ITV

Tag: Philips

  • NHK World TV live on Opera TV store app platform

    NHK World TV live on Opera TV store app platform

    NEW DELHI: NHK World TV, the 24/7 English-language channel for Japan’s largest broadcaster NHK, is now live on the Opera TV store app platform, enabling viewers to live-stream the station’s huge selection of entertainment content.

    From the free NHK World TV app on their connected TVs, audiences can reach news, documentaries, music, cooking programs, fashion trends, technology insights and much more from Japan, Asia and the rest of the globe.

    The Opera TV store, by Opera Software, brings viewers a rich variety of HTML5-based apps tailor-made for Smart TV. In addition to NHK World TV, the Opera TV store also offers apps for video, music, games, social media, news and utilities.

    “The world truly is flattening when premium regional broadcasters like NHK give viewers anywhere in the world more choice of exciting on-demand content,” said Opera Software TV & Devices senior vice-president Aneesh Rajaram. “NHK is extremely savvy with seeing the potential of early technology trends, and viewers will agree that its app adds even more engaging and entertaining content to the Opera TV Store.”

    The Opera TV Store is an HTML5-based app platform that gives users a rich selection of entertaining apps. It has already launched globally on Smart TVs and Blu-ray Disc players from Sony and TCL, and has also been selected by Humax, Hisense and MediaTek.

    The Opera ecosystem spans more than just the Opera TV Store, with the Opera browser and Opera Devices SDK powering the web experience on tens of millions of devices, including those made by Sony, Samsung, Philips, TCL, Sharp, Loewe, Boxee, Freesat+, Vestel and Altech.

  • Adwallz adds six new accounts to its portfolio

    Mumbai: Adwallz, an organised wall painting advertising solution agency, has recently bagged six new accounts taking the total number of clients to nearly 50.

    The newly-added clients include banking company HDFC Bank, electronic company Philips, global chemicals company Huntsman Corporation, insurance company Bajaj Allianz and mobile service providers MTS and Vodafone.

    The agency will execute the ‘Jeevan Bima and Sales‘ campaign for Bajaj Allianz in Uttar Pradesh, Jammu and Punjab.

    Meanwhile, it will work on ‘Gold Loan‘, ‘Current a/c, saving a/c‘ campaigns for HDFC in Andhra Pradesh and Orrisa.

    For Huntsman Corp, Adwallaz will take charge of the Karpenter and Araldite brand across India and for Philips it will look after CFL and TL in Madhya Pradesh and Gujarat.

    For MTS and Vodafone, the agency will take charge of branding in Maharashtra and Bangalore respectively.

    Adwallz founder and CEO Mihir Mody said, “This quarter has been very significant for Adwallz in terms of new accounts. We are happy to be associated with these brands that are well established in their respective industry. Being associated with such big corporations gives us an opportunity to exhibit our creativity and innovation. Our endeavor is to deliver the best in terms of creativity and create a unique advertising experience for the target audience of the brands.”

    The company that came into existence in 2004 won the newly added accounts in the last one month. The execution for these campaigns has started from the first week of October. At present, Adwallz has corporate giants like HUL, Colgate, Marico, Godrej and Wipro amongst many in its current portfolio.

  • Leo Burnett Group appoints Saurabh Varma as regional chief strategy officer

    MUMBAI: Leo Burnett chief strategy officer Singapore and Malaysia Saurabh Varma has been elevated to the post of regional chief strategy officer for the APAC region. He will report directly to Leo Burnett Asia-Pacific president Jarek Ziebinski.

    In his role as regional chief strategic officer, Varma will oversee all heads of strategy and planning directors across all Leo Burnett Group offices in the region. He will be responsible for ensuring that strategists of all planning disciplines across Asia-Pacific are properly trained and well-equipped.

    He will also head a regional effectiveness council which will comprise key effectiveness leaders overseeing sub-regions of Southeast Asia, North Asia, India and Subcontinent and Australia which Leo Burnett will be launching in the near future. Varma will continue as a member of the Leo Burnett Worldwide HumanKind Standards Board and represent Leo Burnett Asia-Pacific on the Leo Burnett Worldwide Global Planning Board.

    Varma joined Leo Burnett in 2007 and has more than 14 years of aggregate experience in the industry having worked across multiple categories including retail, FMCG, banking and finance and consumer durables. During this time he has worked on brands such as Indian Oil, Lakme, Vicks, Nivea, Fosters, Philips, HP, Blackberry, Samsung, Friesland Campina Asia-Pacific (Dutch Lady/Foremost/Frisian Flag), MCYS and United Overseas Bank.

