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Tag: Pandemic

  • Pandemic helped us understand our true resilience: Blue Dart CMO Ketan Kulkarni

    Pandemic helped us understand our true resilience: Blue Dart CMO Ketan Kulkarni

    KERALA: At a time when the entire nation is facing the wrath of the Covid-19 pandemic, logistics company Blue Dart has been working round the clock to ensure supply chain continuity. With the #WeMoveSoYourWorldCanMove campaign, the brand ensured quick delivery amid the pandemic scare and ensured that the shipments are moving in perfect conditions. 

    Indiantelevision.com’s Nirmal Narayanan spoke to Blue Dart CMO and head-business development Ketan Kulkarni to know more about the company’s operations during the pandemic times, and understand how it pivoted during the pandemic to ensure supply chain continuity across the country.

    Edited excerpts: 

    On navigating the Covid pandemic.

    The logistics sector is crucial for the business continuity of all industries. It is seldom in the spotlight, but it received due credit for the work done during the pandemic. The resilience of the sector was tested given the restrictions imposed on the mobility of any sort. With the ensuing lockdowns and the fear of contagion rampant, people became increasingly reliant on online services that delivered shipments to and picked up shipments from the customer’s doorstep. This heightened trend, spotted across customer demographics, was enabled by an agile logistics sector.

    Blue Dart stepped into action the minute the lockdown was announced, gearing up with its business contingency and continuity plan (BCCP) to aid customers in their time of need. Initially transporting only essentials, we worked with vigour and determination like never before to fulfil our role as the trade facilitator to the nation and continued to do so as the economy ‘unlocked’. We leveraged the power of technology to continue to deliver the premium service quality associated with Blue Dart.

    On the challenges faced to deliver shipments on time.

    Transport restrictions on the ground put a spoke in our wheel. However, our market differentiating air express service won the day, as we leveraged our Boeing 757-200 freighters to transport essentials across the country as well as to our neighbours internationally as part of the government’s Lifeline Udan initiative. We pioneered the Contact-Less Delivery service that eliminated contact by allowing access to over 14 digital wallets, netbanking, credit and debit cards, UPI, and BHIM. The pandemic helped us understand the resilience of Blue Dart. The success mantra we followed was to tackle challenges head-on with an ‘improvise – adapt – overcome’ perspective and it worked. 

    On Temperature Controlled Logistics Solutions (TCL) for pharma products.

    Blue Dart has been a Temperature Controlled Logistics (TCL) industry expert for a significant period. Our solutions are developed, keeping pharma and life science in mind. It provides a secure and validated supply chain for all temperature-sensitive needs and ensures safe and compliant transport in frozen, chilled, and ambient conditions. Using appropriate cooling mediums, the packaging performance delivers temperature for the range – 20°C, 2°C – 8°C, and 15°C – 25°C for varying distribution times.

    We also design customised packaging to meet our customers’ unique requests. We have pharma grade conditioning rooms at strategic locations like Mumbai, Chennai, Hyderabad, Ahmedabad, Pune, Kolkata, Delhi, and Bangalore. These rooms are close to our Blue Dart Aviation Stations which reduces our turnaround time and aids in the speedy delivery. With our TCL Solutions, we can deliver excellence to 9,000 pin codes within 24 hours and 12,000 pin codes within 72 hours. Additionally, as part of the DPDHL Group, we have access to several additional assets such as reefer vehicles, cold storage trucks as well as a global network spanning 220 countries and territories worldwide.

    On the #WeMoveSoYourWorldCanMove campaign.

    Blue Dart’s USP is our quick delivery and fast turnaround time, all while ensuring shipments move in the perfect condition. When the pandemic hit, this was only reinforced further as we put in an extra 100 per cent to ensure supply chain continuity. We understand that every shipment, something as small and yet so meaningful as a Rakhi, something as valuable as bank documents, or something as crucial as a vaccine or medicines matters to our customers, and hence, it matters to us. Therefore, the phrase ‘We Move So Your World Can Move’ and ‘If It’s Important, #BlueDartIT’. 

    On Blue Dart’s first women-led service centre in India.

    We value the diversity of our teams as a genuine strength. Our organisation brings together people from a wide range of cultural backgrounds – all with different skills, experiences, and viewpoints. We perceive diversity as something that goes beyond gender, race, religion, age, disability, sexual orientation, or any other characteristics protected under law. We promote inclusion because an inclusive team leads to happier and more innovative employees. We wanted to take one step ahead to help our nation bridge the gender gap that is widening as we speak. The All-Women Service Centre is a step in the right direction towards achieving this feat. Diversity begins at hiring and in the future we will continue to hire more diverse talent, increasing our Diversity and Inclusivity ratio.

