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Tag: Rakul Preet

  • DNA Women Achievers’ Awards 2024 set to New Gen Women across sectors

    DNA Women Achievers’ Awards 2024 set to New Gen Women across sectors

    Mumbai: Get ready to witness a celebration of extraordinary achievements as DNA India gears up for the highly anticipated DNA Women Achievers’ Awards 2024! With the theme ‘Honouring the New Gen Women’, this event, scheduled for 6 March 2024, is set to shine a spotlight on the remarkable contributions of women leaders across diverse sectors.

    In a world where women are increasingly at the forefront across various domains, the DNA Women Achievers’ Awards 2024 seeks to recognize and celebrate their hard work, talent, and dedication. From Retail and IT to Healthcare, Start-up, FMCG, Entertainment, Fashion, and beyond, the awards cover a wide spectrum of categories, showcasing the multifaceted accomplishments of women professionals.

    The upcoming event will feature distinguished special guests, including Vimla Batham Ji, chief of UP State Women Commission, and renowned actress Rakul Preet, alongside esteemed Guest of Honour such as Shri Brajesh Pathak, Deputy CM of Uttar Pradesh, Shri Mahesh Sharma, MP of Gautam Buddh Nagar, and Shri Chirag Paswan, MP.

    Notably, the event will feature two thought-provoking panel discussions on crucial topics. The first discussion, “Is India Ready to Support Women Entrepreneurs?” will include esteemed panellists such as Kanika Vohra, co-founder of ICH Creative, and ex-founding team, AJIO.com, Rhea Mazumdar Singhal, Founder and CEO of Ecoware, and Devyani Kapoor, Founder of Shuffling Suitcases. The second discussion, “Is Social Media a Boon or Bane for Women in India?” will offer valuable insights from Ankita Sahigal – Influencer, Divija Bhasin, Counselling Psychologist and Influencer, and Dr. Neelam Mishra, Psychologist.

    The esteemed jury panel, comprising industry stalwarts Ashwiny Iyer Tiwari, Kanika Vohra, and Dr Supriya Pattanayak, meticulously evaluated nominees based on various parameters for the DNA Women Achievers’ Awards 2024. Nominations across all categories were collated by an expert committee, followed by deliberations by the jury to select the deserving winners. Thorough reviews of the nominations were conducted by experts to ensure fairness and transparency in the selection process.

    The inspiring stories of the winners will be showcased on DNA India, amplifying their achievements, while ZeeNews.com will feature digital stories on its microsite to extend their reach to a wider audience. The virtual airing of the event on multiple platforms will enable viewers to witness the celebration of women achievers, with video features highlighting the winners’ accomplishments shared across various social media platforms to garner recognition and admiration.

    A spokesperson for DNA India emphasized the significance of the grand celebration, stating, “At DNA India, we are deeply honoured to host the DNA Women Achievers’ Awards 2024, an event that transcends mere accolades to embody the profound journeys of courage, perseverance, and triumph undertaken by women across our nation. Each award recipient represents not only a beacon of inspiration but also a testament to the transformative power of determination and resilience. Their stories, etched with resilience and adorned with success, serve as a source of motivation for us all, illuminating the path forward towards a more equitable and inclusive society. Through these awards, we not only celebrate their outstanding achievements but also reaffirm our unwavering commitment to championing gender equality and empowering women to realize their fullest potential.”

  • Enamor celebrates women in #FabulousMyWay campaign

    Enamor celebrates women in #FabulousMyWay campaign

    Mumbai: Enamor, the leading lingerie and athleisure brand, is set to redefine bridal fashion with the launch of the highly-anticipated #FabulousMyWay bridal campaign. This groundbreaking campaign is exclusively dedicated to celebrating women and honoring their unique journeys as they step into the pivotal role of becoming brides. Enamor firmly believes that every woman deserves to feel fabulous, and the #FabulousMyWay Bridal Campaign is a testament to this belief. It embodies the essence of individuality, self-confidence, and staying true to oneself while celebrating their transition into a new role. It beautifully blends tradition and contemporary values, illuminating the distinctive qualities that make each bride a one-of-a-kind masterpiece.

    The campaign centers around the exclusive Bride Collection featuring bridal, honeymoon, and trousseau attire, is a crucial component of the bridal package, accessible at Enamor outlets and through their website. What sets it apart is the personalized assistance provided by Enamor’s skilled designers, ensuring that each bride’s vision of feeling fabulous becomes a reality.

