ITV

Tag: Rajasthan

  • ‘Voice of India’ likely name for Triveni Media’s news channels

    MUMBAI: Triveni Media, part of the Rs 30 billion Triveni Group, is likely to operate its set of news channels under the brand name ‘Voice of India’, sources say.

    However Triveni Media CEO Rahul Kulshreshtha refused to divulge any details. He said, “We are working on the name of the channels. We are planning to launch the Hindi and Bengali news channel by early next year.”

    Meanwhile Triveni Media has tied up with Kolkata-based production house Sukriti Productions to outsource all its content for the proposed Bengali news channel. Sukriti Productions executive director Abhijeet Dasgupta said, “We will provide complete content to the Bengali news channels. Apart from it, we will also provide West Bengal related content to the other news channels that Triveni is going to roll out.”

    Sukriti Productions has been in content production with a news show Khobor Akhon which it co-produced with TV Today Network Ltd. Currently the show is off air.

    As reported earlier by Indiantelevision.com, Triveni Media plans to set up 18 channels with an investment of Rs 2 billion for Rajasthan, Madhya Pradesh, Chattisgarh, Himachal Pradesh, Haryana, Maharasthra, Punjab and West Bengal markets within two years.

  • Triveni Group to launch two news channels by year-end

    MUMBAI: Triveni Media Limited, part of the Rs 30 billion Triveni Group, is all set to launch two news channels in October-November. The company is also planning to come up simultaneously with a lifestyle channel.

    Triveni will make its appearance in the broadcasting space with a national Hindi news channel. It will also have a channel aimed at the UP-Uttranchal region.

    “We are coming up with a bouquet of four channels in October-November. This includes three launches and a religious channel which we acquired. We have obtained all the government clearances,” says Triveni Infrastructure Development Company managing director Madhur Mittal.

    The company is going to re-launch Sadhna, a religious channel.

    With an investment of Rs 2 billion, the company plans to set up 18 channels in Rajasthan, Madhya Pradesh, Chattisgarh, Himachal Pradesh, Haryana, Maharasthra, Punjab and West Bengal within two years.

    “The debt component of the investment of Rs 2 billion will be 30 per cent. We are not looking at diluting equity now,” says Mittal.

    The channels will be uplinked from Noida, near Delhi. “The inflow of data from the different news bureaus will be collected at a single centre and disseminated into the various regional languages. By using this approach, we will keep our costs low,” says Mittal.

    Triveni Media has roped in Aaj Tak technical director Rahul Kulshetra to head the operations. Ram Kripal, also from Aaj Tak, is appointed as the group editor.

  • Tam increases number of peoplemeters to 6917

    Tam increases number of peoplemeters to 6917

    MUMBAI: Ratings measurement service Tam is in expansion mode. Earlier this month it came out with an Elite Panel for Mumbai and Delhi. The aim is to measure what the creme de la creme consume.

    Now it has increased the number of peoplemeters in the country. The number of meters have been increased from 4800 to 6917, a 44 per cent rise. The aim is to deepen the coverage to more towns.

    This Peoplemeter Update marks the second stage of the TAM expansion project. The first stage was executed to broaden the coverage from 5 states to 12 states but within the existing reporting stratum (0.1 Mn+ population stratum). The second stage is to deepen the coverage to more towns within the less than 0.1Mn+ stratum for all markets covered in stage 1.

    This expansion marks the conclusion of the second step of the entire expansion plan.

    In addition, improvements have been made in the design to take into account the changing demographic and media landscape that results in a higher precision of the viewership estimates.

    The number of cities Tam covers has grown from 73 to 151. In terms of expansion in the Metros are as follows: while earlier there were 450 homes measured in Mumbai now there are 495; in Kolkata the number has risen to 330 from 265. In Delhi it has risen from 425 to 470; in Chennai, Bangalore and Hyderabad it has grown from 255 homes in each of them to 280.

