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Tag: Partho Banerjee

  • NEXA Music Season 3: Celebrating the power of Indie music in India

    NEXA Music Season 3: Celebrating the power of Indie music in India

    Mumbai: Maruti Suzuki India Ltd (MSIL) announced the launch of NEXA Music Season 3, a transformative platform celebrating the vibrant and diverse indie (independent) music landscape in India.

    Music is a cornerstone of the NEXA philosophy, embodying the brand’s belief in creating experiences that inspire. NEXA Music stands on the ‘Create. Inspire’ brand philosophy, caters to the connected, demanding, and evolved urban consumer.

    This season, NEXA Music forays into regional music in addition to English music, offering participating artists a unique opportunity to showcase their talent to a global audience alongside superstars such as King, Raja Kumari and Arjun Kanungo under the guidance of A.R. Rahman.

    Announcing the launch of NEXA Music Season 3, Maruti Suzuki India Ltd senior executive officer, marketing & sales Partho Banerjee said, “NEXA Music is about breaking boundaries and creating extraordinary experiences. With Season 3, we are embracing India’s rich and diverse musical landscape. With NEXA Music, our goal is to discover and nurture artists from every corner of the country, bringing their unique voices to the forefront. Under the spotlight of globally renowned musicians like Mr. A.R. Rahman, these artists will create original compositions that resonate globally. We anticipate an overwhelming response to NEXA Music Season 3 as we continue to offer the NEXA global experience.”

    Expressing his enthusiasm, A.R. Rahman commented, “India is a treasure trove of diverse musical talent. NEXA Music Season 3, in partnership with Qyuki, is an extraordinary initiative to unearth and celebrate both English and regional music from across the country. The last two seasons have given several artists access to global platforms for displaying their talent. I am delighted to be part of this journey and look forward to discovering exceptional talent that will bring the richness of Indian English and regional music to the world stage.”

    NEXA Music was created to promote and cultivate original indie music talent in India. Seasons 1 and 2 each saw the emergence of 24 standout musicians mentored by global music icon A.R. Rahman supported by Clinton Cerejo. The winners of each season saw their efforts culminating in the release of original tracks and music videos, amassing millions of views on YouTube and establishing a strong digital presence on leading audio streaming platforms such as Spotify, Amazon Music, and Apple Music.

    Building on the robust foundation of the last two seasons, NEXA Music Season 3 will embrace the rich tapestry of India’s diverse musical landscape. Besides English music, it will also spotlight artists who sing in regional languages, offering them a once-in-a-lifetime opportunity to create and share their unique musical expressions on a global platform.

    Emerging artists from anywhere in India can submit their tracks on www.nexamusic.com to participate in NEXA Music Season 3. The jury comprising A.R. Rahman, NEXA, and Qyuki will shortlist contestants from all entries received. These contestants will be showcased at the ‘NEXA Music Lab’, which identifies and focuses a spotlight on their talent.

    NEXA Music Season 3 will continue to be anchored by its two foundational pillars: NEXA Music Lounge and NEXA Music Lab.

    ●    NEXA Music Lounge: The Lounge will showcase headline performances from top indie artists and winners of previous seasons, who will contribute their original compositions to elevate the NEXA Music platform. Season 3 will feature indie legends including Raja Kumari, King, and Arjun Kanungo in addition to the curator, A. R. Rahman.

    ●    NEXA Music Lab: The NEXA Music Lab is where selected participants will receive guidance from international music publishers alongside global music icon A.R. Rahman. Emerging artists will have a platform to showcase their original work, allowing for complete creative expression.  This ensures their original compositions and music videos reflect their true artistic vision.

    NEXA Music Season 3 promises to be a landmark album, celebrating the depth and diversity of India’s musical heritage. By embracing talent across the country, it will continue to redefine the musical landscape, creating a vibrant and inclusive platform for artists to shine.

    Artists can click on www.nexamusic.com to participate and submit their entries.

  • HCIPL, Airtel announce JV to provide satellite broadband in India

    HCIPL, Airtel announce JV to provide satellite broadband in India

    Mumbai: Hughes Communications India Pvt Ltd (HCIPL) and Bharti Airtel have announced the formation of a joint venture to provide satellite broadband services in India.

    The new entity operational as HCIPL combines the very small aperture terminal (VSAT) businesses of both companies to offer flexible and scalable enterprise network solutions using satellite connectivity for primary transport, back-up, and hybrid implementation. Now serving Airtel VSAT customers, HCIPL has a combined base of over 200,000 VSATs and is the largest satellite service operator in the country.

    The agreement, announced in May 2019, has received all statutory approvals, including those from the National Company Law Tribunal (NCLT) and Department of Telecom (Government of India) and the joint venture has been formed.

    “We are pleased to commence this joint venture, further delivering on our commitment to serving the growing demand for always on, always available network connectivity for enterprise and government customers,” said HCIPL president and managing director Partho Banerjee. “Combining the proven capabilities of both Hughes and Airtel, the partnership will bring synergies to the forefront – including multi-orbit solutions – for the benefit of customers across the length and breadth of India.”

    “We, at Airtel, are focused on supporting and accelerating the digital transformation journeys of our customers through an integrated solutions portfolio,” said Airtel Business director and chief executive officer Ajay Chitkara. “With the combined capabilities of Airtel and Hughes, customers will get access to next-generation satellite connectivity backed by proven enterprise-grade security and service support.”