Tag: Ranbir Kapoor

  • ISL Auction: Ranbir Kapoor’s Mumbai City FC snaps up Sunil Chhetri for Rs 1.2 crore

    ISL Auction: Ranbir Kapoor’s Mumbai City FC snaps up Sunil Chhetri for Rs 1.2 crore

    MUMBAI: The first auction of Indian footballers’ new dream tournament IMG-Reliance and Star India funded Indian Super league (ISL) kickstarted in Mumbai with national football sensation Sunil Chhetri going under the hammer for a whopping Rs 1.20 crore. Having a base price of Rs 80 lakh, Chhetri was picked up by Ranbir Kapoor’s Mumbai City FC. 

     

    Kapoor said, “I am excited to have Sunil in our team and we are looking forward to the next season with him in the team. Sunil and Anelka up in front will certainly be a worthy experience.”

     

    Veteran football commentator John Dykes started the auction proceedings along with auction specialist Charlie Ross.

     

    The first player to go down the hammer was the winner of the I-League Player of the Season Jackichand Singh. His base price was Rs 20 lakh and after much tussling and strategising, Pune FC grabbed his services for Rs 45 lakh. Hrithik Roshan sported a big smile after securing Singh’s services. Mumbai co-owner Kapoor and North East United co-owner John Abraham were also aggressively bidding for Singh.

     

    With a base price of Rs 39 lakh, Thoi Singh managed to raise many eyebrows when Chennai FC clinched him for Rs 86 lakh.

     

    Alongside Chhetri who breached the Rs 1 crore mark, Eugeneson Lyngdoh became the first player in the auction to touch the coveted price point. After several rounds of aggressive bidding, which started from the base price of Rs 27.5 lakh, Roshan had the last laugh as Pune City FC secured the midfielder’s services by investing a sum of Rs 1.05 crore. As many as five clubs were vying for Lyngdoh.

     

    On the other hand, Rino Anto was the show stopper of Pool B of the ISL auction. The one-of-a-kind Indian national Left Back went under the hammer with a base price of Rs 17.5 lakh. However this amount was too little when compared to his class and franchise owners recognised it early on. Defending champions Athletico de Kolkata bagged his services after several rounds of counter bidding against various franchises. Anto’s selling price went up to Rs 90 lakh, which was way over his base price. 

     

    Pool B also had nation number 9 Robin Singh. The goal scorer was expected to grab the attention of many a teams but it turned out to be a very cold bidding while he was under the hammer. Delhi Dynamos secured his service paying Rs 51 lakh, a tad higher than his base price of Rs 40 lakh.

     

    A total of Rs 7.22 crore was spent in the first edition of the ISL player auction for garnering the services of top 10 Indian players.  

     

    The auction began with an encouraging speech from ISL founder and chairperson Nita Ambani. 

     

    Ambani said, “Half a million young minds participated in the Reliance Foundation young minds grassroots program out of which the best 23 were selected and now they are privileged with top class facilities in Mumbai, getting top class coaching from top football coaches. We are committed to make the second season bigger and better. We will try our level best to make India a truly footballing nation. Come on India, let’s football.”

  • Saavn raises $100 mn; to move into video

    Saavn raises $100 mn; to move into video

    MUMBAI: Move over hotstar.com. Competition is coming your way. Earlier, this year, the Neeraj Roy led music streamer Hungama.com raised around $100 million to expand its service into video delivery to its subscribers. Then Hooq.com announced its foray into the over the top (OTT) market. Now it’s the turn of New York headquartered Saavn to announce that it is going to move into delivering video content to its subscribers. The company late last night confirmed that it had managed to raise $100 million in a Series C round led by Tiger Global.

     

    Among investors who also took part in the round figure: existing investors Bertelsmann India Investments, Steadview Capital, Liberty Media, and Mousse Partners, and new ones such as Qulvest, hedge funds from Hong Kong and a number of strategic individuals. Avendus Capital in Mumbai and LionTree Advisors advised on the deal. The $100 million fund raise values Saavn.com which started in 2007 at $300-400 million.

     

    Saavn CEO Rishi Malhotra revealed that the service is adding a million monthly average users (MAU), with a total of around 14 million MAU currently and hopes to cross 20 million MAUs by end this year.

