ITV

Tag: Pritam

  • MTV to air season 5 of ‘Unplugged’

    MTV to air season 5 of ‘Unplugged’

    MUMBAI: The fifth season of MTV Unplugged is all set to go on air from 2 January, 2016.

    The show will be aired every Saturday at 8 pm.

    The show showcases India’s biggest musical maestros performing their chart topping numbers that have swayed the nation in their most natural forms with acoustic arrangement of music and a live studio performance sans any post production.

    The audience this season will see musicians such as Pritam, Hariharan, Rahat Fateh Ali Khan, Sukhwinder, Jeet Gannguli and Swarathma performing unplugged music for legions of fans. These are the musical geniuses, who have proven their mettle in the Indian music industry with songs that refuse to fade into oblivion.

    Viacom18 EVP and business head – Youth and English Entertainment Ferzad Palia said, “MTV is the cultural home of the youth of today. And music is what drives them. Royal Stag Barrel Select MTV Unplugged is a show that brings together the biggest music stars of today, musicians and artists whose songs have shaped the youth of today with lyrics and music that appeal to them and define them. This year, the musicians we have on board are people who have in some way rebooted the Indian music industry by infusing certain freshness into the way things are done. And the unplugged versions of their songs are something you’ll want to witness and listen to again and again.”

    On the advent of the new season, Pernod Ricard India assistant vice president Raja Banerji added, “Royal Stag Barrel Select MTV Unplugged has already touched millions of hearts across the nation. Keeping up with the brand philosophy of “Make it Perfect,” Royal Stag Barrel Select, has made an endeavour to encapsulate the brand experience and has stepped up a notch higher, with every season, to ‘make it perfect’ through a series of Unplugged concerts. There is no better place to enjoy powerful, uninhibited music than here.”

    Season 4 was graced by some of the biggest names from the world of music such as AR Rahman, Kailash Kher, Mohit Chauhan and Sonu Nigam whose beautiful compositions and unplugged renditions of popular songs have captured the hearts of audiences all over.

  • Hungama.com augments ‘Studio Diaries’ part 2; ties-up with Facebook

    Hungama.com augments ‘Studio Diaries’ part 2; ties-up with Facebook

    MUMBAI: Hungama.com has launched the second part of the ‘Hungama Studio Diaries’ by tying-up exclusively with Facebook. The ‘Studio Diaries’ are video capsules of current musical icons that paid homage to Kalyanji-Anandji at the Hungama Studio launched exclusively over the social media platform.

     

    The association, which began with the launch of the first video in March 2015, has, within a short period of its launch, registered over 1.5 lac views from across the globe and has seen thousands of interactions over Hungama.com’s Facebook. The video is a montage of artists that sang the hit song ‘Pal Pal Dil Ke Paas’ created by legendary duo Kalyanji-Anandji. Musicians like Arijit Singh, Daler Mehendi, Shaan, Pritam, Amit Trivedi, Hariharan, Abhijeet and Armaan Malik are seen in the video performing their own renditions of the timeless classic at Hungama Studio.

     

    Part 2 of the Hungama Studio Diaries just came out today exclusively on Facebook and will show Atif Aslam, Shraddha Kapoor, Shankar Mahadevan, Zakir Hussain, Sivamani, Leslie Lewis, Benny Dayal, Ankit Tiwari, Vasuda Sharma, Aakriti Kakkar, Kanika Kapoor and Runa Rizvi performing their renditions of Kalyanji-Anandji’s hit numbers ‘Har Kisiko Nahi Milta’ and ‘Laila O Laila’.

     

    Speaking on the association with Facebook and success of the first video, Siddhartha Roy, CEO of Hungama.com said, “Hungama Studio has conceptualized this track to celebrate the evergreen music of Kalyanji-Anandji. The video of the renditions sung by this generation’s most loved artists has been appreciated by one and all over Facebook. The idea to exclusively launch this video over Facebook has brought about massive consumer reach and great results, seeing its success we are all set to launch the 2nd part of our video series. Our association with Facebook has been mutually beneficial, with this we hope to continue building on our space of original content and sharing this exclusively with our subscribers.”

