Tag: Q1-2016

  • Q2-16: Facebook ad revenue up 63percent, income triples

    Q2-16: Facebook ad revenue up 63percent, income triples

    BENGALURU: Facebook Inc., (Facebook) advertisement revenue increased 63percent year-on year (Y-o-y) for the second quarter ended 30 June 2016 (Q2-16, current quarter) at $6,239 million as compared to $3,827 million in Q2-15. Advertisement revenue growth in percentage terms was led by the US and Canada (68.5percent growth) and the A-Pac (66.8percent growth) regions. Ad revenue share by geography in Q2-16 was: US and Canada –49.3 percent; Europe – 24.8percent; A-Pac – 16.2 percent, and the rest of the world (ROW) – 9.7percent.

    Facebook reported 59.2 percent growth in total revenue at $6,436 million as compared to $4,042 million in the corresponding quarter of the previous year.The social media giant’s net income in Q2-16 almost tripled (by 2.86 times) year-on-year (y-o-y) to $2,055 million, as compared to $719 million in Q2-15.

    Growth in revenue in percentage terms was also led by growth from the US and Canada (63.3percenty-o-y growth) and the A-Pac (64.5percenty-o-y growth) geographical regions. A major share of Facebook’s revenue (49.9 percent) came from the US and Canada region, while the A-Pac regioncontributed 15.9percentto revenue in Q2-16. Europe’s contribution to Facebook revenue was 24.6percent and ROW contributed 9.5percent during the same period.

    “Our community and business had another good quarter,” said Facebook founder and CEOMark Zuckerberg. “We’re particularly pleased with our progress in video as we move towards a world where video is at the heart of all our services.”

    Please refer to Fig 1 for Facebook’s revenue and Fig 2 for Facebook’s advertisement revenue breakup by geography below.
     

    It is evident from Fig 2 below that the share of revenue from US and Canada, and A-Pac regions has been increasing, while share of revenue from Europe and ROW has been declining, though in Q2-16, revenue share from the ROW has shown a slight resurgence.

    Facebook’s daily average users (DAU) increased 16.5 percenty-o-yin the current quarter to 1,128 million as compared to 968 million in Q2-15. For the current quarter,A-Pac (21.4percenty-o-ygrowth) and the ROW (21.6percenty-o-ygrowth) regions lead DAU growth in percentage terms. In Q2-16 DAU from US and Canada grew by 6.7percenty-o-y, while Europe DAU grew 10.5 percenty-o-y. Please refer to Fig 3 below.

    The proportion of people logging on to Facebook on their mobiles has grown to 91.6percent in the current quarter as compared to 87.2percent in Q2-15 and 90.7percent in the immediate trailing quarter (Q1-16).

    The curve B in Fig 3 below signifies the ratio of DAUs’ to Monthly Average Users (MAU), while curve A indicates the percentage of Mobile DAUs’ to DAUs’. Mobile DAU’s in Q2-16 have increased 22.4percenty-o-y to 1,033 million as compared to 844 million in Q2-15.
     

    ARPU

    Facebook’s worldwide average revenue per user (ARPU) in the current quarter was $3.82 as compared to $2.76in Q2-15 and $3.32 in Q1-16. The US and Canada regions lead in terms of ARPU by far. ARPU for the US and Canada region was $14.34 in the current quarter. Corresponding numbers for other regions for Q2-16 were Europe $4.72; A-Pac $1.77; ROW $1.13.

     

  • Q2-16: Facebook ad revenue up 63percent, income triples

    Q2-16: Facebook ad revenue up 63percent, income triples

    BENGALURU: Facebook Inc., (Facebook) advertisement revenue increased 63percent year-on year (Y-o-y) for the second quarter ended 30 June 2016 (Q2-16, current quarter) at $6,239 million as compared to $3,827 million in Q2-15. Advertisement revenue growth in percentage terms was led by the US and Canada (68.5percent growth) and the A-Pac (66.8percent growth) regions. Ad revenue share by geography in Q2-16 was: US and Canada –49.3 percent; Europe – 24.8percent; A-Pac – 16.2 percent, and the rest of the world (ROW) – 9.7percent.

