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Tag: Pankaj Krishna

  • Chrome Data: Week 50 sees a little hike

    Chrome Data: Week 50 sees a little hike

    MUMBAI: The week 50 of opportunity to see (OTS) collated by Chrome Data Analytics & Media breathed a little sigh of relief as genres saw an upward trend.

    With 1.6 per cent hike, English News in the eight metros led the path. Times Now, continuing its reign in the genre, gained 80.7 per cent OTS.

    Business News in eight metros and Infotainment channels across India saw 1.1 per cent and 0.5 per cent jump. CNBC Awaaz with 81 per cent OTS and Discovery with 85.5 per cent topped their respective genres.

    As for the top loser, in the eight metros, English Entrainment channel saw a drop of 3.5 per cent. AXN with 63.4 per cent OTS gained the most in the category.

    Sports channels across India too saw a drop of 1.6 per cent with DD Sports topping the genre with 73 per cent OTS.

    English Movies in the eight metros and Hindi News in the Hindi speaking market (HSM) witnessed a drop of 0.8 per cent OTS and 0.6 per cent OTS, respectively.

    Movies Now with 68.3 per cent OTS and ABP News with 95.3 per cent OTS gained in their respective genres.

     

  • Chrome Data: Marginal gain in week 49

    Chrome Data: Marginal gain in week 49

    MUMBAI: Continuing with its downward trend, the week 49 of opportunity to see (OTS) collated by Chrome Media Analytics and Media didn’t see much gain.

    With 0.8 per cent growth, Infotainment channels across India led the pack of gainers for the week. Discovery with 85.5 per cent OTS continued its reign in the genre.

    It was followed by Music in the Hindi speaking markets (HSM) with 0.7 per cent jump, Kids across India with 0.6 per cent and Hindi Movies in HSM with 0.5 per cent hike. In their respective genres, the channels which topped were MTV with 89.8 per cent OTS, Cartoon Network with 83.6 per cent OTS and Max with 95.9 per cent OTS.

    As for the losers, Business News in the eight metros saw a fall of 1.7 per cent. CNBC Awaaz with 82 per cent OTS gained the most in the genre.

    Sports across India too fell by 1.1 per cent with DD Sports topping the category with 73.2 per cent OTS.

    In the eight metros, English Entertainment and English Movies saw a drop of 1 per cent and 0.7 per cent, respectively. AXN with 63.9 per cent OTS and Movies Now with 68.3 per cent OTS gained the maximum in their respective genres.

     

  • Chrome Data: The slowdown continues in week 47

    Chrome Data: The slowdown continues in week 47

    MUMBAI: The week 47 of opportunity to see (OTS) collated by Chrome Data Analytics and Media didn’t see much gain.

    Business News in the eight metros saw the maximum jump of 0.9 per cent. Zee Business with 82.3 per cent OTS topped the genre.

    Religious channels came in second with 0.5 per cent in the Hindi speaking market (HSM). Aastha continued its rein in the genre with 97 per cent OTS.

    Music and Hindi News channels in the HSM saw a 0.1 per cent growth. MTV with 91.2 per cent OTS and ABP News with 95.9 per cent OTS topped their respective genres.

    On the other hand, English Entertainment channels in the eight metros fell by 8.4 per cent. AXN with 67.5 per cent OTS continued to rule the chart.

    Across India, Infotainment and Sports channels dropped by 3.4 per cent and 2.3 per cent, respectively. Discovery with 86.2 per cent OTS and DD Sports with 72.7 per cent OTS topped their respective genres.

    English Movies in the eight metros saw a drop of 2 per cent with Movies Now gaining the most in the category with 73 per cent OTS.

     

  • Chrome Data: Week 46 sees 11.9 per cent drop

    Chrome Data: Week 46 sees 11.9 per cent drop

    MUMBAI: It was a good week for opportunity to see (OTS) collated by Chrome Data Analytics & Media.

    The week 46 saw English News in the eight metros jumped 3 per cent with Times Now continuing its reign in the genre with 85.4 per cent OTS.

