MUMBAI: It’s not about commercial success; it’s about telling a story. It’s not about spending plenty, but it’s about innocently connecting one to nostalgia. A brand...
MUMBAI: It’s not about commercial success; it’s about telling a story. It’s not about spending plenty, but it’s about innocently connecting one to nostalgia. A brand...
MUMBAI: There are certain fragrances, sites, and flavours that appeal to us just by virtue of the nostalgia they evoke within us. Three friends realized this...
MUMBAI: Global communications consultancy firm Maxus won the media mandate for Hector Beverages’ Paper Boat after a multi agency pitch. Maxus South head Sanchayeeta Verma said, “We...
MUMBAI: Karishma Lintas, a part of Lintas India group, has won the creative mandate of Paper Boat. Karishma Lintas edged out Happy Creative Services & Dentsu...