    Facebook reported 59.2 percent growth in total revenue at $6,436 million as compared to $4,042 million in the corresponding quarter of the previous year.The social media giant’s net income in Q2-16 almost tripled (by 2.86 times) year-on-year (y-o-y) to $2,055 million, as compared to $719 million in Q2-15.

    Growth in revenue in percentage terms was also led by growth from the US and Canada (63.3percenty-o-y growth) and the A-Pac (64.5percenty-o-y growth) geographical regions. A major share of Facebook’s revenue (49.9 percent) came from the US and Canada region, while the A-Pac regioncontributed 15.9percentto revenue in Q2-16. Europe’s contribution to Facebook revenue was 24.6percent and ROW contributed 9.5percent during the same period.

    “Our community and business had another good quarter,” said Facebook founder and CEOMark Zuckerberg. “We’re particularly pleased with our progress in video as we move towards a world where video is at the heart of all our services.”

    Please refer to Fig 1 for Facebook’s revenue and Fig 2 for Facebook’s advertisement revenue breakup by geography below.
     

    It is evident from Fig 2 below that the share of revenue from US and Canada, and A-Pac regions has been increasing, while share of revenue from Europe and ROW has been declining, though in Q2-16, revenue share from the ROW has shown a slight resurgence.

    Facebook’s daily average users (DAU) increased 16.5 percenty-o-yin the current quarter to 1,128 million as compared to 968 million in Q2-15. For the current quarter,A-Pac (21.4percenty-o-ygrowth) and the ROW (21.6percenty-o-ygrowth) regions lead DAU growth in percentage terms. In Q2-16 DAU from US and Canada grew by 6.7percenty-o-y, while Europe DAU grew 10.5 percenty-o-y. Please refer to Fig 3 below.

    The proportion of people logging on to Facebook on their mobiles has grown to 91.6percent in the current quarter as compared to 87.2percent in Q2-15 and 90.7percent in the immediate trailing quarter (Q1-16).

    The curve B in Fig 3 below signifies the ratio of DAUs’ to Monthly Average Users (MAU), while curve A indicates the percentage of Mobile DAUs’ to DAUs’. Mobile DAU’s in Q2-16 have increased 22.4percenty-o-y to 1,033 million as compared to 844 million in Q2-15.
     

    ARPU

    Facebook’s worldwide average revenue per user (ARPU) in the current quarter was $3.82 as compared to $2.76in Q2-15 and $3.32 in Q1-16. The US and Canada regions lead in terms of ARPU by far. ARPU for the US and Canada region was $14.34 in the current quarter. Corresponding numbers for other regions for Q2-16 were Europe $4.72; A-Pac $1.77; ROW $1.13.

     

  • Q1-2016: Facebook ad revenue up 56.8 per cent, income triples

    Q1-2016: Facebook ad revenue up 56.8 per cent, income triples

    BENGALURU: Facebook Inc., (Facebook) advertisement revenue increased 56.8 per cent year-on year (YoY)for the first quarter ended 31 March 2016 (Q1-2016, current quarter) at $5,201 million as compared to $3,317 million in Q1-2015. Advertisement revenue growth in percentage terms was led by the US and Canada (64.3 per cent growth) and the A-Pac (62 per cent growth) regions. Ad revenue share by geography in Q1-2016 was: US and Canada – 50.3 per cent); Europe – 24.4 per cent; A-Pac – 16.3 per cent), and the rest of the world (ROW) – 9 per cent.

    Facebook reported 51.9 percent growth in total revenue at $5,382 million as compared to $3,543 million in the corresponding quarter of the previous year.The social media giant’s GAAP income in Q1-2016 almost tripled (by 2.95 times) year-on-year (YoY) to $1,510 million, as compared to $512 million in Q1-2015. Non-GAAP income in the current quarter was 87.5 per cent higher YoY at $2,229 million as compared to $1,189 million.

