ITV

Tag: Punit Goenka

  • Digitisation has enhanced industry’s transparency levels: Zeel annual report

    Digitisation has enhanced industry’s transparency levels: Zeel annual report

    MUMBAI: In June 2013, Zee Entertainment Enterprises (Zeel) unveiled its new corporate identity ‘Vasudhaiva Kutumbakam’.

     

    It was inspired by ‘The World is my Family’ philosophy with an all-new positioning which creatively integrated and crafted with the brand logo. The annual report of the media and entertainment conglomerate for 2013-14 incorporates its ‘One Zee, One Anthem’ philosophy.

     

    The vibrant and stakeholder-friendly annual report gives an insight into the media house highlighting how its reach and viewership share has grown from strength to strength.

     

    Zee’s evolution as a global media brand is vindicated by its 730+ million viewers across 169 countries. This apart, it also added one more channel, Zindagi, to its list taking the toll to 33 for its domestic channels. Zindagi, launched on 23 June, showcases content from Pakistan and has the tagline ‘Jodey Dilon Ko’. It also launched another brand ‘&’.

     

    With the strategy to offer specific content to relevant markets, the powerhouse also added two more international channels to its kitty – Zee Bioskop in Indonesia and Zee Nung in Thailand. It is pushing boundaries forward to realise its vision of being a leading global media powerhouse by the year 2020.

     

    Apart from this, the company also launched Zee Music Company entering into the country’s Rs 960 crore music market.

     

    The three key value drivers for brand Zee are pioneering, prudent and predictability. And these have helped it contribute 26 per cent of the corporate brand to the enterprise value as of 31 March 2014.

     

    In the last five years, Zee’s revenues grew at 15.30 per cent CAGR. The consolidated revenue during FY 2014 grew by 20 per cent y-o-y to Rs 46,024 million.

     

    In a message to shareholders, Zeel chairman Dr Subhash Chandra highlights that even though there is a question mark on India’s domestic growth and there persists a general climate of pessimism, the company’s experience and expertise has helped it grow and overcome roadblocks to unleash their creativity.

     

    “Digitisation has been instrumental in enhancing the industry’s transparency levels. The phase I and II roll out restructured the industry’s standards. With consumers ready to pay for quality content, complete digitisation will entail multiple benefits, such as industry growth, transparency and increased ARPUs for industry players,” he said in the annual report.

     

    54 per cent of revenue is generated through advertisements while 63 per cent of the total distribution expense comes from operational cost.

     

    Zeel MD and CEO Punit Goenka spoke about the future of India’s M&E industry. “Currently valued at Rs 417 billion, it poised to reach Rs 885 billion by 2018 as per the latest KPMG report. Zee will continue to raise the bar in terms of content innovation, operational excellence and global footprint to sustain its industry leadership.”

     

    With the total strength of more than 2200 people at the company, the annual report shares views of other management teams as well as outsiders like Shahrukh Khan, Sam Balsara, Rishi Jaitly among many others.

     

    The 32nd annual general meeting of the company will be held on 18 July at 11 am in Nehru Auditorium in Mumbai.

     

    Annual reports are not just numbers; they are a piece of handiwork through which a company can promote itself, its prospects to its various stakeholders.  AICL Communications is in-charge of making Zeel’s report more interactive rather than just plain vanilla.

  • ZEEL appoints Pradeep Hejmadi as Business Head of Zee TV

    ZEEL appoints Pradeep Hejmadi as Business Head of Zee TV

    MUMBAI: Zee Entertainment Enterprises Limited (ZEEL) today announced the appointment of Pradeep Hejmadi as business head – Zee TV. Pradeep will be responsible for the overall functioning of Zee TV and will report in to Bharat Ranga, chief content and creative officer (CCCO), Zee Entertainment Enterprises.

     

    Speaking on the appointment, Punit Goenka, MD & CEO, Zee Entertainment Enterprises said, “We would like to welcome Pradeep into the ZEE family. With multi-dimensional understanding of the Indian media industry, he has spear-headed and successfully launched, innovative and first-in-class profit-bearing initiatives in the Indian media marketplace. We are confident that his industry knowledge and consumer insight will be invaluable in driving Zee TV’s further growth and innovation.”

