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Tag: professional network

  • LinkedIn says ‘Namaste,’ launches in Hindi

    LinkedIn says ‘Namaste,’ launches in Hindi

    Mumbai:  Professional network LinkedIn has marked a new milestone with the launch of Hindi, the first Indian regional language on the platform, with the goal to support 600 million Hindi language speakers globally. 

    With this launch, LinkedIn aims to break down language barriers, providing greater access to professional and networking opportunities to Hindi speakers in India and around the world. With the launch of Hindi, the networking platform now supports 25 languages globally, said the statement.

    Starting 2 December, as part of the first phase roll-out of LinkedIn in Hindi, members will be able to access their feed, profile, jobs, messaging, and create content in the language on desktop, and on their Android and iOS phones, the company announced.

     As the next step, LinkedIn will work towards widening the range of job opportunities available for Hindi-speaking professionals across industries, including more banking, and government jobs. The platform will also continue to add more Hindi publishers and creators in the coming weeks to boost member engagement and conversations in the language.

    India is a core market for growth at LinkedIn and the second-largest market in terms of members after the US, accounting for 82 million members as part of a global community of 800 million members. India’s member base has grown by 20+ million in the past three years (15 per cent year-over-year growth) and it has witnessed a spike in engagement and conversations on the platform since the pandemic.

    “In India, LinkedIn has been mission-critical to helping people connect, learn, grow, and get hired during the pandemic and in this new world of work we are in. With the launch of Hindi, now more members and customers can unlock greater value from the platform through content, jobs, and networking, and express themselves in a language that they feel comfortable in,” said LinkedIn India Country Manager Ashutosh Gupta.

    “We have witnessed high engagement and member growth in the last year, and it is at this exciting inflection point that we are strengthening our vision to create economic opportunity for ‘every’ member of the workforce, and taking down language barriers for Hindi speakers across the world,” he added.

    LinkedIn in Hindi is now available to all members globally on desktop and Android, and will gradually roll out to all iOS users in the coming days, the company stated.

    With the launch of Hindi, members also have the advantage of creating their LinkedIn profile in Hindi and making it easier for Hindi-speaking members and recruiters to find them for relevant opportunities. To display their existing profile in Hindi, members will need to create a secondary language profile in the same language as their existing profile. This will prompt them to choose a preferred language for their existing profile from a drop-down list of 25 languages, which now includes Hindi.

    The launch of LinkedIn in Hindi saw LinkedIn Influencers such as international life coach Gaur Gopal Das, monk-turned-entrepreneur Dr Vivek Bindra, and nearbuy.com founder Ankur Warikoo share their first Hindi posts on their LinkedIn profiles.

  • 63% of enterprise professionals think employers will be better off a year from now

    63% of enterprise professionals think employers will be better off a year from now

    MUMBAI: LinkedIn, the world’s largest professional network, today announced the findings of the fifth edition of the LinkedIn Workforce Confidence Index, a fortnightly pulse on the confidence of India’s workforce. Based on survey responses of 2,903 professionals in India, findings from the fortnight of 14 to 31 May reveal how executives with different professional backgrounds exhibit varied levels of confidence towards company outlook, personal finances, and remote working.

    This fortnight’s LinkedIn Workforce Confidence Index shows that while India’s overall confidence remains steady with a composite score of +49, the country’s confidence in jobs is beginning to trend downward. The report also states that professionals from healthcare, manufacturing and corporate service industries are more likely to anticipate a decrease in personal spending and personal investments in the next six months.

    Findings of this fortnight also bisect India’s composite workforce confidence score into Individual Confidence Index (ICI) and Confidence in Employer Index (CIE). The Individual Confidence Index indicates how professionals feel about their ability to leverage economic opportunities available to them, and the Confidence In Employer Index points to how professionals feel about the future of their employers. This new addition comes at a time when India is beginning to ‘unlock’ and reboot its business landscape.

    Here are this fortnight’s key findings:

    ●    Enterprise professionals most confident about the future of their employers: 

    With a CIE score of +24, employees at large enterprises – companies with 10,000+ workers – are more confident about the future of their employers when compared to their peers from mid-market (+15) and SMB (+16) companies. Reaffirming this optimism, findings further show that 41 per cent of enterprise professionals think their companies will do better in the next six months, while 63 per cent think their companies will be better off one year from now. However, this confidence of professionals from larger enterprises fades when it comes to individual confidence, as ICI scores show that enterprise professionals (+42) are least confident about the future of their jobs, finances and careers, when compared to their SMB (+51) and mid-market (+50) peers.

    ●    Healthcare, manufacturing and corporate service industries least optimistic about personal finances: With India’s continued focus on social distancing, people are expected to control their discretionary spending, despite improved access to resources. Findings reaffirm this trend as two in five employees in manufacturing (38 per cent), corporate services (40 per cent) and healthcare (45 per cent) will decrease personal spending in the next six months. Findings also show that 52 per cent of healthcare, 48 per cent of corporate services, and 41 per cent of manufacturing professionals anticipate a decrease in investments in the next six months. 

    ●    40 per cent of the Indian workforce anticipates fewer jobs and interviews in the immediate future: As the Indian workforce navigates a shrinking job market, two in five (40 per cent) professionals believe that the number of jobs and scheduled interviews will decrease in the next two weeks. The news comes as bittersweet for Indian professionals, as more than one in three  Indian professionals state that they will now spend more time working on their resumes and preparing for interviews. Findings also show India’s consistent focus on upskilling as 67 per cent of the Indian workforce state that they will continue to increase time spent online learning.

    ●    Marketing, project management, and engineering professionals confident about the effectiveness of remote working: Over the past three months, many organisations have shifted to a remote working model to circumvent the pandemic and ensure business continuity. This fortnight’s findings show that three in five (61 per cent) marketing professionals feel confident about being effective when working remotely. They are joined by more than half of project management (56 per cent) and engineering (54 per cent) professionals, who are also confident about  the effectiveness of remote working. In contrast to this optimism, only 39 per cent of HR, 36 per cent of finance, and 31 per cent of education professionals think they would be effective when working remotely.