    Growth in revenue in percentage terms was also led by growth from the US and Canada (57.6 per cent growth) and the A-Pac (59 per cent YoY growth) geographical regions. A major share of Facebook’s revenue (50.9 per cent) came from the US and Canada region, while the A-Pac regioncontributed 16 per cent to revenue in Q1-2016. Europe’s contribution to Facebook revenue was 24.3 per cent and ROW contributed 8.8 per cent in Q1-2016.

    Historical numbers suggest that Facebook’s revenue in Q1 is the lowest for the year, with revenue peaking in Q4. Hence, revenue increase for the year 2016 should be substantial, considering that the company has also launched new revenue generating products.

    “We had a great start to the year,” said Facebook founder and CEOMark Zuckerberg. “We’re focused on our 10 yearroadmap to give everyone in the world the power to share anything they want with anyone.”

    Please refer to Fig 1 for Facebook’s revenue and Fig 2 for Facebook’s advertisement revenue breakup by geography below.

    It is evident from Fig 2 below that the share of revenue from US and Canada, and A-Pac regions has been increasing, while share of revenue from Europe and ROW has been declining.

    Facebook’s daily average users (DAU) increased 16.5 per cent YoY in the current quarter to 1,090 million as compared to 936 million in Q1-2015. For the current quarter A-Pac (21.9 per cent YoY growth) and the ROW (21.9 per cent YOY growth) regions lead DAU growth in percentage terms. In Q1-2016 DAU from US and Canada grew by 16.5 per cent YoY, while Europe DAU grew 7.5 per cent YoY. Please refer to Fig 3 below.

    The proportion of people logging on to Facebook on their mobiles has grown to 90.7 per cent in the current quarter as compared to 85.3 per cent in Q1-2015 and 90 per cent in the immediate trailing quarter (Q4-2015).

    The curve B in Fig 3 below signifies the ratio of DAUs’ to Monthly Average Users (MAU), while curve A indicates the percentage of Mobile DAUs’ to DAUs’. Mobile DAU’s in Q1-2016 have increased 23.9 per cent YoY to 989 million as compared to 798 million in Q1-2015.

    ARPU

    Facebook’s worldwide average revenue per user (ARPU) in the current quarter was $3.32 in the current quarter as compared to $2.50 in Q1-2015 and $3.73 in Q4-2015. The US and Canada regions lead in terms of ARPU by far. ARPU for the US and Canada region was $12.43 in the current quarter. Corresponding numbers for other regions for Q1-2016 were Europe $3.98; A-Pac1.56; ROW $0.91.

    Facebook announcement

    Facbook has announced that its board of directors has approved a proposal to amend and restate its existing certificateof incorporation to create a new class of non-voting capital stock, known as the class C capital stock. If the proposal isapproved, Facebook intends to issue two shares of class C capital stock as a one-time stock dividend in respect of each outstanding share of its class A and class B common stock. This proposal is designed to create a capital structure thatwill, among other things, allow the company to remain focused on Zuckerberg’s long-term vision for it and to encourageZuckerberg to remain in an active leadership role at Facebook. The adoption of the proposal is subject to the approval Facebook’s stockholders at its 2016 annual meeting of stockholders to be held on June 20, 2016. The record date for thepayment of the class C stock dividend would be set by the board of directors at a later date.

  • Q1-2016: Facebook ad revenue up 56.8 per cent, income triples

    Q1-2016: Facebook ad revenue up 56.8 per cent, income triples

    BENGALURU: Facebook Inc., (Facebook) advertisement revenue increased 56.8 per cent year-on year (YoY)for the first quarter ended 31 March 2016 (Q1-2016, current quarter) at $5,201 million as compared to $3,317 million in Q1-2015. Advertisement revenue growth in percentage terms was led by the US and Canada (64.3 per cent growth) and the A-Pac (62 per cent growth) regions. Ad revenue share by geography in Q1-2016 was: US and Canada – 50.3 per cent); Europe – 24.4 per cent; A-Pac – 16.3 per cent), and the rest of the world (ROW) – 9 per cent.

