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Tag: Pawan Rana

  • Pocket FM dives into kabaddi mat with Patna Pirates partnership

    Pocket FM dives into kabaddi mat with Patna Pirates partnership

    MUMBAI: When stories meet the mat, sparks fly louder than a referee’s whistle. Pocket FM, the world’s largest audio series platform, has inked a strategic partnership with kabaddi heavyweights Patna Pirates for Pro Kabaddi League 2025, signing on as the team’s official entertainment partner.

    The Pirates, three-time PKL champions, embody grit, passion and resilience qualities Pocket FM says mirror its own storytelling ethos. The tie-up will see the platform bring fans closer to their heroes with meet-and-greets, on-ground activations and digital campaigns featuring star players, adding drama beyond the do-or-die raids.

    “Kabaddi, much like our audio tales, is full of drama and emotion,” said Pocket FM SVP and head of brand marketing communications and partnerships Vineet Singh. “Through this collaboration, we aim to celebrate both the game and the stories while building stronger connections with fans across the country.”

    Patna Pirates COO Pawan Rana added, “Our fans are at the heart of everything we do, and this partnership with Pocket FM opens up new ways to engage and excite them. Just as we fight with passion on the mat, Pocket FM will take that journey beyond the game.”

    For Pocket FM, this is not the first foray into the sports arena. The platform has previously partnered with Jaipur Patriots in Ultimate Table Tennis and with The World of Battle BGMI. But with kabaddi’s soaring popularity and PKL’s Season 12 kicking off this August, its alliance with the Pirates could prove to be its biggest sporting raid yet.

  • Lubi Industries partners with Patna Pirates for Pro Kabaddi League Season 11

    Lubi Industries partners with Patna Pirates for Pro Kabaddi League Season 11

    Mumbai: Lubi Industries LLP, manufacturers of pumps and motors, has fostered its association with Pro Kabaddi League (PKL) by partnering with the Patna Pirates for the 11th season. As an Associate Partner for Patna Pirates, Lubi Pumps is poised to significantly boost its brand visibility within one of the country’s most cherished sporting leagues. This collaboration not only allows Lubi Pumps to engage with the passionate fan base of the three-time league winners of Patna Pirates but it also opens doors for enhanced recognition, particularly in the crucial markets of Bihar and Jharkhand.

    The Pro Kabaddi League enjoys an immense viewership, drawing in fans from both rural and urban areas across India, the ethos of this sport runs deep with the cultural heritage of the country. For Lubi Pumps, known for its robust presence in the domestic and agricultural pump sectors, this partnership aligns seamlessly with its mission to connect with diverse audiences throughout the country. The visibility gained through this collaboration is expected to amplify Lubi’s brand awareness and strengthen its market position in key regions.

    Lubi Industries LLP director Ronak Porecha stated, “Kabaddi is not just a sport; it’s a cultural phenomenon that resonates deeply with our audiences, especially in regions like Bihar and Jharkhand, where the Patna Pirates have a loyal following. This partnership with a team that holds local pride and cultural significance reflects our commitment to supporting events and activities that connect with the lives of our consumers. Kabaddi offers a rare opportunity to engage with a sport that is truly rooted in the heritage of our country. Through this association, we aim to strengthen our bond with the communities we serve, celebrating shared values and promoting an event that unites people across rural and urban markets. We are genuinely excited to support the Patna Pirates and wish them immense success in the upcoming season.”

    Patna Pirates, CEO Pawan Rana, shared his enthusiasm about the collaboration, saying, “It’s a privilege for us to have a prominent associate partner like Lubi Pumps. Both the Patna Pirates and Lubi Pumps are driven by a common ambition for success and have a substantial presence across various regions. This partnership represents a powerful alliance, and we eagerly anticipate an exciting season ahead filled with thrilling matches and memorable moments.”

    With both entities committed to pushing boundaries and achieving greatness, this partnership promises to create a dynamic synergy that benefits the Patna Pirates, Lubi Industries LLP, and their shared audience.