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Tag: Pramod Arora

  • Pramod Arora becomes Director in Carnival Cinemas, confident of 1000 screens by next year

    Pramod Arora becomes Director in Carnival Cinemas, confident of 1000 screens by next year

    MUMBAI: Pramod Arora, who has vast experience in the film and financial fields, has joined as Director of Carnival Cinemas, the Carnival Group has announced.

    Arora joins Carnival Cinemas from Everstone Capital Advisors Pvt Ltd where as a Director he helped steer consumer facing businesses of the company. Earlier, he spent 18 years at PVR Cinemas as their Group President. He has also served as the Chief Operating Officer at Oberoi Realty and was instrumental in the growth strategy of the company in various real estate asset classes.

    Carnival Group chairman Dr. Shrikant Bhasi said, “I am extremely confident in Pramod’s capabilities and am positive that he will add immense value to our cinema business. He will play a pivotal role in ensuring that we accomplish Carnival’s vision of 1000 screens by 2017.”

    Arora said on his appointment, “I am excited to be a part of the Carnival family and witness yet another revolution in the making from Shrikant! I look forward to the challenge of executing Carnival’s vision of a 1000 screens by 2017. My mandate is put the growth of Carnival Cinemas on the fast track and make Carnival Cinemas one of the most preferred brands in India and I am confident that we will execute our plans well.”

    He added: “In the past, I have held executive positions where I helped develop cinemas for classes. Carnival Cinemas is the only enterprise forging ahead and creating cinemas for the masses. As an independent Director, I also look forward to learn, guide and mentor the team and together with our CEO PV Sunil, we will strive to make Shrikant’s audacious dream of 1000 screens a reality.”

    Arora is credited with expanding the Delhi based company PVR Cinemas with a single multiplex four-screen company to a powerhouse of 500 screens by means of organic growth and acquisitions.

    Carnival Cinemas acquired Anil Ambani’s Big Cinemas in December 2014. The Group also acquired Glitz Cinemas, which was a part of Capital 18; a subsidiary of Mukesh Ambani’s Network 18 Media in 2015 and acquired HDIL’s multiplex chain Broadway Cinema.

    Carnival Cinemas has presence in 19 states including Andhra Pradesh, Bihar, Chhattisgarh, Gujarat, Haryana, Jharkhand, Karnataka, Kerala, Tamil Nadu, Maharashtra, Madhya Pradesh, Punjab, Rajasthan, Uttar Pradesh, West Bengal, Telengana, Uttarakhand and Chandigarh.

  • Pramod Arora becomes Director in Carnival Cinemas, confident of 1000 screens by next year

    Pramod Arora becomes Director in Carnival Cinemas, confident of 1000 screens by next year

    MUMBAI: Pramod Arora, who has vast experience in the film and financial fields, has joined as Director of Carnival Cinemas, the Carnival Group has announced.

    Arora joins Carnival Cinemas from Everstone Capital Advisors Pvt Ltd where as a Director he helped steer consumer facing businesses of the company. Earlier, he spent 18 years at PVR Cinemas as their Group President. He has also served as the Chief Operating Officer at Oberoi Realty and was instrumental in the growth strategy of the company in various real estate asset classes.

    Carnival Group chairman Dr. Shrikant Bhasi said, “I am extremely confident in Pramod’s capabilities and am positive that he will add immense value to our cinema business. He will play a pivotal role in ensuring that we accomplish Carnival’s vision of 1000 screens by 2017.”

    Arora said on his appointment, “I am excited to be a part of the Carnival family and witness yet another revolution in the making from Shrikant! I look forward to the challenge of executing Carnival’s vision of a 1000 screens by 2017. My mandate is put the growth of Carnival Cinemas on the fast track and make Carnival Cinemas one of the most preferred brands in India and I am confident that we will execute our plans well.”

    He added: “In the past, I have held executive positions where I helped develop cinemas for classes. Carnival Cinemas is the only enterprise forging ahead and creating cinemas for the masses. As an independent Director, I also look forward to learn, guide and mentor the team and together with our CEO PV Sunil, we will strive to make Shrikant’s audacious dream of 1000 screens a reality.”

    Arora is credited with expanding the Delhi based company PVR Cinemas with a single multiplex four-screen company to a powerhouse of 500 screens by means of organic growth and acquisitions.

