ITV

Tag: Prashant Sharma

  • McCann creates two TVCs for RB’s Dettol Gold

    McCann creates two TVCs for RB’s Dettol Gold

    NEW DELHI: Two new commercials have been launched on the television and digital medium by Dettol to highlight the need of a superior anti-bacterial solution with the rising new age illnesses.

    Conceptualised by McCann, the two TVCs are aimed at promoting Dettol Gold, an innovative range, which claims to offer 100 per cent better protection against germs and new age illnesses. The range comprises of bar soap and liquid hand wash in two variants – Classic Clean and Daily Clean. The product shields children from germs causing bacteria they encounter every day and also offers a world class sensorial experience.

    Talking about the launch, RB marketing director – Dettol, developing markets Arjun Purkayastha said, “With a history of over 150 years of innovation and as a global leader in consumer health and hygiene, we understand the importance of hygiene and sanitation in the lives of our consumers. Over a period of time we have seen the germs evolve and give rise to new age illnesses. To combat such situation, we require an innovative product solution which is far more superior and our Dettol Gold range offers that 100 per cent better protection against germs and new-age illnesses.”

    Watch the new Dettol Gold TVCs here.

    Television Commercial Credits:

    Project Title: Dettol Gold Launch
    Creative Agency – McCann
    Chairman & Chief Creative Officer – Prasoon Joshi
    National Creative Director: Prateek Bharadwaj
    Executive Creative Director – Tarvinder Singh
    Sr. Creative Director – Prashant Sharma
    Account Management – Nutan Sooda, Karun Arora, Abhishek Walia, Udisha Singh
    Strategic Planning – Jitender Dabas (EVP, Planning), Vibha Gupta (Planning Director)
    Agency Producer: Jeet Kalra, Ankur Mondal
    Director – Rajesh Saathi
    Producer– Harish Nambiar, Lisa D’costa
    Executive Producer – Ankita Malhotra
    Production House – Keroscene Films
    DOP – Zainuddin Mohammed (Din)

  • McCann creates two TVCs for RB’s Dettol Gold

    McCann creates two TVCs for RB’s Dettol Gold

    NEW DELHI: Two new commercials have been launched on the television and digital medium by Dettol to highlight the need of a superior anti-bacterial solution with the rising new age illnesses.

    Conceptualised by McCann, the two TVCs are aimed at promoting Dettol Gold, an innovative range, which claims to offer 100 per cent better protection against germs and new age illnesses. The range comprises of bar soap and liquid hand wash in two variants – Classic Clean and Daily Clean. The product shields children from germs causing bacteria they encounter every day and also offers a world class sensorial experience.

    Talking about the launch, RB marketing director – Dettol, developing markets Arjun Purkayastha said, “With a history of over 150 years of innovation and as a global leader in consumer health and hygiene, we understand the importance of hygiene and sanitation in the lives of our consumers. Over a period of time we have seen the germs evolve and give rise to new age illnesses. To combat such situation, we require an innovative product solution which is far more superior and our Dettol Gold range offers that 100 per cent better protection against germs and new-age illnesses.”

    Watch the new Dettol Gold TVCs here.

    Television Commercial Credits:

    Project Title: Dettol Gold Launch
    Creative Agency – McCann
    Chairman & Chief Creative Officer – Prasoon Joshi
    National Creative Director: Prateek Bharadwaj
    Executive Creative Director – Tarvinder Singh
    Sr. Creative Director – Prashant Sharma
    Account Management – Nutan Sooda, Karun Arora, Abhishek Walia, Udisha Singh
    Strategic Planning – Jitender Dabas (EVP, Planning), Vibha Gupta (Planning Director)
    Agency Producer: Jeet Kalra, Ankur Mondal
    Director – Rajesh Saathi
    Producer– Harish Nambiar, Lisa D’costa
    Executive Producer – Ankita Malhotra
    Production House – Keroscene Films
    DOP – Zainuddin Mohammed (Din)

  • Cheil Worldwide SW Asia announces a raft of creative appointments

    Cheil Worldwide SW Asia announces a raft of creative appointments

    MUMBAI: Cheil Worldwide SW Asia [Cheil India] has bolstered its creative department with the appointment of seven new members.

     

    The names include Jayant Mathew, Varun Goswami, Joy Sen Gupta, Prashant Sharma, Navajyoti Pegu (Oyio), Prasanth G and Ankur Kalita.

     

     “These are truly exhilarating times at Cheil India as we see top talent making a beeline to join us,” said Cheil Worldwide SW Asia COO Hari Krishnan. “This creative infusion will give impetus to our philosophy of ideas that move in creating winning solutions for our clients.”

     

     “At Cheil, we are always on the lookout for talent and we have been steadily filling the place with good people at all levels. This time, however, an opportunity presented itself because of which we were able to open our doors to all these guys in a matter of a couple of months,” added Cheil Worldwide, SW Asia chief creative officer Nima DT Namchu.

     

    At Cheil India, Jayant Mathew will be partnering Navin Theeng, group creative director-copy. Both Varun Goswami and Joy Sen Gupta will be working as a team as will be the case with the duo- Prashant Sharma, and Navajyoti Pegu (Oyio). Prasanth G will be working on brand Samsung for SAARC and Ankur Kalita will report to Navin Theeng.

     

    Jayant Mathew moves from Publicis where he was creative director and will now take charge as group creative director – art.

     

    Varun Goswami and Joy Sen Gupta, both join from Lowe Delhi where they were unit creative directors. Goswami’s will join sr creative director –copy while Gupta is the new senior creative director –art.

     

    Prashant Sharma joins from McCann World Group where he was creative director- art and will join in as senior creative director-art. Similarly, Navajyoti Pegu (Oyio) will be joining as senior creative director- copy who was earlier with McCann World Group.

     

    Prasanth G joins from JWT and will be the new sr creative director-art.

     

    Ankur Kalita has moved from McCann World Group, where he was creative leader at their New Delhi office.  His current designation will be creative director – copy.