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Tag: Qibla Cola

  • Qibla Cola makes its way to a BBC documentary

    Qibla Cola makes its way to a BBC documentary

    MUMBAI: The latest from the UK based Qibla Cola Company which was founded by Derby based businesswoman, Zahida Parveen is that it has featured on a 50 minute BBC Two documentary titled Message In A Bottle and was aired on 22 February.

    This documentary follows Qibla Cola’s initial entry into the market and launch in the UK.

    The programme depicts the quest of Qibla Cola to become the real ethical alternative to global brands. A BBC film crew followed the soft drinks company for a number of months in 2003. This included covering a trade mission to Pakistan by members of Qibla’s board of directors.

    Qibla Cola Company spokesman Mohammed Haider said, “We are happy to participate in documentaries of this nature that demonstrate the emerging global trend amongst consumers for quality products founded on ethical principles. Consumers seek alternative brands to what many perceive as unethical and anti-competitive business practises of some large multi-nationals.”

  • Qibla Cola to attend UK Soft Drinks Industry Conference

    MUMBAI: Qibla Cola Company Ltd, the UK based soft drink company, has been invited to speak at theUK Soft Drinks Industry Conference to be held on 6 May at the New Connaught Rooms in Central London.

     
    The conference will address the role of soft drinks in society, with key speakers from major soft drinks companies including; Coca Cola, Pepsi and Britvic in attendance.

    Qibla Cola has been asked to deliver a speech on the new cola agenda, confirms a press release.

    “The Qibla Cola Company is here to provide all people of conscience with an alternate brand of popular soft drinks – a real alternative”, commented Qibla Cola chief communications officer Abid Hussain, who will be speaking at the conference.

    He further added, “This is a hundred year old industry where change is required, continued social pressures and changing lifestyles will ensure an increase in choice. Qibla Cola is leading this change as the ethical choice for the consumer with a conscience.”

    The conference will be attended by leading industry figures, and by the industry’s main customer groups.