     

    The company is banking on the mobile users to take up its music and video streaming service in a bigger way.  Malhotra told techcrunch.com that almost 90 per cent of its subscribers are on mobile and have been averse to paying and hence Saavn has been focusing on an ad-supported model for its music streaming service so far.

     

    A part of the $100 million it raised will be used to scale up its music streaming service which has a catalogue of 2 million plus songs, mostly from Bollywood. It wants to expand its sales force.

     

    “The real purpose of this raise is to continue developing our product, acquiring a larger user base, and investing in the right components that make a healthy media company,” Malhotra told techcrunch.

     

    “We want to become an entertainment ecosystem for mobile,” he continued. “That means new audio products and also video, absolutely. The exciting thing about the [Indian] market that we can be part Spotify, part Pandora, and part Netflix.”

     

    The company has signed on Bollywood heart throb Ranbir Kapoor to promote Saavn in prime time commercials on mainline Hindi general entertainment channels in India.

     

  • Prasoon Joshi creates new Saavn ad campaign

    Prasoon Joshi creates new Saavn ad campaign

    NEW DELHI: Saavn has announced a new campaign with renowned ad film visionary and lyricist Prasoon Joshi.

     

    The music app has collaborated with Joshi and his team at McCann to help drive the music company’s evolution as one of the most innovative advertising voices across India’s top technology brands. The first campaign created under the association is on air now and features a comical series of five spots that promote Saavn’s innovative social features: Tag, Chat, Follow, and Share.

     

    Saavn’s previous campaigns, featuring Bollywood star Ranbir Kapoor were launched in India and select international networks, and generated more than seven million combined YouTube views, while attracting millions of new users to the Saavn app. 

     

    Until now, Saavn’s ad creative has been completed entirely in-house. Saavn’s creative director Teddy Stern and vice president and editor-in-chief Sneha Mehta independently conceptualized, directed, and co-wrote each spot.

     

    The new campaign, titled They Listen to Me was also directed and written by Stern and Mehta, but this time the duo’s sensibilities and creative execution is combined with the McCann team’s globally-renowned expertise. The result is a unique and fresh concept that builds on Saavn’s history of pushing groundbreaking creative.

     

    “The last year has been pivotal for Saavn as both a brand and advertiser, starting with the Ranbir Kapoor TVC in August. The next step in our brand evolution is collaborating with the immensely-talented Prasoon Joshi and his team at McCann,” Stern said. “Music connects people, and Saavn amplifies that connection. Our app empowers our listeners to share in the joy of music with each other. That’s the Saavn ethos, and McCann is the perfect team to help us broadcast that message to millions of music lovers, in Saavn’s own quirky and innovative way.

     

    The new They Listen to Me campaign is a series of five short TVCs, plus creative for radio, theatrical, and digital platforms. The spots demonstrate how people of all walks of life are empowered by Saavn, through the app’s new social features. The spots feature multiple genres of music, with tracks ranging from “Jumme Ki Raat” from Kick, starring Salman Khan, to “Uptown Funk” by Mark Ronson ft. Bruno Mars.

     

    “From concept phase to production, and now to launch, the Saavn team has been a joy to work with on this campaign,” McCann APACCEO and chairman Joshi said. “When Saavn’s creative team came to us with the idea of empowering users through Saavn Social, McCann’s creative and strategic team knew we wanted to deliver something that not only reflects Saavn’s unique and progressive brand mentality, but also tells the stories of their users – everyday people who have the power to influence their peers on a daily basis through music.”

     

    The five spots range from 20 to 30 seconds in duration and were shot in just three days. Each spot will air in three languages (Hindi, Tamil, and Telugu), for a total of 15 television commercials. The five spots, which will roll out throughout the summer across key networks in India, are titled: “The Wrestlers,” “The Office,” “The Professor,” “The Newsroom,” and “The Dentist.”

  • Fox Star Studios inks nine film production & distribution deal with Karan Johar

    Fox Star Studios inks nine film production & distribution deal with Karan Johar

    MUMBAI: In one of the biggest deals in recent times, Fox Star Studios has inked a nine-film deal with Karan Johar’s Dharma Productions.