    On getting certified as a Great Place to Work for the 11th year.

    Blue Dart has always championed a ‘People First’ philosophy. Therefore, we ensure our colleagues and their families are taken care of. ‘A Happy colleague equates to a Happy Customer’ – keeping this as the foundational tool of our business, Blue Dart has launched several initiatives, including several internal campaigns that highlight the outstanding work done by our colleagues.

    We have also launched the Employee Assistance Program (EAP) to increase mental health awareness. For the outstanding work done during the pandemic, we offered a special Covid-19 appreciation bonus. Additionally, in case a team member falls victim to the virus, special Covid leave and a special medi-claim policy have been put in place to ensure that the individual feels supported in their time of need. Our HR initiatives include the Death Benevolent Fund (DBF) to help resolve the financial crisis of the family rising due to the death of a team member.  Upstairs is another program that aims to help children of team members by offering a scholarship program that provides them with Rs 1 lakh per year along with a mentor. 

  • Remaining IPL matches to be played outside India: BCCI prez Sourav Ganguly

    Remaining IPL matches to be played outside India: BCCI prez Sourav Ganguly

    New Delhi: The remainder of the suspended Indian Premier League (IPL) 2021 will be played outside the country, said Board of Cricket Control in India (BCCI) head Sourav Ganguly, putting to rest a lot of speculations about the league.

    While it remains unclear if a window will be available this year to play the outstanding 31 games of the tournament, Ganguly said he is sure that it will not happen in India in the present scenario.

    The 14th edition of the immensely popular cricket league that began on 9 April was suspended mid-way last week after several cricketers including team staff tested positive for Covid-19.

    “There are lots of organisational hazards like 14-day quarantine. It can’t happen in India,” Ganguly told Sportstar magazine in an exclusive interview, expressing reservations over holding rest of the league matches in India due to the Covid-19 restrictions .”This quarantine is tough to handle. Too early to say how we can find a slot to complete the IPL.”

    Warwickshire, Surrey and the Marylebone Cricket Club (MCC) are keen to host the remaining matches in September. But according to a Reuters report, BCCI is yet to discuss the offer.

    IPL 2020 was played in the United Arab Emirates last September when the world braved the first onslaught of the deadly pandemic.

    The BCCI head had earlier revealed that the governing body will incur a loss of Rs 2,500 crore if the suspended IPL 2021 is called off for this year. “If we fail to complete the IPL, the loss will be close to Rs 2500 crore ($340 million approximately). That is going by early estimates,” he had told The Telegraph. 

    Meanwhile, India would play three one-dayers and five Twenty20 Internationals in Sri Lanka in July.

    The Indian team is expected to leave for England in early June for the World Test Championship final in Southampton against New Zealand. They will play a five-test series against England.

  • Covid Care: Droom announces 1 cr budget to support fight against Covid

    Covid Care: Droom announces 1 cr budget to support fight against Covid

    New Delhi: Stepping up to take care of its employees during the devastating second wave of Covid2019, AI-driven online automobile marketplace Droom on Thursday announced Rs one crore budget for its new initiative – Droom Cares.

    As a part of this initiative, Droom will ensure sanitization of some healthcare facilities, police stations, clinics, pharmacies, and homes of healthcare workers in Delhi NCR using Germ Shield, its anti-microbial coating. It has also created a Covid SWAT team to verify all leads regarding oxygen supply, hospital beds, ICU availability, oximeters, food suppliers, plasma donors, and Covid-related life-saving drugs.

    The company has also launched programs for its 20,500+ dealers to assist with pharmaceuticals, Covid vaccination, medical assistance, and also provide isolation ward to asymptotic dealers with basic medical facilities. It has launched a telemedicine consultation for mental and physical health free of cost for Droomers. A unique Buddy Program has been initiated where Droom will assign one employee to another who is recovering from Covid2019 and requires assistance.

    “The second wave of the pandemic has triggered an unprecedented crisis for the country. We would like to show our commitment to society by trying to help people in these difficult times. We have also organized a Covid SWAT room for quick assistance and have converted one of our office facilities into emergency wards with basic medical facilities and doctor teleconsultation for our employees in times of need,” said Droom, founder and CEO, Sandeep Aggarwal.

