ITV

Tag: Polimer

  • BARC segments viewership data for South regional news from GECs

    BARC segments viewership data for South regional news from GECs

    BENGALURU: Broadcast Audience Research Council (BARC) has started putting out viewership data for news channels in the four Southern languages of India – Tamil, Telugu, Kannada and Malayalam, besides data for the other channels starting from week 1 of 2018 (Saturday, 30 December 2017 to Friday 5 June 2018) in the public domain. This was long due, considering the fact that some of the channels, more so the top five channels of each language, have higher viewership than the combined all India viewership of the top five English news channels, notwithstanding the differing demographics. The regional space has a large number of channels catering to various tastes in the local lingo that include GEC, news, sports, kids, etc. With so much of clutter, advertisers can now make an enlightened decision about where to air their message in a particular regional news market.

    Earlier, BARC used to furnish data for all the regional channel genres under one head – top five channels for the regional language. There are more than five news channels each for all the four Southern languages. Many of the channels are parts of larger national level media networks/groups/publications. The demographics for Southern news channels are the urban and rural areas in the prime territory/ies for that language and cover all individuals of 2+ age. In the case of Hindi news channels, where BRAC provides data segregated into (Urban + Rural); (Rural) and (urban), the demographics are all 15+ individuals in the respective Hindi Speaking Market or HSM.  In the case of English news, BARC provides data for All India (U+R) Males 22+ individuals.

    So which are the news channels that have made it to the top five in each of languages in week 1 of 2018?

    Tamil News

    Let’s start with the Tamil language – The area covered is urban and rural Tamil Nadu/Pondicherry. In week 1 of 2017, Polimer News was ranked first in the Tamil news genre with 37.359 million weekly impressions, followed by Puthiya Thalaimurai with 35.691 million weekly impressions at second place. Thanthi TV was ranked third with 32.647 million weekly impressions followed by News 7 Tamil at fourth place with 22.454 million weekly impressions. At fifth place was the Sun Network’s Sun News with 18.836 million weekly impressions.

    Telugu News

    The area covered by BARC data is the urban and rural regions of Andhra Pradesh and Telangana.

    TV9 Telugu headed the Telugu news genre with 52.188 million weekly impressions, followed by NTV Telugu with 41.893 million weekly impressions at second rank. TV 5 News was ranked third in week 1 of 2018 with 35.934 million weekly impressions, followed by ABN Andhra Jyothi at fourth place with 34.642 million weekly impressions. Completing the quintet was V6 News with 30.557 million weekly impressions.

    Kannada News

    The area covered is Karnataka.

    TV9 Kannada headed the top five Kannada news channels list in week 1 of 2017 with 63.623 million weekly impressions. Public TV was ranked second with 43.828 million weekly impressions. Suvarna News 24×7 was ranked third with 22.286 million impressions followed by News 18 Kannada with 16.477 million weekly impressions. At fifth place was BTV News with 11.799 million weekly impressions.

    Malayalam News

    The market is the Kerala market.

    Asianet News was ranked one in week 1 of 2018 with 31.953 tmillion weekly impressions. Malayalam Manorama’s news channel – Manorama News was ranked second with 15.861 million weekly impressions followed by Mathrubhumi News with 11.515 million weekly impressions at third place. At fourth and fifth places were News 18 Kerala and Media One TV with 6.181 million weekly impressions and 4.249 million weekly impressions.

    Also Read:  Zee Anmol leads Hindi GEC (U+R) in BARC week 1 2018

    Four Star India channels among top 10 channels across genres

    Republic TV, Aaj Tak continue to lead genres as news viewership falls

  • Kerala MSO Asianet launches regional OTT service

    Kerala MSO Asianet launches regional OTT service

    MUMBAI: This is for those folks who gorge on regional content – especially southern Indian language content. And can’t get enough of it.

    Coming up is a mobile app or OTT service that offers them a 50 plus strong bouquet of select popular live TV channels in Malayalam, Tamil and other regional languages besides 100 internet radio channels. And it can be downloaded and played on both Android or iOs devices.

    Called Asianet Mobile TV+, the OTT service has been launched by leading Kerala-based cable TV and broadband service provider in Kerala Asianet Satellite Communciations. It can be downloaded from the Google Play store or Apple App Store. Registration and activation can be done at http://asianetmobiletv.com.

    The OTT platform’s bouquet consists of a mix of channels offering entertainment, news, travel, lifestyle and spiritual segments channels, company officials were reported as saying. The TV channels that are listed on its web site as being part of the subscription pack include: Asianet, ACV, Kairali, Sakhi, Janam, FlowersTV, Jeevan, Amrita, Kamudy, Kappa, People, Reporter, Shalom, Polimer, Captain TV, Kalaignar, Vasanth, Murasu, Enter10, Sankara, and Music India. Hungama, Pling, Box UK are some of the internet radio streaming channels that subscribers can sign on for.

    On offer are various subscription packs ranging from two months to six months and a year. But it is giving away a month’s free subscription of TV and radio channels.

    “It’s our endeavour to entertain the non-resident Malayalee community across the world with our bouquet of popular Malayalam channels. We have made use of the latest technology to enable our viewers to experience the best of Malayalam home entertainment, any time, any where and to access content across multiple platforms. We would shortly be extending our services to other Indian languages also. Additional features like Catch-up TV / Movies, TV Shows, video on demand and live events are being incorporated soon into our OTT service,” says the Asianet Mobile website.

    The company claims it is the first MSO in the country to launch an OTT service. It has partnered with XperioLabs as the platform for the mobile app service. Its management says it is readying to offer value added services through its OTT play to transform itself into a lifestyle services provider.

