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Tag: Puneet Gupta

  • Flipkart launches ‘Shubh Muhurat deals’ with Astrotalk for ‘Big Billion Days 2025’

    Flipkart launches ‘Shubh Muhurat deals’ with Astrotalk for ‘Big Billion Days 2025’

    MUMBAI: Flipkart is taking ‘Big Billion Days 2025’ to a new level with its campaign “Kuch bhi ho sakta hai”, offering surprising deals and unexpected partnerships. One highlight is shubh muhurat deals, a culturally rooted initiative that taps into India’s belief in auspicious timing for major purchases.

    Conceptualised by DDB Mudra, the campaign recognises that families often wait for the right muhurat for weddings, house moves, or big-ticket purchases. Flipkart and Astrotalk, India’s leading astrology platform, created a calendar of auspicious moments from 23rd September to 2nd October, during which exclusive appliance deals will drop. Astrotalk astrologers will guide shoppers via live feeds and social media, turning shopping into a tradition-backed ritual.

    Flipkart, vice president, large appliances, Rakesh Krishnan said, 
    “Shubh Muhurat Deals brings together tradition and technology. Buying a big appliance is a meaningful moment for families, and we’re making it even more special by aligning it with auspicious times.”

    Astrotalk, founder & CEO, Puneet Gupta added, “We’re helping customers choose not just products, but the right muhurat, so every purchase carries good energy, positivity, and happiness.”

    The Shubh Muhurat deals calendar runs from 23rd September to 2nd October, giving customers daily auspicious shopping windows to unlock special offers on appliances. With this innovative cultural crossover, Flipkart proves that during ‘Big Billion Days’, even shopping can be written in the stars.

  • Puneet Gupta joins INOX Group as head of communications

    Puneet Gupta joins INOX Group as head of communications

    Mumbai: INOX Group has appointed Puneet Gupta as head of communications for INOX Air Products (INOXAP) and INOX India Ltd (INOXCVA). His appointment reflects INOX Group’s commitment to excellence and innovation as it continues to make strides in the industrial gases, cryogenic solutions, green energy space and future innovations.

    With over 21 years of intrapreneurial experience in corporate communications, public relations, branding, CSR, and internal communications, Puneet brings a wealth of knowledge and expertise to his new role. His innovative approach, coupled with a keen eye for detail and unwavering passion for excellence, makes him an invaluable addition to the INOX team.

    Puneet is well known for his versatility, exceptional creativity, and ability to communicate complex subjects through integrated communications strategies. His solid foundation in PR fundamentals, combined with impeccable execution skills, allows him to deliver strategic consultancy that yields tangible business outcomes.

    As head of communications, for INOX Group, Puneet will oversee brand communication, media engagement, reputation management, senior stakeholder management, strategic messaging, employee communications, and CSR initiatives for INOXAP and INOXCVA.

    In his previous role, Puneet served at Inox Leisure Ltd and PVR Ltd, where he made significant contributions over the past five years. His departure from PVRINOX is marked by gratitude towards his colleagues and leaders for their support and mentorship.

    Expressing his excitement about his new role, Puneet stated, “I am thrilled to join INOX Group and lead the communications efforts for INOX Air Products and INOX India Ltd. I look forward to leveraging my expertise to drive purpose-driven brand growth and share compelling stories about our fascinating products and solutions.”

    INOXAP is India’s largest industrial gases manufacturing company, while INOXCVA is among the world’s leading cryogenic solutions companies. Puneet aims to contribute to India’s #GreenEconomy transition by highlighting the companies’ pivotal role in the manufacturing and clean energy sectors.

  • Astrotalk champions mothers’ cause; launches ‘Bring Women back to Workforce’ initiative

    Astrotalk champions mothers’ cause; launches ‘Bring Women back to Workforce’ initiative

    Mumbai: Astrotalk, a spiritual tech startup taking astrology global, has launched its “Bring Women back to Workforce” initiative. The program aims to assist new mothers in rejoining the workforce, providing the means to restart their careers and financially empower them. With nearly 50 per cent female astrologers on the platform, Astrotalk recognizes the challenges women encounter including employer hesitation after a hiatus/break. Under this initiative, Astrotalk is extending its support to mothers aged 30-45 through free-of-cost training in Tarot and Astrological Sciences.