     

    Bharat Ranga, chief content and creative officer (CCCO), Zee Entertainment Enterprises Limited said, “Pradeep brings with him an immense experience that will help us drive our Vision 2020 goals. We welcome him on-board and we are confident that his presence will add value to the channel and the organisation.”

     

    Pradeep Hejmadi commented on his joining, saying, “ZEE’s flagship channel Zee TV has a rich and successful history behind it and I am looking forward to being a part of its future.  With the incredible talent, original content and dynamic team that the channel has at hand, I am sure that we will be able to break new barriers and conquer even greater heights.”

     

    Pradeep has over 18 years of experience in the Indian media industry spanning Media Sales, Media Planning and Buying, Consumer Research, Business Planning and Product Development. Prior to joining ZEE, he was the Senior Vice President – Strategy Group & Marketing at TAM Media Research Pvt. Ltd. where he was responsible for anticipating needs and focusing resources towards ensuring TAM that builds on its Intellectual Properties and drives the value upwards for consumer insights data and services. He pioneered the Radio Audience Measurement (RAM) Service in India and launched a Sports Sponsorship Evaluation & Consulting division – TAM Sports, thus consistently delivering revenue growth year-on-year, through development and delivery of new and innovative products/services.

    He formerly served as director – business and operations, Nickelodeon India at MTV Networks India and as director – research at Turner International India. He was also associated with organisations such as Discovery Communications India, J. Walter Thompson and The Times Of India. Pradeep is a Science Graduate from Mumbai University and is extremely passionate about playing Badminton and running marathons.

    Pradeep Hejmadi’s appointment is with effect from 1 July, 2014.

  • Zindagi: A lesson in the art of selling

    Zindagi: A lesson in the art of selling

    MUMBAI: “Selling is an Art. It is a complex, challenging, and for many, a very rewarding profession. Just like an artist, becoming an accomplished sales professional also takes time and experience. It is no different from any other profession. Yes, I am essentially saying that we are artists in our own right,” says the author of ‘Everyone’s in Sales’, Todd Cohen.

     

    And Zeel chief sales officer Ashish Sehgal is a master artist. He not only successfully sold the never-before-seen content to his clients, but sold it at a premium rate!

     

    Zee Entertainment with its latest offering, Zindagi, carries forward its new philosophy ‘Vasudhaiva Kutumbakam – The World is my family’. The channel, launched on 23 June, brings international content especially Pakistani shows to India.

     

    To get advertisers on board, the channel and its chief sales head invited all stakeholders for a screening of the shows.

     

    The process started by April end when the 100 plus stakeholders were shown the content which was to be aired on the channel for the next four months or so. Mumbai, Delhi and Bengaluru were the cities chosen for the road shows. “Without sounding boastful, the merit of the content made the task easy for us. The community liked what they were watching and hence, got hooked on to it,” says Sehgal.

     

    The man and his team had no pre-set list of clients they wanted to approach. What they did was, called upon everyone to watch the content and then left it on them to come on board or not. Personal invitations were sent to the client base which suited the channels’ ‘premium’ content, giving them a new ‘premium mass’ category to advertise on.

     

    What makes Zindagi a premium? With ‘Jodey Dilon Ko’ tagline, the channel aims to showcase real, friendly, vibrant and premium stories to engage and interact with its audience through diverse shows written by award-winning novelists and literary stalwarts. Scripted to be finite plots, these stories are first polished and then shot, unlike the Indian daily soap dramas that drag on forever. Each series, of an average of 20-25 episodes, are also shot in real life locations across the world, as opposed to closed studio sets.

     

    Brands that wish to target the segment have the opportunity now to reach out to their core target group as no other GEC currently caters to the progressive mind-sets.

     

    The channel not only searched for the right content which Zeel’s MD Punit Goenka felt would click with the audience, but also conducted in-depth research across cities in India to understand the consumer extensive demographic profiling for advertisers. All this, to give advertisers an opportunity to increase customer engagement.

     

    The three main sponsors on board – Fogg, AskMe and Fortune (Edible oils and foods)  – have signed partnership packages which allow a brand to sign a deal for 45 days. The channel didn’t want to sell inventories the regular way and thus came up with special packages for advertisers. “This helps brands as well because they get the mileage they want from us,” highlights Sehgal while elaborating that the launch of the marketing campaign highlighted the names of the sponsors as well.

     

    Apart from that, the channel also had other packages for spot buys which will help brands to exploit the curiosity generated. The idea here was to allow a brand to showcase its advertisement anytime and between any shows.