    Among other relief measures, the company has announced a special insurance scheme for all its employees and dealers to have hassle-free treatment in these stressful times. The insurance scheme will give five times more cover to its employees and be also extended to their parents and current family members. “Our endeavor has always been to stand firmly united with our stakeholders in the most stressful times and we are confident to overcome these together,” Aggarwal added.

  • After Odisha, UP and Tamil Nadu declare journalists as frontline workers

    After Odisha, UP and Tamil Nadu declare journalists as frontline workers

    New Delhi: After Odisha, now Uttar Pradesh has declared journalists as frontline workers to be given priority in the ongoing vaccination drive and also directed authorities to allot separate centres for them where they can be inoculated.

    The new government formed in Tamil Nadu and West Bengal has also classified journalists as frontline workers, a day after emerging victorious in the Assembly elections. 

    “All journalists working in newspapers and the visual media risk their lives and their work will be considered as frontline workers in Tamil Nadu,” said Tamil Nadu CM MK Stalin on Tuesday.

    The devastating second wave of Covid2019 has taken a severe toll on news mediapersons, many of whom have been reporting from the ground. According to the Delhi-based Institute of Perception Studies, more than 100 journalists have died since 1 April 2020. Over 52 scribes from various parts of the country lost their lives in April alone.

    The decision comes amid several appeals by the Editors Guild of India (EGI) to the central government to give journalists priority in vaccination along with frontline workers. While several states, including Uttrakhand, Odisha, Bihar, Madhya Pradesh, Punjab have already declared journalists as frontline workers, the Centre has not yet made any provision in this regard.

    “Despite the support from various state governments and media organisations, the central government has not responded to this request. Now, even though vaccination has been technically opened for all above 18 years of age, there is an acute shortage of vaccines. Therefore, the Guild’s urgent demand that journalists be given priority along with other frontline workers,” said the Guild in a recent statement, while condoling the death of mediapersons.

    Welcoming the UP government’s decision on Tuesday, News Broadcasters Association president Rajat Sharma said UP chief minister Yogi Adityanath has directed his officials to open special vaccination centres exclusively for media personnel.

    Sharma had earlier written a letter to the UP CM to make the vaccines available to all media personnel and their family members on priority. “Noida has emerged as a big centre for national electronic media, and most of the TV journalists and camerapersons work and live here. In most of the cases, TV reporters and camera persons have to work in the midst of crowds, and meet Covid2019 patients, doctors and health care workers in hospitals. Hence, the need for vaccinating them and their family members on priority,” wrote the senior journalist.

  • Amazon India steps up to help small businesses amid Covid surge

    Amazon India steps up to help small businesses amid Covid surge

    New Delhi: As the country battles the devastating onslaught of the novel Coronavirus, Amazon India has rolled out a slew of measures for small and medium businesses to help them wade through the crisis.

    The e-commerce major said it will waive 50 per cent of the ‘sell-on-amazon’ or ‘referral fee’ from 1-31 May for sellers who have had an average monthly gross merchandise sale (GMS) of Rs 10,000 or below across January, February, and March 2021. It will also reimburse storage fees and long-term storage fees charged for keeping sellers’ products at its warehouses for merchants based out of non-serviceable pin codes.

    “Never has it been more important to stand with small businesses and we wanted to do our part to help our sellers tide through these tough times. We hope our initiatives, which include fee waivers, policy relaxations, and vaccination support, will be of help to our sellers at this time,” tweeted Amazon India vice president Manish Tiwari.

    Amazon India has over 8.5 lakh sellers on its platform. It has recently announced its decision to cover the Covid2019 vaccine costs for its eligible sellers and their dependents.

    The etailer said it will temporarily relax the claim windows for various types of reimbursements that the sellers file for 30 days. It will also take steps to mitigate any negative impact on sellers’ performance metrics due to defaults caused by the pandemic and the resulting restrictions in several states, on the sellers’ account health.

    “We are also working to relax our policies regarding late shipment rate, order cancellation, and returns to better support our sellers during this period,” said Tiwari in a blog post.

    India on Sunday recorded a massive surge of 3.92 lakh new Covid2019 cases and as many as 3,689 deaths from across the country. While the government has announced the beginning of phase-3 of the vaccination drive, the process remained suspended in several states due to a shortage of vaccines for the 18-44 years age group.

    Amazon India said the lockdowns and curfews announced in different states to tackle the situation continues to impact its businesses, even though the e-commerce companies have been allowed to operate. The government has allowed the delivery of only essential items like groceries and medicines.