    Facebook reported 51.9 percent growth in total revenue at $5,382 million as compared to $3,543 million in the corresponding quarter of the previous year.The social media giant’s GAAP income in Q1-2016 almost tripled (by 2.95 times) year-on-year (YoY) to $1,510 million, as compared to $512 million in Q1-2015. Non-GAAP income in the current quarter was 87.5 per cent higher YoY at $2,229 million as compared to $1,189 million.

    Growth in revenue in percentage terms was also led by growth from the US and Canada (57.6 per cent growth) and the A-Pac (59 per cent YoY growth) geographical regions. A major share of Facebook’s revenue (50.9 per cent) came from the US and Canada region, while the A-Pac regioncontributed 16 per cent to revenue in Q1-2016. Europe’s contribution to Facebook revenue was 24.3 per cent and ROW contributed 8.8 per cent in Q1-2016.

    Historical numbers suggest that Facebook’s revenue in Q1 is the lowest for the year, with revenue peaking in Q4. Hence, revenue increase for the year 2016 should be substantial, considering that the company has also launched new revenue generating products.

    “We had a great start to the year,” said Facebook founder and CEOMark Zuckerberg. “We’re focused on our 10 yearroadmap to give everyone in the world the power to share anything they want with anyone.”

    Please refer to Fig 1 for Facebook’s revenue and Fig 2 for Facebook’s advertisement revenue breakup by geography below.

    It is evident from Fig 2 below that the share of revenue from US and Canada, and A-Pac regions has been increasing, while share of revenue from Europe and ROW has been declining.

    Facebook’s daily average users (DAU) increased 16.5 per cent YoY in the current quarter to 1,090 million as compared to 936 million in Q1-2015. For the current quarter A-Pac (21.9 per cent YoY growth) and the ROW (21.9 per cent YOY growth) regions lead DAU growth in percentage terms. In Q1-2016 DAU from US and Canada grew by 16.5 per cent YoY, while Europe DAU grew 7.5 per cent YoY. Please refer to Fig 3 below.

    The proportion of people logging on to Facebook on their mobiles has grown to 90.7 per cent in the current quarter as compared to 85.3 per cent in Q1-2015 and 90 per cent in the immediate trailing quarter (Q4-2015).

    The curve B in Fig 3 below signifies the ratio of DAUs’ to Monthly Average Users (MAU), while curve A indicates the percentage of Mobile DAUs’ to DAUs’. Mobile DAU’s in Q1-2016 have increased 23.9 per cent YoY to 989 million as compared to 798 million in Q1-2015.

    ARPU

    Facebook’s worldwide average revenue per user (ARPU) in the current quarter was $3.32 in the current quarter as compared to $2.50 in Q1-2015 and $3.73 in Q4-2015. The US and Canada regions lead in terms of ARPU by far. ARPU for the US and Canada region was $12.43 in the current quarter. Corresponding numbers for other regions for Q1-2016 were Europe $3.98; A-Pac1.56; ROW $0.91.

    Facebook announcement

    Facbook has announced that its board of directors has approved a proposal to amend and restate its existing certificateof incorporation to create a new class of non-voting capital stock, known as the class C capital stock. If the proposal isapproved, Facebook intends to issue two shares of class C capital stock as a one-time stock dividend in respect of each outstanding share of its class A and class B common stock. This proposal is designed to create a capital structure thatwill, among other things, allow the company to remain focused on Zuckerberg’s long-term vision for it and to encourageZuckerberg to remain in an active leadership role at Facebook. The adoption of the proposal is subject to the approval Facebook’s stockholders at its 2016 annual meeting of stockholders to be held on June 20, 2016. The record date for thepayment of the class C stock dividend would be set by the board of directors at a later date.

