ITV

Tag: Playbox TV

  • Chana Jor app partners with Playbox TV

    Chana Jor app partners with Playbox TV

    Mumbai: Chana Jor app, a go to destination for snackable entertainment content has partnered with Playbox TV (A one stop entertainment solution), giving you access to a vast selection of content along with Chana Jor, under one subscription on a single app.

    Chana Jor app offers users entertaining, laughable and snackable content as its name suggests. Content resonates with everyday story spanning through various genres, including comedy, drama, love stories and more. It holds a reputation for delivering content that resonates with diverse audiences. With Playbox TV’s massy reach and consumer friendly experience, this partnership is set to create a seamless and enjoyable experience for viewers seeking a break from the mundane.

    Chana Jor app COO Archita Jasani spoke about the collaboration, “This partnership marks an exciting milestone for us, as it broaden our audience reach and offer our engaging content to even more viewers. With this collaboration with Playbox TV, we’re enhancing accessibility and convenience for our users, ensuring that they can easily enjoy our diverse range of entertainment content.”

    Playbox TV COO Angad Sule expressed, “The current market has seen a rise in the demand for comedy content. Our goal is to provide our customers with richer and more diverse content and this partnership with Chana Jor helps us to enrich our offering. This partnership will help our viewers enjoy a more diverse and rich content and hel us fullfil our mission.”

    Chana Jor is the only all Hindi app in India and world today and this collaboration aims at bringing Chana Jor’s content reach more households and consumers who wants to enjoy local, regional and even international content being available in their native Hindi language. From stand-up specials to hilarious web series, users can now access a curated collection of laughter-inducing content at their fingertips.

    Playbox TV’s onboarding of Chana Jor App opens the doors to a world of laughter, drama and more, offering users a well-rounded entertainment experience.

  • EPIC ON partners with ISPs to expand footprint across India

    EPIC ON partners with ISPs to expand footprint across India

    Mumbai: Responding to increasing internet penetration in tier 2 and tier 3 India, IN10 Media Network-powered OTT platform EPIC ON has partnered with various Internet Service Providers (ISPs) with an aim to reach out to new consumers in these parts of the country. The platform now has 30 players like Meghbala from Kolkatta and Next Trillion from Mumbai as partners from across regions.

    With the ISPs, the app has already seen growth in terms of brand equity and revenues. To achieve this, EPIC ON bundled numerous offers like a monthly pack or yearly pack for customers via the ISP route. The East zone has seen a surge in monthly pack uptake while Mumbai has witnessed yearly pack demand, said the media brand in a statement.

    “Tier 2/3 and Bharat majorly remains untapped from OTT content perspective; hence, deep penetration into these regions will amplify EPIC ON brand among the new audience bases as well as bolster our acquisitions suited for the audience,” said EPIC ON, COO, Sourjya Mohanty.

    “Depending on user behaviour, we create flexible deals with ISPs to cater to their user bases. It’s B2B in nature and we are happy to keep it the same way as we believe any MSO or ISP has complete knowledge about their customer bases and we want to leverage it in our business model,” added Mohanty.

    The partnership benefits the independent ISPs by enhancing their ancillary revenue as now they provide services beyond data plans.

    Commenting on the partnership, Meghbela Broadband’s director Tapabrata Mukherjee stated, “I see the Meghbela android TV box bundled with EPIC ON’s premium subscription backed with high-speed internet up to 250mbps, as a marriage of entertainment and technology which will enable the delivery of quality content right inside the living room of the end consumer.”

    “We are extremely excited to partner with EPIC ON to enhance our OTT users’ experience with PlayboxTV. Our undertaking to cover the entire gamut of entertainment fits perfectly with EPIC ON’s vast array of content. We hope to nurture and strengthen this partnership even more in the long run,” said Playbox TV business head and director, Samson Jesudas.

    EPIC ON offers multi-format content with videos, web series, movies, documentaries, podcasts, e-books, and games. The platform recently crossed 40 million downloads.

  • OTT aggregator PlayboxTV onboards ZEE5 and SonyLIV

    OTT aggregator PlayboxTV onboards ZEE5 and SonyLIV

    Mumbai: OTT aggregator app PlayboxTV which allows viewers to watch multiple OTT platforms and Live TV under one roof has brought onboard ZEE5 and SonyLIV to enhance its proposition.

    A collaborative effort between Next Trillion Technologies and Microscan Infocommtech, PlayboxTV positions itself as a one-stop destination for wholesome entertainment, bundled up in subscriptions starting at Rs 129. It is accessible on TV as well as on mobile devices. In the absence of a Smart TV, PlayboxTV set-top box can be used to avail the same services on television sets. It customises content recommendations based viewers’ viewers’ interests and choices. Playbox TV has a collection of 100,000 movies, over 350 live TV channels, multiple originals and popular shows, according to the official statement.

    Commenting on the collaboration, Playbox TV founder and CEO, Aamir Mulani said, “I am truly excited about these collaborations that aim to revolutionise the OTT space. We are trying to adapt and evolve according to the rapidly changing needs of the consumers, who are now in search of a single OTT aggregator to consolidate and bundle their favourite OTT platforms into a simple yet accessible application. We at PlayboxTV believe that connecting movie lovers to their favourite content is of utmost significance and that is how we will be able to stand out in the fast-progressing OTT industry. The ecosystem is evolving, and hence consolidating and bundling is the way forward for an affordable viewing experience.”

    ZEE5 head of alliance and partnerships, Vivek Arora, added, “ZEE5 is excited to partner with PlayboxTV and unlock a completely new audience demographic who can now enjoy our best-in-class stories. Value-driven partnerships have always been important to us and this association with PlayboxTV aligns with our larger goal of harnessing the power of ISPs hyper-local presence with ZEE5’s diverse content library to democratise entertainment for millions of individuals across the country.”

     “At SonyLIV, we are consistently making efforts and committing resources to build a great personalised experience for our users. This partnership with PlayboxTV enables us to further expand our consumer footprint to wider pop-strata and bring millions of new users onto the digital content platforms. The audience is always on the lookout for good and wholesome entertainment and this association will enable them to consume a wide range of SPNI content in a familiar environment,” remarked SonyLIV, head – growth & monetisation, digital business, Manish Aggarwal.