     

    As per the deal, which will run over the next three years, the two companies will jointly produce and distribute films, which will be helmed by directors like Johar, Ayan Mukerji and Karan Malhotra amongst others. The films are also likely to stars names like Ranbir Kapoor, Aishwarya Rai Bachchan, Shahid Kapoor and Alia Bhatt to name a few.

     

    Under the terms of this deal, while some films will be co-produced by the two companies, others will be for distribution only.

     

    Star India CEO Uday Shankar said, “The Indian film industry is an important market for us and this strategic partnership offers us an excellent opportunity to fundamentally change the content quality paradigm. This venture is the natural step in our progression to create entertaining and eclectic content for a global audience and to grow the business through game-changing innovation in content, marketing and distribution.”

     

    Johar added, “Movies for me have always been a blend of artistic and commercial resources. Dharma Productions has always endeavored to attain the highest form of celluloid excellence and entertain simultaneously. I am glad we have found a partner in Star India and Fox Star Studios for a visionary nine films alliance. This partnership will not only be the coming together of two forces who understand the need of the cinematic hour but also work as a unit to increase the footfall strength at the movies and empower other verticals. It’s a new age of cinema and this association is a glorious reflection of the times.”

     

    Fox Star Studios CEO Vijay Singh said, “This strategic alliance is path-breaking as it envisages the stakeholders pooling in their collective strengths and thereby chalking a new path for Bollywood, specifically in the way in which films are marketed and distributed. Consolidation through strategic alliances is the way forward in the film industry.”

     

    Dharma Productions CEO Apoorva Mehta added, “It is by far the biggest collaboration that the Indian film Industry has ever seen. With this strategic deal, Dharma has entered into a new phase of movie business, which will provide a disruptive growth model for all the parties involved. This landmark decision will bring on board the most visionary and astute leaders together who will drive the overall strategy for making, promoting and distributing movies. I am happy to say that Dharma is excited and geared up for these new opportunities in the coming years and it definitely looks like the beginning of a game-changing era for the industry.”

  • NDTV Prime to air online series ‘The Big Indian Picture T?te-?-T?te’

    NDTV Prime to air online series ‘The Big Indian Picture T?te-?-T?te’

    MUMBAI: Continuing their efforts of bringing the path-breaking independent publishers to the fore, NDTV Prime is all set to launch a brand new series, The Big Indian Picture T?te-?-T?te.

     

    Premiering on Monday, 1 June at 9 pm the show will aim at unraveling the mysterious lives of Bollywood personalities.

     

    The Big Indian Pictures T?te-?-T?te will feature in-depth and intimate interviews of film personalities who are critical to this era of filmmaking. The series will be hosted by the multi- talented editor-in-chief of The Big Indian Picture, Pragya Tiwari. Shot in real locations, the show will bring to light the real star from the reel star.

     

    The premier episode on 1 June at 9 pm will see Pragya Tiwari digging deep into the personal life of the only fourth generation star of bollywood, Ranbir Kapoor. In this exhaustive interview he dissects his life and career journey, relationships and friendships. We will also see him talking about how he sees himself and how he thinks the world sees him.

     

    Some of the other celebrities featuring on the show will be Amitabh Bachchan, Karan Johar, Vishal Bhardwaj, Ayushmann Khurrana, Kalki Koechlin, Farah Khan, Huma Querishi and many more.

  • ‘Bombay Velvet’ collects Rs 15.8 crore in opening weekend; ‘Piku’ picks up

    ‘Bombay Velvet’ collects Rs 15.8 crore in opening weekend; ‘Piku’ picks up

    MUMBAI: Bombay Velvet has turned out to be the disaster it was predicted to be. From casting Ranbir Kapoor as a Tommy gun totting criminal to the way the film’s promotion was handled, especially the publicity material, went against it. From the film’s posters to promos, nothing inspired viewer confidence or curiosity.

     

    The film’s opening weekend collections are a terribly poor at Rs 15.8 crore. Kapoor has his fan following and, to an extent, so does Anushka Sharma, yet the film failed to garner decent footfalls on its opening day. The emerging word of mouth publicity from those who caught the movie early happened to be so negative that the film failed to better its Friday figures even on Saturday, which is a normal trend howsoever bad a film may be. It is strange that thanks to social media discussions, those who still went to watch the film thereafter did so mainly out of curiosity as to what was so wrong with this film?

