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KOLKATA: Forget garish hoardings and booming Shubho Sharodiya messages. Ogilvy East has spent a decade transforming Durga Puja advertising from noise into culture—and this year’s crop...
MUMBAI: Clear Premium Water has launched its ‘Drink, Dispose and Transform’ campaign during the 38 National Games, converting a staggering nine lakh plastic bottles into recycled...
Mumbai: Wiggles has launched a purpose-driven campaign to ensure a pet-safe and inclusive Diwali this year. The tagline for the “# TyohaarWithFurryvaar” campaign reads, “Iss Saal...
Mumbai: Saturday’s here, bringing with it the time to unwind yet again with our special series, “Weekend Unwind.” Here we take a peek into the minds...
MUMBAI: This Gandhi Jayanti, PACE (PET Packaging Association for Clean Environment) has launched a special initiative to recognise the contribution of grassroots recyclers – the ragpickers...
MUMBAI: Marking 30 years of Frooti, Parle Agro has given its flagship a brand revamp and has launched a new identity and visual language. The rejuvenated...