  • MTV revamps Coke Studio format; to air all year round

    MTV revamps Coke Studio format; to air all year round

    MUMBAI: An experiment that began with fusion music over three seasons back is all set to return once again. Coke Studio @MTV season four is all set to telecast in a new format this year.

     

    Speaking to Indiantelevision.com about the same, MTV EVP and business head Aditya Swamy said that the success of the property today lay in the fact that filmmakers have started asking music composers to produce songs, which have a Coke Studio feel to them.

     

    MTV and Coca Cola have followed two cues to take the show’s new season forward. “Firstly, we have decided to bring audio and video together to refresh audiences through music videos. Secondly, it has been learnt that people are consuming singles rather than albums. Therefore, we will move from episodes to singles throughout the year.”

     

    The format for this year will see a change. The property will move from seasons to “always on” for one year now. It will be narrated in the form of a story instead of just vanilla songs. The series will begin on 1 March 2015 and will air every first Sunday of the month at 8 pm. 

     

    The production will include three elements. The first element of the show will include producer profiles and the idea behind the song. Secondly, it will have studio sessions and the setup of the band and lastly there will be a novel element, which will be a stylized video and audio told in the form of a story. Each of these videos and audios will release simultaneously across all MTV platforms. It will be deployed across all audio and video platforms like YouTube, Saavn, Gaana and iTunes by Zee Music. The channel will also be re-releasing two audience favourites “Madari” and “Kattey” with new music videos.

     

    Speaking about the learning’s the channel has picked up so far, Swamy said that it has been to come up with better innovations. “In the technical sphere we have learnt to produce audio and video side by side. With the response we have garnered, we could find courage to innovate and come up with a format that not only caters to loyalists but also help bring on board new consumers,” Swamy informed.

     

    Talking about the brand integration concept, Swamy said that the two have seen a long term investment partnership. “People will take to branded content if the music is good, but if the content is not good and is in the consumers face directly they will hate the same,” he opined.

     

    The global beverage brand Coca Cola owns the IP of the property, which has its presence in other countries like Pakistan and therefore the channel does not resort to other advertisers coming onboard. 

     

    Speaking about the brand’s association with MTV, Coca Cola India and South West Asia VP marketing and commercial Debabrata Mukherjee said, “We are constantly in touch to come up with engaging content. When we began, we did not realise the groundswell response we would receive. Since 2013 to 2014 we have visited more than 15 cities visiting different colleges as part of our on ground events.” 

     

    This year Coke Studio will continue bring the live experiences through 50 concerts and outreach programmes reaching 100 colleges across 10 cities.

     

    Mukherjee informed that the property has become hugely popular over seasons. Sharing some insights, he said Coke Studio @MTV has registered over 150 million+ reach across all three seasons. On social media platforms, it has garnered 64 million view on YouTube and 2.9 million fans on Facebook. He also informed that the brand is open to inviting international artists to India.

     

    Speaking on the association of the two partners Group M ESP national director- entertainment sports and live events Vinit Karnik opined, “The property has become very much synonymous with the brand. There is also a lot of cult following that consumes this kind of music. At some point in time, it will definitely resonate with the brand and the TG. From a relevance point of view this has worked for the brand Coca Cola as people have become very much synonymous with the brand.”

     

    The line up for this season includes the likes of Amit Trivedi, Pritam, Papon, Clinton Cerejo, Sachin-Jingar, Ram Sampath, Sneha Khanwalkar, Harshdeep Kaur, Raftaar and Rekha Bhardwaj. 

     

    When asked about the property’s USP, Bhardwaj said, “Coke Studio @MTV has allowed us artists to treat the platform as our own. It has also helped popularise folk as well contemporary music through fusion. Every episode will feature a single song and will allow us to take our own interpretation to the audiences.”

  • Zee Classic rings in the New Year with the biggest hits of the livewire Shammi Kapoor!

    Zee Classic rings in the New Year with the biggest hits of the livewire Shammi Kapoor!

