ITV

Tag: Ranveer Singh

  • Netflix rolls the YRF reel worldwide

    Netflix rolls the YRF reel worldwide

    MUMBAI: Lights, camera, nostalgia! Netflix and Yash Raj Films (YRF) hit play on a golden reel of Hindi cinema memories, bringing five decades of cinematic gems to screens around the world. The streaming giant sealed a landmark partnership with India’s iconic studio, opening its vault of classics, blockbusters and heart-throbs for global audiences to binge on.  

    The celebration began with a star-studded line-up. Shah Rukh Khan fans were treated to nine of his biggest hits, including Dilwale Dulhania Le Jayenge, Veer-Zaara and Chak De! India, which dropped on November 1, marking the superstar’s birthday weekend. Salman Khan’s action-packed trio Ek Tha Tiger, Sultan and Tiger Zinda Hai will roar onto Netflix on December 27, his birthday.

    Romance buffs can look forward to November 14, when timeless Yash Chopra classics like Chandni, Lamhe and Silsila begin streaming. Ranveer Singh’s infectious energy arrives on December 5 with Band Baaja Baaraat and Gunday. The festive season gets even brighter with 34 YRF crowd-pleasers, including Hum Tum, Bunty Aur Babli and Mujhse Dosti Karoge, set to stream two at a time between December 12 and 28.

    The reel keeps rolling into 2026, with the Dhoom trilogy revving up from November 28 and the Mardaani series joining on January 22. Valentine’s week will see eight heart-fluttering romances like Saathiya and Bachna Ae Haseeno streaming from February 7.

    “For over 50 years, Yash Raj Films has shaped the heart of Indian cinema,” said YRF CEO Akshaye Widhani. “Bringing this legacy to Netflix lets the world experience the colour, the music and the magic of India.”

    Netflix India vice president of content Monika Shergill added, “This partnership celebrates Indian cinema in all its glory, allowing fans to relive the magic while new audiences discover its timeless charm.”

    Whether you’re chasing Dhoom-style thrills or humming Tujhe Dekha To in your living room, Netflix’s latest drop has turned every night into a Hindi cinema blockbuster.

     

  • Max Marketing marks 10 years of redefining film promotions in India

    Max Marketing marks 10 years of redefining film promotions in India

    MUMBAI: India loves a blockbuster but in the last decade, it wasn’t just films making waves, it was the campaigns behind them. This August, Max Marketing & Innovations, the brainchild of Varun Gupta, marked 10 years of rewriting the rules of film promotion in India, turning over 150 releases into cultural moments. From concerts that made characters come alive to billboards that became landmarks, Max’s decade-long playbook is a masterclass in spectacle. For Kabir Singh, they staged a live concert; for Satya Prem Ki Katha, they turned a white heart emoji into a trending symbol of love and acceptance. In Ayodhya, they even unfurled a 50-ft poster at Ram Ki Paidi, creating a historic fusion of cinema and sacred space.

    Actors and filmmakers have been unanimous in their applause. Ranveer Singh calls Max’s campaigns “spectacle-making,” Tabu says they’re “always fresh, always impactful,” while Vishal Bhardwaj insists that “promotion today is as much storytelling as the film itself and Max weaves that magic.” From Anil Kapoor to Sooraj Barjatya, Kabir Khan to JP Dutta, the chorus is the same: Max doesn’t just market films, it creates memories.

    Their portfolio reads like a greatest hits playlist: RRR, Animal, Article 370, Major, Padman, Bhool Bhulaiyaa 2, Hanuman, all stamped with the agency’s flair for scale and innovation. Beyond splashy stunts, Max has championed inclusivity too, with campaigns like the “Common Man’s Campaign” that put films on autos, buses, and metro hoardings, ensuring cinema met audiences in their daily grind.

    Reflecting on the milestone, Gupta says: “From day one, our aim was to craft experiences, not campaigns. The next ten years are about pushing boundaries further, creating stories that outlast opening weekends.”