    Kids genre across India grew by 2.3 per cent. As usual, Cartoon Network with 85.4 per cent OTS remained on top.

    In the Hindi speaking market (HSM), Hindi Movies with 2.2 per cent and Music with 1.8 per cent saw an upward trend. Max with 96.8 per cent OTS and MTV with 91.2 per cent OTS topped their respective genres.

    As for top losers, English Entertainment channels in the eight metros saw a phenomenal drop of 11.9 per cent. AXN with 68.8 per cent OTS remained on top in the category.

    Next was Sports channel across India which dropped by 5.1 per cent. In the genre, DD sports with 72.7 per cent OTS gained the maximum.

    Across India, Infotainment channels fell by 4.3 per cent. Discovery with 86.1 per cent OTS remained on top.

    In the eight metros, English Movies too took a downward turn of 3.8 per cent. Movies Now with 72.9 per cent OTS topped the charts.

     

  • Chrome Data: Eight metros gain the most in week 45

    Chrome Data: Eight metros gain the most in week 45

    MUMBAI: The weeks 45 of opportunity to see (OTS) collated by Chrome Data Analytics & Media saw the eight metros gain the most.

     

    Business News topped the list with 3.5 per cent jump. Zee News with 81.9 per cent OTS gained the most in the genre.

     

    English Movies too jumped by 3.5 per cent with Pix continuing its rein in the genre with 72.3 per cent OTS.

     

    English News with 2.7 per cent and English Entertainment with 2.4 per cent followed suit. Times Now with 84.5 per cent OTS and AXN with 67.8 per cent OTS topped their respective genres.

     

    Sports, across India, saw the maximum loss of 1.1 per cent. DD Sports with 72.8 per cent OTS ranked first.

     

    It was closely followed by Infotainment channels across the country with fell by 1 per cent. Discovery with 86.1 per cent OTS topped the genre.

     

    In the Hindi speaking market (HSM), Hindi News and Religious channel fell by 0.4 per cent and 0.3 per cent. ABP News with 95.6 per cent OTS and Aastha with 96.5 per cent OTS continued their run in the genre.

  • Chrome Data: Week 44 sees fall in HSM

    Chrome Data: Week 44 sees fall in HSM

    MUMBAI: The week 44 of opportunity to see (OTS) collated by Chrome Data Analytics & Media saw Religious channels in the Hindi speaking market (HSM) gaining the most.

     

    The genre grew by 1.1 per cent with Aastha channel continuing its run at the top with 96.8 per cent OTS.

     

    It was closely followed by Kids genres across India which saw a jump of 0.9 per cent. Cartoon Network with 79.2 per cent OTS once again remained on top.

     

    Hindi Movies in the HSM and Infotainment channels across India witnessed a high of 0.7 per cent. Star Gold with 96.7 per cent OTS and Discovery with 87.3 per cent OTS topped their respective genres.

     

    The downward trend was witnessed by the eight metros with English Entertainment channels losing the most with a fall of 2.2 per cent.

     

    However, AXN with 68.8 per cent OTS continued with its winning trend in the genre.

     

    English News and Business News too dropped by 1.8 per cent and 1.2 per cent, respectively. Times Now with 84.9 per cent OTS and CNBC Awaaz 78.7 per cent OTS topped in their respective categories.

     

    English Movies too saw a drop of 1.2 per cent with Pix topping the chart with 72.8 per cent OTS.

  • Chrome Data: HSM sees a hike in week 41

    Chrome Data: HSM sees a hike in week 41

    MUMBAI: The Hindi speaking markets (HSM) saw the maximum gain in the opportunity to see (OTS) data collated by Chrome Data Analysis and Media for week 41.
    Both Religious and Music channels saw a jump of 2.3 per cent. Aastha channel with 97 per cent OTS continued its reign in the genre while 9XM toppled Mix to reach the top of the chart with 88.4 per cent OTS.

