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MUMBAI: The FMCG aisle just got a tax wash, and shoppers may finally come out smelling of roses. With the government’s GST 2.0 reform collapsing the...
MUMBAI: Theblurr has announced the appointment of Sainath Saraban as co-founder and CCO. With a legacy of bold storytelling and a globally attuned creative lens, Sainath...
MUMBAI: Shoumyan Biswas, one of India’s most pedigreed marketing minds, has just hung his boots at Tata Digital and laced up for his next sprint—as the...
MUMBAI: As Pepsi and Coca-Cola reignite their decades-long fizzy feud ahead of the the IPL 2025 and the coming blazing summer, dairy giant Mother Dairy has...
MUMBAI: In the sweltering heat of India’s bustling metropolises, where street vendors hawk their wares amid a cacophony of honking horns and animated chatter, PepsiCo has...
Mumbai: Post facility Identical Brains has announced the appointment of Sabu Jose as creative director, a strategic move aimed at strengthening the company’s post-production services for...
MUMBAI: She’s young, she’s smart and she’s made a mark in the digital world. Digital marketing and communication specialist Apeksha Harihar has taken on a new...
MUMBAI: Just a couple of weeks after the Jubilant Bhartia group said that it would be taking a 40 per cent stake in Hindustan Coca-Cola Holdings...
Mumbai: Sony Sports Network has geared up to elevate the sports broadcasting experience in India with its role as the official broadcaster partner for the ongoing...
Mumbai: Pepsi, the iconic global brand, recently unveiled its new logo and visual identity system across the world, the first update of the iconic Pepsi globe...
Mumbai: The highly anticipated 4th edition of the PEPSI presents FEF India Fashion Awards (FEF IFA) 2024 x WION, was inaugurated on 7 March 2024, by...
Mumbai: – Having worked with marquee clients like, Loreal, Colgate Palmolive, Coca-Cola, Nestle, Pepsi, Johnson & Johnson, Bayer, Diageo, and Unilever globally, Kantar, the world’s leading...
Mumbai: Soft drink giant Pepsi has announced the launch of its first-ever non-fungible tokens (NFTs) collection for Indian consumers. The NFT collection is an ode to...
Mumbai: Pepsi has rolled out a new ad film that continues to elevate its philosophy of “More Fizz, More Refreshing,” featuring brand ambassador Salman Khan. The...
Mumbai: In line with PepsiCo India’s partnership with Bharti Airtel, Pepsi has unveiled a new film to mark the announcement. The partnership will be amplified via...
Mumbai: Pepsi for the first time, launches a brand campaign for its zero-calorie variant Pepsi Black featuring bollywood actress Jacqueline Fernandez. The new “Max Taste with...
Mumbai: Ahead of Valentine’s Day, beverage brand Pepsi has launched a digital film featuring Bollywood star and brand ambassador Salman Khan that encourages the youngsters to...
MUMBAI: As the nation remembered the sacrifices made by the soldiers in the 1999 Kargil War, brands also came up with stirring tributes to mark the...
NEW DELHI: Latching on to the growing K-pop craze gripping the region, Pepsi has recently named South Korean girl group Blackpink its brand ambassador for APAC....
NEW DELHI: Pepsi been focusing on the reduced prices of its SKUs in its new ad campaigns. During the IPL, the brand released #BadiPepsiBadaSwag campaign with...
NEW DELHI: This sporting season, beverage brand Pepsi is joining the celebrations and paying tribute to India’s undying passion for cricket. The brand has unveiled a...
MUMBAI: Love is in the air and Valentines’s day is not just an occasion for those who love to connect but also for brands to connect...
MUMBAI: Pepsi India has constantly innovated and reinvented itself to create experiences that connect with consumer passions, be it Bollywood, Music or Sports. The brand has...
Mumbai, October 8, 2019: The SWAG LEVEL of fashionistas across the country is all set to rise as beverage brand PEPSI® readies for its runway debut....
