Tag: people movement

  • Nikhil Kant to ride with FlixBus India as marketing & sales team lead

    Nikhil Kant to ride with FlixBus India as marketing & sales team lead

    MUMBAI: Veteran marketing professional and angel investor Nikhil Kant has donned the mantle of  team lead for marketing &  sales at FlixBus India. This announcement coincided with the company’s first anniversary of operations in the country.

    Expressing his excitement, Kant remarked, “Ever since I took my first FlixBus, I’ve admired their transformative impact on the global mobility landscape. I am thrilled to be part of this mission to revolutionise inter-city travel in India, especially under the leadership of my former colleague and friend, Surya Khurana.”

    Marking this milestone, FlixBus India launched its first electric buses in partnership with ETO Motors on 7 February. These quiet, emission-free vehicles will operate on the Hyderabad-Vijayawada route, offering passengers a safer and environmentally friendly travel option.

    Kant brings a wealth of experience spanning over a decade across top-tier organisations, including Uber, BAT, Interactive Avenues, and Even. His expertise encompasses brand strategy, media planning, social media management, and public relations.

    At Even, Kant served as head of brand marketing, PR, and social media, where he led brand building, communication strategies, and creative development. He played a pivotal role in establishing the company’s visual identity and tone of voice.

    During his tenure at Uber, Kant held multiple leadership roles, including global social media lead and head of APAC social media and India media planning. He was instrumental in devising strategies for digital engagement, brand reputation management, and crisis handling.

    Previously, at Interactive Avenues, Kant managed major accounts such as Coca-Cola, Sony, and Reckitt Benckiser, leading initiatives that integrated digital strategies with offline media.

  • Jenica Kalra takes on a new role to promote Japanese content in India

    Jenica Kalra takes on a new role to promote Japanese content in India

    MUMBAI:  Jenica Kalra, an experienced professional at the Japan External Trade Organisation (Jetro), has transitioned from the intellectual property rights (IPR) department to the Japanese content development department. In her new role as assistant director, she is set to focus on fostering stronger cultural and creative exchanges between India and Japan.

    During her three-year tenure in the IPR Department, Kalra worked closely with colleagues and industry partners, gaining valuable insights into intellectual property laws and practices. Now, she steps into a dynamic role with a mission to enhance awareness of Japanese content in India while building bridges between Indian buyers and Japanese creators.

    “My aim is to promote Japanese titles in diverse fields such as anime, music, live-action films, movies, gaming, and artists. By connecting Indian buyers with Japanese title holders, we can deepen the cultural ties between our two nations,” said Kalra.

    The new position will allow her to play a pivotal role in integrating Japanese content into India’s creative industries, ensuring seamless collaborations and exchanges. “This is an exciting opportunity to strengthen the India-Japan relationship in the creative sector. I’m eager to create impactful partnerships that highlight the best of Japanese culture in the Indian market,” she added.

    Kalra’s career reflects her passion for cultural exchange and education. Before joining 
    Jetro, she worked as a Japanese language teacher at the Tsubomi Japanese Institute. Her background in language and cross-cultural understanding makes her well-suited to bridge gaps between the two nations in the entertainment and creative domains.

    Her message to industry professionals is clear: “If you’re interested in collaborating or exploring opportunities in this space, feel free to reach out. Let’s work together to create meaningful exchanges in this vibrant industry.”

    Kalra’s transition underscores Jetro’s ongoing commitment to enhancing cultural and creative cooperation between India and Japan. With a growing appetite for Japanese content in India, her efforts are expected to open up exciting possibilities for collaboration in fields ranging from anime to gaming and beyond.
    As Kalra embarks on this new chapter, her work promises to further strengthen the India-Japan bond, fostering a shared appreciation for creativity and innovation across borders.