     

    Post the 45-day period, once the ratings are clear, the partnership pattern will change. “We are working on innovative packages for our clients and will soon announce them,” adds Sehgal without revealing much.

     

    However, according to various planners the channel which got the main three sponsors for 4 to 5 crore each, will sell its inventory at the rates charged by non-fictional shows on other GECs.

     

     “The packaging, content, fresh faces have all worked well for the new channel. Even the publicity and noise level it has created is ever-increasing. So, if they charge premium rates they are signaling the industry that it is premium and worth it,” says a planner while adding, “However, one will have to wait for the ratings and advertisers depend on it. If the ratings don’t show the problems will start. Let’s wait and watch…”

     

    The channel, however, is optimistic about its future and believes that the clients too will continue to come on board.

  • “With Taj Television, we bring the best of channels to our customers”

    “With Taj Television, we bring the best of channels to our customers”

    MUMBAI: Zee Entertainment has got on board a subsidiary company that will handle the distribution of the entire Zee Network in the form of Taj Television India. It will distribute channels of both Zee Entertainment as well as Zee Media.

     

    This apart, it will act as an agent for Turner International India channels as well. The latest addition and the start for Taj Television is the new general entertainment channel Zindagi.

     

    Commenting on the development, Zee MD and CEO Punit Goenka said, “I am very pleased to announce that Taj Television, which earlier was distributing Ten Sports channels, will now distribute all the channels of Zee Entertainment and Zee Media Corporation, while also representing Turner channels as its authorized agent. I would like to thank all our DTH and Cable partners who have been part of our growth journey and look forward to their continued support to Taj Television.”

     

    Arun Kumar Kapoor who was earlier CEO of MediaPro, Zee’s distribution JV with Star India, will be the CEO at Taj Television too. Rajesh Sethi will continue to be CEO for the sports broadcasting network of Zee which includes the Ten brand of channels.

     

    Said Kapoor, “Zee has been the pioneer in Indian television and has the experience and leadership capability to shape the future of pay revenues in India. With Taj Television being created as the distribution entity for the network, we bring together the best of television channels to our customers. We are confident that the new channel Zindagi will really connect with the viewers and help grow Taj Television offering even stronger. We are committed to quality and achieving leadership through fair and transparent business practices.”

     

    Taj Television president Atul Das commented, “With digitization having been completed in Phase I and Phase II cities in India, we now look forward to its implementation in rest of the country. Taj Television would aim to create a harmonious relationship within the ecosystem and create value for all stakeholders. With a leading portfolio of television channels, both in the national and regional space and with a powerful portfolio of sports programming, we are excited about the future of pay revenues in the country.”

     

    Taj Television has a list of 47 channels. Taj Television distributes Zee’s well-known brands like Zee TV, Zee Cinema, &pictures, Ten Sports, Zee Cafe, Zee Studio, Zing and a powerful repertoire of regional language channels including Zee Marathi, Zee Bangla, Zee Telugu, Zee Kannada and Zee Tamizh, besides the HD channels like Zee TV HD, Zee Cinema HD, Zee Studio HD and Ten HD. Taj Television also distributes channels of Zee Media Corporation with two national and eight regional channels. Taj is also distributing channels in the kid’s space and English movie segment, including HBO, Cartoon Network, Pogo, CNN and Warner Brothers as an authorised agent of Turner International.  

  • BARC gets IRS data, to start installation of peoplemeters soon

    BARC gets IRS data, to start installation of peoplemeters soon

    MUMBAI: A fortnight ago, concerns were raised about India’s audience measurement system, Broadcast Audience Research Council’s (BARC), rolling out its operation on time.

     

    BARC’s chairman Punit Goenka had earlier said that due to delay in receiving the establishment data from Indian Readership Survey (IRS) there might be a delay in the roll out of the rating system in October, as scheduled earlier.

     

    As reported earlier by indiantelevision.com, the council had also set a deadline for the IRS to share the data with it. The council had then pointed out that since the matter wasn’t sub judice as the Bombay High Court had allowed media houses and agencies to use the IRS report 2013 for marketing and media planning purposes on the petition filed by HT Media (HTML), IRS cannot deny sharing any data.