     
    Hindi News in the HSM gained 1.7 per cent with ABP News ruling the roost with 94.5 per cent OTS.

     

    Across India, Kids genre jumped by 1.5 per cent. Cartoon Network with 78.6 per cent OTS continued with its popularity.

     

    Meanwhile, across India Infotainment channels fell by 1.5 per cent. Discovery channel with 86.6 per cent OTS was the topper in the genre.

     

    English News in the eight metros followed with 1.1 per cent. Times Now with 85.8 per cent OTS remained its rule on the top.

     

    English Entertainment with 0.6 per cent in the eight metros and Sports with 0.2 per cent across India saw a negative turn as well. AXN with 65.9 per cent OTS and Ten Sports with 74.3 OTS topped their respective genres.

     

  • Chrome Data: HSM sees the most gain in week 39

    Chrome Data: HSM sees the most gain in week 39

    MUMBAI: Religious channels in the Hindi speaking market (HSM) gained the most opportunity to see (OTS) collated by Chrome Data Analytics and Media for the week 39.

     

    The genre grew by 1.1 per cent wherein Aastha channel continued its reign with 97.3 per cent OTS.

     

    English News channels with 0.8 per cent hike came in second. In the genre, Times Now once again remained on top with 85.7 per cent OTS.

     

    Hindi News channels with 0.6 per cent and Music channels with 0.5 per cent gained in the HSM as well. ABP News with 95.6 per cent OTS and Mix with 88.8 per cent OTS topped their respective genres.

     

    English Movie channels in the eight metros saw a minor fall of 0.5 per cent. Pix with 72.6 per cent gained in the most in the category.

     

    Infotainment channels across India and English Entertainment in the eight metros saw negligible fall of 0.2 per cent and 0.1 per cent, respectively.

     

     National Geographic channel with 87.2 per cent OTS and Star World with 67.4 per cent OTS topped their respective categories.

     

  • Chrome Data: Business News gains most in week 38

    Chrome Data: Business News gains most in week 38

    MUMBAI: In week 38 of opportunity to see (OTS) collated by Chrome Data Analytics and Media, Business News channels in the eight metros saw the highest jump.

     

    The genre grew by 1.1 per cent with CNBC Awaaz ranking on top with 78.9 per cent OTS. Infotainment channels across India closely followed with 1 per cent jump. National Geographic Channel with 86.8 per cent OTS gained the most in the genre.

     

    English Movie channels in the eight metros in 0.6 per cent and Music channels in the Hindi Speaking Markets (HSM) gained 0.6 per cent and 0.4 per cent, respectively. Pix with 74.5 per cent OTS and Mix with 88.5 per cent OTS topped their respective genres.

     

    As for the downward turn, sports channels across the country fell by 0.4 per cent. However, Ten Sports with 73.3 per cent scored the most in the category.

     

    Religious channels in the HSM and English news in the eight metros dropped by 0.3 per cent, each. Aastha with 96.9 per cent OTS and Times Now with 85.7 per cent OTS continued their reign in their respective genres.

     

    Hindi GECs in the HSM too saw a drop of 0.2 per cent with Star Plus topping the chart with 97.1 per cent OTS.

     

  • Chrome Data: Week 37 sees no gainer

    Chrome Data: Week 37 sees no gainer

    MUMBAI: The week 37 of Chrome Data Analytics and Media didn’t see any gainers for opportunity to see (OTS).

     

    The genres which saw a drop was lead by English News. The channels in the eight metros fell 2.3 per cent with Times Now leading the pack with 85.6 OTS.

     

    It was closely followed by Religious channels in the Hindi speaking market (HSM), which fell by 2 per cent. Aastha channel continued its reign in the genre with 95.7 per cent OTS.

     

    Hindi News channels in the HSM too fell by 1.9 per cent with ABP News gaining the most in the genre by garnering 95 per cent OTS.

     

    Across India, even Kids channels dropped by 1 per cent. Cartoon Network remained the most popular with 79 per cent OTS.