    As Max steps into its second decade, the stage is set for an even bigger act where cinema, technology, and culture collide. If the last 10 years proved anything, it’s this: when Max is in the picture, the marketing itself is part of the show.

  • Ranveer Singh’s McDonald’s meal launches across North and East India

    Ranveer Singh’s McDonald’s meal launches across North and East India

    MUMBAI: Warning: This meal may cause spontaneous dancing. McDonald’s India – North and East has teamed up with hindi movie energy powerhouse Ranveer Singh to launch ‘The Ranveer Singh Meal’, a limited-time offering that’s equal parts flavour bomb and fan service.

    Joining global icons like BTS and Travis Scott, Singh becomes the first Indian celebrity to be part of McDonald’s global Famous Orders platform, bringing his go-to favourites to golden arches across North and East India.

    So, what’s on the Ranveer menu? Fans can choose between a McVeggie (Xplode) or McChicken (Xplode) amped up with a chilli-creamy ‘Xplode’ sauce and crispy golden onions, dialling up the drama on your everyday burger. It’s paired with the brand-new Golden Pop Fries, crispy potato pops that crunch and melt in a single bite, and the debut of Bobaaa Blast, a poppy boba pearl drink that’s part beverage, part party trick.

    The meal starts at Rs 249 for the vegetarian option and Rs 269 for non-veg, and is available from 13th June for a limited period across all McDonald’s outlets in North and East India including via the McDonald’s App, takeaway, drive-thru, Swiggy, and Zomato.

    A celebration of personal taste, pop culture, and playful nostalgia, this collab turns a meal into a mood and perhaps, a quick bop at the counter.

  • Bold Care hits the pleasure button, launches massager line

    Bold Care hits the pleasure button, launches massager line

    MUMBAI: India’s numero uno sexual wellness disruptor, Bold Care, is going full throttle into the pleasure lane. The Ranveer Singh-backed brand has launched a brand-new lineup of intimate massagers — five under its booming women’s vertical, Bloom by Bold Care, and two for men — in a move that repositions the massager not as a secret indulgence, but as a daily dose of joyful self-care.

    The new drop isn’t just a product launch — it’s a cultural shft. Branded under the philosophy of “Big Pleasure,” Bold Care is flipping the script on self-pleasure from shame to self-empowerment.

    Launched just five months ago, Bloom by Bold Care has clocked over 1.5 lakh orders across Amazon, Flipkart, Nykaa, Myntra, and its own D2C platform. It’s already 4x ahead of Bold Care’s initial growth curve — and what’s more, it’s profitable. That’s pleasure, powered by science.

    The new line-up blends medical-grade silicone with sleek, ergonomic designs, long-lasting rechargeable batteries, and whisper-quiet tech. A 360-degree rotating head, a 365-day free replacement warranty (best-in-class, the brand claims), and affordable pricing give this range serious mass appeal. Products are available via Blinkit, Zepto, Swiggy Instamart, and leading e-tailers.

    The woman’s pleasure-giver range is as follows:

    * Rush (Rs 1,599): Compact bullet massager
    * Tempt (Rs 1,799): Classic wand with powerful vibes
    * Arouse (Rs 1,899): Dual-ended delight
    * Rhythm (Rs 899): Full-body wand for everyday ease
    * Sparkle (Rs 1,499): Travel-sized mini bullet

    And men have two varieties  in the Bold Care range to opt for, making the choice easier:

    * Masterstroke Stroker (Rs 1,499): Textured grip stroker
    * Stroke of Genius (Rs 1,899): Vibrating stroker with 10 custom modes
     

    “It is time we start recognising personal pleasure as an essential part of our health. With this launch, we are not just introducing products — we are opening a new chapter in how India approaches intimacy,” says Bold Care co-fouunder & CEO Rajat Jadhav. “Massagers should no longer be hidden or stigmatised, but embraced as essential tools of self-care. At Bold Care and Bloom, we are not just responding to demand, we are leading a shift in culture.”