  • Sameer Gogate  returns to Viacom18 as Colors business head

    Sameer Gogate returns to Viacom18 as Colors business head

    MUMBAI: When general manager Sameer Gogate put in his papers at BBC Studios, it was not clear why and where he was headed. Why would someone give up a plum secure job working with the Beeb which many an executive joins with a retirement plan in mind?

    That clarity came in mid-this week, when whispers started that he was actually heading back to his alma mater – Viacom18 – now called JioStar, followed the merger  with Disney Star India. 

    But what would he be doing there, was the question? Isn’t the company extremely top heavy with so many bosses that not even department executives know who is reporting to whom and who has the responsibility for a particular function?

    That clarity too came when Gogate’s responsibility was leaked. He would be in charge of the business of Colors, Viacom18’s star channel.  In his new role, Gogate will report to Alok Jain, head of cluster entertainment at JioStar.

    For the record, Gogate joining Viacom18 is like returning home for him  as he was once deeply embedded in its ecosystem. He was director of commercial and syndication, overseeing content syndication, film acquisitions, and co-productions for Viacom18 Motion Pictures and he also had a position at Colors, where  he managed music and format licensing, talent management, and group commercial strategy a few years ago.

    Gogate brings a wealth of experience from his time at BBC Studios, where he played a pivotal role since 2019 in producing local adaptations of popular BBC formats, including multiple seasons of Criminal Justice and Jhalak Dikhhla Jaa (Dancing with the Stars). He also oversaw the creation of original series such as Highway Love, Ishq in the Air, School of Lies, and Tujhpe Main Fida. Among his recent successes was the IMDb top-ten hit, The Shekhar Suman Show.

    Prior to BBC Studios, Gogate worked at Vuclip as Head of Monetisation, Commercial, and Distribution, where he managed revenue operations and key content partnerships. He also held senior roles at Eros International Media, Endemol India, Viacom18, and EY. 

    Meanwhile, following Gogate’s departure, BBC Studios India has announced an interim leadership arrangement. Deepa Nair, head of business and legal affairs, and Sachin Mahajan, head of finance, will jointly oversee the production team in India. Stanley Fernandes will continue leading the channels & streaming and content sales divisions for India and South Asia. The company has yet to announce a permanent successor for Gogate.

  • Neha Bahl Gujral joins Apple India as partner marcom lead

    Neha Bahl Gujral joins Apple India as partner marcom lead

    MUMBAI: Who wouldn’t fall for the temptation of the juicy apple?  Especially when it’s the most valued firm in the world. 

    So, it’s very understandable why marketing veteran Neha Bahl Gujral has taken on a new role at Apple India as partner marcom lead, effective January 2025. With over 17 years of extensive experience across global brands, start-ups, and award-winning campaigns, Gujral’s appointment underscores her expertise in brand strategy, communications, and marketing innovation.

    Gujral’s career highlights include a recent tenure as CMO and head of communications at Savills India, where she served from April 2024 to January 2025. Prior to that, she was the IMC Head for flagship and wearables at Samsung Electronics, where she drove impactful campaigns and business growth for the mobile business for nearly two years.

    Her earlier experience includes serving as head of consumer brand and marketing at HP, where she increased brand saliency and achieved record consumer business growth through strategic marketing interventions in the PC arena. Gujral also led marketing efforts at National Geographic, earning numerous industry awards such as the Abbys, Kyoorius, and Promax Asia.

    As founder and CEO of Exclamation Point, she provided start-ups like The Moms Co. and Lifelong Online with comprehensive marketing strategies, helping them establish strong brand foundations. She has also held key roles at Microsoft, InterGlobe Technology Quotient, and Webchutney, showcasing her versatility in managing integrated marketing campaigns and building impactful brand narratives.

    Gujral is an alumna of Mica, Ahmedabad, and holds a bachelor’s degree in business administration (marketing) from the Indian Institute of Learning and Management. Known for her strategic acumen, creativity, and leadership, Gujral continues to shape the landscape of marketing in India.

    Her appointment at Apple India signals an exciting chapter in her career as she contributes her expertise to one of the world’s most iconic brands.

