ITV

Tag: population

  • Dish secures broadband rights for Holland, Champions trophies

    Dish secures broadband rights for Holland, Champions trophies

    MUMBAI: Cricket is hotly followed not only among Indians in India but also among the NRI population.

    US-based Echostar Communications and its Dish Network are trying to take advantage of this. They have secured the rights to broadcast the ongoing Holland Cup and The International Cricket Council (ICC) Champions Trophy through broadband.

    For the Holland Cup where India got off to a poor start against arch rivals Pakistan, Dish has the worldwide broadband rights. For the ICC Champions Trophy it has the broadband rights for the US, Mexico, South America and West Indies. A bundled package costs $249.95. The Holland-Cup-only package is available for $99.95.

    In India, the Holland Cup is airing on Max. The ICC Champions Trophy will air next month on the same channel.

  • MediaCom releases third edition of its Ready Reckoner

    MediaCom releases third edition of its Ready Reckoner

    MediaCom, the independent media division of Grey Worldwide, has recently released the third edition of the MediaCom Ready Reckoner, a nationally compiled database.

     

    The MediaCom Ready Reckoner is a handy pocket-sized database on media related and other general broad based information on India – demographics, population, audience size, ownership and penetration of various product categories and also availability, usage and costs of various media. The information has been collected from various recognised sources.

     

    Speaking about the advantages of such a data collection, Harish Shriyan, senior vice-president MediaCom says: “The advantage of the MediaCom Ready Reckoner lies not just in the information that it carries but also in its presentation as the facts are data concised and highly indexed and can be viewed at a glance.”

     

    MediaCom is an independent media division of Grey Worldwide, headquartered in New York. In India it is a full service media operation wherein both media planning/strategic media development and cost effective media buying are offered as an integrated function.