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Tag: Project Management

  • The Necessity of Project Management

    The Necessity of Project Management

    Project In Controlled Environments or PRINCE2 is a method of project management that helps in dividing larger projects into smaller sizes to make the stages more controllable and easier to manage. One can learn this method of project management through a PRINCE2 foundation and practitioner course. PRINCE 2 is a necessary course for anyone wanting to venture into project management. Project management is a necessary step taken by companies to ensure efficiency and punctuality for a project. There are several reasons why project management is implemented by a company. 

    ● Strategic alignment-

    Whenever a project is given by a customer, they will have certain demands that need to be fulfilled by the team. If the team doesn’t know the strategy of the customer, it will be impossible to create a project that will satisfy them. But the team itself has its own method and strategies for developing a project. The alignment of these two strategies is very important- the team needs to work on the project according to the principles and guides of the organization while also fulfilling the needs of the customer. This alignment can be made only through proper project management. 

    ● Direction-

    When a project is being worked on, it is quite natural that issues will arise during the process. To solve these issues, the team often diverts from the main objectives unconsciously. If that occurs, the end result will be different from what the clients originally might’ve wanted but project management stops this from happening. Project management is the planning of a project into structures which is referred to in every step of the process. Even if problems arise and the team diverts, with project management they will realign with the initial plan, making the end result satisfactory. One can learn the proper way of setting up this direction with a PRINCE2 foundation and practitioner course. 

    ● Clear Objectives-

    Project management details the project objectives and goals through a brief project description. It also makes a concise plan for the project development process which is followed from beginning to end. Without project management, these key elements are missing. The development team doesn’t have clear objectives that need to be met but have an idea about what the finished product needs to be. This can result in a lack of focus and haphazard methods of going about the project that takes a lot longer and is inefficient. 

    With the clear objectives provided by project management, there is accountability and structure in the development which is very important for a team. 

    ● Overseeing-

    With project management comes a project manager who oversees the whole process of development and they should join a PRINCE2 foundation and practitioner course. The job of a project manager is to ensure the development team is adhering to the objectives and plans and guide the team when they go astray from the planned path. They also help solve issues and maintain accountability so that the project is completed on time and is according to the demands of the client. 

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  • Cosmos-Maya names Rajaram Sundaresan the director of operations, international

    Cosmos-Maya names Rajaram Sundaresan the director of operations, international

    Mumbai: Animation major Cosmos-Maya on Thursday announced the appointment of Rajaram Sundaresan as the director of operations for international business.

    In his new role, Sundaresan will look to take responsibilities ranging from project management and client relations to revenue maximisation for the division. He has been brought aboard to set a higher standard for the creative team at Cosmos-Maya by targeting to produce content for the largest international broadcasters, the company said in a statement.

    The paradigm shift in the Indian kids entertainment segment that was initiated with successful shows like Motu Patlu in the domestic market and Eena Meena Deeka internationally, will now be helmed by Sundaresan and the company expects to see much more growth in this space in FY22 and beyond, it added.

    “We extend a warm welcome to Rajaram,” Cosmos-Maya CEO Anish Mehta said. “Cosmos-Maya hopes to significantly benefit from his expertise in scaling businesses and deepening their position while maintaining a strong governance and risk mitigation structure. We have a growing presence globally with multiple international co-production projects in nearly every continent, and with Rajaram coming on board we are gearing to see much more along this road.”

    Rajaram brings more than 30 years of experience in the animation industry, having previously handled production for ventures like Prime Focus, Delux Entertainment, and DQ Entertainment.

    “I am excited to be joining the team of creative technology enthusiasts who have relentlessly worked for a decade to create a highly fertile ecosystem and a huge corporate entity with immense brand value in its sector. With the entertainment industry witnessing rapid growth, Cosmos-Maya will look to increase market share with consistent quality production in the animation space commensurate with global benchmarks of kids animated content,” Sundaresan said on his new role.

  • Simplilearn launches maiden TVC campaign with Irrfan Khan

    Simplilearn launches maiden TVC campaign with Irrfan Khan

    NEW DELHI: Certification training company Simplilearn has launched its first television campaign titled ‘Get Certified, Get Ahead’ featuring actor Irrfan Khan.

    The campaign aims to encourage working professionals to break their inertia and pro-actively shape their careers by acquiring new technology skills and certifications.

    The campaign is on air from today (10 February) and will be live across digital and channels.