MUMBAI: Beverage brand Pepsi is celebrating the the undying passion of the Indian cricket fan this sporting season. The brand has given its ‘HAR GHOONT MEIN...
MUMBAI: Temperatures are on the rise across North and South Campus as the cutoffs for this year’s academic session are set to be declared. With over...
Mumbai : Put on your dancing shoes, set your SWAG LEVEL high as the sensational HAR GHOONT MEIN SWAG ANTHEM is here to rock your next...
MUMBAI: April fool’s day gives everyone a chance to enjoy some hearty laughs and pranks at the expense of friends, colleagues or families. This is the...
Mumbai: UEFA is bringing the UEFA Champions League to India through an exclusive fan event hosted by UEFA Champions League Ambassador Luís Figo. As part of...
MUMBAI: Carbonated soft drink manufacturer, Pepsi is celebrating the confidence of Indian youth in its latest campaign ‘Har Ghoont Mein Swag’. Created by Wunderman Thompson, the TVC...
MUMBAI: The head of Content Plus at Mindshare Devendra Deshpande has moved on and joined renowned multi-media production house, Friday Filmworks as head of digital content...
MUMBAI: Rapper Badshah and global pop group Now United’s new single, ‘How We Do It’, presented by Pepsi was launched during a love concert at High...
MUMBAI: For generations, PEPSI has had an intrinsic connection with music, working with legendary artists and discovering and supporting emerging talents. The iconic brand today announced a...
MUMBAI: In line with its global sustainability agenda of Performance with Purpose 2025, PepsiCo India has launched Cheetos Ocean Safari that meets its global nutrition guidelines...
MUMBAI: Beverage brand Pepsi has always been ahead of the curve when it comes to communicating with consumers. The brand has always innovated and developed campaigns...
MUMBAI: What’s life without a few good friends? What’s friendship without gossip over good food? And what’s good food without a chilled glass of Pepsi? Pepsi...
MUMBAI: A few brands have been associated with the Board of Control for Cricket in India (BCCI) and its money-spinning Indian Premier League as its title...
MUMBAI: Sabyasachi Sengupta popularly known as Zap has joined McCann Worldgroup India as National Chief of Films and Content effective from July 2016. Working from McCann...
MUMBAI: Sabyasachi Sengupta popularly known as Zap has joined McCann Worldgroup India as National Chief of Films and Content effective from July 2016. Working from McCann...
Mumbai: IPL season nine has been the subject of many headlines – good and bad. The betting scandal leading to two popular teams — Chennai Super...
Mumbai: IPL season nine has been the subject of many headlines – good and bad. The betting scandal leading to two popular teams — Chennai Super...
MUMBAI: Youtube Fanfest is back in India for a third time and how! On its third edition now, the mega celebration boasts of a 30 artists...
MUMBAI: Youtube Fanfest is back in India for a third time and how! On its third edition now, the mega celebration boasts of a 30 artists...
MUMBAI: Saavan LLC’s music streaming app Saavan has roped in Gaurav Wadhwa as its vice president of entertainment and original content. Earlier, Wadhwa was senior marketing...
MUMBAI: British brand Superdry has partnered with Pepsi MTV Indies for a unique music property – Superdry Krunk Live Sessions, which will brings together some of the hottest...
MUMBAI: PepsiCo’s notice to BCCI to withdraw its sponsorship from the Indian Premier League’s (IPL) next leg has come as yet another setback to India’s most popular...
MUMBAI: Indian event industry’s apex body – Event and Entertainment Management Association (EEMA), which will be taking its annual awards global this year, has roped in...
MUMBAI: In a first-of-its-kind, Pepsi is creating and producing a short film that will include footage from UrtheCast – the world’s first full-color Ultra High-Definition video...
MUMBAI: With a whopping 10 million views, Star India’s ‘Mauka Mauka’ ad campaign for the ICC Cricket World Cup earlier this year, has been the second...
MUMBAI: A total of 52 brands from 28 categories have garnished the commercial breaks between overs and fall of wickets so far in the Pepsi Indian...