    Carnival Cinemas acquired Anil Ambani’s Big Cinemas in December 2014. The Group also acquired Glitz Cinemas, which was a part of Capital 18; a subsidiary of Mukesh Ambani’s Network 18 Media in 2015 and acquired HDIL’s multiplex chain Broadway Cinema.

    Carnival Cinemas has presence in 19 states including Andhra Pradesh, Bihar, Chhattisgarh, Gujarat, Haryana, Jharkhand, Karnataka, Kerala, Tamil Nadu, Maharashtra, Madhya Pradesh, Punjab, Rajasthan, Uttar Pradesh, West Bengal, Telengana, Uttarakhand and Chandigarh.

  • BookMyShow.com and PVR Cinemas enter into a strategic partnership

    BookMyShow.com and PVR Cinemas enter into a strategic partnership

    NEW DELHI: Bigtree Entertainment, the holding company of the entertainment ticketing portal BookMyShow.com, today announced its association with PVR for a five-year deal as the online ticketing partner for PVR Cinemas across India.

    The companies are targeting ticket sales worth Rs 1,000 crore over these five years exclusively on Bookmyshow.com for PVR besides PVR‘s present existing sale of tickets from its Box Office and other channels

    BookMyShow.com founder and CEO Ashish Hemrajani said, “This association is a great development from the entertainment industry‘s perspective, with two significant players in their specialised domain coming together. We are happy to partner with PVR cinemas, which is continuance in our efforts in making entertainment hassle-free for consumers. The partnership extends to areas outside just pure sales but also to harnessing bookmyshow‘s analytical ability to ensure targeting the right content to right users as well as marketing initiatives around non-movies and alternative content”.

    PVR Cinemas Group president and CEO Pramod Arora said, “In our everlasting zest to provide convenience to our esteemed patrons, we have associated and partnered with Bookmyshow.com as our preferred e-ticketing channel partner. We have been in discussions with BMS for quite some time to work out this association, which shall help us touch millions of new additional customers who may now experience the joy of watching films at PVR Cinema near them. This is another initiative to help augment the box office revenues by reaching out to more and more consumers and achieving better penetration in our micro markets. Besides a better reach, our association with BMS shall also help us in CRM initiatives by deploying tools like KYC (know your customer) to help us serve our customers with their preferred choice of seats, concessions and other soft offerings. To sum up, this association is a sure delight not only for us but for our patrons, film distributors and producers alike!”

    Bookmyshow will market and sell tickets of PVR Cinemas, over its web, mobile apps and other affiliate channels. The significant consumer shift over the past few years towards online and mobile sales, with a strong CRM backbone allows better segmentation and analysis in marketing relevant content to users. This shift also helps reduce the burden at the box office by reducing costs and making up for the lack of customer data thereby helping in predictive modeling.

  • PVR ties up with IMAX Corporation; launches 1st IMAX theatre in Bangalore

    PVR ties up with IMAX Corporation; launches 1st IMAX theatre in Bangalore

    MUMBAI: Entertainment company PVR Ltd. has launched its first IMAX theatre in India at the PVR Forum Bangalore.

    Together with IMAX Corporation PVR will bring the best movie-going experience in the world to its patrons at India‘s largest multiplex (with 11 screens) PVR Forum.

    PVR group president and CEO Pramod Arora said, “There is a growing appetite for premium entertainment in India, and with massive popularity of the IMAX brand worldwide, it was time to introduce this experience to our patrons. It is one of the world‘s most recognized premium entertainment brands and it fits perfectly with PVR‘s mission to offer our guests the ultimate in movie-going experiences. PVR is revolutionizing the Indian entertainment space by bringing the best technological innovations to provide our customers the ultimate movie-going experience. IMAX is one of the world‘s premium recognized entertainment brands and we are positive that our association with them will be well-received by our patrons.”

    Film connoisseurs will be able to enjoy movies at the PVR IMAX theatre, which combines crystal-clear images, powerful digital sound and customized theatre design to create a unique movie experience. PVR also plans to launch new IMAX theatres in Mumbai and Delhi as well as a second IMAX theatre in Bangalore.

    The property also features large LCD screens throughout to create a dynamic experience for patrons. The box office has a red glass fascia with movie artwork created by compiling famous quotes from iconic movies of the past.

  • PVR to invest Rs 660 mn in digital conversion of screens

    PVR to invest Rs 660 mn in digital conversion of screens

    MUMBAI: PVR Cinemas is investing Rs 660 million to convert its screens to digital and has partnered with Scrabble Entertainment for this.