    MUMBAI: Zee Classic, the Hindi movie channel known for its vast library of India’s evergreen classic movies is all set to entertain its viewers with back to back movie Marathon of the effervescent Shammi Kapoor on New Year’s Day. For the first time as part of its New Year Special programming, viewers can watch Shammi Kapoor’s biggest hits – Prince co-starring Vyjayanthimala and Professor co-starring Lalita Pawar and Kalpana on January 01, 2015only on Zee classic.

     

    Embellished with Peppy chartbusters like ‘Badan Pe Sitare Lapete Huye’ Prince (1969) is a charming film about an arrogant prince having a change of heart post living a life of a commoner. The film also boasts of melodious music from legendary duo Shankar-Jaikishan.

     

    Another swinging sixty’s blockbuster– Professor (1962) is a hilarious film about a young man inadvertently disguising himself as an elderly professor to meet the employment criteria set by the strict Aunt Lalita Pawar. What follows is an entertaining turn of events of Pritam’s double-life as both the old, single professor who charms the otherwise tough aunt and the young man who woos her beautiful niece.

     

    Viewers are in for an enjoyable day this New Year with Prince airing on Zee Classic at 11.45 am followed by another great classic of Shammi Kapoor’s Professor at 2.45 pm. With a line-up of such captivating movies, Zee Classic invites the viewers to be part of Bollywood’s most melodic and sparkling era.

     

    So don’t miss out on the festive fervour and tune-in to Zee Classic on Thursday, January 01, 2015 to catch Shammi Kapoor’s greatest hits for the first time only on India’s number one channel of everlasting movies, Zee Classic!

  • Emraan Hashmi starred ‘Tigers’ to release next year

    Emraan Hashmi starred ‘Tigers’ to release next year

    NEW DELHI: The Emraan Hashmi starrer ‘Tigers’ directed by Danis Tanovic will be released in India on 6 March next year.

     

    Produced by Prashita Chaudhary of French company Cinemorphic and co-produced by Guneet Monga of Sikhya Entertainment apart from Anurag Kashyap and others, Tigers is a true story of the salesman who blew the whistle on the baby food scandal in Pakistan.

     

    It also stars Geetanjali Thapa, Supriya Pathak and Khalid Abdalla. The film’s music has been composed by Pritam. A salesman working in the pharmaceutical industry in Pakistan, discovers its truths, while selling baby formula products, and tries to fight against the system.

     

    “I’m curious to see how Indians react to Tigers. I’m very happy with the response at the festivals. The theatrical release is the next frontier,” said Tanovic.

     

    The film premiered at the Toronto International Film Festival in September this year followed by a screening at the San Sebastian Film Festival. 

  • #fame & CAA Kwan partner to build digital video communities for celebs

    #fame & CAA Kwan partner to build digital video communities for celebs

    MUMBAI: #fame, India’s premier talent led digital entertainment network and CAA Kwan, the country’s leading celebrity management firm have announced a pioneering strategic partnership in the digital entertainment space.

    Through this alliance, #fame and CAA Kwan will help some of India’s top celebrity talent to engage strongly with their fan base by co-creating and promoting digital video content and communities around them. This will take the form of exclusive digital video channels and shows on the #fame network, which will give fans and audiences unique access and insight into the persona of some of the nation’s most loved celebrities including award-winning actors, music maestros, top models and sport stars.

    Speaking on this partnership, Vijay Subramaniam, PARTNER, CAA Kwan said, “Iconic entertainers and celebrities share a common trait, that of having an engaged and active fan community around their brand. In this social age, where digital is revolutionalising everything about entertainment, building a video community is key for our celebrity talent to connect deeply with fans. We’re very excited to partner with #fame and look forward to building a great offering together using our respective strengths.”

    Adding further, Puneet Johar, MD, TO THE NEW Ventures, commented, “As smartphones and web access becomes more mainstream, mobile video will increasingly be the currency of consumer Internet. CAA Kwan shares our vision on digital and complements our talent focus and this partnership will help celebrities benefit in such a fast evolving landscape.” TO THE NEW Ventures is the parent company of #fame.