  • Krishnarao Buddha bids farewell to Parle Products, looks ahead to new beginnings

    Krishnarao Buddha bids farewell to Parle Products, looks ahead to new beginnings

    MUMBAI: Even the best of friends must part at some stage. Parle Products  senior category head – marketing Krishnarao Buddha  has announced his departure from the company after a remarkable tenure of nearly 24 years where he built up various categories for one of India’s top biscuit and confectionery firms. .

    Reflecting on his journey, Buddha described his time at Parle as a deeply meaningful chapter in his career, marked by growth, challenges, and unforgettable memories.

    In a heartfelt message, Buddha expressed his gratitude to the organisation, which he described as more than just a workplace—a family that fostered his personal and professional evolution. He highlighted the mentorship, collaboration, and camaraderie that defined his experience, saying, “I’ve had the privilege of working alongside passionate and dedicated colleagues who became lifelong friends. The impact of this journey will stay with me forever.”

    During his tenure, Buddha contributed to the company’s success through innovative marketing strategies and was part of a team committed to excellence. While excited about the opportunities ahead, he acknowledged the bittersweet nature of bidding farewell to familiar faces, shared victories, and the camaraderie that made his time at Parle so special.

    Looking forward, Buddha expressed optimism and enthusiasm for the next phase of his career, promising to embrace new opportunities and challenges with gratitude and determination.

    “Stay tuned—this is just the beginning,” he concluded, leaving a sense of anticipation for his next professional endeavour.

  • Nestasia appoints Upasana Dash as VP of branding

    Nestasia appoints Upasana Dash as VP of branding

    MUMBAI: Nestasia has announced the appointment of Upasana Dash as vice-president of branding. With over a decade of experience in the marketing industry, Dash brings a wealth of expertise in developing integrated marketing strategies that enhance brand awareness and drive revenue growth.

    Prior to joining Nestasia, Dash held significant positions at leading organisations, including RP-Sanjiv Goenka FMCG, Berger Paints India, and Emami Agrotech. In these roles, she successfully led digital marketing initiatives, performance marketing strategies, and e-commerce developments, creating impactful campaigns that resonated with consumers.

    Dash’s leadership has been instrumental in achieving accolades for her previous companies, including a prestigious recognition as the best social media brand at the Sammie Awards in 2019. Her collaborative approach and strong communication skills enable her to effectively manage stakeholder relationships and inspire her teams.

  • Goldiee Group appoints Lokesh Arora  as head of marketing & communications

    Goldiee Group appoints Lokesh Arora as head of marketing & communications

    MUMBAI: Goldiee group has appointed Lokesh Arora as the head of marketing and communications, marking an exciting new chapter in his career within the spices and fast-moving consumer goods (FMCG) sector. With over 25 years of experience in the event, exhibition, and media production industries, Lokesh brings a wealth of expertise that is set to drive a significant impact in his new role.

    In a recent LinkedIn post, Lokesh shared his enthusiasm for this new journey, stating, “Can’t believe it’s already been five months since I joined Goldiee Group! The last few months have been a whirlwind of learning, strategizing, and diving into some exciting projects. Updating my profile honestly took a back seat while I focused on settling in and making an impact. But now feels like the perfect time to share this milestone. Excited to connect and grow with all of you as I continue this amazing journey!”

    Before joining Goldiee Group, Lokesh served as portfolio director at Franchise India, where he refined his skills in marketing management and strategy. He previously held the role of senior vice president at Images group, managing food and FMCG events and publications, significantly contributing to platforms like Progressive Grocer India and the India Food Forum. His career also includes a position as regional head at World Wide Media (Times of India Group), focusing on business development for prominent magazines and events.

    Lokesh holds a post graduate diploma in management (PGDM) from the All India Management Association (AIMA), providing him with the strategic insight needed for effective marketing and communications.

