ITV

Tag: PerformAce

  • Performace sets sights on South East Asia expansion

    Performace sets sights on South East Asia expansion

    MUMBAI: Performace is gearing up to go global, announcing its strategic expansion into South East Asia with Vishal Raj at the helm as business head. Known for his stints at Jiosaavn, Bytedance, Network18, and Belive, Vishal brings nearly two decades of experience in digital advertising, media sales, and APAC business development to the table.

    Singapore will serve as the regional headquarters, with plans to build teams and partnerships in Vietnam, Indonesia, and Thailand. The expansion underscores Performace’s aim to strengthen its presence in high-growth markets and deliver data-driven, performance-focused marketing solutions to clients across the region.

    Performace CEO Saurabh Gaur said, “Expanding into southeast Asia is a crucial milestone in our journey to become a global player. The region’s dynamic digital ecosystem offers immense opportunity, and Vishal’s proven APAC expertise positions us to deliver meaningful value to clients and partners.”

    Welcoming his new role, Vishal Raj added, “My goal is to leverage Performace’s insights and technology to drive measurable growth across southeast Asia. I am focused on building high-performance teams, strategic partnerships, and scalable, sustainable business operations. By combining local market insights with innovative solutions, we aim to create a strong foundation for success across the region.”

    With this move, Performace is not just expanding its footprint but reinforcing its reputation for strategic innovation, operational discipline, and client-centricity, setting the stage for long-term global growth in digital marketing and performance media solutions.

  • PerformAce snares Tania Kundnani as product business head

    PerformAce snares Tania Kundnani as product business head

    MUMBAI: This postgraduate diploma holder in marketing and sales from Jaipuria Institute of Management has traveled a distance in her career over the past 19 years with her motto being “I like challenging myself.”

    Tania Kundnani today announced on Linkedin that she has been hired as business head of martech agency PerformAce based in Gurugram and founded in 2023 by Saurabh Gaur.

    She began her full time career at The Times of India, Bangalore as an assistant manager key accounts where she stayed for nearly three years. From there she shuttled between Mumbai and Delhi  first as a regional  manager west  ( focus)  and  senior manager  First Post  at web18 and Mobile18. Then she transferred to Quintillion Media as regional manager (west) for a year, then Scoop Whoop Media as regional manager -west &  south, again for a year.

    Following these postings, she had two-year long stints each with Times Internet (regional manager west &  south)  and Hotstar (digital sales), before staying for periods less than a year at Mad Influence (business manager west) and Aditya Birla Capital (digital manager).

    Her last four jobs were in Mumbai and then she shifted back to Gurugram to work with PublLve where she stayed for a year and four months, when she got the offer to join PerformAce earlier this month.  Her focus throughout has been on selling – either solutions or services or content a- client management and business development.

    At PerformAce – which has products like Audience X, NativeHub, Vision TV, Canvas and AdVance – she has been given the responsibility of developing the business for the last product.