    Amazon India works with more than 10 lakh small and mid-size businesses (SMBs) including sellers, delivery and logistics partners, neighbourhood stores, enterprises, developers, content creators, and authors in the country.

    “Our number one priority right now is to help save lives and extend support communities across the nation including our employees, sellers, delivery associates, other partners, and their dependents in this time of crisis,” said Tiwari.

  • TIMES NOW suspends its election results coverage on 2 May

    TIMES NOW suspends its election results coverage on 2 May

    MUMBAI: In an unprecedented move, English news channel Times Now on Saturday announced that it will suspend its coverage of Assembly elections results for four States and one union territory on 2 May, citing “the biggest health emergency” that the country is facing.

    The Times Group-owned channel said that it will track the “biggest national story”- keep COVID news as its main priority and suspend its usual special election coverage ‘on 2 May and beyond.’ 

    “As part of the coverage, viewers can expect COVID-related news reports, the latest on the status of the vaccination drive, information on helplines, and can interact with healthcare and mental wellness experts on the channel,” it stated in a social media post. However, it will still carry flash news updates on the counting and results, but refrain from covering poll-related celebrations.

     

     

    “The second wave would have been better controlled had we avoided two of the mega risk events – Kumbh Mela and elections in five states in normal campaigning mode. But, as the wave keeps climbing, with it claiming more innocent lives, it is clear that there has been a serious lapse in leadership at all levels- across the political spectrum,” the channel averred expressing concerns over the deteriorating situation and said that it has been vocal against these lapses.

     

     

    After the final phase of polling for West Bengal, Tamil Nadu, Kerala, Assam, and Puducherry assembly elections got over, all eyes are now set on 2 May when the counting of votes will take place for the four states and one UT. As many as 822 seats out of 824 scheduled for election went to poll between March 27 and April 29.

    However, the results have been overshadowed by the massive surge in Covid2019 cases and the resultant oxygen shortage at hospitals which has put the lives of millions of Indians at risk. The country is facing one of the biggest health crises, as daily cases crossed an unprecedented 4 lakh on Saturday. As many as 3,523 more people succumbed to the infections during the last 24 hours, taking the total death toll to 2.11 lakh.

    A staggering 69 lakh new infections were detected in the country during April when campaigning for the Assembly elections was on in several states. This was the highest tally for any month in any country so far- another dismal global record, raising a question mark on conducting regular elections during the crisis.

  • Vaccinate journalists on priority, Editors Guild urges government as Covid death toll rises

    Vaccinate journalists on priority, Editors Guild urges government as Covid death toll rises

    New Delhi:  As the country battles the deadliest wave of Covid2019, with a record four lakh positive cases recorded in the last 24 hours, the challenges faced by journalists and media organizations continue to intensify. Over 52 journalists from various parts of the country lost their lives due to Covid2019 in April alone.

    As India opened the vaccination drive for all adults (18-45 years), here on Saturday, the Editors Guild of India (ECI) urged the government yet again to consider journalists as frontline workers and ensure they are vaccinated on priority.

    “The Guild is extremely distressed that the central government has not yet taken any steps to hasten the vaccination of journalists over the last few months. Many of them (who succumbed to Covid2019) were freelancers and hence, were not insured. Others who worked for media organizations did not enjoy the assurance and comfort of being insured by their companies,” it stated.

    The Guild condoled the death of journalists due to Covid2019 in the past year. According to the Delhi-based Institute of Perception Studies, more than 100 journalists have died since 1 April 2020. “Many of them were reporting on the worsening pandemic and bringing to fore stories of the great human tragedy that has been unfolding before us,” said ECI. “The Guild pays homage to the fortitude and commitment to work that these journalists have displayed over the past year.”

     

     

    ECI had earlier demanded that journalists be considered as frontline workers and vaccinated on priority.  “Despite the support of various state governments and media organizations, the central government has not responded to this request,” it asserted while highlighting that that issue of shortage of vaccines has now hit Phase-3 of vaccination drive. It also urged the media organizations to ensure the safety of their journalists.

     

     

     

     

    On Saturday, two more journalists, Assam Tribune’s Delhi correspondent, Kalyan Barooah and his wife and senior journalist Nilakshi Bhattacharyya succumbed to Covid19.

