MUMBAI: ABP Network has announced the appointment of Mona Jain as its new president of revenue growth and business development. Mona brings a wealth of experience...
Mumbai: The new findings from Chrome Data Analytics and Media’s July Subscriber Establishment Survey (SES) reported a significant drop in cable and satellite (C&S) homes, where...
Mumbai: “Opportunity To See” or OTS is a measure in advertising media that denotes the number of times the viewer is most likely to see the...
MUMBAI: In what is probably the acting collaboration of the year, Aamir Khan teamed up with Pankaj Tripathi for an infomercial for broadcasting behemoth Star. The...
A linear channel goes through multiple layers of distribution intermediaries on ground. The resulting viewership entirely depends on the on-air and off-air status of the channel....
As you walk into the Chrome Data Analytics & Media’s office on the outskirts of Delhi, you see the company chief executive Pankaj Krishna ‘talking to...
MUMBAI: Whether or not a measuring agency or a ratings body approve of members who indulge in unethical means of doing business? Whether or not the...
MUMBAI: Ashok Venkatramani, the former CEO of ABP news Network, has joined Chrome Data Analytics & Media Private Limited as a director in a consulting capacity....
In the television news ecosystem, the latest battle that has burst out is that of landing pages on distribution platforms such as DTH and cable TV...
The dual and multiple LCNs issue has sparked off a furore with English news television channels after Republic TV announced eye-popping numbers in week one of...
MUMBAI: Various industry sectors are of course expecting the budget to ease stress in the business environment with tax rebates, restructuring of slabs or incentives. The...
MUMBAI: Various industry sectors are of course expecting the budget to ease stress in the business environment with tax rebates, restructuring of slabs or incentives. The...
MUMBAI: Chrome Data Analytics and Media has launched Chrome Interconnexion for broadcasters and distribution service-providers. Chrome Interconnexion is an unprecedented, exclusive database of distribution interconnections across...
MUMBAI: Chrome Data Analytics and Media has launched Chrome Interconnexion for broadcasters and distribution service-providers. Chrome Interconnexion is an unprecedented, exclusive database of distribution interconnections across...
MUMBAI: Six per cent of urban India accesses OTT services on a daily basis and 24 per cent of the population do so on weekly basis....
MUMBAI: Six per cent of urban India accesses OTT services on a daily basis and 24 per cent of the population do so on weekly basis....
MUMBAI: Chrome Data Analytics and Media, India’s largest Primary Research and Data Analytics Company, has launched Hotel Track for Broadcasters and Distribution Service Providers to track...
MUMBAI: Chrome Data Analytics and Media, India’s largest Primary Research and Data Analytics Company, has launched Hotel Track for Broadcasters and Distribution Service Providers to track...
MUMBAI: Chrome Data Analytics and Media has launched the Chrome Rate Impact Calculator for broadcasters and distribution service providers, to analyse the impact of TRAI’s latest...
MUMBAI: Chrome Data Analytics and Media has launched the Chrome Rate Impact Calculator for broadcasters and distribution service providers, to analyse the impact of TRAI’s latest...
MUMBAI: Chrome Data Analytics and Media has released ‘Now Playing: HD’, a report around the rise and penetration of high-definition television in the Indian broadcast industry....
MUMBAI: Chrome Data Analytics and Media has released ‘Now Playing: HD’, a report around the rise and penetration of high-definition television in the Indian broadcast industry....
MUMBAI: Post a successful execution of the world’s largest rural survey by Chrome Data Analytics and Media, the company has revealed some game- changing numbers for...
MUMBAI: Post a successful execution of the world’s largest rural survey by Chrome Data Analytics and Media, the company has revealed some game- changing numbers for...
MUMBAI: The Pankaj Krishna-led Chrome Data Analytics & Media today announced the completion of their proprietary Rural Establishment Survey (RES), an unprecedented study covering consumer behaviour...
MUMBAI: The Pankaj Krishna-led Chrome Data Analytics & Media today announced the completion of their proprietary Rural Establishment Survey (RES), an unprecedented study covering consumer behaviour...
MUMBAI: Even as the Information & Broadcasting Ministry has claimed almost 100 per cent digitization in the ongoing Phase III of digital addressable systems, Chrome Data...
MUMBAI: Even as the Information & Broadcasting Ministry has claimed almost 100 per cent digitization in the ongoing Phase III of digital addressable systems, Chrome Data...
In an age where the usage of connected devices is booming, it is a huge benefit for consumers to be able to watch content on alternate...
In an age where the usage of connected devices is booming, it is a huge benefit for consumers to be able to watch content on alternate...
MUMBAI: Tauquir Zaidi has been appointed senior vice president-revenue in the Pankaj Krishna led Chrome Data Analytics & Media. An industry veteran with over 17 years...
MUMBAI: Tauquir Zaidi has been appointed senior vice president-revenue in the Pankaj Krishna led Chrome Data Analytics & Media. An industry veteran with over 17 years...
New Delhi, 28 March: Even when the third phase of digitization of cable television is underway and the country is proceeding towards the final phase, the...
New Delhi, 28 March: Even when the third phase of digitization of cable television is underway and the country is proceeding towards the final phase, the...
MUMBAI: Chrome Data Analytics & Media has launched Chrome Bangladesh Track, an exhaustive viewership and channel availability audit. With this, Chrome Data has become the first Indian...
MUMBAI: India’s TV research and analytics company Chrome DM has launched Chrome Rural Track. Every month, Chrome Rural Track will map 1,05,000 villages across India to study the consumption...
MUMBAI: With the broadcast industry currently going through a transition phase with regards to its ratings currency, analytics measurement and distribution audit body Chrome DM has...
MUMBAI: Sports channels across India saw the highest jump of 1.7 per cent when it comes to opportunity to see (OTS) collated by Chrome Data Analytics...
MUMBAI: The opportunity to see (OTS) collated by Chrome Data Analytics & Media didn’t see a major hike in the third week of the year. ...
MUMBAI: The first week of 2015 didn’t see much hike, when it comes to opportunity to see (OTS) collated by Chrome Data Analytics and Media. Hindi...
MUMBAI: The week 51 of opportunity to see (OTS) collated by Chrome Data Analytics & Media saw English Entertainment channels in the eight metros rise by...
MUMBAI: The week 50 of opportunity to see (OTS) collated by Chrome Data Analytics & Media breathed a little sigh of relief as genres saw an...
MUMBAI: Continuing with its downward trend, the week 49 of opportunity to see (OTS) collated by Chrome Media Analytics and Media didn’t see much gain. With...
MUMBAI: The week 47 of opportunity to see (OTS) collated by Chrome Data Analytics and Media didn’t see much gain. Business News in the eight metros...
MUMBAI: It was a good week for opportunity to see (OTS) collated by Chrome Data Analytics & Media. The week 46 saw English News in the...
MUMBAI: The weeks 45 of opportunity to see (OTS) collated by Chrome Data Analytics & Media saw the eight metros gain the most. Business News...
MUMBAI: The week 44 of opportunity to see (OTS) collated by Chrome Data Analytics & Media saw Religious channels in the Hindi speaking market (HSM) gaining...
MUMBAI: The Hindi speaking markets (HSM) saw the maximum gain in the opportunity to see (OTS) data collated by Chrome Data Analysis and Media for week...
MUMBAI: Religious channels in the Hindi speaking market (HSM) gained the most opportunity to see (OTS) collated by Chrome Data Analytics and Media for the week...
MUMBAI: In week 38 of opportunity to see (OTS) collated by Chrome Data Analytics and Media, Business News channels in the eight metros saw the highest...