    Motherhood can be a challenging phase for women while balancing responsibilities. Once women leave their careers or experience a decline in their professional trajectories, they also face hiring reluctance by employers. Astrotalk has launched this initiative to offer mothers an opportunity to restart their careers. Upon the completion of training and professional assessment, the company will hire these women full-time at a starting package of INR 5 Lakhs per annum. The training for the first batch of 500 women is already underway, and the company aims to train 5000 women by the end of 2024.

    Astrotalk will conduct this training program for free, bearing the complete cost for mothers. With this initiative, Astrotalk addresses a crucial aspect often overlooked by many employers. Women between the ages of 30-45 years and 12th pass/graduates are eligible for the program. The company remains committed to employee welfare by providing competitive salaries and remote work flexibility. Every employee of Astrotalk holds ESOPs regardless of their designation and tenure.

    Commenting on the initiative, Astrotalk founder and CEO Puneet Gupta said, ”With the majority of our astrologers being women, we delved deeper into exploring additional ways to assist women currently taking a career break.  The most common pain point was mothers who had to opt out of their careers. With this initiative, we want to financially empower women while simultaneously helping them balance work and home responsibilities. We have always been a proponent for equal opportunity and this program reflects our principle of being a people-first company.”

    Astrotalk is continuously expanding into international markets as well, including Canada, the US, NZ, EU, etc. and foresees 100 per cent growth in these areas. In India, the company plans to penetrate tier 2, and 3 cities and towards South India where astrology is prevalent. 

  • Parineeti Chopra unveils Clensta’s new campaign – #TheBetterWay

    Parineeti Chopra unveils Clensta’s new campaign – #TheBetterWay

    Mumbai: Personal care brand Clensta has unveiled its new campaign #TheBetterWay along with its partner and investor Parineeti Chopra. The campaign urges consumers to refrain from becoming creatures of habit and to keep evolving from making ‘good’ to ‘better’ living choices.

    In a 30 -second video, Chopra talks to viewers about how she always chooses the ‘better’ option over the ‘good’ option when she is making the littlest of decisions every single day – “Black is good, but White is better. Pear is good, but Apple is better. Personal care products are good but Clensta products are BETTER”, she says in her video. Fans of the actor have tapped on to this trend and have started engaging with the reel sharing their ‘X is Good, Y is Better’ versions. The brand is also set to throw #TheBetterWay challenge on Social Media to create more buzz around this campaign.

    Clensta offers a range of innovative, science-backed personal-care products across categories formulated at IIT-Delhi. These products are created to revolutionize households worldwide by offering consumers better choices. The Clensta range not only ensures better care, results and experience but also a better outlook towards the environment.

    “At Clensta, our commitment to philanthropy shines through our ‘Buy 1 Give 1’ initiative, integral to #TheBetterWay Campaign. With each product sold, we pledge to donate a bottle of clean drinking water, contributing to positive social impact. Building on our success of conserving 1 billion liters of water through our Waterless Bath and Shampoo range, this campaign aspires to donate an additional billion liters of clean drinking water. #TheBetterWay campaign serves as a beacon for mindful choices, urging individuals to consistently embrace a more sustainable lifestyle,” said Clensta founder Puneet Gupta.

    In a groundbreaking move under the #TheBetterWay Campaign, Clensta is revolutionizing its commitment with the #Buy1Give1 pledge. The campaign’s momentum has surged with the strategic dissemination through nearly 50 Digital Screens across prime locations of Delhi NCR, creating a visually stunning narrative for ‘better’ changes. The brand has also launched a series of Digital Films featuring Parineeti Chopra and Sandeepa Dhar. Further, collaborating with influential Social Media personalities, Clensta is actively steering the conversations around #TheBetterWay.

    “Our campaign is designed to make you think about your choices and not hesitate to always choose the better option, even though you feel that what you have is good enough. When we research and create products for you, that’s how we think. ‘Green aloe is good, but red aloe is better!’ Our lives are shaped by the choices we make so, let’s make the better choices,” said Chopra.

     

     

     

  • Parineeti Chopra- backed Clensta’s new #Buy1Give1 campaign addresses global water crisis

    Parineeti Chopra- backed Clensta’s new #Buy1Give1 campaign addresses global water crisis

    Mumbai:  Personal care startup Clensta, that pioneered a range of waterless personal hygiene products, has launched a brand-new campaign to address the global water crisis. Titled ‘Buy-One Give-One’, Clensta’s latest campaign with investor & partner Parineeti Chopra is aimed at mitigating the effects on humanity of a looming global water crisis. Having already saved more than one billion litres of water, the brand has now pledged to give one bottle of clean drinking water to those in need with every Clensta product sold which requires water for application, such as its innovative range of Red Aloe Vera Face Washes, and Rosemary Shampoos.

