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Tag: Qwikcilver

  • Qwikcilver launches ‘The Gifting Carnival’ for festive season

    Qwikcilver launches ‘The Gifting Carnival’ for festive season

    BENGALURU: Following participation from over 200 brands in 20 categories, Qwikcilver, a Pine Labs company, and a global leader in end-to-end gifting and stored value solutions today announced the launch of the second edition of ‘The Gifting Carnival’. Kickstarting in two phases, the first phase has already commenced from 1 August and will last till 8 August for Raksha Bandhan and the second phase will see Independence Day/week sales starting from 9th – 30th August.

    Pine Labs president – gift, prepaid and stored value Kumar Sudarsan said “Covid2019 pandemic this year has channelled a new socio-economic environment which in turn is accelerating the growth of digital gifting The gift card acts as a powerful tool for retailers with strong omni-channel presence to sustain their loyal customer base during these testing times. Besides, shift in consumer behaviour and increase in acceptance of digital gifting will add a new dimension to the festival season in the country this year when many are opting out of traveling yet want to make their loved ones feel special.”

    The Gifting Carnival showcases  the best of brands across categories for the consumers to gift to their siblings during Raksha Bandhan;  with a  unique platform to engage with consumers about their e-gift cards, and exclusive offers through their website, e-commerce stores, social media and  on www.woohoo.in/tgc-rakshabandhan.

    The Gifting Carnival has multiple phases, covering key festivals & gifting occasions with Raksha Bandhan, Dussehra & Diwali. For more details, please click here – www.qwikcilver.com/the-gifting-carnival

  • This Raksha Bandhan, celebrate the love for your siblings with ‘The Gifting Carnival’ powered by Qwikcilver

    This Raksha Bandhan, celebrate the love for your siblings with ‘The Gifting Carnival’ powered by Qwikcilver

    Raksha Bandhan, the celebration of sibling love has come a long way and so has the tradition of exchanging gifts on this auspicious occasion. Considered as an expression of love, joy and celebration, selecting a gift on Raksha Bandhan for the sibling can prove to be a difficult task. A gift card thus provides an opportunity to give your sibling the power to choose their gifts – a nice perfume, a beautiful dress, a classic watch, a planned trip to an exotic location, or an OTT subscription, as they would prefer.

    Starting today, Qwikcilver, the end-to-end gift solution provider is launching “The Gifting Carnival” till August 18, 2019.

    A close up of text on a white surface Description automatically generatedThe Gifting Carnival is an omni-channel carnival that brings together more than 200 brands across 20+ categories on one platform, thereby giving consumers the power to shop as per their choices and avail benefits of exclusive Gift Card Offers.

    The gifting carnival is live across a range of categories including e-commerce, large format stores, travel & hospitality, specialized retail, fashion & apparel, entertainment, and food & beverages. Some of the brands participating in this carnival are Myntra, Lifestyle, Croma, Levi’s, The Raymond Store, Central, Titan, Zomato, Zivame, Big Bazaar, BookMyShow, PC Jeweller and Zee5.

    The gift cards can also be gifted through www.woohoo.in & the Woohoo app. Woohoo is a gift card superstore for personal and occasion-based gifting. With Woohoo app and Woohoo.in, consumers can gift their loved one’s apparels, jewelry, a meal at a restaurant, a movie, spa outing or even a holiday at a resort or a luxury hotel. To enhance the experience, the gift card can be personalized with photos, GIFs, voice messages and more, with the ease to gift directly through WhatsApp or e-mail.

    The recipient of the gift cards can also store the gift cards on woohoo.in or Woohoo app so that there are no concerns about the card getting stolen or lost. Woohoo is India’s largest gifting platform.

    The gift card holder can either redeem the card online on the brands’ portals, or can walk into a participating brand store, across 2000+ cities in the country to redeem their gift card.

    It can’t get better than this! This Raksha Bandhan, surprise your sibling with a new age gift and make him/ her smile!

    “The Gifting Carnival…where Gifting meets Gift Cards”

  • Qwikcilver drives 80% repeat transactions on Woohoo with CleverTap

    Qwikcilver drives 80% repeat transactions on Woohoo with CleverTap

    MUMBAI: CleverTap, the customer lifecycle management platform, has announced that Qwikcilver, the gift card technology leader, has been able to drive repeat transaction on its B2C platforms www.woohoo.in and Woohoo Gifting App with over three-quarters of its customer base on the back of effective omnichannel marketing campaigns.

