Connect with us
MUMBAI: Taking the Theme Week series forward from 6-24 March, Discovery Travel and Living presents India-centric themes to enforce its positioning as a niche channel with...
As OgilvyOne Worldwide Asia Pacific CEO, Kent Wertime is responsible for 16 offices in 12 countries in the region. That’s quite a wide geographical swathe that...
NEW DELHI: The Pepsi brand/ad has emerged as the most likable brand with 30 per cent respondents of a survey rooting for it during the India-Zimbabwe...
MUMBAI: Sydney based production company – Films & Casting Temple, has been awarded for its outstanding contribution to the promotion of bilateral trade between India and...
MUMBAI: The Percept Group has floated a subsidiary company, Perspectrum Consultancy Pvt Ltd, to offer a cohesive communication strategy for brand building, straddling all forms of...
MUMBAI: ‘The Sultan of Swing’ Mark Knopfler is all set to rock Mumbai this evening 5 March. The former Dire Straits singer who has become an...
HYDERABAD: Pepsi is going retro by bringing back the funky character Fido Dido for 7Up. The designated King of Cool Fido will create awareness about the...
MUMBAI: When one looks at films, one genre that has grown in popularity on television has been the Hinglish film. Star Movies has enjoyed success in...
MUMBAI: Nine weeks since its launch and the Sony’s big-ticket property Indian Idol seems to be really feeling the heat — of weighty expectations. Idol opened...
MUMBAI: Beverage conglomerate Pepsi India has announced the appointment of Punita Lal as its marketing head for the South Asia Beverage Business Unit. As executive director...
MUMBAI: Southern Spice (SS) Music channel has launched its last leg of The VJ Factor in Cochin which is the search for VJs for the new...
MUMBAI: They shot off a teaser and now they are out for the jugular. Piqued by Channel [V]’s claims of being the Numero Uno, MTV had...
MUMBAI: Beverage conglomerate PepsiCo has turned blue for next months cricket World Cup in South Africa and must be hoping that the move will leave the...
MUMBAI: Mountain Dew may have been pitched as Pepsi’s new energy drink, but indications are that the beverage major may soon be launching the internationally popular...
MUMBAI: MTV, Nickelodeon, Pepsi and MAX have announced the Pepsi Badaa Shikari Hunt which gives six kids the chance to lead the Indian team onto the...
MUMBAI: Pepsi’s summer campaign, boasting a casting coup of actors will launch on television from tonight. Conceptualised by Pepsi’s ad agency JWT, the TV spot has...
MUMBAI: Mountain Dew, the neon coloured citrus tinged carbonated drink that Pepsi launched in Mumbai on Thurday, will feature prominently in the television commercials the company...
MUMBAI: MTV, Nickelodeon, Pepsi and MAX have announced the Pepsi Badaa Shikari Hunt which gives six kids the chance to lead the Indian team onto the...
MUMBAI: With the World Cup less than a month away, the International Cricket Council is pulling all stops to make sure its official sponsors are not...
MUMBAI: SET India CEO Kunal Dasgupta has claimed that the World Cup cricket 2003 telecasts on MAX will provide 40 brands with a unique opportunity to...
NEW YORK: Sony Music and Pepsi Cola have unveiled plans for a multifaceted, global marketing campaign that will span the worlds of radio, television and retail....
MUMBAI: SET MAX may have a lot to grin about now that the Champions Trophy turned up a winner for it, but it is DD National...
MUMBAI: Special ads, a book release, a remixed music album. Its all happening to mark superstar Amitabh Bachchan’s turning 60 tomorrow. Soft drinks major Pepsi, for...
NEW DELHI/MUMBAI: It is all about money, honey! Forget patriotism and all that blah blah. And since it has all boiled down to hard economics, a...
A battle royale is expected to ensue in the cricketing arena. And it’s not to do with what’s happening on the cricketing pitch. It’s more to...
A battle royale is expected to ensue in the cricketing arena. And it’s not to do with what’s happening on the cricketing pitch. It’s more to...
MUMBAI: ESPN’s live telecast of the NatWest series finals on 13 July registered an unprecedented viewership with ratings touching a record high of 19.31 TVR for...
In response to the report ” News Corp takes financial charge of global rights for ICC cricket ” World Sport Nimbus (WSN) has issued the following...
Cola wars are hotting up in tandem with the soaring mercury. Beverage conglomerate Pepsi has unveiled yet another campaign aiming to quench the thirst of happy...
Hard rock band Deep Purple will be in the city soon and are slated to perform live at the MMRDA grounds on May 3. This is...
The verdict is out. The hopes and hype surrounding the Indian entry to the 74th Academy Awards ensured Star Movies a viewership for the live event...
The verdict is out. The hopes and hype surrounding the Indian entry to the 74th Academy Awards ensured Star Movies a viewership for the live event...
The verdict is out. The hopes and hype surrounding the Indian entry to the 74th Academy Awards ensured Star Movies a viewership for the live event...
Hindustan Thompson Associates (HTA) India’s largest advertising agency, has won Hindustan Petroleum Corporation Limited’s (HPCL) advertising accounts of Retail, LPG and Lubricants’ Strategic Business Units (SBUs)...
Pop bands seem to be the flavour of the season. After B4U Music and Sony Music’s launch of all girl band Teer, Channel [V] and Coke’s...
It’s a krackjack of an idea. Cookies (biscuits in India) and kids go together. Ditto with kids and Cartoon Network in India. The channel has an...
Sports in India means cricket, cricket, and only cricket. To the world at large however there is far more to sport and that is what ESPN...
Lashkara, part of the eight-channel bouquet of Reminiscent Television Network (RTV), has just completed two years in existence and is currently the No.1 Punjabi language channel,...