    The start-up aims to contribute significantly towards solving for the global water crisis in line with the UNDP’s Sustainable Development Goals by distributing one billion litres of clean water by 2030 to the underprivileged as a part of this initiative.

    In addition to this initiative of ‘Buy-One Give-One’ Clensta also aims to achieve universal and equitable access to clean drinking water through various other measures such as leveraging its Waterless Technology to save water, collaborate with NGOs to ensure water security especially in areas with extreme water scarcity.

    “When you look at the direction the world is heading towards -how climate change and growing populations are aggravating the global water crisis, you know that time is running out. If we, as one people, don’t do something about it quickly, it will be too late. Through our new ‘Buy-One Give-One’ campaign, we hope to spread the word that water has to be treated as a scarce and sacred resource. Clensta was born out of this need to show people the better way of living. I launched this company with my waterless range of products and with the new campaign, we take another step forward to strengthen our commitment to sustainability. We are delighted to have the support of Parineeti Chopra to amplify this very important message. We’ve already helped save 1 billion litres of water through our waterless technology. Here’s to a few billions more!” said Clensta founder Puneet Gupta.

    Water scarcity is a real threat across the world with factors like growing populations and climate change worsening the crisis. As per the UNDPs sustainable development goals, 844 million people lacked basic drinking water in 2015. The aim is to achieve universal access to safe affordable drinking water for all by 2030. Clensta is on this mission to make this goal a reality.

    “How often have each of us taken water for granted? Have we ever thought that this resource could be fast depleting and if we don’t do something about it quickly, we might lose precious life on the planet? Our new campaign is designed to make as many people aware of the gravity of this crisis. So, let’s join hands to make a difference to the lives of those in need. You buy any one Clensta product and we pledge one bottle of clean drinking water on each purchase to those who don’t have access to it, while we still do!” said Clensta partner and investor Parineeti Chopra.

    Join Clensta’s ‘Buy-One Give-One’ movement and do your bit to save every drop of water.

  • Clensta welcomes Sandeepa Dhar as skincare range brand ambassador

    Clensta welcomes Sandeepa Dhar as skincare range brand ambassador

    Mumbai: Personal care brand Clensta, which recently welcomed actor Parineeti Chopra as a partner and investor, has now signed on actor Sandeepa Dhar as the brand ambassador for its innovative range of products.

    Sandeepa, who has acted in a number of films and web series like Heropanti, Dabangg 2, Abhay, Mai: A mother’s rage, and many more and also had been nominated for her performance in her 2010 debut film Isi Life Mein, will capture the youth market for the brand in India.

    “I am excited to be part of Clensta, a brand that combines the beauty of nature and the power of science and technology to empower its customers to lead a more enriched lifestyle.I look forward to supporting their range of innovative, affordable, science-backed skincare products that I am personally drawn towards. Your skin loves nothing better than natural and safe products made with love and care,” said Dhar.

    IIT Delhi backed Clensta offers a wide range of personal care products across multiple categories. Their commitment to combining cutting-edge science (STAR & CRAN technology) with sustainability has made their products very popular among consumers in India.

    “We welcome Sandeepa as she becomes a part of the Clensta team, and we eagerly anticipate her support in spreading the word among India’s informed and nature-conscious youth about our unique product range,” stated Clensta CEO and founder Puneet Gupta.

    The actor is all set to feature in a new brand campaign promoting Clensta’s Skincare category across digital platforms including  Amazon, Flipkart, Nykaa, Purplle, Meesho and Myntra. The products are also available across over 10,000 outlets across India including chains like Wellness forever, Reliance Smart, Health & Glow,  Tata1MG, Combonation, etc.

    Parineeti Chopra, who joined the Clensta team in July this year as investor and partner, is also the brand ambassador for the haircare and Gummies range. In a recent pre-series B funding round spearheaded by TradeCred and co-led by the Royal Family from the UAE, Clensta raised Rs 75 crore. The actress-turned-entrepreneur was also one of the investors in this round.