     

    However, all such concerns can now be shoved under the carpet as IRS has shared the data required to start the roll out process. “We have got the IRS data,” says an industry source. But, this is just one part. Informs the source, “Installing peoplemeters will still take a month or so. Now that the data has come to us, we need to design actual panel, identify the households, recruit them, get approval from them for installing peoplemeters and only then can the installing of peoplemeters take place. All this will take a minimum of a month or so.”

     

    BARC has already installed test meters to check for any faults in the peoplemeters being manufactured. “We need to test the peoplemeters for several conditions like: power fluctuation, environment condition etc. So far the meters have been working properly,” he adds. When asked about the number of test meters installed, without revealing much he says, “It is in three digits.” 

     

    However according to another industry source who could not contain the excitement says that the installation of peoplemeters shouldn’t take more than a couple of weeks. “As soon as we sort out the process, the installations will start across the 22,000 households across the country in the first phase as the council had said earlier,” informs the source, while stating that the entire installation process will take up to six weeks. BARC will produce 25000 peoplemeters.

     

    “It’s that fast,” proudly boasts the source.

     

     

  • BARC selects Prime Focus Technologies for play-out monitoring service

    BARC selects Prime Focus Technologies for play-out monitoring service

    MUMBAI: Prime Focus Technologies (PFT), the technology subsidiary of Prime Focus, has announced that the Broadcast Audience Research Council (BARC) has contracted it to offer play-out monitoring service to power the audience measurement programs.

     

    PFT’s globally proven CLEAR Media ERP platform bolstered with next generation content identification technology and digital services will help automatically generate play-out monitoring reports on a daily basis.

     

    “It is a great honor to be selected by BARC, and we consider it equally a great responsibility towards the industry,” said Prime Focus Technologies founder & CEO Ramki Sankaranarayanan. “India has one of the largest TV ecosystems in the world and the audience measurement system ought to be highly credible. We look forward to working with BARC to help build India’s very own, trusted rating service.”

     

    “With PFT on board we are one step closer to our mission of indigenously building a television audience measurement system that is better than the best in the world,” said BARC CEO Partho Dasgupta. “PFT’s world class technology, deep understanding of Indian broadcast and advertising industry, and across the board relationships with broadcasters and advertisers as a neutral partner made them the perfect choice for this critical role.”

     

    Audience measurement data is the de facto currency for media industry, being widely used by all stakeholders for planning, pricing, selling and buying advertising inventory on the medium. PFT will offer a robust play-out monitoring service which will check the actual telecast of each channel, capture the content at every point in time, and help link it back to the rating piece of the audience measurement system.

     

    India has 154 million TV households making it the third largest TV market in the world, next only to China and the US. This will be the first fully digital play-out monitoring service employed directly by the Indian broadcast industry and is scheduled to commence operations in October 2014.

  • BARC sets a deadline for IRS

    BARC sets a deadline for IRS

    MUMBAI: Last week, indiantelevision.com had reported that there is difference of opinion within the Broadcast Audience Research Council (BARC) regarding its rollout date.

     

    While BARC’s chairman Punit Goenka, in a recent press meet, had raised concerns that there might be a delay because of delay in data to be delivered by Indian Readership Survey (IRS)  there were others who believed that a solution will be found on the matter and the procedure will be right on track.

     

    As per industry sources, the concerned bodies and officials met early this week to take a stance on the matter.

     

    Last year, when the all-new IRS mandated by Readership Studies Council of India (RSCI) and Media Research Users Council (MRUC) released study for print readership, it found itself in a soup.  Publishers rejected the survey as it had anomalies.

     

    The study was rolled back and is now under-validation. Hence, a question mark on IRS sharing its data with BARC.

     

     “Yes, there were concerns regarding IRS sharing the establishment data needed by BARC to start its next phase to be able to start the roll out by 1 October as said by the council earlier. If by any chance, the data is not shared on time, it will have repercussions even postponing the roll out to next year,” informs an industry source.

     

    He further says that everyone is talking about the matter being sub judice and hence, IRS cannot share data is nothing but an excuse. “One mustn’t forget that the Bombay High Court had allowed media houses and agencies to use the IRS report 2013 for marketing and media planning purposes on the petition filed by HT Media (HTML). So, IRS cannot deny sharing any data,” adds the source.

     

    Another industry source says that BARC was left with no option but to take a strong stand on the matter. “A strong stand was needed,” says the source.

