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Mumbai: The media & entertainment sector is facing an adverse effect of the Covid 19 pandemic crisis. During the lockdown period, most of the film production...
Mumbai: Indian cinema and entertainment has been gradually gaining a share in the global market, with audiences around the world being more receptive to Indian content...
Mumbai: There’s a lot of content available to consumers that is vying for their attention. Brands are finding it difficult to leave a deeper mark on...
Mumbai: In 2021, OTT paid subscriptions in India touched the 70-80 million mark, according to the latest report by Boston Consulting Group. The subscriber numbers remain...
Mumbai: Technology has evolved from a support system to an enabler and finally a driver of content consumption in the modern media landscape. Content and technology...
Mumbai: Facebook rebranded to Meta in October last year and threw the marketing world into a frenzy by coining a new buzzword ‘metaverse.’ Marketers are often...
Mumbai: Connected TV has an audience base of 45 million in India, according to Madison Advertising Report 2022. The segment contributes eight to ten per cent...
Mumbai: The 12th edition of Kashish Mumbai International Queer Film Festival – South Asia’s biggest LGBTQIA+ film festival, is underway from 19 August to 5 September,...
Mumbai: The Academy-Award nominated director Mira Nair will be a speaker at a panel discussion titled ‘Books To Screen – Lost & Found in Translation’, being...