  • Kerala MSO Asianet launches regional OTT service

    Kerala MSO Asianet launches regional OTT service

    MUMBAI: This is for those folks who gorge on regional content – especially southern Indian language content. And can’t get enough of it.

    Coming up is a mobile app or OTT service that offers them a 50 plus strong bouquet of select popular live TV channels in Malayalam, Tamil and other regional languages besides 100 internet radio channels. And it can be downloaded and played on both Android or iOs devices.

    Called Asianet Mobile TV+, the OTT service has been launched by leading Kerala-based cable TV and broadband service provider in Kerala Asianet Satellite Communciations. It can be downloaded from the Google Play store or Apple App Store. Registration and activation can be done at http://asianetmobiletv.com.

    The OTT platform’s bouquet consists of a mix of channels offering entertainment, news, travel, lifestyle and spiritual segments channels, company officials were reported as saying. The TV channels that are listed on its web site as being part of the subscription pack include: Asianet, ACV, Kairali, Sakhi, Janam, FlowersTV, Jeevan, Amrita, Kamudy, Kappa, People, Reporter, Shalom, Polimer, Captain TV, Kalaignar, Vasanth, Murasu, Enter10, Sankara, and Music India. Hungama, Pling, Box UK are some of the internet radio streaming channels that subscribers can sign on for.

    On offer are various subscription packs ranging from two months to six months and a year. But it is giving away a month’s free subscription of TV and radio channels.

    “It’s our endeavour to entertain the non-resident Malayalee community across the world with our bouquet of popular Malayalam channels. We have made use of the latest technology to enable our viewers to experience the best of Malayalam home entertainment, any time, any where and to access content across multiple platforms. We would shortly be extending our services to other Indian languages also. Additional features like Catch-up TV / Movies, TV Shows, video on demand and live events are being incorporated soon into our OTT service,” says the Asianet Mobile website.

    The company claims it is the first MSO in the country to launch an OTT service. It has partnered with XperioLabs as the platform for the mobile app service. Its management says it is readying to offer value added services through its OTT play to transform itself into a lifestyle services provider.

  • TAM TV ratings: Week 4 of regional channels

    TAM TV ratings: Week 4 of regional channels

    MUMBAI: In week 4 of TAM TV ratings, let’s take a look at how the regional channels have fared across the country.

     

    In the Bihar + Jharkhand region in the CS4+ market, Mahuaa Plus led the chart with 1,402 GVTs followed by Mahuaa at the second position with 1,131 GVTs and Big Magic Ganga at number three with 978 GVTs.

     

    In the Marathi general entertainment channel (GEC) space, Z Marathi topped the chart with 142,602 GVTs. ETV Marathi stood second with 62,298 GVTs and Star Pravah ranked number three with 54,873 GVTs.

     

    In the West Bengal market, Star Jalsha continued to hold its number one position with 110,684 GVTs followed by Z Bangla with 83,352 GVTs and ETV Bangla at number three with 23,578 GVTs.

     

    In the Tamil GEC space, Sun TV topped the chart with 224,920 GVTs followed by Star Vijay with 70,651 GVTs and Polimer ranked number three with 22,364 GVTs.

     

    Talking about the Karnataka region, Udaya stood at number one spot in the Kannada GEC space with 84,090 GVTs. ETV Kannada ranked second with 56,894 GVTs and Suvarna at number three scored 45,918 GVTs.

     

    In the Telugu GEC space, Maa TV observed the top spot 101,388 GVTs followed by ETV with 91,440 GVTs and Z Telugu at number three with 90,376 GVTs.

     

    Lastly, in the Kerala region; Asianet scored the highest in the Malayalam category with 58,452 GVTs. Surya TV stood at number two with 14,172 GVTs and Asianet Plus ranked number three with 4,326 GVTs.

  • Ad cap: Petitions to be heard on 21 Oct by TDSAT

    Ad cap: Petitions to be heard on 21 Oct by TDSAT

    NEW DELHI: So it looks like the Sony Entertainment Television network’s position on the ad cap situation seems right – at least for now. It was announced today that all matters challenging the issues relating to the ad cap sought to be implemented by the Telecom Regulatory Authority of India (TRAI) will be heard by the Telecom Disputes Settlement and Appellate Tribunal (TDSAT) on 21 October.

    After hearing counsel Abhishek Malhotra and other counsel, TRAI assured TDSAT that it will not take any coercive action against any more television channels including New Delhi-based E24 run by E 24 Glamour and Chennai-based Polimer Media’s channel, among others.

    The counsel for TRAI told TDSAT that an anomalous situation had been created with some channels having accepted the ad cap with effect from today, 1 October. It was therefore requested that the matter be resolved once and for all.

    Last week, TRAI had given a similar order in the case of Mastiii (owned by TV Vision, Mumbai), B4U, 9X Media, M Tunes HD and Music Xpress.

    Earlier, TDSAT had accepted a similar petition by the News Broadcasters Association (NBA) which challenged the constitutional validity of the regulations of TRAI enforcing the ad cap. That petition had been listed for hearing on 11 November but will be heard along with the others.

    The Tribunal had earlier said that while the channels will maintain weekly records of the advertising time per hour, they will not be required to submit this to the regulator. Unlike the current practice, the records will only be submitted to TDSAT at the time of the hearing of the case.

    At that time, Counsel A J Bhambani for the NBA had said that a delegation of the Indian Broadcasting Foundation (IBF) had submitted a formula to the regulator but that did not preclude the broadcasters from challenging the validity of the regulations.
    He also said that this was only a compromise reached between the broadcasters and the regulator and could not form the basis of penal action since it was not a regulation or legal provision.