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Tag: Pavan Vaish

  • Uber India appoints Manisha Lath Gupta as head of marketing

    Uber India appoints Manisha Lath Gupta as head of marketing

    MUMBAI: Uber India has announced the appointment of Manisha Lath Gupta as the head of marketing for India. She will take over from Sanjay Gupta, who will soon move to Uber US and Canada in a new role. This announcement follows the recent appointment of Pavan Vaish as the head of central operations.

    Manisha Lath Gupta will oversee marketing initiatives for rides and eats business for India South Asia. A seasoned marketer, entrepreneur and leader, she comes with over 20 years of experience across consumer goods, banking, ecommerce, and fintech. Over the course of her career, she has conceptualised and executed brand campaigns, driven digital performance and has run a successful start-up.

    Uber India and South Asia president Pradeep Parameswaran commented on the new appointment, “In line with Uber’s India growth strategy, we continue to build and strengthen a team of industry experts who appreciate the impact of ridesharing and drive innovation for a better tomorrow. We are delighted to have Manisha join us as Uber’s marketing head. We would also like to thank Sanjay for being a thought partner and for helping build a strong, diverse and engaged marketing team. His movement to the US & Canada team underlines India’s position as a talent exporter and we wish him the best for his new role.”

    Manisha Lath Gupta, said, “I am extremely thrilled to be part of Uber’s India journey as it continues to transform mobility and make meaningful impact. I look forward to develop deeper brand engagement and add innovative solutions to the marketing mix.”

    Gupta started her career with Unilever in India, where she spent close to eight years (1997-2004) and another six years (2004-2010) across two different roles at Colgate Palmolive. Later, she successfully transitioned to the banking industry as the EVP & chief marketing officer at Axis Bank.

    She turned full-time entrepreneur in 2014, with her start-up venture IndianArtCollectors.com, an e-commerce portal for original Indian contemporary art, which she had founded in 2005 as a moonlighting venture and was acquired by NDTV in 2015.

  • Pavan Vaish appointed Uber’s head of central operations

    Pavan Vaish appointed Uber’s head of central operations

    MUMBAI: Ride-sharing company Uber has announced the appointment of Pavan Vaish as its new head of central operations. Pavan joins Uber with over 25 years of experience in building and leading global technology businesses.

    In his earlier experience, Vaish has been the co-founder and CEO of Daksh e-services, the geographical footprint of which has been expanded across Latam, Europe, and Asia. The company is popular as recognised as one of the most successful service's acquisitions in IBM’s history. Vaish spearheaded its integration with IBM.

    Vaish was also amongst the co-founders of Quadrant Infotech, an offshore data capturing business focused on the US market. A visionary among BPO industry leaders, he has been guiding the industry toward achieving competitive advantages beyond labour arbitrage long before the onset of commoditsation of BPO services.

    He had also been the global chief operating officer at UnitedLex, where he was responsible for overseeing daily business operations and managing its business objectives across various geographies. He was also responsible for the transformation of IBM Global Process Services from an emerging enterprise into one of the largest and most respected companies in the Global BPO industry.

    An alumnus of the prestigious Indian Institute of Technology (IIT), Kharagpur, he holds a Master's degree in Mechanical Engineering from Stanford University. He is also a Graduate of the Advanced Management Program of the Harvard Business School.