Tag: Rajesh Jain

  • Lacoste serves up festive flair with its new court of light collection

    Lacoste serves up festive flair with its new court of light collection

    MUMBAI: This festive season, Lacoste is acing the fashion game quite literally. With its new campaign Court of Light, the French fashion-sport icon transforms the tennis court into a stage of celebration, where elegance meets energy and the festive spirit rallies in full swing.

    The campaign arrives alongside the launch of the Lacoste Sleeveless Jacket, created exclusively for the Indian market. Designed for effortless styling, the jacket pairs perfectly with Lacoste’s knitted kurtas, signature polos, crisp shirts, or laid-back tees making it a versatile addition to every festive wardrobe. It’s sport-chic with a cultural twist, a serve that’s both stylish and seasonal.

    Rooted in Lacoste’s tennis heritage, Court of Light reimagines a festive soirée set on a tennis court friends and family gather under fairy lights, dining, laughing, and rallying through friendly matches. The visual storytelling captures the motion and joy of Indian festivity, blending it seamlessly with Lacoste’s understated sophistication.

    From iconic polos, shirts, dresses, and skirts to footwear and premium accessories, the campaign showcases Lacoste’s full festive line-up. The knitted kurta, already a hit among Indian fans returns this year, now joined by the newly launched sleeveless jacket, adding a modern edge to timeless celebration wear.

    “Festive moments in India are rich with tradition, emotion, and expression and Lacoste is proud to be part of that cultural rhythm,” said Lacoste India managing director and CEO Rajesh Jain. “With the Court of Light campaign and the new exclusive sleeveless jacket, we bring together the brand’s timeless French elegance and India’s vibrant festive spirit. It’s about celebrating refinement and joy with effortless sophistication.”

    Available across Lacoste boutiques in India and online at www.lacoste.in, the collection embodies the best of both worlds French polish and Indian passion.

    Because this season, fashion isn’t just about what you wear, it’s about how brightly you play your part on the Court of Light.

     

  • netCORE names Kalpit Jain as CEO

    netCORE names Kalpit Jain as CEO

    MUMBAI: Digital marketing solutions company netCORE has appointed Kalpit Jain as chief executive officer, effective from August, 2015.

     

    In his new role, Kalpit will lead global operations with a special focus on business and sales, product and people development. This move is in alignment with company’s strategy of accelerating growth in India and globally. After the former CEO moved out of the company in August 2014, founder and MD Rajesh Jain was at the helm of operations as interim CEO.

     

    Rajesh Jain said, “Kalpit became an obvious choice for the role owing to his deep domain expertise and unprecedented commitment to the growth of the company. He has always believed in building a very strong, profitable company in a competitive marketplace. I am confident that his in-depth industry knowledge and leadership capabilities will further strengthen our market positioning and contribute immensely as netCORE rides the digital wave.”

     

    “It is exciting to be a part of a next generation company, which is focused on bringing innovative products like SmarTech in Marketing Automation and Iris in Internet of Things to the Indian market. The tremendous growth in digital marketing industry and onslaught of various cloud-based models have given rise to the need for DIY marketing platforms. Hence, our strategy is focussed on expanding the portfolio of services with DIY and reach out to national & international markets with it,” added Kalpit Jain.

     

    Kalpit has over 17 years of experience at netCORE, having joined as a software programmer in 1998. Over the years, he has vastly contributed to the company’s evolution from a start-up to an industry leader in the Indian Enterprise Communication & Digital Marketing space, serving in numerous capacities. As the business head at netCORE, he was instrumental in re-inventions in product development and operations and was also instrumental in the expansion of the Mumbai-based company to five other locations in India. He has been handling technology, marketing and operations of all netCORE’s divisions as its COO since 2011.

  • Prachar Communications bags Aerobok Shoe’s media biz

    MUMBAI: Prachar Communications has won the media duties of Aerobok Shoes following a multi-agency pitch.

    Prachar Communications managing director Rajesh Jain said, “Yes we have won the account. The business size is around Rs 50 million.”

    The agency has also retained the Rashtriya Chemicals and Fertilizers’ (RCF) account for three years. It has been empanelled to handle both creative and media duties of the company.