    Commenting on this, Saket Saurabh, CEO, #fame said, “Entertainment is getting re-defined and disrupted by digital video. The kind of content and engagement that can be served to audiences on it is greatly unaddressed by other media. And this is where India’s top celebrities can create meaningful content and communities, which genuinely reflect their passion and personality as entertainers and icons. We are very excited to lead this shift.”

    #fame has emerged as one of the fastest growing digital entertainment networks in the country within a few months of launch. Catering to mobile millenials through an integrated ‘talent-first’ strategy, #fame is building a pan-Asian digital video network that will straddle over 5,000 channels and 50,000 content creators over the next 3 years. #fame strategically focuses on emerging and established talent to build digital properties, channels and communities around them. #fame recently announced its premium fashion property ‘School of Style’ – a showcase of top fashionistas with Karan Johar as judge. #fame has also brought on board renowned music composer Pritam to spearhead ‘Websinger’, its music initiative which will seek out promising young singing talent. Apart from several emerging talent, other celebrities that have signed up with #fame include TV star Maria Goretti, child comic star Saloni, top model, actress and fashion icon Anusha Dandekar, celebrity chef Ajay Chopra, singing sensation Shibani Kashyap. #fame also has channels with fitness icon and model Milind Soman and renowned sports commentator Harsha Bhogle.  #fame is available across several digital and social platforms including YouTube, Facebook, Google+, Twitter, WeChat, DailyMotion and others.

    CAA KWAN is India’s leading entertainment entity creating unique opportunities for clients in the areas of commercial endorsements, live appearances and performances, motion pictures and television (including packaging and sales), music, sports consulting, licensing and merchandising and business development, among others. Some of the key clients CAA KWAN represents include Ranbir Kapoor, Deepika Padukone, Farhan Akhtar, Shahid Kapoor, Sonakshi Sinha, Shraddha Kapoor, Jacqueline Fernandez, Yo Yo Honey Singh, Pritam, Terence Lewis, Boman Irani, Zoya Akhtar, Kabir Khan among others.

  • Sab TV to spook you with Pritam, Pyaare Aur Woh

    Sab TV to spook you with Pritam, Pyaare Aur Woh

    MUMBAI: If there’s somethin’ strange in your neighborhood. Who ya gonna call (ghostbusters). Remember these famous lines from a popular TV series called Ghostbusters?

     

    If you do, then you will see an uncanny resemblance with a new horror comedy show called Pritam, Pyaare Aur Woh. The show which promises to be a rib-tickling delight along with a few spooks & scares will debut on Sab TV at 7:30pm on 3 March.

     

    In a completely new treatment to the subject of ghosts, something that has captivated the psyche for generations across the country, the show, revolves around two endearing brothers Pritam, played by Siddharth Sagar and Pyaare, portrayed by Prasad Barve, who accidentally and unknowingly, get famous, solving ghost buster cases.

     

    Speaking about Pritam Pyaare Aur Woh, SabTV senior EVP and business head Anooj Kapoor said, “We have made Horror Comedy before & it had been very successful for us. There is a strong recall for this genre and hence we decided to bring this genre back on air in an all new & contemporary treatment. Pritam & Pyaare are all set to be India’s favorite Ghost Busters!”

     

    In the show, Pritam & Pyaare, solve a ghost buster case accidentally, at the first instance and earn appreciation for it. Taking that seriously, they then setup a laboratory where they research & create useless yet unique gadgets to solve cases involving ghosts, which though are actually of no use in trapping ghosts. However, incidents happen accidentally and the cases get solved even when their gadgets fail or are forgotten at home, which only get Pritam and Pyaare to think that this has happened because of them & their favorite gadgets!

     

    Other actors in the show are Tiku Talsania, Parineeta Bothakur, Tapasya Daljeet Soundh and Rajesh Kumar as the vampire ‘Dara Koyla’, a tall, lean, aristocratic- looking ghost, who speaks with immaculate dignity.

