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Tag: Pranay Shah

  • Oho Gujarati to stream ‘110’ starting 30 September

    Oho Gujarati to stream ‘110’ starting 30 September

    Mumbai: OTT platform Oho Gujarati will premiere its latest web series “110” on 30 September.

    Directed by Abhishek Jain and produced by Anish Shah, “110” is an Oho original that features actors like Jay Upadhyay, Sanjay Bhatiya, Shivani Joshi among others.

    Oho Gujarati is a joint venture of CineMan Productions and Khushi Advertising. Co-founded by Abhishek Jain and Pranay Shah, the vision of this language OTT platform is to offer a plethora of content – fictional and non-fictional, in various formats – films, short films, web/mini-series, documentaries, plays, table readings, music video and much more.

  • Vishnu Telang joins Khushi Advertising with 50% stake

    MUMBAI: Cinema advertising and mall and multiplex branding company Jaguar Services‘ Vishnu Telang is now a 50 per cent equity stake holder in Khushi Advertising.

    In a 17-year career, Telang contributed to building Jaguar Services into the leading player with pan India presence and a team of more than 100 professional. He was one of the first few people to convince marketers and theatre owners and build this market as a relevant media for effective communication.

    Telang said, “The multiplex and mall revolution has just begun with hundreds of new properties and cities to be added in the next few years. In Khushi Advertising I have a like minded dynamic partner – they already have a pan India presence and impressive inventory in multiplexes, malls, shopping centres, clubs and department store, everything a client would want in his ambient media plan.”

    Khushi Advertising founder Pranay Shah said, “In the last five years Khushi has already expanded across 19 cities in India. With Vishnu coming on board with his vast servicing and industry experience, we can look at reaching the next level in business deliveries. For our clients, it will mean a new chapter in service orientation, result-oriented creativity and complete ambient media solution.”

  • Khushi Advertising bags ad films screening rights of Fun Cinemas for two years

    Khushi Advertising bags ad films screening rights of Fun Cinemas for two years

    MUMBAI: Khushi Advertising has bagged the exclusive rights of screening ad films across the Fun Cinemas multiplex chain for two years.

    The rights have been given for all existing and upcoming Fun Cinemas Multiplex screens across India for two years.

    Khushi Advertising director Pranay Shah said, “Khushi advertising is growing aggressively and as part of our continuing expansion, the new association with Fun Cinemas will further improve our business growth. Khushi advertising has been selling multiplex onscreen space pan India since last 15 years and has successfully emerged as the best media buying agency in the cinema medium.

    Khushi Advertising‘s strategy this year will be to control a minimum of 650 screens across various cinemas.

    Said Shah, “Our pan India presence with exclusive rights and tie-ups with some of the biggest names and chains of malls, Department stores and multiplexes makes us a single point source for advertiser’s requirements in this exciting new dimension of advertising.”

    Fun Cinemas is currently present in over 19 cities across India, including Mumbai, Delhi (4 properties), Bangalore, Chandigarh, Lucknow, Jaipur, Hyderabad, Gwalior, Goa, Ambala Panipat, Guwahati, Hissar, Amritsar, Kota, etc. comprising 77 screens nationally. It is also present in tier I, tier II and tier III cities with 200+ single screens (Digital Cinemas).

    Fun Cinemas plans to add 32 screens in multiplex format, 100 in digital format and 25 screens in refurbishment format to its tally in 2013.