     

    On the other hand, Piku is going great guns. Having had a lukewarm response with the opening day reporting a mere Rs 5.32 crore, the film went to double its opening day figures with Rs 11.2 crore on its first Sunday and continued the good run through the rest of the week till Thursday to put together a first week tally of Rs 41.42 crore. The film added another Rs 14.6 crore for its second week to take its 10-day total to Rs 56.02 crore.

     

    Kuch Kuch Locha Hai saw poor collections of Rs 3.55 crore for its opening week.

     

    Gabbar Is Back held well in face of little opposition and managed to collect a handsome Rs 18.1 crore in its second week to settle at Rs 74.5 crore after its second week run.

     

    Margarita With A Straw added about Rs 15 lakh in its fourth week to take its four-week tally to Rs 5.95 crore.

  • ‘Bombay Velvet’: A disaster

    ‘Bombay Velvet’: A disaster

    MUMBAI: A film’s first test is in its title. Teasers, promos and the rest come much later. A bad or irrelevant title displays utter lack of imagination besides having no connect with the film. Bombay Velvet is based on a historian, Gyan Parakash’s book, Mumbai Fables.

    Bombay/Mumbai is comparatively a new city turned metro during mid-20th century and Karachi enjoyed the status Mumbai grabbed later. It started after the seven islands were linked as one land mass. 

    In this case, Mumbai has a history and its passing heroes, villains and other legends but no fables to speak of. The book’s title being a misnomer, the film makes its story a fantasy a la Dick Tracy sans Tracy, the cop, of the comic strip, who is missing here while his main villain, Flattop Jones, a hired gun is made the hero. Otherwise, you may call it a prohibition era American film transplanted as a 1960s Hindi film with Mumbai background. 

    Ranbir Kapoor arrives in Mumbai with a woman he thinks is his mother but is not so sure. All heroes need a sidekick, soon he cultivates one too. By scene two, both are grownups and
    have graduated to petty crimes. As has been seen in many such films, while the hero is impulsive and violent, the sidekick is more balanced and logical. 

    Ranbir has no scruples and he can clobber a man to death as easily as he can pick a pocket. His only ambition is to become a big shot; when he grows big, he wants to be bigger. If you have not found anything novel or interesting so far, there is no hope of it coming your way hereafter.

    The film is about all the wrong people coming on one screen (though Mumbai was never that way nor it is now). Mumbai was a city where even its dons were respected till
    the early 1990s. 

     

    There are big players in the city and they realize the talent of Ranbir, the most impressed being Karan Johar. Karan is a fixer, who turns deals and is in cahoots with Siddharth Basu though you never learn what Basu is: a lawyer, a politician or another fixer? He is impressed just because Ranbir tries to enter a bank and tries to steal his money by barely poking his two fingers pretending he has a gun! Karan is a big shot, wielding great power and one wonders why he’s at a bank to withdraw money when his personal staff can do it for him.

    Karan, however, is mighty impressed and offers Ranbir contracts to kill people. You don’t know where this film is going until the reality hits that it is going nowhere! Ranbir is a pawn in the hands of Karan but not for long. He wants his share of the pie to be well-defined now that he is in the inner circle of the clique. 

    Ranbir has to frame an honest politician who can’t be bought with money. He is a hurdle in Karan and his clique’s plans. It is unclear why they don’t shoot him dead like they do all others. On such occasions, Karan uses his wife as a bait to lure the person. The politician is so honest, he accepts only Scotch and women in his bed. This film has some legendary character sketches. 

    Meanwhile, there is also a chapter on Portuguese Goa. Anushka Sharma, a choir singer child impresses Remo Fernandes. You are not told who he is or what he amounts to but he convinces her mother to send her with him. Next you know, he is torturing and sexually abusing her. Again, by scene two, she is a grown up. This time when Remo enters her room to deliver her daily lashes, she beats the hell out of him and escapes to land in Mumbai to come acros who else but Ranbir. 

    These absurdities go on and on for over 150 minutes until the film comes to a predictable yet welcome end. Phew! 

    As for a script, none exists. The film proceeds on whims. Everybody is double-crossing or backstabbing the other for no apparent reason. No character is etched out in detail. They come and it is left to you to figure out but soon you don’t care. 