    Since launching in July 2020, Bold Care has been rewriting the rulebook on men’s sexual health — offering science-backed treatments for erectile dysfunction (ED)  and premature ejaculation (PE), alongside India’s fastest-growing condoms and lubes. Bloom extends that same science-meets-sensibility playbook to women’s health, tackling root-cause issues from PCOS to menopause.

    Massagers are no longer hush-hush. With this bold new range, Bold Care is inviting Indians to indulge in their own pleasure –  guilt-free. 

  • Škoda shifts into high gear with Ranveer Singh and the all-new Kylaq

    Škoda shifts into high gear with Ranveer Singh and the all-new Kylaq

    MUMBAI: When dreams meet the open road, the journey is anything but ordinary. Škoda Auto India, in collaboration with Publicis India, has unveiled its latest campaign, ‘Own Your Dream’, featuring Hindi movie powerhouse Ranveer Singh and the all-new Škoda Kylaq. More than just a car commercial, the campaign is a celebration of bold ambition, resilience, and European engineering that’s now within reach for a new generation of Indian consumers.

    As Škoda’s first-ever ‘Brand Superstar,’ Ranveer Singh takes centre stage in the film, embodying the spirit of those who refuse to settle. The ad follows individuals chasing success athletes striving for greatness, artists creating magic, and families shaping young minds all set against a backdrop of stunning visuals, stirring narratives, and, of course, the Kylaq as the ultimate companion for the driven and determined.

    “2025 marks a landmark year for us, and the Kylaq is at the forefront of our product offensive strategy,” said Škoda Auto India brand director Petr Janeba. “This film beautifully captures the synergy between the unstoppable Kylaq, the aspirations of our customers, and the electrifying persona of Ranveer Singh.”

    Saatchi & Saatchi and Publicis India CEO Paritosh Srivastava said, “We are thrilled to partner with Škoda Auto India for the introduction of their first-ever sub-4-metre SUV in India. Aligned with roll out of the new era of Škoda Auto in India, we have built a full-funnel, consumer-first approach that ensures deeper market penetration while bringing European craftsmanship to an evolving India that’s ready for more. With ‘Team Drive’—our bespoke ‘Power of One’ unit created for Škoda Auto India, we are uniquely positioned to support their ambitious vision of becoming a dominant European player in the Indian market. The launch of the Kylaq is just the beginning, and we are excited for all that’s in store.”

    Taking a multilingual approach, ‘Own Your Dream’ has been translated into eight regional languages to deepen Škoda’s connection across India, from bustling metros to emerging Tier-2 and Tier-3 markets. The campaign is now live across TV, print, digital, and social platforms, with further extensions into out-of-home, radio, and dealership activations. This full-funnel approach ensures that the message reaches a diverse audience while inspiring consumers to dream big and drive with confidence. To connect better with consumers across the country, the ad has also been translated into 8 regional languages. With European craftsmanship meeting Indian ambition, ‘Own Your Dream’ isn’t just an ad it’s an open road to bigger possibilities.

  • Ranveer Singh unveils Super You wafer protein bar

    Ranveer Singh unveils Super You wafer protein bar

    Mumbai: Ever wondered where Ranveer Singh gets his boundless energy? The Bollywood dynamo’s unrelenting hype for life, his “go big or go home” vibe, and his fearless stamina have always left fans curious about his choice of fuel – and now he’s sharing it with the world! SuperYou is a protein food and supplements brand, co-founded by Ranveer Singh and Nikunj Biyani. Together they are shaking up the Indian protein scene with the launch of India’s first protein wafer bar – made with a blend of cutting-edge fermented yeast protein technology. Designed for all ages, SuperYou’s wafers are as enjoyable as they are nutritious, delivering a refreshing twist to traditional protein snacks.

    Ranveer’s high intensity energy levels, and his lovable swagger – all wrapped up in one creamy, chocolate-covered, crunchy wafer that packs 10g of protein and 3g of fibre, with no added sugar. And the flavours? They’re as versatile as Ranveer’s style: chocolate, choco- peanut butter, strawberry crème, and cheese – yes, cheese, for that little twist of surprise! Alongside its current flavours, the brand will soon roll out an expanded lineup with 6 to 8 unique flavour options, giving fans even more ways to fuel their super.

