MUMBAI: They say love sticks, but Fevikwik takes it literally. The instant adhesive brand from Pidilite Industries has rolled out a new ad campaign that fuses...
MUMBAI: Pidilite Industries managing director Sudhanshu Vats has been elected chairman of the Advertising Standards Council of India (Asci) at its 39th annual general meeting, taking...
MUMBAI: Dr. Fixit has turned up the entertainment quotient with its latest campaign, featuring none other than movie legend Amitabh Bachchan, proving once again why it’s...
Mumbai: Star Sports executive vice president-ad sales Anil Jayaraj has quit the organisation after a stint of over six years. Jayaraj will be replaced by Star...
MUMBAI: Fevicol has been conferred with Brand Campaign of the year at the CNBC-TV18’s 15 Indian Business Leader Awards (IBLA), for its new ad campaign celebrating...
MUMBAI: As India battles, probably, the worst of its economic crisis since independence, a lot of industries are battling to keep their businesses going but it...
MUMBAI: Pidilite Industries has roped in Rajesh Mehta as marketing head for the company’s flagship brand – Fevicol. Mehta, who was earlier with Rasna International...