    In terms of how the sample sizes across markets were determined, Tam India CEO LV Krishnan says, “A range of factors influence the sample size allocation of the overall sample across markets. These include the desired depth of analysis, availability of sufficient sample sizes for commonly analysed target groups and a desired level of statistical precision.

    “While markets are analysed by two strata (1 million+ and 0.1 – 1 million) for sampling purposes the 0.1-1 million is broken into 0.1-0.5 mn and 0.5 mn – 1 mn. For the expansion, the 0.1-0.5 mn was broken up further into 0.1-0.2 mn and 0.2-0.5 mn.”

    In terms of the SEC distribution, 33 per cent of the sample homes measured in Delhi are SEC A. In Mumbai, Kolkata and Chennai it is 25 per cent. The representation of SEC D and E is highest in Mumbai and Kolkata at 32 per cent. At an all India level it is 28 per cent for SEC D and E. SEC A and B have a 25 per cent representation each. SEC C has a 21 per cent representation.

    The presence of children was included as a new control parameter for the expansion. This paramater, Tam says, ensures that the proportion of homes in the sample with kids 4-9 years and 10-14 years matches that of the universe. In terms of new markets being introduced in the new Tam panel data, two changes have been seen at a market level.

    Firstly West Bengal 1mn+ is a new market strata that has emerged due to towns moving up to the 1mn+ population bracket. Then Rajasthan, which was earlier reported as Rajasthan 0.1mn+, has now split into a two market strata i.e. Rajasthan 1mn+ and Rajasthan 0.1-1 mn.

  • Cellebrum develops contest for BSNL, MTNL

    Cellebrum develops contest for BSNL, MTNL

    MUMBAI: Cellebrum, a MCorpGlobal group company and an integrated telecom VAS solutions provider has announced its tie-up with BSNL and MTNL in North India to launch its Kaun Banega Lakhpati contest. The contest, developed by Cellebrum, aims to provide a rewarding experience for subscribers of the telecom operators.

    Subscribers of BSNL and MTNL will be able to win total cash prizes worth Rs 5,00,000 (Four prizes of 1,00,000 each, 20 prizes of Rs 4900 each) as part of the contest. The contest will be available for all GSM and landline subscribers of BSNL and MTNL from 15 October to 30 November, states an official release.

    While playing the contest, the subscriber will have to correctly answer five simple questions. However, subscribers can participate in the contest as many times as they wish to. Winners of the contest will be chosen by Cellebrum after a lucky draw of the eligible subscribers who managed to correctly answer all questions in the contest, the release adds.

    Speaking about the contest, Cellebrum COO Saket Agarwal said, “BSNL and MTNL are two of the largest telecom conglomerates in the country. We believe that our association with these operators will help us reach the virgin territories of this country, vis-à-vis the value added services market. Moreover, with the festive season of Diwali in the offing, we believe that a contest like Kaun Banega Lakhpati will definitely touch millions of aspiring individuals who want to make it big in a short span of time and we are sure that the contest will be received with great enthusiasm across all telecom circles where it is being launched.”

    “At Cellebrum, we have always prioritised on providing new, innovative and rewarding services to our customers and keeping them at the forefront of the revolution,” Agarwal added.

    How does the contest work?
    BSNL/ MTNL Users

    Through IVRS: Users in Haryana and Delhi will have to dial 126300 to access the service while subscribers in Punjab and UP (W) will have to dial 12630000 to participate in the contest.

    Charges as follows: 
    BSNL Mobile/GSM subscribers: Rs 3.60 / minute
    BSNL Landline subscribers: Rs 1.20 / 30 secs
    MTNL Mobile/GSM subscribers: Rs 4 / minute
    MTNL Landline subscribers: Re 1 / 30 secs
    Through SMS [for Mobile subscribers in Delhi, Rajasthan, Haryana, Punjab, Himachal Pradesh, J&K, UP (E) and UP(W)]: Users are required to register for the contest by sending SMS “KBL” to 6300 and follow the instructions thereafter.