  • Q1-2016: Dish Network reports higher revenue despite subscriber decline on higher ARPU

    Q1-2016: Dish Network reports higher revenue despite subscriber decline on higher ARPU

    BENGALURU:  US Pay-TV player Dish Network Corporation (DNC) reported 1.7 percent higher  year-on-year (YoY) total revenue for the quarter ended 31 March, 2016 (Q1-2016, current) at $3,787.24 million as compared to $3,724.23 million in the year ago quarter. Subscriber related revenue increased 2.2 per cent YoY to $3,775.48 million in the current quarter as compared to $3,693.53 million in Q1-2015. The company lost 139,000 Pay-TV subscribers. Its subscriber base in the current year declined 1 per cent to 13.874 million in the current year as compared to 14.013 million in Q1-2015.

    The company reported 2.6 per cent growth in average revenue per user (ARPU) in Q1-2016 to $87.94 from $85.73 in the corresponding year ago quarter. DNC says that increase in Pay-TV ARPU was primarily attributable to the DISH branded Pay-TV programming package price increases in February 2016 and 2015. These increases were partially offset by a shift in DISH branded Pay-TV programming package mix, an increase in Sling TV subscribers and a decrease in premium and pay-per-view revenue.  The company says that Sling TV subscribers generally have lower priced programming packages than DISH branded Pay-TV subscribers, and therefore, to the extent  that Sling TV subscribers increase, it has a negative impact on Pay-TV ARPU.

    DNC’s subscriber churn declined by a single basis point to 1.63 per cent in the current quarter as compared to 1.64 per cent in Q1-2015. DNC added 657,000 gross subscribers in Q1-2016 as compared to 723,000 subscribers in Q1-2015. The company says that its Pay-TV churn rate continued to be adversely affected by   increased competitive pressures, including aggressive marketing, bundled discount offers combining broadband, video and/or wireless services and other discounted promotional offers, as well as cord cutting.

    DNC reported lower subscriber acquisition costs in the current quarter at $648 per subscriber as compared to $667, or a drop of 2.9 per cent or $19 per subscriber. DNC says that this change was primarily attributable to a   decrease in hardware costs per activation. The decrease in hardware costs per activation was driven by a higher percentage of remanufactured receivers being activated on new DISH branded pay-TV subscriber accounts and by a reduction in manufacturing costs related to certain receiver systems

    DNC reported 628,000 broadband subscribers in Q1-2016 as compared to 591,000 subscribers in Q1-2015

    Net income attributable to DNC increased 10.8 per cent to $389.29 million in the current quarter as compared to $351.49 million in Q1-2015.

  • Q1-2016: Dish Network reports higher revenue despite subscriber decline on higher ARPU

    Q1-2016: Dish Network reports higher revenue despite subscriber decline on higher ARPU

    BENGALURU:  US Pay-TV player Dish Network Corporation (DNC) reported 1.7 percent higher  year-on-year (YoY) total revenue for the quarter ended 31 March, 2016 (Q1-2016, current) at $3,787.24 million as compared to $3,724.23 million in the year ago quarter. Subscriber related revenue increased 2.2 per cent YoY to $3,775.48 million in the current quarter as compared to $3,693.53 million in Q1-2015. The company lost 139,000 Pay-TV subscribers. Its subscriber base in the current year declined 1 per cent to 13.874 million in the current year as compared to 14.013 million in Q1-2015.

    The company reported 2.6 per cent growth in average revenue per user (ARPU) in Q1-2016 to $87.94 from $85.73 in the corresponding year ago quarter. DNC says that increase in Pay-TV ARPU was primarily attributable to the DISH branded Pay-TV programming package price increases in February 2016 and 2015. These increases were partially offset by a shift in DISH branded Pay-TV programming package mix, an increase in Sling TV subscribers and a decrease in premium and pay-per-view revenue.  The company says that Sling TV subscribers generally have lower priced programming packages than DISH branded Pay-TV subscribers, and therefore, to the extent  that Sling TV subscribers increase, it has a negative impact on Pay-TV ARPU.