    Incorporated in the year 1994, Aerobok Shoes is a manufacturer and exporter of footwear.

  • Prachar Communications wins Dhanuka Pesticides’ media & creative biz

    MUMBAI: Prachar Communications has bagged the media and creative mandate of Dhanuka Pesticides.

    The account size is estimated to be around Rs 100 million per annum.

    The first communication campaign of the brand will be out in the first week of March.According to Prachar Communications MD Rajesh Jain, there was no multi-agency pitch that took place. In fact this is how they have won most of their accounts. The agency identifies clients‘ category and develops it.

    Prachar Communications won the Dhanuka Pesticides‘ account on the back of the communication plan it had presented to the brand.

    “It is a great opportunity to explore in rural India as we know it is the future of the country,” Jain added.

    Launched in 1980, Dhanuka Group is actively involved in development, manufacturing and marketing of quality and eco-friendly pesticides.

  • Prachar Communications wins Kingdom of Dreams’ media biz

    MUMBAI: Prachar Communications has won the media planning and buying duties of Kingdom of Dreams (KOD), the live entertainment, theatre and leisure destination in Delhi.

    There was no multi-agency pitch. The agency initiated talks with KOD and presented its strategy for communication to the company.

    The account size is Rs 250 million annually, said Prachar Communications managing director Rajesh Jain.

    “It took us 45 days to convince the client. During the time there were many presentations and discussions on the back of which we
    won the business,” Jain added.

    The creative duties of the company are managed internally by KOD.

    For the record, ‘Great India Nautanki Company‘ (GINC) is the company behind the project of ‘Kingdom Of Dreams’. GINC is a combined venture of Wizcraft International Entertainment, Apra Group of Companies and Raghbeer Group of Companies.

  • Prachar Communications bags creative & media biz of Shakti Pumps

    MUMBAI: Prachar Communications has been awarded the creative and media duties of Shakti Pumps.

    There was no formal pitch. The agency was called to pitch for the account.

    The account size is estimated to be around Rs 150 million.

    Prachar Communications MD Rajesh Jain said, “Our plan is to make Shakti Pumps a leader in their category in three years.”

    The agency is coming up with the new ad campaign for the client within a month, Jain added.

    Prachar Communications’ clientele includes Siyaram Silk Mills, D’décor, Emami, Mankind Pharma and Ranbaxy.

  • Sun TV has big bang debut on BSE; closes 68% higher at Rs 1466.05

    Sun TV has big bang debut on BSE; closes 68% higher at Rs 1466.05

    MUMBAI: The Kalanidhi Maran promoted and Chennai-headquartered broadcaster Sun Television Limited got listed on the bourses on Monday with a huge bang. The scrip has been greeted with a lot of excitement and closed the day’s trading 67.55 per cent higher at Rs 1466.05 on the Bombay Stock Exchange (BSE).

    A total of 5,298,695 shares were traded on the opening day.

    At the National Stock Exchange (NSE), the scrip had an overall gain of 67.39 per cent and closed the day at Rs 1464.65. A volume of 11,585,515 shares have been traded on day one.

    Just how bullish the bourses are is about the scrip can be garnered from comments made by market analyst Rajesh Jain of Pranav Securities to CNBC TV18, where he said Sun TV should be part of every investor’s portfolio.

    Said Jain, “I would ride this Sun TV story. I might add on declines, if the strip does give that opportunity. Sun TV is a super pedigree media stock. It has been the leader in the south for almost a decade.

    “I think it would even rate better than some of the older plays available in the media space.”

    The scrip, which was offered through initial public offer (IPO) early this month at a tag price of Rs 875 per share, listed at Rs 1,111 on the BSE and Rs 1,000 on the NSE. Its BSE ID is 532733 and its NSE ID is SUNTV.

    In its IPO, Sun had come out with a fresh equity issue of 68,89,000 equity shares of Rs 10 each for cash, made entirely through the book building route.

    The issue constituted 10 per cent of the fully diluted post issue paid-up capital of the company. Following the issue, the shareholding of Sun TV Ltd principal promoter Kalanithi Maran has reduced to 89.99 per cent from 99.99 per cent (61,999,969 shares).