    Rakul Preet: The Face of #FabulousMyWay: Adding a touch of glamour and grace to the campaign is Celebrity Bollywood actress Rakul Preet, who embodies the campaign’s spirit of self-confidence and embracing individuality. Rakul Preet takes center stage as the Glam Bride. Influencer Ginni Kapoor, with her vibrant persona, personifies the Sporty Bride, resonating with brides who radiate energy and enthusiasm. Furthermore, we introduce the Eclectic Bride, who adds a touch of individuality and innovation to her wedding, and the Older Sophisticated Bride, who redefines conventional notions of beauty and style. These distinct personalities come together to emphasize the message of celebrating one’s natural beauty, unique fashion sensibilities, and individuality.

    Speaking about the campaign, Modenik Lifestyle chief category and operations officer Shekhar Tewari expressed, “Enamor has always been in the forefront in celebrating the unique personalities of women and redefining the very concept of beauty. In today’s world, modern women aspire to present themselves authentically, confidently, and unapologetically, breaking free from stereotypes and societal expectations. Within this evolving landscape, Enamor’s ‘Fabulous Brides’ campaign stands as a crucial platform, reinforcing the brand’s dedication to providing top-quality products and meeting the ever-changing demands of discerning Indian consumers.”

    Sharing her excitement, celebrity Bollywood actress Rakul Preet, said “I’m overjoyed to be the face of Enamor’s #FabulousMyWay bridal campaign. It’s a wonderful opportunity to inspire and empower brides to embrace their individuality and redefine beauty on their terms. I believe in celebrating uniqueness, and this campaign perfectly aligns with that spirit. Here’s to a journey of self-expression and embracing our fabulousness in every moment. #FabulousMyWay”

    The #FabulousMyWay campaign makes its grand debut on billboards across the country and digitally, spreading the message of empowerment and self-expression. Within the heart of this campaign, Enamor extends a heartfelt invitation to women stepping into this significant milestone, urging them to pause and embark on a journey of self-discovery and empowerment. The “Vow to Yourself” initiative is a call for brides to make a personal commitment to self-love and self-care, symbolised by the Tree of Vow, located within Enamor exclusive brand outlets (EBOs). This initiative encourages a path of self-discovery that transcends the wedding day, allowing women to stay true to themselves throughout this transformative journey.

  • Publicis Worldwide and Saatchi Propagate launch campaign for Enamor’s bridal collection

    Publicis Worldwide and Saatchi Propagate launch campaign for Enamor’s bridal collection

    Mumbai: Empowering women to embrace their natural beauty, Publicis Worldwide India and Saatchi  & Saatchi Propagate have come up with a powerful integrated campaign, ‘Fabulous Brides’,  which showcases Enamor’s latest lingerie collection for soon-to-be brides.  

    The campaign portrays a wide spectrum of brides who come from diverse backgrounds and are at different stages of their lives. It features actor Rakul Preet, who had also endorsed  Enamor’s Athleisure campaign, and influencer Ginni Kapoor.

    The latest campaign will be rolled out via out-of-home, in-store branding and digital channels.

    Saatchi & Saatchi Propagate head of art and executive creative director Shitu Patil said, “Enamor’s ‘Fabulous Brides’ is an ode to today’s modern woman. Unlike earlier times when the brides looked the same,  today’s modern bride has her own unique personality and wants to look, feel and express her best authentic self on her wedding day. With a beautiful Bridal Collection designed to cater to all types of brides and complete their trousseau needs, ‘Fabulous Brides’ is a celebration of this individuality. Be it wearing sports shoes under a lehenga or not confining to the social norms of being a particular size. Totally comfortable in her skin (and lingerie) today’s self-assured woman celebrates all her quirks & whims with equal elan as she makes her self-vows  to live, love and be her most authentic self on her big day.”

    Saatchi & Saatchi  Propagate executive vice president and business head Prachi Bali expressed, “Enamor has always been committed to delivering premium quality products to women in India, and now with a line dedicated to fabulous brides, we aim to strategically generate strengthened expectations for their upcoming product launches among the audiences. With a digital-first campaign, our collective efforts seek to elevate Enamor’s  position in the market and cater to the evolving needs of discerning online Indian consumers.”