    Charges will be levied as follows: 
    Messages to 6300 for contest will be charged at Rs 2 per SMS.

  • India TV stands by cricket story; Modi threatens legal action

    India TV stands by cricket story; Modi threatens legal action

    NEW DELHI: Taking umbrage of what it termed “misreporting,” the Lalit Modi-headed Rajasthan Cricket Association (RCA) announced it will file a legal suit against the Rajat Sharma promoted India TV Similar action will also be taken against a widely circulated Hindi daily, Punjab Kesari, an official statement from RCA stated.

    The statement added that Modi, president of RCA and vice-president of the Board for Control of Cricket in India (BCCI), has taken “strong exception to the malicious, fabricated (and) distorted reporting” by a section of print and electronic media, while reporting a survey by income tax authorities on RCA office premises in Jaipur on 1 September.

    When contacted, India TV said it stands by the story and added it was “duty-bound to report facts without fear or favour, howsoever inconvenient” they may be to the parties who are being probed by income tax authorities in Rajasthan and Mumbai.

    RCA has contended that while the aforementioned two media organizations said a raid was conducted in the middle of the night, it was a “routine survey” that did not place in the middle of night.

    Apart from some other ‘disputed’ facts, the regional cricket body, which has been a platform for Modi to contest against some former BCCI officials, also said the visuals telecast were not of the RCA.

    Legal counsel for the RCA Mehmood Abdi, was quoted in the official statement as saying, “RCA and Mr. Lalit Modi have decided to take legal action against all such publishers and broadcasters, particularly India TV of Mr Rajat Sharma and Punjab Kesari, for deliberately twisting facts of an interactive session, which took place between the RCA officials and the income tax authorities.”

    Pointing out that the tax authorities came for “verification of records”, Abdi said media “preferred” to describe it as “raid and seizure of records and recovery of cash from RCA office.”

  • NRS revises Dainik Bhaskar readership in Rajasthan

    MUMBAI : NRS 06 has revised it readership figures, and in the process has also upwardly revised the readership figure of Dainik Bhaskar.

    It has stated an increase of 1 Lac 14 thousand readers and now the Dainik Bhaskar readership in Rajasthan stands at 1 crore 11 lacs.

    With this revision the total readership of Bhaskar group is 2.67 crores.

    Bhaskar group is the largest read newspaper group of the nation.

    The Bhaskar team treats this upward revision of the readership figures as an endorsement of its reader’s faith and trust.
     
  • DD Direct Plus sets to be installed free of cost in low terrestrial density

    DD Direct Plus sets to be installed free of cost in low terrestrial density

    MUMBAI: Targeting the areas wherein the terrestrial coverage is negligible, the free-to-air direct-to-home (DTH) service of Doordarshan — DD Direct Plus will soon be available to states including — Chattisgarh, Gujarat, Himachal Pradesh, Karnataka, Madhya Pradesh, North-East Region, Rajasthan and Uttaranchal.

    The Information & Broadcasting and parliamentary affairs minister P R Das Munshi has announced that 10,000 DTH receive systems including the dish and the set-to-box (STB) will be distributed free-of-cost.

    In an official statement issued, the free distribution of DTH sets is targeted to the states where the terrestrial coverage is lower than national coverage.

    This was done through public institutions viz. Anganwadis, Schools, Public Health Centres, Panchayats, Youth Clubs, Cooperative Societies, etc. The free distribution of DTH sets is targeted to the States where the terrestrial coverage is lower than national coverage.

    So far, 8,465 DTH receive units have been installed in the uncovered villages of above States and North-East Region.

    The DD Direct Plus platform includes the Doordarshan channels, private TV channels and audio channels of All India Radio. Prasar Bharati will provide 100 television channels and 50 radio channels by the end of this year (2006). The service is available on the high power transponders of NSS-6 satellite.