  • Mash Advertising walks away with Philips’ mobile handset creative biz

    Mash Advertising walks away with Philips’ mobile handset creative biz

    MUMBAI: Percept‘s Mash Advertising has won the creative and strategic account of Philips‘ mobile handset business.

    The size of the account is pegged at Rs 150 million. The agency‘s Delhi office will handle the account.

    Mash Advertising chief executive officer Amitabha Lahiri said, “Phillips was at a sort of crossroads regarding their mobile handset marketing and we approached them with an entire plan of what they need to do to promote the brand. After they had a look at what we could bring to the table, Phillips was happy to give us the chance to manage their creative and strategy business.”

    The agency will be responsible for conceptualising the creatives for the brand‘s 360 degree marketing initiatives. It will also be responsible for strategising for each model of handset that Phillips releases in the market.

    Lahiri said, “We will be targeting the youth. I believe there is a need to define the right need set in this TG. They no longer the jumping jack sort of behaviour and thus there is a deeper side to their psychography. It will be an interesting challenge to tap into this phenomenon.”

    Mash is a 360-degree offering of advertising, with a strong support of media, PR, content and experiential marketing. It is a subsidiary of Percept/H. The agency has the participation of the Indian Percept Group and Japan‘s Hakuhodo.

    Philips made a reentry into the Indian mobile handset market after eight years with the launch of six models priced under Rs 10,000 in September 2011. At that point, DDB Mudra worked for the launch campaign of the handset in India.

    The company will soon launch a multi-media campaign, which will first use the print and radio platforms. A television campaign will be launched after a few months.

  • Philips hires O&M to handle consumer lifestyle & lighting biz

    Philips hires O&M to handle consumer lifestyle & lighting biz

    MUMBAI: Philips India has appointed Ogilvy & Mather as creative agency for consumer lifestyle and lighting division following a multi-agency pitch.

    The incumbent agency was DDB. The shift is a part of global realignment strategy of Philips India.

    Confirming the development, Philips India head-marketing and VP-Indian Subcontinent Vivek Sharma said, “We have had a global creative pitch and we are glad to have O&M on board. O&M is global led creative agency and will look after our creatives for the two divisions from 1 January 2012. DDB Health and Lifestyle will continue to handle our healthcare business.”

    O&M group president -north and east, Sanjay Thapar added, “Phillips is a significant business for us and we are all excited to partner our client to grow the brand in India. The company has a great culture and we look forward to growing with them.”

    Carat looks after the media duties for Philips India.

  • Philips retains Carat as its media agency, adds MPG for certain geographies

    Philips retains Carat as its media agency, adds MPG for certain geographies

    MUMBAI: Consumer electronics major Philips has continued its global strategic media partnership with Carat across all its business segments and corporate organisation.

    While global media agency MPG has been hired to handle the consumer lifestyle sector in America, France and southern Europe, Carat will continue to provide media agency services in all other geographies.

    Philips consumer lifestyle, chief innovation, marketing and strategy officer Antonio Hidalgo said, “Continuing our relationship with Carat is testimony to the strength of their strategic offering and the trusted partnership we have built in the recent years. The addition of MPG for specific geographies reflects Philips’ focus on identifying strong local partners to deliver business results.” 
     
    Aegis Media Asia Pacific CEO Nick Waters added, “Asia is a
    predominantly important market for Philips. In retaining Asia we have held on to their fastest growing and most dynamic markets in the world. We are happy that Philips has affirmed our strength in this region, and following a long-standing relationship of over a decade, this win is proof of the true partnership we have developed.”

    Carat India MD Kartik Iyer said, “I am absolutely delighted with retaining the business and believe that it bears testimony to the integrated solutions we have been providing Philips across offline media, digital media, OOH, retail and activation over the years in the region. We would definitely like to thank the Philips India team for all the support they have given us and look forward to a long, continuing relationship with Philips.”

  • OpenTV previews its vision for the future at IBC 2006

    OpenTV previews its vision for the future at IBC 2006

    MUMBAI: OpenTV, which provides enabling technologies for advanced digital television services, will showcase its latest technologies under the banner of “television is changing … open it up!” at the IBC show in Amsterdam.

    The event takes place from 8-12 September 2006.

    The theme, grounded by the premise that today’s television viewers are demanding greater choice, flexibility, and access, encompasses the entire range of OpenTV’s products on display. By ‘opening up’ the technologies that serve as a foundation for set-top boxes and digital television, OpenTV says that it is taking a leadership position by enabling the adoption of flexible business models and compelling viewer experiences in the television industry.

