G Maxwell (KXIP) not being retained by their respective teams.

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    Also Read:

    Star India to introduce VR for IPL 2018

    Star’s Uday Shankar on distribution challenges, IPL, FTA vs. pay TV, innovations, Made in India content…and much more

    MIB mulls IPL telecast on Doordarshan

  • KKR grew 24% as IPL value reaches US$ 3.8 bn, challenging times ahead

    MUMBAI: Even as the business value of the IPL system grew 9% to US$3.8 billion, KKR, worth US$58.6 million, is the IPL’s ‘Most Valuable Brand’ despite missing out on the title this year.

    Mumbai Indians has the most powerful brand and Royal Challengers Bangalore’s is the only brand to fall in rank, according to Brand Finance.

    Since 2009, it has calculated both the business value of the Indian Premier League system and the brand values of each individual franchise team, providing a deep understanding of the opportunities and challenges facing the teams and the IPL system as a whole.

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    Being the fastest growth year to year of 24%, Kolkata Knight Riders (KKR) tops the Brand Finance IPL league table for the second year in a row. Despite missing out on the title, KKR has continues to consistent qualify for the playoff stages. The team has displayed strong leadership skills, team bonding, and a clear approach to composition and winning tactics.

    This year, however, surprising player choices in the playoffs did not pay off as KKR lost to Mumbai Indians in the second qualifier. KKR has its owner Shah Rukh Khan to thank for a larger part of its popular appeal. The Bollywood superstar attracts incredible media attention and fan following, acting as an icon for the entire franchise.

    Depending heavily on Khan’s personal brand equity and connections, KKR lands a host of local and national sponsorships and has been one of the first to introduce an effective merchandising strategy.

    This year’s champions, Mumbai Indians (MI) are the most powerful brand among all franchises, with a Brand Strength Index (BSI) score of 71. As part of Brand Finance’s analysis, each brand’s strength is assessed (based on factors such as marketing investment, familiarity, preference, sustainability and margins) to determine what proportion of a business’s revenue is contributed by the brand. This proportion is projected into perpetuity and discounted to determine the brand’s value. Despite creating the strongest brand, Mumbai Indians have been less adept at capitalising on this strength than KKR.

    At US$54.1 million MI’s brand value is over US$4.5 million behind KKR. MI must do more to convert its unrivalled brand strength into maximum financial returns and brand value.

    Impressive growth of 23% to a brand value of US$46.5 million landed Sunrisers Hyderabad (SRH) in third place, up from the fourth position last year. In 2017, SRH continued to be the most balanced team in terms of the ratio between overseas stars and high-performing Indian players, investing especially in young, emerging talent.

    With a brand value of US$44.4 million, up only 4% year on year, Royal Challengers Bangalore (RCB) fall to 4th place. As a team, RCB had a forgettable year in 2017, which is reflected in the decrease of the BSI to 64 from 66 in 2016. RCB is the only franchise brand whose strength waned this season.

    Delhi Daredevils (DD) hold to 5th place in the study with a brand value of US$40.5 million, following growth of 13%. Zaheer Khan’s charismatic leadership infused a newfound spirit into the team and new talents such as Rishab Pant drove the team very close to playoffs, attracting praise from pundits and critics as well as a massive fan following far beyond Delhi.

    Kings XI Punjab has a brand value of US$36.2 million, putting it in last place. However, solid 18% growth hints at the brand’s relative success this year. Under the leadership of Glen Maxwell, the team was a force to be reckoned with.

    After a troubled 2016 season, the business value of the IPL System grew 9% in 2017 to US$3.8 billion. Celebrating 10 years of the IPL journey, opening ceremonies took place at all host stadiums this year, with a whole array of Bollywood entertainers and local cricketing celebrities. As the season progressed, fans without tickets could watch the competition in ‘Fan Parks’ in 36 cities across the country. Family-friendly and free to attend for all, Fan Parks offered music, entertainment, and a range of merchandise stalls, bringing stadium atmosphere to city centres on a scale larger than ever.