  • Clensta onboards Mamaearth’s Ashish Mishra as co-founder and chief business officer

    Clensta onboards Mamaearth’s Ashish Mishra as co-founder and chief business officer

    Mumbai: Personal care brand Clensta has announced the addition of industry leader Ashish Mishra to its C-Suite. Mishra comes on board as Clensta’s co-founder and chief business officer (CBO), who along with founder Puneet Gupta, is set to scale the brand to greater heights.

    Mishra brings into his new role, a wealth of experience from a career spanning almost two decades. Mishra headed the General Trade, Modern Trade, HORECA, Institutional, International & Alternate and Salons business at MamaEarth (Honasa Consumer Limited). Under his leadership, the company clocked around 2500 per cent growth, with Mishra driving revenue of more than Rs 500 cr. a year which he grew from close to Rs 2 cr. a month, within three years and led a team of more than 1,500 people. Mishra has also been associated with market-leading institutions such as Reliance, Tata Group, VLCC, and Russian Medicom through his extensive career, where he has consistently demonstrated his dynamic and result-oriented approach.

    At Clensta, he will head the retail and online sales channels, along with playing a significant role in driving the growth of the International, Institutional, and Alternate channels thereby enhancing the brand’s reach and presence across markets. Ashish’s experience in this industry will be instrumental in driving strategic decisions at the company and will also contribute towards the Company’s growth capital raising initiatives.

    “I am excited to be given this opportunity to work closely with Puneet and his talented team. IIT Delhi backed Clensta has already disrupted the personal care space with its customer-centric approach and innovative offerings and I am confident that together, we will scale this brand to greater heights in the years to come.” said Mishra.

    “We are thrilled to have Ashish on board who will add tremendous value to Clensta with his experience as an industry leader for almost 20 years. His rich experience and proven track record of scaling D2C businesses make him an invaluable addition to our team. More than anything, he shares Clensta’s vision to disrupt the personal care landscape in India and across the world through our range of effective, unique and affordable products. Clensta has so far worked on owning the product value chain and with Ashish on board, we are looking at a hockey stick growth by owning the distribution value chain,” said Clensta founder Puneet Gupta.

    Clensta recently joined hands with the actress Parineeti Chopra as an investor, partner and brand ambassador. Since its inception, Clensta has secured funding from notable investors like the Royal Family of UAE, EXIM bank and various other angel platforms, which it is pumping back into the business to expand the inventory and customer base.   

  • Clensta appoints Navin Prajapati as VP of retail sales and new initiatives

    Clensta appoints Navin Prajapati as VP of retail sales and new initiatives

    Mumbai: Personal care brand Clensta has appointed Navin Prajapati as vice president of retail sales and new initiatives. Navin brings his seven-year experience to Clensta, leveraging his deep understanding of market dynamics and consumer preferences to optimise the brand’s presence in traditional retail channels and establish strong partnerships with key players in the industry. 

    In his new role, he will also develop fresh avenues for expanding the company’s reach globally and establishing a strong business presence for Clensta in international markets. In addition to ensuring customers have easy access to Clensta’s wide range of skincare, haircare, body care and wellness products, Navin will also drive the generation of additional revenue streams in sectors such as general trade, modern trade, institutional sales, and the HORECA business.

    “I am very excited to join the Clensta team and be part of a brand that is redefining the traditional concepts of personal care. Clensta prioritises sustainability, the use of natural ingredients and innovative technology solutions to show consumers a better way of living. I look forward to expanding our inventory and retail sales and establishing Clensta’s presence across the world through innovative customer outreach initiatives,” said  Clensta vice president Navin Prajapati.

    An MBA graduate from the Indian Institute of Management, Calcutta, Navin was a former entrepreneur having founded Sabka Mandi and has also dabbled as a chartered accountant. He was the part of founder’s office in companies like mCaffeine and has also been associated with Colgate-Palmolive as a business leader associate and Unilever.

    “We are thrilled to have Navin Prajapati join the Clensta family. His vast experience and knowledge of market dynamics will help propel Clensta onto its next wave of growth and expansion, shifting from a product value chain to a distribution value chain. This strategic shift under Navin’s leadership will help us reach a larger consumer base while allowing us to stay true to our commitment to innovation and sustainability,” said Clensta founder Puneet Gupta. 

    Clensta recently joined hands with actress Parineeti Chopra as an investor, partner and brand ambassador. Since its inception, Clensta has secured funding from notable investors like IAN and IAN fund, IPV, VCats and Hem Securities.