     

    As per industry sources, the concerned stakeholders have given IRS an ultimatum. The council has tightened its rope and wants IRS to give the data at the earliest. “In a couple of days data should be handed over,” concludes the source.

  • I go by my gut feeling: Punit Goenka

    I go by my gut feeling: Punit Goenka

    MUMBAI: Carrying forward Zee Entertainment Enterprises (ZEEL) brand positioning statement, ‘Vasudhaiva Kutumbakam – The World is My Family’, the country’s oldest entertainment network, is launching a new GEC, Zindagi, on 23 June. The third GEC offering from the Zee stable will showcase soaps and telefilms from across the border. That the network had acquired Pakistani shows during Mipcom 2013 had been reported by indiantelevision.com.

    According to Zeel MD & CEO Punit Goenka, “The focus will not be on the negativity but to bring out positivity between the two countries.” The two countries are separated by borders but the emotions and lifestyle of people on either side remains the same. “We want to join the two hearts,” he adds while emphasising on the tagline of the channel, Jodey dilon ko.

    Replying to a question about whether the move will go down well with the Indian audiences, Goenka says, “I have always gone by my gut feeling and that is the most important for me.” Apparently, the network spent close to two and a half years on the process before making the announcement.

    The channel did a lot of homework; so much so, that the channel roped in research agency AC Nielsen, to know what people want and what was their reaction when the promos of the shows was shown to them.

    About Urdu posing a barrier, Goenka feels that like Hindi, Urdu too has undergone a change with the changing times. “Actually, the USP of the channel is the language. People are tired of the colloquial language and want that sophistication,” he says, adding that the channel caters to the classes and not the masses.

    On one more GEC’s launch, BPN India CEO Suresh Balakrishnan feels that there is never too much of entertainment and more the merrier. As for the content from across the border he feels that a few years back Pakistani content was very popular amongst Indians. “But whether it will be able to work in today’s time is a little doubtful and one will have to wait and watch to see what happens next,” he says while applauding Zee’s attempt.

    “News faces, new stories are bound to capture people’s attention and maybe down the line, the channel will be able to create a special niche of audience for itself,” he adds.

    Shows like Zindagi gulzar hai, Aunn zara, Humsafar, Ishq ghumsguda promise to break the studio set-up of Indian daily soaps and promises to take one to the outer surroundings, as shown in the channel’s promotional video.

    A separate team was created for the channel which the network doesn’t want cast in a similar mould as it other GECs. The team comprises Priyanka Datta as business head, Rahul Sharma as national sales head, Vanita Jain as programming head, Sumona Roy Sen as brand head, Shailja Kejriwal as the chief creative head for special projects and Akash Chawla as national channel marketing head.

    Chawla has big plans for the channel’s pan-India launch. The marketing campaign teaser went online on 5 May and will spread to other mediums from 10 May onwards. A mix of 40-45 channels will soon start showing the brand film created by Kai Po Che director Abhishek Kapoor. Network channels too will put across the new channel’s message in their content. “The marketing campaign is going to be very innovative, be it print or otherwise. We are focusing a lot on OOH as well, this time,” said Chawla. Talks are on with various OOH players and more than 500 hoardings will be bought across the nation.

    The channel’s creative duties will be handled by FCB Ulka while MEC is the media agency.

    A staggering Rs 80-100 crore is expected to be invested on the campaign. “This is the first time a channel is being launched across the country, otherwise one focuses on the Hindi speaking markets (HSM) and then forgets about other markets,” Goenka points out.

    In the near future, the plan is to get content from other countries (Middle East) as well if the content connects with viewers. At the same time, Zee will not shy away from creating original content for Zindagi either.

    South East Asia is the main focal point for the channel and soon after its launch in India, Zindagi will go abroad. Talks are already on for output deals with Pakistan to simulcast content especially that created in India.

    As of now, the channel is available only on SD and is priced much higher than other GECs at Rs 25.81. It will be available on both analog and digital platforms in the country.

  • Difference of opinion within BARC on rollout date?

    Difference of opinion within BARC on rollout date?

    MUMBAI: The silver lining in the TV rating system in India might see dark clouds if Broadcast Audience Research Council’s (BARC) chairman Punit Goenka is to be believed.

     

    Goenka showed concerns on the time the new rating system will start operating. Earlier talking to indiantelevision.com, BARC tech committee chairman Shashi Sinha had stated that the new ratings system should be up and running by 1 October, 2014.