    The script is poor and has no consistency. It was such an amateur idea to start the film in sepia and duo tone when you are going to show rest of the film in colour. (Manoj Kumar did that to great effect in Purab Aur Paschim when he shot his film in black and white until a flight from London enters Indian airspace and then turns in to colour film). In those days, gang wars were fought with Rampuri knives, swords and soda water bottles, nobody used guns, let alone Tommy guns. 

    Direction? There is none in this film. The director is obsessed with his period film idea so much so that he carries his vintage cars into 1960 when Fiat and Ambassador ran the roads. The edifices created for the era were non-existent (this reviewer having grown through that era). 1960s belonged to Beatles and other popular pop groups but the film sticks to jazz.
     
    Mumbai night clubs were famous for their late night cabarets, not Goan jazz singers, which found its patrons mainly in five star ball rooms not in a seedy night joint like Bombay Velvet. The director is totally at sea when it comes to knowing Mumbai of those days. Editing is poor. Music is out of sync. 

    And, what is it with getups? Ranbir Kapoor, a fairly decent looking guy has been made to wear an MGR kind of wig and, resultantly, he looks like a comic character. Anushka Sharma is made to look like 1950s and 60s Hollywood B grader. Karan can’t act; the only time he evokes a reaction is when he wants to know what Ranbir saw in Anushka that he did not in Karan! But then, that was the era of closet gay. 

     

    Kay Kay Menon, the only decent actor in the supporting cast, plays a Crime Branch cop in the era when Mumbai Crime Branch was compared to Scotland Yard. But, he is nowhere around when Ranbir litters the South Mumbai streets with corpses. And, CID in felt hats and ties and blazers? This man, Kashyap, is joking. There are a few other side players who hardly matter since the director does not even bother to introduce them.
     
    Bombay Velvet is a disaster. 

    Producers: Vikas Bahl, Vikramaditya Motwane, Fox Star Studios.

     

    Direcor: Anurag Kashyap.

     

    Cast: Ranbir Kapoor, Anushka Sharma, Kay Kay Menon, Karan Johar, Manish Choudhary, Siddharth Basu, Remo Fernandes, Satyadeep Mishra, Vivaan Shah, Ravina Tandon (cameo).

     

  • ‘Bombay Velvet’ exclusive preview unveiled on Hotstar

    ‘Bombay Velvet’ exclusive preview unveiled on Hotstar

    MUMBAI: Stepping up on its film marketing initiatives by setting new precedents, Fox Star India has rolled out its third digital-first initiative on Hotstar in less than a month for its upcoming movie Bombay Velvet.

     

    The studio unveiled an exclusive preview of the film to Hotstar’s 15-million-strong audience base on 10 May.

     

    The Hotstar movie preview of Bombay Velvet comprises four minutes of handpicked scenes from the soon-to-be-released film. The preview was packaged with a specially shot sequence, which had Karan Johar introducing the movie’s stars Ranbir Kapoor and Anushka Sharma with their on-screen names of Johnny Balraj and Rosie Noronha, and inviting the audience to watch the exclusive footage that followed. It ended with the trio reminding the audience of the film’s release date, and inviting them to watch it in theatres on 15 May.

     

    Fox Star Studios India CMO Shikha Kapur said, “We are delighted to be the first studio in India to introduce a series of Digital-first initiatives for film marketing on mobile, and that too with a huge multi-starrer like Bombay Velvet. While initially it was all about creating buzz, with the film now getting closer to its release date, we thought the audience would be excited to preview some of Bombay Velvet’s high-quality content, and hence the Movie Preview. This is a part of the build-up strategy which has worked very well so far.  Hotstar is poised as the go to destination for digital content platform on mobile today, and we believe it will help us effectively fill the market gaps for movie promotions on digital, and through the innovations, set a precedent for film marketing not only in our country, but also in other world markets.”

     

    This promotional activity came on the heels of a one-hour talk show featuring Ranbir Kapoor, Anushka Sharma, Karan Johar and Anurag Kashyap, which was shot for and premiered exclusively on Hotstar. This was preceded by yet another world-first initiative, the video premiere on Hotstar of the popular song, Mohabbat Buri Bimari, from Bombay Velvet.