    Ranveer’s approach to SuperYou is as personal as it gets. “With SuperYou, I’m bringing a part of my own journey to everyone. I’ve always believed that power and unstoppable energy come from within, but sometimes, you need that extra boost. That’s what SuperYou is about: it’s that push, that charge in a bar that everyone can access. We’ve created something unique-something that’s as fun and bold as it is good for you. With SuperYou, I wanted to break the mould of what a protein bar should be, so we’ve given it personality, flavours that excite, and a lightness that fits into anyone’s lifestyle. Get ready, because SuperYou is here to power up your world.”

    SuperYou co-founder Nikunj Biyani talks about their collaboration, “Ranveer is a powerhouse and pure energy personified – he doesn’t just live life, he charges through it, full throttle. That’s the spirit behind SuperYou. We want SuperYou to be the go-to boost for anyone who wants to be big, bold, and full of life!”

    Get ready to power up – SuperYou is now available on its website and all major delivery platforms such as Amazon, Flipkart, Zepto, Blinkit and Instamart; including select modern trade stores such as Reliance Fresh, Noble Plus, Wellness Forever, 7/11, Relay, Nature’s Basket and more across top ten cities in India very soon; bringing a taste of Ranveer’s relentless energy to everyone, everywhere.

    With this launch, Superstar Ranveer Singh is sharing his super energy secret with India – making his energiser for life accessible to everyone. 

  • MakeMyTrip launches new quirky campaign

    MakeMyTrip launches new quirky campaign

    Mumbai: MakeMyTrip has launched a new campaign addressing common travel challenges through humour. The three-film campaign highlights the company’s accommodation options: international hotels, homestays & villas, and domestic hotels. Featuring Alia Bhatt and Ranveer Singh, the campaign showcases MakeMyTrip’s solutions for finding the right accommodations, both internationally and domestically.

    The first film features Alia and Ranveer struggling to find familiar food in a foreign hotel, emphasizing MakeMyTrip’s ‘Loved by Indians’ filter for finding hotels with Indian cuisine and other preferences.

    In the second film, the duo humorously repurposes hotel amenities as gifts, reinforcing MakeMyTrip’s affordable options, such as a 25 per cent discount for new users on domestic hotels.

    The final film highlights MakeMyTrip’s range of serviced villas, with Alia expecting full service but discovering the need for self-management, showcasing the variety of options available for different traveler needs.

    Embed links:

    “Our latest campaign is rooted in the real challenges travelers face,” said MakeMyTrip CMO & CBO – corporate, Raj Rishi Singh. “From finding the right amenities to making smart budget decisions, we want our travelers to experience ease and delight with every stay choice. Alia and Ranveer bring a dose of humor to each unique scenario, delivering a message that resonates deeply with every type of traveller.”

    The campaign is live across TV, digital, and social. In addition, MakeMyTrip is also a ground sponsor for the ongoing India-South Africa T20 series. Directed by Early Man Film’s Abhinav Pratiman, these films have been written by Tanmay Bhat, Devaiah Bopanna, Puneet Chadha, and Deep Joshi of Moonshot creative agency.

  • Bold Care launches #Sextember campaign

    Bold Care launches #Sextember campaign

    Mumbai: Bold Care, a sexual health and wellness brand for men launches new quirky campaign #Sextember, dedicating the month of September to men’s sexual wellness. This campaign aims to spread awareness about Men’s sexual wellness across the country with multiple activities lined up in the whole month of September.

    Bold Care co-founder Rajat Jadhav expressed his enthusiasm: “At Bold Care, we’re proud to be the ‘unofficial’ intimacy ally for millions of men across India. ‘Sextember’ is our way of celebrating all Indian men and helping them be bold, empowered, and informed. This campaign is more than just fun; it’s a commitment to making September the biggest month for awareness around men’s sexual health and wellness. We’re excited to take this journey forward and own the month of Sextember with activities that resonate with our mission.”