    The quality of the game did not disappoint either, improving ticket sales and enabling the teams to build brand equity. The emergence of strong contenders such as the Delhi Daredevils and Kings XI Punjab, challenging the usually dominant Kolkata Knight Riders and Mumbai Indians, resulted in a seesaw in the points table throughout the season. The emergence of relatively unknown young Indian players created further interest. Young guns such as Nitesh Rana, Rahul Tripathi, Washington Sundar, Rishabh Pant, Basil Thampi, and Mohammed Siraj, all began to build powerful personal brands, whilst adding to the interest in and value of the competition as a whole.

    Overall, stadium attendance increased 25% from 2016 even before the season was over, while last year’s television viewership numbers were beaten by the time match 43 of this season had been played. Social media engagement reached an all-time high, with nearly six million tweets sent over the season’s first five weeks.

    Brand Finance India managing director Ajimon Francis comments, “The 10th anniversary year is an inflection point for the IPL. The upcoming tender procedure for television and digital broadcast rights, the disbanding of Gujarat Lions and Rising Pune Supergiant and the revival of Chennai Super Kings and Rajasthan Royals, as well as the unavoidable reshuffling of players all present challenges for the management of the IPL. However, this year’s results show that the IPL is now operating from solid financial and reputational foundations, with increasing fan interest and engagement. The future looks bright.”

     

  • RCB – KKR match had the highest ratings of week 17 IPL duels

    BENGALURU: That the Royal Challengers Bangalore (RCB) team is out of the race for the playoffs of IPL 2017 is a given. With only one match remaining, all that the team under one of the most exciting cricketers in the world – Indian test and limited overs captain Virat Kohli, the team can only improve upon its dismal showing of just 5 points – 2 wins and 1 no result from the 10 matches it has played so far. And yet, because RCB has one of the finest teams comprising of some of the who’s who of the global cricketing fraternity, the broadcast of the matches that the team has played have managed to draw a huge number of eyeballs.

    As per Broadcast Audience Research Council of India (BARC) 17 of 2017 week (Saturday, 22 April 2017 to Friday, 28 April 2017), IPL match 27 on Sunday, 23 April between Kolkata Knight Riders (KKR) vs RCB garnered the highest weekly Impressions of 26,096 (000s) Sums on Sony Max, Sony Six, Sony ESPN (SD + HD). Of the 9 matches (9 matches plus one wash out) that were aired in week 17, another RCB match – match 31 on Thursday, 27 April – RCB’s encounter Gujarat Lions (GL) drew the fourth largest cricket audiences in the week with Impressions of 23,232 (000s) Sums. Yes, RCB did manage to put on a very poor performance and lost both the matches

    The next best ratings for week 17 were those for match 30 on Wednesday, 26 April between Rising Pune Supergiant (RTS) and KKR with Impressions of 26,083 (000s) Sums on the same Sony Network channels. Match 28 on Monday 24 April between RPS and Mumbai Indians (MI) managed the third most viewers with Impressions of 24,778 (000s) Sums.

  • IPL fever set to grip fans

    MUMBAI: The adventure of VIVO Indian Premier League season 10 is finally going to start today. To be telecast on Sony Pictures Network and streamed online on Hotstar (mobile and internet with a 5-minute delay) in the Indian subcontinent,  this is the 10th edition of IPL in which eight teams are participating and the cricket fans will be able to see players of different team playing in their respective teams.

    Today, at the beginning of the India’s most popular sporting event, the opening match will be played between Sunrisers Hyderabad and Royal Challengers Bangalore (RCB) at the Rajiv Gandhi International Cricket stadium in Hyderabad.

    The eight captains of the 2017 VIVO IPL got together in Hyderabad for a formal meet and greet with the IPL match officials. They discussed different aspects of the game and the tournament that will be played over the course of the next 47 days. IPL chairman Rajeev Shukla joined everyone over teleconference and addressed certain issues and doubts.

    Later, all captains pledged their allegiance to the Marylebone Cricket Club’s (MCC) Spirit of Cricket campaign by signing the spirit of cricket bat. The skippers, one after another, trooped onto the stage as their names were called by former Indian skipper Ravi Shastri, who conducted this part of the event.

    A panel of elite commentators will be behind the microphone in the 2017 edition of the VIVO IPL bringing to life the colour and flavour of the tournament. As many as 20 commentators will be traveling across the country to lend their perspective on the game across 10 different venues. A few additions to the list along with a blend of veterans are bound to give the cricket loving fan a fine view point of the game from the technical and entertainment aspect.