    While 89 screens have already been converted, the balance 73 screens will be converted within the next fortnight with an initial investment of Rs 210 million. Going forward with their expansion plans, all the future PVR properties will be 2K DCI Compliant.

    “The size of the entire partnership for digital conversion until December 2012 would be approximately Rs 660 million,” the company said.

    Scrabble Entertainment Ltd. (SEL) has partnered with PVR Cinemas to convert all its screens to digital platform.

    With the partnership in place, PVR Cinemas will have all its existing screens equipped with 2K Digital Systems. It will thereby be the first cinema exhibition circuit to achieve this feat in India.

    Said Scrabble Entertainment Ltd. CEO Ranjit Thakur, “It is extremely encouraging to see the entire footprint of a leading theatre chain go digital. Being one of the biggest & best theater chains in India, this partnership is a major step for India going completely digital by 2014. It is great to partner with PVR Cinemas as both of us strive at giving our patrons the best movie-viewing experience.”

    PVR Cinemas Group President and CEO Pramod Arora elaborated, “The value, flexibility and quality that 2K digital provides is far beyond the differential cost difference when compared to any other digital platform in the country. The stellar image on screen substantially improves the overall viewing experience of the consumer. At PVR we have taken a conscious decision to always go with the best available technology from time to time.”

    UFO Moviez, India’s biggest digital cinema player, holds 52 per cent stake in Scrabble Entertainment. Scrabble’s ability to fund this deal is primarily due to this partnership with UFO.

  • Film industry divided as multiplexes run while single screens join strike

    Film industry divided as multiplexes run while single screens join strike

    MUMBAI/DELHI: The one-day strike called by the Film Federation of India and member associations, protesting the 10.3 per cent service tax on the film industry, got a lukewarm response with multiplexes staying open.


    Most single screen theatres , however, remained closed all over the country. The single screen theatres in Delhi, though, did not join the strike.


    On Wednesday, the split in the film industry on the issue of strike came to light as FFI was in support, while Film and TV Producers Guild had distanced from it.


    PVR Cinemas Group President Pramod Arora said, ” What strike? All cinema halls including multiplexes and single-screens in Delhi are open and people are coming in.”


    Agreed Cinemax chief executive officer Sunil Punjabi, “We, multiplex owners, discussed the strike issue at the industry-level and unanimously decided to go ahead with the screenings,” he said.


    In retaliation, FFI president Vinod K Lamba said that the strike was a success. “Out of a total of 10,500 plus cinema halls in India, there are a mere 750 multiplexes. In Delhi, there are less than ten single screens.


    All single screen theatres in Bengal, Assam, and the Northeast states remained closed and 500 artistes, cine technicians, exhibitors etc held dharna and road meeting at Chowringhee. The All TV and Artistes Guild in Bengal stopped work for 30 minutes to express solidarity with the strike.


    A total of around 800 persons observed dharna in Chennai where there was no film activity, according to senior FFI member L Suresh. Similarly, there was no activity in Kerala and Karnataka.


    Lamba also said all single screens in Uttar Pradesh including Saharanpur, Bareilly, and Varanasi were closed. In Maharashtra; only the multiplexes remained open.


    Multiplexes have eaten into the share of the single screens and contribute a major chunk of India’s box office business.


    In the CP Berar, CI and Rajasthan circuit, the bandh had little effect. The Central Circuit Cine Association (CCCA) had issued a circular calling off the proposed bandh.


    CCCA President Santosh Singh Jain said, “When the finance minister has already woken up to the travails of the industry and has promised to look into the matter, it does not make sense to go ahead with the bandh.”


    In Mumbai, the main hub of the film business, laboratories, post-production studios and workers affiliated to several associations did not stop work.


    On the workmen front, workers associated with Cine and T.V Artistes‘ Association (CINTAA) and Film Studios Setting and Allied Mazdoor Union have reported to work.


    The film industry have several bodies that are in conflict and are divided on issues. There are four main film associations – the FFI, IMPPA, Film Producers Guild, and Association of Motion Pictures and TV Programme Producers of India (AMPTPP).


    Explains CINTAA President Dharmesh Tiwari, “While FFI and IMPPA are together, the Guild that comprises big-ticket film producers and AMPTPP constitute the other group. Film workers have no allegiance whatsoever to anyone. They are always with producers who provide them employment and today all concerned producers are working. Hence our workers are working too.”


    Also Read:
    Film industry split on stopping work on 23 February