Tag: PCCW Media Company

  • Viu set to launch musical drama spotlight 2 on 26th January

    Viu set to launch musical drama spotlight 2 on 26th January

    MUMBAI: Viu, the premium video-on-demand platform by Vuclip, a PCCW media company announced the launch of Spotlight 2 making this a franchise of the successful Viu Originals series Spotlight. Presented in association with known writer and director Vikram Bhatt, the theme of the franchise is a running series that captures the rise, fall and resurrection of a music superstar. 

    An intense and stormy romance between two headstrong people on the opposite ends of the spectrum – Spotlight 2 explores the exasperating reality of being a music celebrity. The series is being directed by Siddhant Sachdeva and will feature popular television actor Karan V Grover along with two dazzling former Miss India’s , Aditi Arya and Ruhi Singh. Focusing on compelling content offered in a contemporary setting, the series will feature more than 7 originally composed tracks brought to life by soulful musicians Harish Sanganay, Ankit Shah and other popular artists. The show goes live on Viu (Both App and The Web) from 26th January 2018.

    Based on the buzzing music industry in Mumbai, Spotlight 2 is a story of a talented but flamboyant musician, Vicky, who is on the verge of career-suicide. His hard work and melodious voice helped him climb the ladder of success in the music industry in a very short span of time. But his arrogance, drug addiction and utter disregard for the industry and his fans brings him crashing down. The story is the journey of this lost character with a heart of gold trying to connect back with his music with the help of his ex-girlfriend and how he rises back from the fall.

    Speaking on the launch of Spotlight franchise, Viu India, Head of Programming, Manasi Sapre said, “At Viu, we focus on creating compelling content and a viewing experience that captivates our audience and is relatable at the same time. We are able to provide this content because we associate with extremely capable and talented people from all walks of life. With Spotlight 2, we celebrate the great journey we have taken on with Vikram Bhatt. We are excited to launch the Spotlight franchise and in the upcoming months, you will see a lot more original shows from Viu that will surely going to excite the audience.”

    Speaking on the release of Spotlight 2, Vikram Bhatt says, “When Spotlight 1 was a success, I was confident I will make another one. Spotlight 2 chronicles a musician’s journey as he falls to fame, and then, strives to make a comeback. A story that encapsulates the loneliness that stardom brings along with the glitz and glamour in the life of a superstar. And the story is very apt for the digital platform. Today, the first screen of preference is the cell phone so it was only natural that I present this franchise to the audience on the web.”

    The 13 episode series which can be binged watched on 26th January 2018, will mark the launch of the twelfth original series by Viu. With shows like Gehraiyaan, PillA, Pelli Gola and Social, Viu is ceaselessly introducing refreshing concepts combined with gripping scripts and revered talent to ensure an exhilarating viewing experience for their viewers. Since its successful launch in India last year, Viu has witnessed exponential growth in terms of the audience base and engagement.

  • Viu forays into micro originals with ‘Viru Ke Funde’

    Viu forays into micro originals with ‘Viru Ke Funde’

    MUMBAI: Vuclip, a PCCW Media Company and the leading premium video on demand (VOD) service for emerging markets, has today announced the launch of ‘Viru ke Funde’, a fifteen episode web series that will be streamed on Vuclip’s OTT Video on Demand Service – Viu.

    Virender Sehwag will play the central character in the show and will be seen doling out advice to his group of friends on issues such as weight loss, managing stress, dodging telemarketers and the taxman as well as ways to win an argument with your better half and learning to cope with your mother-in-law’s taunts among others.

    The show was conceptualized based on Vuclip’s research insight that 60% of India’s digital audiences show the propensity to consume cricket focused comedy genre content which ties well with Sehwag’s raw, earthy and ‘in your face’ humor which has made him a Twitter sensation with over 7.5 million followers.

    The first five episodes of the show have been released today on Viu, with one new episode scheduled to be released every day for the next ten days until 2 December 2016.

    With a run time of about two minutes per episode, the show marks the advent of ‘Micro Originals’ – short form snackable video content aimed at entertaining the mobile audience ‘on the go.’ This effort also underscores Viu’s differentiated short form content strategy.