  • Star launches campaign with celebs to drive donations for Nepal & N. India

    Star launches campaign with celebs to drive donations for Nepal & N. India

    MUMBAI: Star India has launched a nationwide public service campaign ‘Ek Padosi Hi Padosi Ke Kaam Aata Hai’ with the NGO CARE India to mobilise relief for the natural disaster that struck Nepal and parts of northern India claiming more than 5,000 lives.

     

    A massive earthquake of 7.8 magnitude struck Nepal on 25 April, 2015, the worst to hit the Himalayan Kingdom in 80 years. In India, states of Bihar, West Bengal and Uttar Pradesh have also suffered the wrath of the earthquake.

     

    The Star India campaign will involve Bollywood celebrities like Ranbir Kapoor, Karan Johar, Anushka Sharma, Preity Zinta and a host of Star network’s icons, who will appeal to Indians for donations, which will be channeled directly to CARE India. Viewers will have an option to donate online, or through cheques or demand drafts. The campaign will work along the lines of Operation Maitri, initiated by the Indian government.

     

    “A tragedy has struck our neighbouring country resulting in a devastating loss of life, infrastructure and resources. We believe it is our responsibility to leverage the power of television as a force for good to help mobilise relief and provide immediate life-saving assistance to those affected. We are happy to associate with CARE India, an NGO highly respected for its humanitarian and development work in India and extremely humbled to see that our initiative has been embraced by some of the leading lights of the entertainment industry to appeal for relief,” said Star India CEO Uday Shankar.

     

    CARE India is assessing the situation on the ground in all the affected areas of Nepal and moving relief material where it is needed most. CARE has begun distribution in some of the areas and hopes to reach out to more than 50,000 people in the coming days.

     

    “We would appeal to all Indians for funds to ramp up the emergency response and provide immediate life-saving assistance to those affected. We are thankful to Star India for helping us raise funds for Nepal where millions are awaiting humanitarian relief. The country is running out of food, water and shelter and the onus is now on us to help them,” added CARE India board chair Dr. Nachiket Mor.

     

  • Star’s ‘Mauka’ campaign drives YouTube’s views in Q1

    Star’s ‘Mauka’ campaign drives YouTube’s views in Q1

    MUMBAI: With a whopping 10 million views, Star India’s ‘Mauka Mauka’ ad campaign for the ICC Cricket World Cup earlier this year, has been the second most watched campaign in the first quarter of 2015 on the video platform YouTube.

     

    The campaign comes second only to Gillette’s ‘the best a fan can get’ ad campaign.

     

    The ICC Cricket World Cup 2015 was a money raker in Q1 2015 as advertisers flocked to the tournament. With India’s stupendous performance throughout the World Cup, it was indeed one of the most important moments of the year. However, a lot has also changed since the last edition of the World Cup in 2011. For example, there are more users now on the Internet, social media commentary drives live entertainment and the match is played both on field and off the field across the Internet. Keeping the third reason in mind, YouTube India came up with the top trending ads of Q1 and cricket was the flavor of the quarter.

     

    A number of users lapped up campaigns built around the gentleman’s game. With the UGC around Mauka Mauka garnering a total of 10 million views only went on to prove the power of YouTube as a platform that can amplify the reach of a campaign through endemic content.

     

    The third campaign making it to the list was the Boost Cricket Anthem – Hey Champion, Stay Champion. The fourth in the list is the innovative #LiveItAbhi campaign undertaken by FMCG brand Pepsi.

     

    Ranbir Kapoor and Saavn Cricket World Cup 2015 ad featured on Valentine’s Day came in fifth followed by Pidilite. The Sony Bravia TVC called The Most Colourful Cricket Experience stood at the seventh spot while Cricket Face Paint campaign by Google+ took the eighth spot.

     

    The #YehGameHiHaiTasteKa brand campaign by Lays was at the ninth spot while the tenth spot was taken by the Micromax Unite Cricket Anthem 2015.

     

    As per the report, the list suggests that users love content that is built around things that they are passionate about, in this case cricket.

     

    “As a marketer, when these big sporting moments occur, one wants to be there for people, helping them have the time of their lives before, during and after the game — not just waiting for a break in play to get a word in,” states the YouTube India report.