    Conceptualised by Bangalore-based agency Propaganda, the TVC urges every working professional to take charge of his or her career in order to get ahead and not depend on luck. With Khan’s message, the TVC compares the workplace to a game of chess where every professional’s goal is to make it to the next level. And how, the protagonist took matters of his career, like certification training from Simplilearn, and zoomed ahead of others to become the boss and occupy the cabin, which symbolises success in corporate world.

    Simplilearn’s ‘Get Certified, Get Ahead’ campaign marks how ‘edu-tech’ has come of age in India, and is becoming mainstream. The national campaign highlights Simplilearn’s plans to increase the visibility of its online certification courses in trending categories such as Big Data & Analytics, Digital Marketing, Cloud Computing, Project Management, and IT Security to white-collared professionals spread across Tier-I and Tier-II cities.

    Simplilearn chief product and marketing officer Kashyap Dalal said, “Acquiring new in-demand skills through industry acclaimed certifications is a guaranteed way for professionals to get ahead in their careers. This is also one of the biggest requirements for industry to grow, as talent availability is regularly sighted as one of the biggest challenges by Fortune 500 CEOs. Through this national campaign on television and digital channels, I see Simplilearn playing a much more active role in the skill building needs of working professionals as well as enterprises in India.”

    Propaganda co-founder & business director Priya Jayaraman added, “The Simplilearn campaign touches upon real corporate aspirations and a way to achieve them. Each of us dream of getting ahead in our corporate life, and do not know how to go about it. The reason to rope in Irrfan Khan was that the story needed to shake every working professional out of an inertia of not having done much about planning their career. People associate with Irrfan for his unassuming take on life, being the voice of reason and optimism. We intentionally kept it a simple narrative to let the power of the message echo with a working professional’s sentiments.”

  • Simplilearn launches maiden TVC campaign with Irrfan Khan

    Simplilearn launches maiden TVC campaign with Irrfan Khan

    NEW DELHI: Certification training company Simplilearn has launched its first television campaign titled ‘Get Certified, Get Ahead’ featuring actor Irrfan Khan.

    The campaign aims to encourage working professionals to break their inertia and pro-actively shape their careers by acquiring new technology skills and certifications.

    The campaign is on air from today (10 February) and will be live across digital and channels.

    Conceptualised by Bangalore-based agency Propaganda, the TVC urges every working professional to take charge of his or her career in order to get ahead and not depend on luck. With Khan’s message, the TVC compares the workplace to a game of chess where every professional’s goal is to make it to the next level. And how, the protagonist took matters of his career, like certification training from Simplilearn, and zoomed ahead of others to become the boss and occupy the cabin, which symbolises success in corporate world.

    Simplilearn’s ‘Get Certified, Get Ahead’ campaign marks how ‘edu-tech’ has come of age in India, and is becoming mainstream. The national campaign highlights Simplilearn’s plans to increase the visibility of its online certification courses in trending categories such as Big Data & Analytics, Digital Marketing, Cloud Computing, Project Management, and IT Security to white-collared professionals spread across Tier-I and Tier-II cities.

    Simplilearn chief product and marketing officer Kashyap Dalal said, “Acquiring new in-demand skills through industry acclaimed certifications is a guaranteed way for professionals to get ahead in their careers. This is also one of the biggest requirements for industry to grow, as talent availability is regularly sighted as one of the biggest challenges by Fortune 500 CEOs. Through this national campaign on television and digital channels, I see Simplilearn playing a much more active role in the skill building needs of working professionals as well as enterprises in India.”

    Propaganda co-founder & business director Priya Jayaraman added, “The Simplilearn campaign touches upon real corporate aspirations and a way to achieve them. Each of us dream of getting ahead in our corporate life, and do not know how to go about it. The reason to rope in Irrfan Khan was that the story needed to shake every working professional out of an inertia of not having done much about planning their career. People associate with Irrfan for his unassuming take on life, being the voice of reason and optimism. We intentionally kept it a simple narrative to let the power of the message echo with a working professional’s sentiments.”

  • Ogilvy wins Style Spa’s creative biz

    MUMBAI: India-based retail furniture chain Style Spa has awarded its creative duties to Ogilvy, following a multi-agency pitch.

    The account will be serviced out of agency‘s Chennai office.

    At present the agency is working for the client with few other agencies on project basis. It will get the entire creative mandate from April.

    Style Spa is the furniture arm of the Adventz Group of companies which has interests in diverse businesses ranging from Fertilisers to Heavy Engineering and Project Management.

    Style Spa Furniture has been in the business of Furniture retailing for more than a decade and is headquartered in Chennai.

    StyleSpa‘s team is led by managing director Arun Mahajan.