    Bold Care’s #TakeBoldCareOfHer campaign had become the talk of the town for all the right reasons earlier this year. The fan-favourite ad films starred the dynamic duo of Bold Care co-founder and actor Ranveer Singh and internet sensation Johnny Sins, which created a banter to behold. Bold Care’s new campaign Sextember comes packed with the right template to create yet another iconic campaign that has the power to educate lakhs around the nation about men’s sexual wellness and health.

     

     
     
     
     
     
     
     
     
     
     
     
     
     
     
     

    A post shared by Bold Care (@bold.care)

     

  • Sansaar unveils new nationwide TVC with Ranveer Singh

    Sansaar unveils new nationwide TVC with Ranveer Singh

    Mumbai: D’Décor has announced the nationwide retail launch of its new brand, Sansaar. Available in 350 stores across 50 metro and non-metro cities, Sansaar is dedicated to conscious living and offers mindfully crafted home décor fabrics.

    Ahead of the launch, Sansaar unveiled a new TVC, Bollywood actor & brand ambassador Ranveer Singh with the tagline ‘live consciously’.  The commercial resonates with Sansaar’s dedication to mindful living. It portrays homes where every choice contributes to a positive impact on the environment. Ranveer Singh’s association with Sansaar underscores the brand’s message of integrating style seamlessly with environmental awareness, offering consumers an opportunity to enhance their living spaces responsibly.

    Commenting on the launch, Sansaar business head Sanjana Arora said “Sansaar takes pride in its premium, minimalist fabrics crafted in India. These products will be available through our extensive network of exclusive retail outlets in major metros, tier 1, 2, and 3 cities throughout India. This expansion with the glorious presence of Bollywood’s Powerhouse Ranveer Singh as our Brand Ambassador highlights our focus on providing high-quality solutions for home décor that resonate deeply with our discerning customers. We invite you to explore this collection, curated to enrich homes that are both mindful and aesthetically pleasing.”

    “At Sansaar, we believe in creating spaces that inspire and uplift, offering our consumers a unique blend of style and sustainability. Each piece is a representation of quality, artistry, and innovative design, enhancing living spaces with both elegance and environmental consciousness,” said Sansaar creative director Sarah Arora added.

    Ranveer Singh said,“Sansaar represents a vision close to my heart; a vision where homes aren’t just spaces, but reflections of our values and aspirations. It’s about making choices that resonate with every facet of our lives with purpose. I am delighted to be a part of the D’Décor family as we bring this collection to the audiences.”

    Starting July, Sansaar will introduce an extensive collection of premium soft furnishing fabrics, including curtains and upholstery, followed by a comprehensive range of premium home décor fabrics designed to elevate any living space in the coming months.

    D’Decor Exports Pvt Ltd managing director Sanjay Arora said, “Each piece in the Sansaar collection reflects a commitment to quality, innovation, and a deep-seated respect for our planet, inviting individuals to create homes that not only exude style but also contribute positively to the environment.”

  • Time to play pure with Ranveer Singh in BGMI

    Time to play pure with Ranveer Singh in BGMI

    Mumbai: Gaming has evolved beyond mere entertainment; it is a vibrant community. BGMI offers an immersive experience as Ranveer Singh returns to the battlegrounds with style and swag! Prepare to elevate your game as the powerhouse takes center stage in BGMI. It is time to play pure!

    Every gamer needs the right look for the lobby in BGMI, and the ‘Ranveer Swag Crate’ has you covered! Enhance your experience with exclusive gear designed to make you stand out in the Battlegrounds. Unlock the all-new Ranveer Singh special skins and finish your enemies with style!

    Unleash your inner IGL with the RS special voice pack, featuring Ranveer Singh’s dialogues! Rank push with your squad, have fun with friends, and rush for that chicken dinner! Bring on the swag with the RS helmet, backpack, parachute and stun your enemies with the grenade skin.

    Use UC’s to open the crate & get epic rewards at milestone spins. Do not miss this final opportunity to bring the charisma and style of the powerhouse to your BGMI gameplay. Grab the crate today and dominate the battlegrounds.