    OpenTV chairman and CEO James A. (Jim) Chiddix says, “Today, the central technologies for building and maintaining social networks around the world are the phone and the internet.

    “OpenTV believes that TV is next, and that the way to survive in this changing world is to embrace explore, and enable that change. When we say we are ‘opening up’ television, we are extending our tradition of pioneering middleware and related solutions to new content sources, new navigation models, new forms of television advertising, and new experiences in participation with television.”

    Featured products at IBC will include solutions for advanced digital
    television; advanced advertising; and participation television.

    — OpenTV Vision: Supporting its theme for IBC, OpenTV will debut a supermodal, zoomable user interface (ZUI) that fundamentally changes the way viewers navigate and make viewing choices from the massive amounts of available content, by providing navigation tools that create relevance and match interests.

    — Advanced Digital Television:– OpenTV will showcase a number of live HDTV services from OpenTV customers as well as a wide array of HD set-top boxes from ADB, Pace, Philips, Scientific Atlanta, and Thomson.

    — OpenTV will demonstrate the power of its popular Core2/PVR2
    set-top software through the demonstration of a HD guide
    developed by Nagravision. The guide features key elements such
    as time-shifting, scheduling, and series linking, as well as
    push VOD.

    — OpenTV will demonstrate IPTV, highlighting a solution for
    hybrid IPTV deployments by cable and satellite operators.

    — OpenTV Core2/PVR2 supports multiple application execution
    environments including HTML and Flash(R). OpenTV will showcase
    its Flash solution, based on the award-winning MachBlue(TM)
    from Bluestreak Network, supporting rapid authoring of enhanced
    programming using standard Adobe(R) Flash authoring tools.

    OpenTV will also demonstrate its industry -leading HTML
    solution with home networking applications.

    — OpenTV has also integrated technologies with ICTV(TM) and will
    be demonstrating a personalized mosaic that delivers
    alternative navigation and Internet-type programming and
    advertising capabilities to OpenTV-enabled set-top boxes.

    As far as advanced advertising:solutions are concerned the company will conduct demonstrations that will feature an end-to-end production system for enhanced advertising that engages audiences by enabling compelling, interactive advertising applications to be created, validated, scheduled, and launched more quickly and less
    expensively.

    — Also shown will be OpenTV’s advertising sales and inventory
    management solutions with a demonstration of OpenTV’s ad
    decision engine for dynamic insertion of targetted ads.

  • UN signs contract with Teletrax for global news, video monitoring

    UN signs contract with Teletrax for global news, video monitoring

    MUMBAI: The United Nations has announced an agreement with global media intelligence company Teletrax. Teletrax will monitor output of all its broadcast video products. UNTV, a service of the Department of Public Information, provides live daily news feeds and edited features to news agencies and individual broadcasters across the world.

    As part of the multi-year agreement, the United Nations will utilise Teletrax’s suite of video watermarking, monitoring and near real-time reporting services to monitor broadcast output of all video products including UNifeed, its global news distribution service, as well as its television series, UN in Action, 21st Century and Year in Review. Teletrax’s reporting technology will provide detailed analysis on which stories, spots and programs are aired by broadcasters throughout the world.

    UN chief of the radio and television service Susan Farkas says, “Many international organizations rely on the UN for information on a multitude of global issues, and often we are the only source of news and information coming from some countries.

    “The tracking information we receive through Teletrax’s reporting tools assists us in assessing which stories and formats are most used by broadcasters. It enables us to adjust our production priorities to ensure that broadcasters have access to the most relevant material to meet their needs.”

    Teletrax president Andy Nobbs says, “The UN is one of the most highly regarded world organisations, and we are honoured that Teletrax has been chosen to monitor the output of all its video products, information sources relied upon by so many different audiences across the globe.

    “Our ability to provide intelligence on which topics are in high-demand lends invaluable support to publicising international issues, solidifying Teletrax as a trusted partner for high-caliber news and governmental organizations.”

    Teletrax provides broadcast television intelligence to video content providers such as entertainment companies, news organisations, TV syndicators and the advertising industry. The company currently maintains a proprietary network of detectors that monitor the television broadcasts of more than 1,250 channels from 50 nations, including the top 150 markets in the US, representing more than 90 per cent of all US television households. Its international network comprises monitoring stations in Europe, Asia, the Middle East, Australia, South and Central America and Canada.

