ITV

Tag: pay-TV platform

  • Tata Sky celebrates its 15 years jingalala journey in latest campaign

    Tata Sky celebrates its 15 years jingalala journey in latest campaign

    Mumbai: Content distribution and pay-TV platform Tata Sky is celebrating its 15 years’ journey with a new campaign that highlights its deep-rooted relationship with its subscribers.

    The campaign #15YearsConstant highlights has been conceptualised in collaboration with Chimp&z Inc. It poignantly captures the continual bond Tata Sky shares with its subscribers. The video encapsulates the ever-changing life of a family, with a window-seat ticket to observe how they grew and outgrew the initial roots and took shape of an all-new abode, centring on the emotion, that despite the transitions, the one thing that has stood the test of time and has lived the journey of change with Indian families is Tata Sky.

    Tata Sky, chief communications officer, Anurag Kumar said, “Through this campaign we wanted to portray that the world has evolved and so has Tata Sky, but the bond that we share with our subscribers has remained strong and steadfast. Our sincere appreciation and profound thanks to all that made this journey memorable and gratifying.”

    Chimp&z, CEO and c0-founder, Angad Singh Manchanda said, “The narrative takes us on a poetic journey of growing up, with Tata Sky depicted as a subtle yet influential part of viewers’ lives. The video is a wonderful amalgamation of visual storytelling and lyrical artistry, which will make our audience reminisce their days of yore. Kudos to the entire team at Griffin Pictures and Chimp&z Inc, for bringing this concept alive.”

  • Indian MSO Radiant Digitek Network selects Pace pre-integrated software and STB solution

    Indian MSO Radiant Digitek Network selects Pace pre-integrated software and STB solution

    MUMBAI: Pace, a global leader for digital TV and broadband technologies, is pleased to announce that Indian cable MSO, Radiant Digitek Network has selected its pre-integrated middleware, conditional access and set-top box solution to deliver premium TV services to its subscribers. Pace’s pre-integrated solution is a cost-effective solution for operators who seek a high quality turnkey pay TV platform but don’t have the time or resources to manage multiple technology partners or complex systems integration work.

     

    With a heritage of reliable, high-quality hardware design Pace’s turnkey solution is fully DVB-C compliant and includes their high performance Standard Definition (SD) MPEG-2 cable set-top box (STB), Elements Middleware, and Titanium cardless CAS, enabling cable operators to deliver a feature-rich experience to viewers and build new revenues as the growth in digitisation in India continues.

     

    Radiant Digitek, a major cable MSO in the Rajasthan region in North India, has selected the turnkey Pace solution based on lower total cost of ownership, quality of service and improved time to market Pace could provide. The solution incorporates a wide range of EPG features, including favourites, channel list management, personal video recording and parental control.

     

    Lokesh Joshi, Director for Radiant Digitek Network comments: “We needed a solution that would enable us to quickly roll out digital services to our customers at a low total cost of ownership. The Pace end-to-end integrated solution has provided us with a one stop shop solution from a trusted partner who believe in a personalised quality of service.”

     

    Miguel Gil, VP and General Manager for Pace International Software and Services, comments: “Pace’s turnkey hardware and software solution is perfect for Indian cable operators looking for a flexible, cost-effective solution that is quick to deploy, while maintaining the high quality that customers have come to expect from Pace. As cable MSO’s look to exploit the opportunities from digitisation, Pace can enable them to quickly deploy an enhanced viewing experience and new services to subscribers at attractive economics.”

  • SPT Asia signs deal with pay-TV platform in Philippines

    SPT Asia signs deal with pay-TV platform in Philippines

    MUMBAI: Sony Pictures Television (SPT) Networks, Asia has signed an agreement with Sky Cable Corporation to expand carriage of AXN and beTV to the Destiny Cable pay-TV platform in the Philippines.

    Both channels are located on Destiny Cable‘s basic tier of channels, which are available to its widest base of subscribers. Destiny Cable customers can now enjoy AXN and beTV on channels 61 and 62 respectively.

    "The Philippines is a key market where we continue to invest and hope to entertain even greater audiences by expanding AXN and beTV‘s reach to the country‘s second most subscribed to pay-TV platform, Destiny Cable. Our expanded partnership with Sky Cable Corporation provides even more viewers with access to our high-quality programming," said SPT Networks, Asia EVP and GM Ricky Ow.

    With the launch of AXN and beTV on Destiny Cable, SPT Networks, Asia claims that all its channels are now available on every pay-TV platform in Metro Manila and on all major systems in the country.

    "We are excited about this new agreement with SPT Networks, one of the producers of top-quality shows in the world. Our relationship with them has truly grown even further through the years. Our growing client base in the Philippines will surely be elated as well since they would be the beneficiaries of these exciting entertainment packages. Subscribers are assured of up-to-date viewing of popular shows that are currently being aired in the United States," said Destiny Cable GM Jon Arayata.

    Delivering first run, exclusive top-rated drama series, blockbuster movies, adventure and competitive reality programs from around the world, as well as localized original productions, AXN remains the No.1 rated English GE channel in the Philippines .

    beTV is Asia‘s new entertainment hangout for the best of TV. With first and exclusive, award-winning new and returning hit drama, comedy, mystery and lifestyle shows, beTV is a broad GE channel which is female skewing, with a core audience of 18-34 years old.