  • Pritam and Prabhu Deva come together for ‘R…Rajkumar’

    Pritam and Prabhu Deva come together for ‘R…Rajkumar’

    MUMBAI: The song Gandi Baat from Eros International and NextGen Films’, R…Rajkumar is already rocking the chartbusters with its high tempo beats and Rajkumar aka Shahid Kapoor’s dance moves. Director-choreographer Prabhu Deva has surely mixed some magic in the song.

    Up now is another song, titled Saare Ke Fall, a quirky peppy number starring Shahid Kapoor and Sonakshi Sinha that will keep audiences asking for more.

    Written by Mayur Puri and composed by maestro Pritam, Saare Ke Fall was the first schedule shot, keeping with director Prabhu Deva’s tradition of always commencing a film’s shoot with a song. Shot at the picturesque Salt belt in Bhuj, filming the song turned out to be quite a challenge given that the cast and crew travelled to the location on a tractor, which was two and a half kilometers away from the base.

    Commenting on the song, composer Pritam Chakraborty, says, “Saree ke fall is one of my most beautifully picturised songs with unique choreography and have enjoyed every time I have watched it. I can’t simply get over the background dancers.”

    Adds producer Viki Rajani, “While brainstorming on this particular track, we thought it would be ideal to shoot at a location like Bhuj as it has not been used in movies often and suited this particular situation in the film. With R…Rajkumar, Pritam and Prabhu Deva come together for the very first time making it a special film for the both of them.”

    R…Rajkumar starring Shahid Kapoor and Sonakshi Sinha, directed by Prabhu Deva is scheduled to release on December 6, 2013.

  • Bollywood stars set to rock Dubai Music Week

    Bollywood stars set to rock Dubai Music Week

    Dubai Music Week will feature a ‘Bollywood Night’ with performances from some of the industry’s top performers.

     

    Stars including Farhan Akhtar and Pritam will take to the Dubai stage on 28 September for an unforgettable musical experience.

     

    The concert is set to excite the crowds at Dubai World Trade Centre, as the Bollywood stars perform hits from some of their most popular albums and recent movie chart-toppers.

     

    ‘Bollywood Night’ will feature Farhan’s leading edge rock band, Farhan Live, performing for the first time ever in Dubai in front of an expected crowd of thousands. The band debuted during a gig in Goa earlier this year to a crowd of more than 25,000 fans.

     

    Other acts set to entertain fans during ‘Bollywood Night’ include music director and composer, Pritam, who will be collaborating with Mohit Chauhan, Arjit Singh, Harshdeep Kaur, Benny Dayal and Neeti Mohan. Adding to the excitement, fans can likely expect performances from Pritam’s latest album release, the soundtrack of the movie Phata Poster Nikla Hero which will be released a week before the concert.

     

    Bollywood lyricist and two-time recipient of the Filmfare Award for Best Male Playback Singer, Mohit Chauhan, will also be performing his top songs, in addition to Benny Dayal – the voice behind Batameez Dil and Lat Lag Gayi, two of this year’s popular tracks.

     

    Arjit Singh is sure to get the crowd swooning with his performances of two of the two most-loved hits from Aashiqui 2 – Tum Hi Ho and Sunn Raha Hai. Harshdeep Kaur and Neeti Mohan will also be taking the stage to perform some of their most famous ballads.

    Dubai Music Week will run from 24-29 September and include exciting live concert performances from Will.I.Am, Timbaland and Selena Gomez and more.

  • Agent Vinod off High Court hook

    Agent Vinod off High Court hook

    MUMBAI: Earlier this week, it was reported that the Iranian band Barobax Corp sent a legal notice to Agent Vinod’s music director Pritam and distributor Eros International citing copyright infringement of one of their numbers.

    The band had claimed that the initial portion of the film‘s song Pungi was lifted without changes from the band‘s popular number Soosan Khanoom composed way back in 2010 that was registered on 30 June under the Copyright Act in Canada.

    On Wednesday, they moved the Bombay High Court seeking a stay on Agent Vinod’s release, along with a restraining order from using the track in the film.

    However on Thursday, the case was heard and dismissed, with the film opening on Friday as planned. The cause for this dismissal of the case was that the band failed to appear in person and the similarity between the two tracks was marginal.