  • Manu Kumar steps down from Hero Electric Vehicles

    Manu Kumar steps down from Hero Electric Vehicles

    Mumbai: After over seven years leading marketing and corporate communications at Hero Electric Vehicles, Manu Kumar has decided to move on. Reflecting on his time as head of marketing and crop comm, he noted the role’s impact on his professional growth and Hero Electric’s brand presence in the EV sector.

    With more than 25 years of experience in integrated marketing across sectors such as IT, telecom, FMCG, BFSI, and NGOs, Kumar has led brand and communication strategies for blue-chip brands and startups alike. His past roles include Head of Marketing for UTStarcom India and South Asia, Head of Brand Communications at Bharti Airtel, and Brand Manager for Chevron Texaco. He has also worked with prominent agencies, managing accounts for major clients including Coke, Intel, and Microsoft.

    In a LinkedIn post, Kumar wrote that he is taking a short sabbatical to recharge before exploring new opportunities. During this time, he’ll focus on mentoring startups in go-to-market and brand strategies, and engage with colleges and universities for guest lectures and mentorship programs.

  • Mitali Srivastava Hough quits McCann Worldgroup to pursue new ventures

    Mitali Srivastava Hough quits McCann Worldgroup to pursue new ventures

    Mumbai: Mitali Srivastava Hough has bid farewell to McCann Worldgroup, stepping down from her role as senior VP and head of planning for the Mumbai office.

    With over 25 years of experience, Hough has worked with leading agencies like DDB Mudra, Ogilvy & Mather, Famous Innovations, and TBWA India. Notably, she was the first planner in Indian advertising to co-found an agency, Utopeia Communicationz, followed by another venture, Equal, specializing in CSR solutions.

    While keeping her future plans intentionally enigmatic, Mitali hinted at her intent to mentor her creative consultancy – The Equal Agency and continue advising various other agencies. “I am deeply grateful for the experiences and relationships I’ve built at McCann. My time there was short but I got the opportunity to work with Prasoon Joshi and some incredible talent and clients across various industries. As I look ahead, I feel a sense of excitement to push my boundaries further. It’s the right moment to explore new horizons, take on new challenges, and pursue my passions in ways I haven’t yet imagined. I look forward to continuing my journey through mentoring and consultancy work, and I’m eager to bring my energy into new collaborations,” she shared.

    In addition to her consultancy work, she is diving into a collaboration with musical maestro AR Rahman, where she will be contributing as a writer on a major project that is an amalgamation of creativity and technology. This partnership, along with her other ventures, marks a new phase in her career, where she will continue to explore the intersection of creativity, strategy, and passion in new and unexpected ways.

  • Zomato co-founder & CPO Akriti Chopra resigns after 13 years

    Zomato co-founder & CPO Akriti Chopra resigns after 13 years

    Mumbai: Akriti Chopra has resigned from her position as co-founder and chief people officer of Zomato, effective 27 September 2024, after a 13-year tenure. She was instrumental in establishing and scaling the company’s legal and finance teams during her previous role as CFO. Before joining Zomato, Chopra spent three years at PwC in the tax and regulatory practice.

    Chopra’s resignation follows a series of departures from Zomato’s leadership; Gunjan Patidar, the former chief technology officer, left in January 2023, and co-founder Mohit Gupta resigned in November 2022 after being promoted to co-founder in 2020 from CEO of the food delivery business. Zomato stated that Chopra is stepping down “to pursue other interests”.

    In her exit email, which was uploaded on the stock exchange, Chopra wrote, “Deepi, as discussed, I am formally submitting my resignation effective today, September 27, 2024. It’s been an incredibly enriching journey over the past 13 years. Thank you for everything. I’m always a call away. Wishing you and Eternal the very best.”

    In a series of departures, Chopra becomes the fifth co-founder to leave the company in about two years, following Patidar, Pankaj Chaddhah, Gaurav Gupta, and Mohit Gupta. Chaddhah exited in 2018, while Gaurav Gupta left in 2021.