    Vuclip India country head Vishal Maheshwari said, “Viu is a celebration of fandom and a video destination that knows its viewers’ entertainment quotient. Much like our first original show ‘What the Duck,’ this series too will enable fans of Virender Sehwag to see him in his off-field personality which they have grown to like. ‘Viru Ke Funde’ is an exciting addition to our catalog of originals for our viewers.”

    Sehwag said, “Life is all about keeping things simple. See the Ball, Hit the Ball! Viru ke Funde is about sharing what I have learned in life and cricket with my real friends, making the experience all the more ‘FUN.’ I am delighted to partner with Viu which has given me a platform to engage with my fans through the digital medium. I hope the show will give you as much thrill as my batting did.”

    Links to the first five episodes of ‘Viru Ke Funde’

    Promo – https://www.viu.com/en/media/1139615025?containerId=playlist-24122189

    Funda #1: How to Win an Argument with your Wife

    https://www.viu.com/en/media/1139341106?containerId=playlist-24122189

    Funda #2: How to behave in a 5 Star Hotel

    https://www.viu.com/en/media/1139341134?containerId=playlist-24122189

    Funda #3: How To Increase Facebook Likes 

    https://www.viu.com/en/media/1139341139?containerId=playlist-24122189

    Funda #4: How To Manage Stress

    https://www.viu.com/en/media/1139341149?containerId=playlist-24122189

    Funda #5: How To Lose Weight

    https://www.viu.com/en/media/1139341137?containerId=playlist-24122189

  • Viu forays into micro originals with ‘Viru Ke Funde’

    Viu forays into micro originals with ‘Viru Ke Funde’

    MUMBAI: Vuclip, a PCCW Media Company and the leading premium video on demand (VOD) service for emerging markets, has today announced the launch of ‘Viru ke Funde’, a fifteen episode web series that will be streamed on Vuclip’s OTT Video on Demand Service – Viu.

    Virender Sehwag will play the central character in the show and will be seen doling out advice to his group of friends on issues such as weight loss, managing stress, dodging telemarketers and the taxman as well as ways to win an argument with your better half and learning to cope with your mother-in-law’s taunts among others.

    The show was conceptualized based on Vuclip’s research insight that 60% of India’s digital audiences show the propensity to consume cricket focused comedy genre content which ties well with Sehwag’s raw, earthy and ‘in your face’ humor which has made him a Twitter sensation with over 7.5 million followers.

    The first five episodes of the show have been released today on Viu, with one new episode scheduled to be released every day for the next ten days until 2 December 2016.

    With a run time of about two minutes per episode, the show marks the advent of ‘Micro Originals’ – short form snackable video content aimed at entertaining the mobile audience ‘on the go.’ This effort also underscores Viu’s differentiated short form content strategy.

    Vuclip India country head Vishal Maheshwari said, “Viu is a celebration of fandom and a video destination that knows its viewers’ entertainment quotient. Much like our first original show ‘What the Duck,’ this series too will enable fans of Virender Sehwag to see him in his off-field personality which they have grown to like. ‘Viru Ke Funde’ is an exciting addition to our catalog of originals for our viewers.”

    Sehwag said, “Life is all about keeping things simple. See the Ball, Hit the Ball! Viru ke Funde is about sharing what I have learned in life and cricket with my real friends, making the experience all the more ‘FUN.’ I am delighted to partner with Viu which has given me a platform to engage with my fans through the digital medium. I hope the show will give you as much thrill as my batting did.”

    Links to the first five episodes of ‘Viru Ke Funde’

    Promo – https://www.viu.com/en/media/1139615025?containerId=playlist-24122189

    Funda #1: How to Win an Argument with your Wife

    https://www.viu.com/en/media/1139341106?containerId=playlist-24122189

    Funda #2: How to behave in a 5 Star Hotel

    https://www.viu.com/en/media/1139341134?containerId=playlist-24122189

    Funda #3: How To Increase Facebook Likes 

    https://www.viu.com/en/media/1139341139?containerId=playlist-24122189

    Funda #4: How To Manage Stress

    https://www.viu.com/en/media/1139341149?containerId=playlist-24122189

    Funda #5: How To Lose Weight

    https://www.viu.com/en/media/1139341137?containerId=playlist-24122189