    DNC’s subscriber churn declined by a single basis point to 1.63 per cent in the current quarter as compared to 1.64 per cent in Q1-2015. DNC added 657,000 gross subscribers in Q1-2016 as compared to 723,000 subscribers in Q1-2015. The company says that its Pay-TV churn rate continued to be adversely affected by   increased competitive pressures, including aggressive marketing, bundled discount offers combining broadband, video and/or wireless services and other discounted promotional offers, as well as cord cutting.

    DNC reported lower subscriber acquisition costs in the current quarter at $648 per subscriber as compared to $667, or a drop of 2.9 per cent or $19 per subscriber. DNC says that this change was primarily attributable to a   decrease in hardware costs per activation. The decrease in hardware costs per activation was driven by a higher percentage of remanufactured receivers being activated on new DISH branded pay-TV subscriber accounts and by a reduction in manufacturing costs related to certain receiver systems

    DNC reported 628,000 broadband subscribers in Q1-2016 as compared to 591,000 subscribers in Q1-2015

    Net income attributable to DNC increased 10.8 per cent to $389.29 million in the current quarter as compared to $351.49 million in Q1-2015.

  • Q2-2016: Hathway brodband revenues rise 58 per cent; overall revenues up 4 per cent Y-on-Yercen

    Q2-2016: Hathway brodband revenues rise 58 per cent; overall revenues up 4 per cent Y-on-Yercen

    BENGALURU: Indian multi system operator (MSO) Hathway Cable and Datacom Limited (Hathway) has reported a four per cent YoY growth in standalone Total Income from Operations (TIO) in Q2-2016 (quarter ended 30 September, 2015, current quarter) at Rs 270.03 crore as compared to Rs 263.51 crore and 3.6 per cent QoQ revenue growth from Rs 264.41 crore in Q1-2016.

     

    Note: 100,00,000 = 100 lakh = 10 million = 1 crore

     

    Its focus on broadband appears to be yielding dividends. Its  broadband revenues of Rs 71.9 crore in the current quarter were 58.4 percent higher YoY than the Rs 45.4 crore, and 10.4 percent more than the Rs 65.1 crore in the immediate trailing quarter.

     

    The company says that its  broadband subscription base crossed 515,000 subscribers with 200,000  DOCSIS  3.0 subscribers. The company said that it had added 50,000 broadband subscribers in Q1-2016, and claimed a broadband subscriber base of 4.6 lakh, of which 1.7 lakh were under Docsis 3.0 then. Hathway says that its broadband ARPU increased 6.8 percent QoQ to Rs 616 from Rs 577.

     

    The company’s EBIDTA (excluding other income) in Q2-2016 declined 13 per cent YoY to Rs 34.39 crore (12.5 per cent margin), from 39.52 crore (9.9 per cent margin) but increased 5.1 per cent from Rs 32.73 crore (12.8 per cent margin) in the immediate trailing quarter.

     

    Hathway’s loss in the current quarter widened to Rs 48.94 crore as compared to Rs 39.26 crore in Q2-2015 and a loss of Rs 43.91 crore in Q1-2016.

     

    Subscription numbers

     

    Hathway’s television subscription revenue in Q2-2016 declined 3.2 percent YoY to Rs 107.5 crore as compared Rs 111 crore, but grew 1.9 percent QoQ from Rs 105.5 crore. The company says that it has seeded 77,000 set top boxes in this quarter and its digital subscriber base is 87 lakh or 72.5 percent of its total cable TV subscriber base of 120 lakh.

     

    Hathway reported Phase I ARPU at Rs. 100 (net of tax) and Phase II ARPU at Rs 76 (net of tax) in the current quarter as compared to Rs 76 (net of tax) in Q1-2016.

     

    Placement revenue in the current quarter increased 2.9 percent YoY to Rs 84.8 crore from Rs 82.4 crore and increased 1.2 percent QoQ from Rs 83.8 crore.

     

    Activation Revenue in Q2-2016 reduced to a little more than a fifth (1/4.7 times) at Rs 4.7 crore as compared to the Rs 22.1 crore in Q2-2015 and declined 14.5 percent QoQ from Rs 5.5 crore.