    Founded in 2006, Qwikcilver is the single largest end-to-end service provider in the pre-paid, gift card space, serving some of the biggest names in retail and service industries in India, the Middle East, South East Asia, and more. It powers 9 out of every 10 gift cards and e gift cards sold in these regions and manages an annualized gross transaction value of $1.5 billion.

    Qwikcilver co-founder and director Pratap TP said, “At Qwikcilver, we have always been able to keep our operations frugal, but continue to build high-quality technolog.”

    He further added, “To that end, CleverTap’s customer lifecycle management suite helps us measure the real impact of our marketing spend and build a strong customer base without spending too much on customer acquisition. With CleverTap, we’ve been able to see as many as 80 per cent customers performing repeat transactions on www.woohoo.in & Woohoo Gifting App through targeted and personalized engagement campaigns across channels.”

    CleverTap’s recently launched measurement dashboard – Real Impact, helps brands measure the long-term consolidated impact of their marketing campaigns. Using Real Impact, the Qwikcilver team will be able to attribute the ROI of its marketing spend to key business metrics such as revenue per user, conversion, user retention, stickiness, and more.

    CleverTap co-founder Anand Jain stated, "We are proud to have been associated with Qwikcilver for over three years now, and are excited about their journey ahead”. He further added, “Qwikcilver has managed to achieve phenomenal growth by constantly innovating while keeping their operations lean and cost-effective. With the international market for gift and loyalty cards expected to grow to $506 billion by 2025, I am confident that our partnership will continue to yield great results.”

  • ZEE5 associates with gift technology stalwart Qwikcilver

    ZEE5 associates with gift technology stalwart Qwikcilver

    MUMBAI: ZEE5, India’s fastest growing OTT platform ties up withQwikcilver,a global leader in end-to-end gifting & stored-value solutions.ZEE5 e-gift cards will soon be available across major marketplaces & ecommerce destinations such as Amazon, Snapdeal, Woohoo, PayTM among others, as a gifting option. It enablesthe receiver access to the unlimited content choices on the platform for a specific period.

    Manish Aggarwal, Business Head, ZEE5 Indiasaid,“Gifting is inherited in Indian culture. We choose our gifts keeping usability, likes and preferences in mind. Through this association with Qwikcilver, ZEE5 will be available as a gift card and consumers can enjoy their daily dose of entertainment and it also allows us to offer audiences the ease of choice, access and convenience. Our growth in the past year has been spurred, to a great deal, by key partnerships across the ecosystem and with Qwikcilver, we hope to continue this journey.”

    T P Pratap, Co-Founder &Director, Qwikcilversaid,“We are thrilled to be associated with ZEE5 – India’s fastest growing OTT brand.It has been our constant endeavor to bring on board, strategic partners for the long term, that help to scale the business& strengthen our customer’s faith in us.For a fast-growing brand likeQwikcilver that has pioneered & established leadership across the Gift Card category, this collaboration with ZEE5 will anchor as a first of a kind partnership.”

    With over 3500 films, 500+ TV shows, 4000+ music videos, 35+ theatre plays and 90+ LIVE TV Channels across 12 languages, ZEE5 truly presents a blend of unrivalled content offering for its viewers across the nation and worldwide. With ZEE5, the global content of Zindagi as a brand, which was widely appreciated across the country, has also been brought back for its loyal viewers.
     

  • Brand management through video marketing campaign for Woohoo

    Brand management through video marketing campaign for Woohoo

    BENGALURU: In today’s day and age, the video is the new fuel that brands are filling up on as they gear up for the race for engagement on social media. As video consumption across multiple platforms is on the rise, videos become the natural choice for marketers seeking to position their brands and capture the attention of consumers. An often quoted statistic is that viewer engagement has to happen within thefirst 10 seconds of watching a video.

    Woohoo- go-to-platform for gifting by Qwikcilver solutions, recently engaged with consumers to ask them: ‘What would really make them happy?’ in the context of gifting. This was done through a recently launched video https://youtu.be/-C5Oszqz2fA

    The campaign talks about how ‘We think we know everything about our loved ones. But do we really?

    A selection of different pairs of people that include siblings, mother-daughter and married couples were put through a small test. As part of the test, they were asked a simple question on what they would gift their loved ones to make themtruly happy. An interesting observation that was noted at the end of the video was that the majority of people did not know what their loved ones actually wanted as a gift.

    Woohoo presented the solution to this problem in the form of a  small gift box in front of the participants, which comprised a mobile phone with the Woohoo app downloaded and a Woohoo gift card. This is the simplest and the most powerful way to gift someone we love, the freedom of choice from a world of brands, services and experiences.