    Launched in 2002 as a service developed by a joint venture between Philips and Medialink, with an underlying technology that is patent protected both by Philips and Digimarc Corp. (Nasdaq: DMRC), Teletrax delivers online reports of individual broadcast airings in near real-time to each client’s custom-designed portal or in data file transfers. Each client’s broadcast activity is updated dynamically, 24 hours a day, enabling clients to respond immediately to reported results such as changes in end-user preferences or detections of unauthorized use.

    Entertainment, news and media organisations that have also contracted to use Teletrax for the tracking of news video, advertising or promotional content include BBC, ABC, NBC, Reuters Television and Medialink. A number of other companies are also in active trials with the Teletrax service.

  • Philips to help Suranaree University of Technology with its multimedia project

    Philips to help Suranaree University of Technology with its multimedia project

    Philips Digital Networks has announced that its organization within Philips Electronics (Thailand) Ltd has been awarded the contract to design, build and commission a multimedia production facility for Suranaree University of Technology (SUT) of Bangkok. The turnkey project is worth several million US dollars.

    Under the agreement, Philips will design and build a professional production and post-production facility comprising latest technology digital broadcast equipment. The facility will be used by SUT as a multi-media centre for research and education. The centre will contain a digital production/news studio with Philips’ state-of-the-art digital cameras and production switcher. In addition, it will include a non-linear editing suite, a computer graphics system and a digital surround sound editing and recording lab. The various rooms will be interconnected through an advanced networking system.

    The project will be implemented on a full turnkey basis, including the supervision of civil works. SUT has also asked Philips to provide operation management services for a number of years, during which skill transfer to SUT personnel will take place.

    When commissioned in mid 2001, SUT’s multimedia production facility will be the first of its kind in Thailand. It will provide students with the chance to produce audio, video and multimedia content using state-of-the-art TV, radio and computer graphics technology and advanced 2D and 3D animation tools. The centre will support the university’s vision of the ‘virtual campus’, where study and teaching are no longer restricted to classrooms and education can also be provided over the Internet.

  • Visits grow for Fifa fan fest venues

    Visits grow for Fifa fan fest venues

    MUMBAI: Since the 2006 soccer World Cup began on 9 June, around 11 million fans have celebrated at the official ‘Fan Fest’ sites in Germany in a peaceful, joyful and colourful manner and in keeping with the official slogan, A Time to Make Friends.

    Football’s governing body Fifa says that the popularity of the Fan Fest sites in all 12 host cities has exceeded its expectations. Fifa president Joseph S. Blatter says, “We thought that around eight million fans would turn up over the course of the tournament, but that mark was easily surpassed at the halfway point. The host cities and Fifa wanted to do something for the fans without tickets.

    “I can only congratulate the 12 host cities on these wonderful Fan Fest parties, which have taken the authentic stadium atmosphere into the city centres. The 18th Fifa World Cup will long be remembered for the unique sense of excitement and passion it has generated”.

    Prime sites in the 12 host cities were chosen as “second venues” in the official World Cup design. Entry into the Fan Fest sites is free of charge, and as well as broadcasting all matches live on giant screens, the Fan Fest sites offer various other events that differ from region to region.

    Berlin World Cup office head Jürgen Kiessling says, “Happiness has spread throughout the 12 host cities. We never expected such a sensational response. The whole world has seen some fantastic images from the host cities, which have joined together in this way for the first ever time, and with FIFA, they have created something unique.”

    So far, 5,500 national and international media representatives have reported on the Fan Fest sites, with some TV channels as well as official German broadcaster ARD often reporting live from the sites themselves.

    The Fan Fest system was developed by the 12 host cities and Fifa with the support of the local organising committee over a period of two years, thereby creating the biggest ever football party in Germany. The Fan Fest parties are organised by the cities themselves, together with regional organisers whose untiring efforts have helped to make them such a huge success.

    Fifa is responsible for coordinating the entire operation, as well as for providing the basic infrastructure such as the giant screens, stages, sound, lighting and decoration of a total of 20,000 square metres in the official World Cup design. The Fan Fest system has received financial support from four Fifa partners: Coca-Cola, Hyundai, MasterCard and Toshiba.

    Huge logistical operations have provided the foundations for the success. Around, 17,000 people have ensured that everything has run smoothly on the 14 stages and 34 giant screens, which have been provided by another FIFA Partner, Philips. Local authorities have developed comprehensive security measures, which have been implemented without any major incidents.

    The local organising committee’s “Fan Embassies” also provide a first point of contact for the fans. TV rights holder Infront has provided the broadcasting licences free of charge. The biggest football party of all time is now ready for the second half.