Tag: planning director

  • Nisha Singhania joins Rediffusion DYR as planning director

    MUMBAI: Rediffusion DYR has appointed Nisha Singhania as planning director.

    Singhania, who will be based out of Mumbai, started her career with Grey, Mumbai, in 1997.

    After serving there for five years, she joined Ambience Publicis in the planning department. She also did a short stint with Leo Burnett, after which she joined Grey once again, this time as senior planning director.

    Rediffusion DY&R national planning director K Subramanian said, “We were looking for someone who could serve our organisation as a knowledge aggregator on various aspects such as consumers, brands and market trends. So, we got Singhania on board. She will spearhead all these activities out of the Mumbai office.”
    Talking about her new role, Singhania says, “My profile in Rediffusion calls for deeper understanding of consumers and mapping trends across categories and I believe that makes my role extremely challenging. Apart from this, I will also handle two more brands.”

     

  • VGC ropes in Saumya Chattopadhyay as planning director

    MUMBAI: Vyas Giannetti Creative (VGC) has announced the senior level appointment of Saumya Chattopadhyay as planning director.

    In his capacity, Chattopadhyay will be responsible for driving the strategic planning function and will handle key clients in Mumbai and Delhi therefore taking on a National role, says VGC COO Atul Hegde.
    He will be heading the separate planning division at the organization and will report to Hegde. “His role would involve leading non-conventional planning through lateral thinking.”

    Chattopadhyay joins VGC from Southseas Film TV School & Productions, Auckland, New Zealand where he was their International marketing manager for Asia.

    He graduated from the IAA (International Advertising Association) school of advertising at Watford School of business UK and has been a part of the Indian advertising scene with stints in account planning at EuroRSCG, Mumbai and O&M Mumbai. He had also worked in Saatchi’s, London for a brief period.

    Saumya has worked on diverse categories and has handled brands like Sandoz, Voltas, Sony Television, HDFC Bank. Unilever Lakme, Ponds, Aviance, Kissan to name a few, informs an official release.

    Hegde added, ” Its great to have Saumya on board at a time when there is so much activity & growth happening at VGC, we have always regarded strategic planning as a key ingredient in creating successful communication programs. I’m sure he will build a robust planning team which will continue to add value to all our clients.”

    Chattopadhyay said, “It’s really an exciting time to be joining VGC as we are already known for our creative excellence and bringing in a dimension of creative account planning will be a great value addition to our clients.”