     

    “Everyone is aware of the issue with Indian Readership Survey (IRS) and unless that gets sorted how can we roll out our process,” said Goenka, when quizzed if the launch time for BARC was on schedule. “There would be a delay,” he added.

     

    A committee member, without commenting on Goenka’s concerns, said that the IRS issue is sub judice and hence cannot share data with BARC. “If data isn’t shared with us, how are we going to design the panel?” he questioned. However, he soon highlighted on the fact that the current issue is with the survey done for national publishers and it shouldn’t impact any survey/data needed for television.

     

    Whereas another source refuted any such delay and believes that though IRS has its own sets of problems, there shouldn’t be any issue with BARC. “BARC needs IRS for establishment data, but with minor internal adjustments, everything will fall in place and IRS issue shouldn’t create any material difference to the time-table,” he pin-pointed.

     

    Similarly, another source believes that there shouldn’t be any delay in the rating system to come in place. “Work is in process and in line with the date we had said earlier. And we are hopeful of reaching the due date without any hassle.”

     

    “Why think of a delay? Everything is on schedule,” said a highly placed industry source. “An eight to 10 days delay shouldn’t be called as a delay. A minor variation in the date shouldn’t be an issue,” he concluded.

     

    Early this year, in January, BARC had signed a contract with Médiamétrie for a 1+5 year term. The French audience measurement system will be providing the audio watermarking technology to BARC to monitor TV consumption through its 20,000 strong panel.

     

    The funding to put up the new system in place has been divided as follows: 60 per cent Indian Broadcasting Foundation (IBF), 20 per cent ISA and 20 per cent Indian Advertisers Agencies Association of India (AAAI).

  • #Elections2014 result: Media industry tweets

    #Elections2014 result: Media industry tweets

    MUMBAI: Social media played an important role in this election season. With the country buzzing with the election results today and Narendra Modi ready to take charge as the PM, the social media is buzzing again.

     

    People have their own set of opinions/jokes/statements to make regarding the day which is being pointed as a historic day by many.

     

    We at indiantelevision.com bring to you what the media fraternity feels/thinks about the new dawn.

     

    Punit Goenka @punit_goenka – The government that comes to power should be given time to perform! We need to understand that there’s no overnight solution! #Results2014

     

    Jehangir Pocha @JehangirPocha – The Indian elections are the greatest democratic show on Earth. A fitting tribute from an ancient nation to the greatest human idea.

    Raj Nayak @rajcheerfull – The right thing for all parties would be to accept the verdict gracefully, pick up the phone & congratulate @narendramodi before Obama does.

     

    Vivek Srivastava @vivek3180 – The Indian voters have done their job given clear majority… now its about the politicians to deliver. #Results2014

     

    Satbir Singh @thesatbir – Remember: in 1984, BJP won 2 seats. 30 years later, 280. Today, AAP leading in 4 seats. Anything can happen in future

     

    TANUJ GARG @tanuj_garg – Rakhi Sawant got 15 votes, FYI. Y’all can sleep in peace now.

     

    bhatnaturally @bhatnaturally – So Mani Aiyyar can open tea shops in Mayiladuthurai now

     

    Madhavan Narayanan @madversity – Sensex at 25,000. It is a dream peak. But where does it go from here? What do mountaineers to when they reach the Everest?

     

    Ashok Lalla @ashoklalla – It’s Diwali day for halwais and mithai shops across India as the #RaceTo272 is decided today.

     

    Madan Sanglikar @maddyisms – It’s Boxing Day today in India #election2014

     

    Ramesh Srivats @rameshsrivats – Modi’s first act as PM will be to change the password for @PMOIndia from Sonia123 to ModiOnly1.

     

    Harit Nagpal @haritnagpal – I switched on Times Now to figure out which party was leading and was told that Times Now leads, amongst news channels.

     

    Harini Calamur @calamur – The last time a political party got these kind of numbers, I was in school

     

    Sunil Lulla @SunilLulla – Jai Namo, Jai Namo, Jai Namo

     

    dilip cherian @DILIPtheCHERIAN – Exaggerated or not the stories of internecine battles in the #BJP indicate it’s now a party that has a whiff of power!

     

    Partho Dasgupta @parthodasgupta – So will now VK Singh be the new Defence Minister? Kissakursika