  • Brand management through video marketing campaign for Woohoo

    Brand management through video marketing campaign for Woohoo

    BENGALURU: In today’s day and age, the video is the new fuel that brands are filling up on as they gear up for the race for engagement on social media. As video consumption across multiple platforms is on the rise, videos become the natural choice for marketers seeking to position their brands and capture the attention of consumers. An often quoted statistic is that viewer engagement has to happen within thefirst 10 seconds of watching a video.

    Woohoo- go-to-platform for gifting by Qwikcilver solutions, recently engaged with consumers to ask them: ‘What would really make them happy?’ in the context of gifting. This was done through a recently launched video https://youtu.be/-C5Oszqz2fA

    The campaign talks about how ‘We think we know everything about our loved ones. But do we really?

    A selection of different pairs of people that include siblings, mother-daughter and married couples were put through a small test. As part of the test, they were asked a simple question on what they would gift their loved ones to make themtruly happy. An interesting observation that was noted at the end of the video was that the majority of people did not know what their loved ones actually wanted as a gift.

    Woohoo presented the solution to this problem in the form of a  small gift box in front of the participants, which comprised a mobile phone with the Woohoo app downloaded and a Woohoo gift card. This is the simplest and the most powerful way to gift someone we love, the freedom of choice from a world of brands, services and experiences.

  • Qwikcilver unveils new logo identity

    Qwikcilver unveils new logo identity

    MUMBAI: Gift card technology and services company QwikCilver Solutions has unveiled its new logo. The company has partnered with more than 100 retailers and e-tailers to herald a new gifting way in India.

     

    Having powered most of India’s top brands, driving over 10,000 premium point-of-sale locations across 250 cities and towns, the company has unveiled a new brand identity.

     

    QwikCilver Solutions co-founder and CMO TP Pratap said, “To reinforce our strong association to drive innovations in the Gift Card stored value segment, we have embarked on a rebranding of our QwikCilver brand. This is a reaffirmation of our commitment to the Indian retail gifting segment. We are delighted to launch our new QwikCilver Logo identity at the flagship Retail Leadership Summit (RLS) in the presence of many of our trusted brand & retail partners.”

     

    One of the fastest growing segments in the Indian consumption segment, gift cards are poised to become a $1 billion industry by 2017-18. “People are very comfortable in buying gift cards and hence, we had to change the logo to be symbolic to this change. In the new logo, Q is an energy button, which emphasizes on the fact that we are the energy source in the sector,” added Pratap.

     

    The new identity, though ideated in-house, was created by People Advertising. “It is a boutique agency as we are a startup, we are always helping others,” said Pratap.

     

     

  • EnAble India partners with QwikCilver : Indias First Prepaid Charity Card program

    EnAble India partners with QwikCilver : Indias First Prepaid Charity Card program

    EnAble India a Non Profit Charitable Trust working for economic independence with dignity for persons with disability, has partnered with QwikCilver to launch a novel CLUB ENABLE Membership Card program. QwikCilver is India’s pioneering & leading Gift Card Technology Product & Platform company.

     

    This Program is aimed at reaching out to the likeminded people across India who want to associate with the cause of disability and provides a platform to such persons to become EnAble India Patrons.

     

    The Club EnAble Patron Card program would enable Patrons to make Donations on the Club EnAble e-Commerce Card Platform developed by QwikCilver.  The Patrons can make donations by multiple modes like Credit card, debit card & Net banking. The Patron donations would be used by EnAble India for its core activities i.e.  Employment of people with disabilities, pre-employment services, supplemental education, counseling and support services, consultancy and training for other institutions and NGOs and technology services.

     

    Dipesh Sutariya,co- Founder, EnAble India in a statement on the occasion said:” Our team has been working since 1999 to showcase & address the requirements of the persons with disability in India by training and placement thereby putting up a business case before the employers for employment of this vast workforce. Club EnAble Patron Program would help reach out to a wider network of individuals who seek to associate with this cause. We are pleased to have QwikCilver as a Technology Partner for this Program”

     

    T P Pratap, Co Founder & Chief Marketing Officer, QwikCilver said on the occasion: “We are delighted to be partnering for this noble EnAble India initiative, India’s First Prepaid Charity Card program. With over 30 lakh cards currently being managed on the QwikCilver Platform, this new EnAble India Card Program would work to address the societal needs of this large differently abled population segment of India”.

     

    Club Enable Program has been developed in association with QwikCilver, to make the card services accessible and to build awareness for the mission. Founded on the firm belief that the disabled do not need sympathy but a supportive environment to grow and fulfill their needs, potential and dreams with dignity, enable India is a premier organisation at Bangalore providing training and placement opportunities to persons with all types of disabilities.