    Enamor senior vice president marketing Sandra Daniels added, “Our new Campaign – ‘Fabulous Brides’ captures the rich diversity of our weddings and allows every bride to see herself represented and celebrated in the world of bridal fashion. It gives them the freedom to choose their perfect Enamor lingerie that complements their distinct style as well as needs.  The campaign encourages brides to make their vows of self-love as they embark on this new journey, reminding them that they should continue celebrating their own kind of fabulous. A  powerful message there! And yet another fantastic campaign delivered by Saatchi & Saatchi  Propagate and Publicis Worldwide India teams.”

    The campaign captures the rich diversity of our weddings and allows every bride to see herself represented and celebrated in the world of bridal fashion. It gives them the freedom to choose their perfect Enamor lingerie that complements their distinct style as well as needs.

  • Bollywood Divas Sara Ali Khan, Shraddha Kapoor, Kriti Sanon & Rakul Preet join Helo to engage with their regional language fans

    Bollywood Divas Sara Ali Khan, Shraddha Kapoor, Kriti Sanon & Rakul Preet join Helo to engage with their regional language fans

    Helo, India’s leading regional social media app is emerging as a first choice platform for celebrity interactions, bringing fans closer to their favourite celebrities. Bollywood’s leading actresses – Sara Ali Khan, Shraddha Kapoor, Kriti Sanon, Rakul Preet Singh, have joined the vibrant community on Helo, and are seen personally engaging with their Indian language speaking fans through multiple content formats available on the platform.

    A number of celebrities from the Indian film fraternity including Tiger Shroff, Arjun Kapoor, Badshah Tamannaah, Guru Randhawa, Mouni Roy, Vijay Deverakonda, Shilpa Shetty, Neha Kakkar, Dulquer Salmaan, Sargun Mehta  and many more have also joined the bandwagon in the past. The celebrities have been actively creating and posting exclusive content, keeping their fans updated around useful insights, including from their personal life. Oscar-winning Indian composer A R Rahman has also recently joined the platform and was seen promoting his upcoming film 99 Songs among his regional fans.

    Elevating the in-app engagement experience between Helo users and their favourite celebrities and popular creators, Helo has launched an innovative feature called ‘Helo Live’. Through this feature, the platform is enabling them to interact with multiple Indian language audiences collectively and even personally, through one-on-one direct chat during the live session. Shraddha Kapoor became the first celebrity to go live on the platform where she shared insights on ‘How she maintains work life balance’ with her fans followed by Rakul Preet Singh who took the platform to engage with her fans in Hindi. Using this feature she spoke to many of her fans directly during the live session.

    Feeling humbled with the response from her fans, Rakul Preet Singh said “I believe Helo as a platform truly has an Indian soul since the opportunity it presents to connect with my fans in their native language is very interesting and essential. I enjoy every bit of my time spent on the app and feel humbled with the love that I am receiving from the Helo community”

    Expressing her delight, Shraddha Kapoor said, “As actors, we hardly get enough time to directly engage with our fans across geographies. Connecting with thousands of them together on Helo through Helo Live feature is amazing. I had a fabulous experience of sharing my personal stories relating to work life balance and got lots of positive comments and reactions from my fans who form the vibrant community on Helo.

    Shraddha is usually seen sharing some exclusive pictures from her shoots and day-to-day activities. She has also introduced her beloved dog Shyloh to her Helo family and was recently promoting her latest film Street Dancer 3 on the platform. Rakul’s posts such as #NoMakeUp pictures of herself, #FitLikeRakul etc. The stunning Kriti Sanon, on the other hand, recently shared beautiful pictures of herself with her pet dog.

  • Rakul Preet is all set to make her Bollywood debut with Yaariyaan

    Rakul Preet is all set to make her Bollywood debut with Yaariyaan

    MUMBAI: Many Southern actors have started making their debuts in Bollywood flicks these days such as Prithviraj Sukuraman, Dhanush, Sudeep and Shriya Saran. The new name in the list is Rakul Preet.

    The southern actor Rakul Preet is all set to make her Bollywood debut with Yaariyaan; the film will also be the directorial debut by Divya Khosla Kumar (T- series head Bhushan Kumar’s wife); which is set to be released around September 2013.

    Preet made her first debut in 2009 with Kannada film Gilli. The actor has already signed two films titled Rough and another untitled film with another South Indian actor Sundeep Kishan (Shor In The City fame).

    She has won four titles at beauty pageants such as Pantaloons Femina Miss Fresh Face, Femina Miss Talented, Femina Miss Beautiful Smile and Femina Miss Beautiful Eyes.

    The actor has been an active golf player and played at the national level.