MUMBAI: In response to the tremendous growth and success of Carat over the past five years, the agency has realigned its global leadership team to ensure...
MUMBAI: Like the two sides of a coin, India too is divided into two mindsets. While a certain part is moving towards modernisation, there are still...
It was in April that Facebook announced that it had 100 million active users in India, and was aiming at touching the one billion landmark. The...
MUMBAI: ‘Like A Girl.’ When did those three words become an insult? This thought provoking question has been floating on various social media platforms for...
When indiantelevision.com wrote about Sunil Lulla taking up a leadership position in Grey India, it did surprise many in the industry. Very few knew or recollected...
MUMBAI: Looks like Indian digital work is leaving a good mark at global platforms. At Cannes Lions 2014, JWT’s work for Nike India won a Silver...
MUMBAI: Delna Sethna Patel joins L&K Saatchi & Saatchi as chief creative officer where she will primarily focus on their P&G businesses namely Head and shoulders,...
MUMBAI: Having impacted the lives of over 420, 000 children till date, P&G’s flagship Corporate Social Responsibility program P&G Shiksha continues to march forward with the...
MUMBAI: Publicis Group’s full-service digital agency, Razorfish, has appointed Anne Davis as the senior vice president head of multi-national clients. A member of the Razorfish team...
MUMBAI: The Advertising Standards Council of India (ASCI) has asked Proctor & Gamble (P&G) to withdraw or modify its Oral-B advertisement campaign for violating ASCI’s advertising...
BENGALURU: Old Spice is one of the few brands that most Indians have grown up with. Procter and Gamble India (P&G) recently added a line of...
MSLGROUP, Publicis Groupe’s strategic communications and engagement consultancy, was named the ‘Best Corporate Consultancy in the World 2013’ by The Holmes Report, one of the most...
The clock is ticking down for the seven broadcast networks, (actually eight, if you include Discovery too that joined the fray over the weekend) which coerced...
MUMBAI: Keeping up with the trend of FMCG companies expanding media spends, Procter & Gamble Hygiene and Health Care Ltd (PGHHCL) upped its advertising expenditure by...
MUMBAI: WPP‘s communication agency Rediffusion has appointed Sam Ahmed as vice chairman and chief creative officer. He currently lives in Dubai but will now move to...
MUMBAI: LG Electronics India chief marketing officer LK Gupta has decided to move on from the company after a stint of five years. Gupta is serving...
MUMBAI: Total advertisement expenditure in the US in the second quarter of 2012 increased 0.9 per cent from a year ago and finished the period at...
MUMBAI: FMCG major Procter & Gamble (P&G) increased its ad spend by 25.95 per cent in its financial year ended 30 June 2012. The company spent...
MUMBAI: JWT has announced two senior level appointments in digital. Strengthening its digital team, the agency has brought on board Sushobhan Chowdhury as VP- digital strategy,...
MUMBAI: Procter & Gamble Hygiene and Health Care (P&G) has significantly increased its ad and promotion expenses for the fiscal third quarter ended 31 March 2012...
Leading broadcasters will continue to post strong ad revenue growth while the long tail will be severely hurt as advertisers tend to consolidate their spends in...
MUMBAI: Aegis Media’s OOH company, Posterscope, has completed three years in India. To celebrate, Posterscope has planned India’s first celebration party on a billboard in Worli,...
Manjunath Hegde, masters in marketing management from Jamnalal Bajaj Institute, has over 23 years of experience in 360 brand management and consumer insight based strategy and...
Media matters and how. Lintas Media Services has churned out a comprehensive media guide, which is an analysis of media spends and buys in the year...
MUMBAI: Nine weeks since its launch and the Sony’s big-ticket property Indian Idol seems to be really feeling the heat — of weighty expectations. Idol opened...
DD Bangalore Kendra news director Achyuthan started his career in the late ’60s as the assistant registrar of newspapers of India, Shimla. He has undertaken extensive...
MUMBAI: Erstwhile Sony Entertainment Television executive vice president, network sales and marketing, Kacon Sethi has joined K Sera Sera production Ltd as its chief executive officer....
NEW YORK: Procter & Gamble (P&G) has announced that it has appointed Bernhard Glock as manager, global media and communication. The position takes effect from 1...
MUMBAI: Procter & Gamble (P&G) Hygiene and Healthcare Ltd today launched Vicks Formula 44 cough syrup with a promise that it would give “long-lasting cough relief...
syrup with a promise that it would give “long-lasting cough relief for up to eight hours.” Present at the press conference held in Mumbai to announce...
MUMBAI: BR Chopra productions’ BR TV has three shows in the top 10* list (all homes 4 years plus) as per TAM ratings for Week No...
MUMBAI: FMCG major Procter & Gamble has announced the launch of Pantene Long Black, a variant of its Pantene Shampoo brand. Pantene was launched in India...
MUMBAI: With its advertiser base declining steadily, public broadcaster Doordarshan has dropped its ‘unwritten’ clause requiring software producers to buy additional spot buys. While this has...
She has been played a large role in taking the Sam Balsara promoted Madison Advertising , a 14-year old agency with capitalsied billings of Rs 4...