     

    Let us look at the other numbers reported by Hathway

     

    Hathway’s standalone Total Expenditure in Q2-2016 increased 9.9 percent to Rs 301.40 crore (110 percent of TIO) as compared to Rs 274.27 crore (104 percent of TIO in Q2-2015) and rose 3.6 percent from Rs 290.87 crore (110 percent of TIO in Q1-2016).

     

    Standalone Pay Channel cost in Q2-2016 increased 1.5 percent to Rs 98.27 crore as compared to Rs 96.81 crore (36.7 percent of TIO) and was 5.3 percent more than the Rs 93.32 crore (35.3 percent of TIO) in Q1-2016.

     

    Employee Benefit Expense in Q2-2016 increased 11.2 percent YoY to Rs 17.83 crore as compared to Rs 16.03 crore and increased 5.3 percent from Rs 17.21 crore in Q1-2016.

  • Q1-2016: Marico marketing spends at Rs 197.52 crore

    Q1-2016: Marico marketing spends at Rs 197.52 crore

    BENGALURU:Indian consumer products in beauty and wellness space company Marico Limited (Marico) spent 2.8 per cent more towards advertisement and sales promotion (ASP, marketing spends) during the quarter ended 30 June, 2015 (Q1-2016) at Rs 197.52 crore (11.1 per cent of total income from operations or TIO) as compared to the Rs 192.18 crore (11.8 per cent of TIO) in Q1-2015 and was 44 per cent more than the Rs 137.15 crore (11.2 per cent of TIO) in the immediate trailing quarter.

    Notes: 100,00,000=100 Lakhs = 1 crore = 10 million

    During a 14 quarter period starting Q4-2012 until the current quarter, the company reported record TIO for the current quarter at Rs 1783.22 crore, which was 9.9 per cent higher YoY than the Rs 1623.13 crore in Q1-2015 and 45.4 per cent more than the Rs 1226.25 crore in the immediate trailing quarter (Ref Fig B below). The company says that its topline growth was driven by sixper cent volume growth in India leading to overall volume growth of fiveper cent. Marico’s Domestic business recorded a value growth of 12 per cent while the International business posted a growth of fourper cent.

    Company speak

    Marico in its Q1-2016 earnings release says that market share gains continue in approximately 80 per cent of its portfolio; almost the entire domestic portfolio gained share. Marico’s FMCG business in India achieved a turnover of RS 1,428 crore ($227 million) during the quarter, a growth of about 12 period over Q1-2015. The Business continues to gain market share in more than 95 per centof the portfolio reveals the company.

    The company says that it has seen healthy volume growth in key categories in India: Parachute Rigids- eightper cent and Value Added Hair Oils (VAHO) 14 per cent with a continued premiumization in VAHO in India with higher share gain in value (230 bps) as compared to volume (124 bps). The company has four Prototypes in the market – three in Value Added Hair Oils and one in Leave-in Conditioners to fuel premiumization of hair nourishment portfolio. These prototypes will be scaled up based on prototype results.

    Marketing spends

    Marketing spends in Q1-2016 have been the highest during the fourteen quarter period under consideration in terms of absolute rupees. In terms of percentage of TIO, ASP was highest in Q3-2013 at 14.1 per cent of TIO (Rs 157.82 crore). While in absolute rupees, ASP shows a linearly increasing trend during the 14 quarters under consideration, in terms of percentage TIO, the trend declines linearly during the same period. Please refer to Figs. A and A-1 below.

    Profit after Tax

    Marico’s TIO numbers have been mentioned above. During the period under consideration in this report, the company has reported the highest profit after tax (PAT) in the current quarter at Rs 237.83 crore (13.3 per cent of TIO), which was 28.4 per cent more than the Rs 185.28 crore (11.4 per cent of TIO) in Q1-2015 and was more than double (2.16 times) the Rs 110.04 crore (nineper cent of TIO) in Q4-2015.