    Hand in hand with its breakthrough 10th season, the Indian Premier League is set to re-activate its immensely popular Fan Park initiative for the third consecutive year. As befits the landmark 10th season of the IPL, the latest edition of the Fan Park promises to be bigger and better.

    Money generated from TV/media rights sale is divided into two shares. A) IPL share, B) Franchise Share.

    A) IPL Share: IPL will get 20% of the media rights money in the first two  years of IPL but set to reach 40% by 5th year onwards.

    B) Franchise Share: In the two years, 80% of total media rights money will be divided equally among all teams but it will be reduce to 60% by 5th year onwards.

    So the biggest source of revenue generation in IPL is “TV media rights sale”. Back in 2008 when Sony signed a record breaking 10 year deal with BCCI for IPL rights they agreed to pay $1.02 billion over the 10-year contract. Sony will be paying 10% of the total agreed amount ($100 million) every year till 2018.

    So of $100 million, $60 million is distributed equally among IPL teams every year while $40 million is kept by IPL governing body.

    The Board of Control for Cricket in India (BCCI) had announced the fixtures of the League. The schedule has been designed with each team playing 14 matches – 7 of them at home venues.

    The season will also witness IPL returning to Indore for the first time since 2011. The final will be played at Rajiv Gandhi International Cricket Stadium – on Sunday, May 21st, 2017.

    VIVO Indian Premier League 2017 fixtures

    1st Match – Sun Risers Hyderabad vs Royal Challengers Bangalore IPL T20 2017

    Date- 05/04/2017
    Time – 20:00(Local) 
     
    Sun Risers Vs Royal Challengers Bangalore Venue
    Rajiv Gandhi International Cricket Stadium

    2nd Match – Rising Pune Supergiants vs Mumbai Indians IPL T20 2017

    Date- 06/04/2017
    Time – 20:00(Local) 
     
    Rising Pune Supergiants Vs Mumbai Indians

    Venue
    Maharashtra Cricket Association Stadium

    3rd Match – Gujarat Lions vs Kolkata Knight Riders IPL T20 2017

    Date- 07/04/2017
    Time – 20:00(Local) 
     
    Gujarat Lions Vs Kolkata Knight Riders Venue
    Saurashtra Cricket Association Stadium

    4th Match – Kings XI Punjab vs Rising Pune Supergiants IPL T20 2017

    Date- 08/04/2017
    Time – 16:00(Local) 
     
    Kings XI Punjab Vs Rising Pune Supergiants Venue
    Holkar Cricket Stadium

    5th Match – Royal Challengers Bangalore vs Delhi Daredevils IPL T20 2017

    Date- 08/04/2017
    Time – 20:00(Local) 
     
    Royal Challengers Bangalore Vs Delhi Daredevils Venue
    M. Chinnaswamy Stadium

    6th Match – Sun Risers Hyderabad vs Gujarat Lions IPL T20 2017

    Date- 09/04/2017
    Time – 16:00(Local) 
     
    Sun Risers Vs Gujarat Lions Venue
    Rajiv Gandhi International Cricket Stadium

    7th Match – Mumbai Indians vs Kolkata Knight Riders IPL T20 2017

    Date- 09/04/2017
    Time – 20:00(Local) 
     
    Mumbai Indians Vs Kolkata Knight Riders Venue
    Wankhede Stadium

    8th Match – Kings XI Punjab vs Royal Challengers Bangalore IPL T20 2017

    Date- 10/04/2017
    Time – 20:00(Local) 
     
    Kings XI Punjab Vs Royal Challengers Bangalore Venue
    Holkar Cricket Stadium

    9th Match – Rising Pune Supergiants vs Delhi Daredevils IPL T20 2017

    Date- 11/04/2017
    Time – 20:00(Local) 
     
    Rising Pune Supergiants Vs Delhi Daredevils Venue
    Maharashtra Cricket Association Stadium

    10th Match – Mumbai Indians vs Sunrisers Hyderabad IPL T20 2017

    Date- 12/04/2017
    Time – 20:00(Local) 
     
    Mumbai Indians Vs Sun Risers Venue
    Wankhede Stadium