    Meanwhile, Mumbai Press Club also urged the government to consider journalists as frontline workers. “It’s urgent, all lives matter,” it appealed to the government on Saturday

  • Facebook now has 2.85 billion MAUs, income skyrockets 94%

    Facebook now has 2.85 billion MAUs, income skyrockets 94%

    New Delhi: Facebook on Thursday reported stronger than expected financial results for the first quarter with soaring ad revenue during the pandemic. The social media giant said it earned $9.5 billion in the January-March quarter, a pole vault of 94 per cent from $4.9 billion last year. The total revenue grew 48 per cent from $17.44 billion to $26.17 billion in the previous fiscal, backed by a surge in digital ad spending during the pandemic when consumers mostly shopped online.

    The main driver of this growth was Facebook’s advertising business.

    “We are pleased with the strength of our advertising revenue growth in the first quarter of 2021, which was driven by a 30 per cent year-over-year increase in the average price per ad and a 12 per cent increase in the number of ads delivered. We expect that advertising revenue growth will continue to be primarily driven by price during the rest of 2021,” said Facebook CFO David Wehner as the company reported first quarter results.

    Wehner added that the company expects its year-over-year revenue growth rate for the period “to remain stable or modestly accelerate relative to the growth rate in the first quarter of 2021 as we lap slower growth related to the pandemic during the second quarter of 2020.”

    Facebook now has 2.85 billion monthly active users (MAUs), an increase of 10 per cent year-on-year. Concurrently, its daily active user base has reached 1.88 billion on average, an increase of eight per cent. The company currently employs 60,654 people, bolstering its workforce by 26 per cent year-over-year.

    Looking ahead, the world’s largest social network will focus on expanding its e-commerce offerings to strengthen its ad business. “We will continue to invest aggressively to deliver new and meaningful experiences for years to come, including in newer areas like augmented and virtual reality, commerce, and the creator economy,” said Facebook CEO Mark Zuckerberg in a statement.

  • E-comms step forward to help tide over Covid second wave

    E-comms step forward to help tide over Covid second wave

    MUMBAI: With India battling a deadly second wave of the pandemic, night curfews and partial-to-near-complete lockdowns seem to be the norm in many parts of the country. The last couple of weeks in particular have been more devastating with the nation witnessing an unprecedented pan-India surge in Covid cases. India Inc is stepping on the gas to ensure that employees and their families get vaccinated as soon as possible. MNC consumer goods company Procter & Gamble, on Monday pledged Rs 50 crores towards ten lakh vaccine doses covering five lakh Indians.

    E-comms are also going the extra mile to ensure protection of their associates, including delivery staff, while guaranteeing safe delivery of orders to customers. With movement restrictions being introduced in additional parts of the country, buyers are taking the safety route of shopping from home. This has resulted in driving bigger orders for e-commerce companies across India.

    Here are some of the efforts undertaken by online platforms in the fight against Covid2019:

    Food delivery app Swiggy last month took the initiative of supporting the vaccination cost for its entire delivery fleet. The company announced on its Twitter handle: “From essentials to food, delivery partners have always been our lifelines. We’re happy to announce that we’re supporting 100 per cent of the vaccination cost for our entire delivery fleet, and that this entire drive will be facilitated by us to keep them and you safe. #DeliveringHope”

    Food & Grocery app Grofers took the initiative of using its platform to set up a real-time data of all Covid2019 resources, including city-wise databases and helpline numbers. It shared on its blog, “A lot of people are currently overwhelmed and struggling to find relevant information on what to do and what measures to take if they or someone they know is currently affected by the virus. We thought we could use our platform to help a bit here. To help make this a slightly less cumbersome process we have aggregated some of the publicly available information for your convenience, so you do not have to go looking for it in different places.”

    Grofers has also partnered with UNICEF to encourage people across the country to get vaccinated. It tweeted :“When you get vaccinated, you potentially safeguard yourself and your family from Covid2019. Here is our little way of expressing our appreciation for those who have taken this important step.”

    E-commerce giant Flipkart went all-out in its measures to ensure a safe working environment for all its employees and stakeholders across the board. The company took to its twitter handle to share a video on the same. “We stand strong in our commitment to safety. Our priority remains the well-being of our employees, customers, sellers, and our entire ecosystem. Watch for the various measures we continue to implement to ensure  #SafeCommerce for all.”

    The firm has also been lending its helping hand to deliver Covid care medical kits. Official Twitter handle of infrastructure & industrial development department of the Uttar Pradesh government tweeted lauding the company’s efforts, which included delivering over 3,000 covidcare medical kits free of charge.

    Food delivery app Zomato had in 2020 taken steps to educate the riders and restaurants on safety and hygiene practices, provided them with COVID insurance, masks, and facilitated hand sanitisation stations at restaurants across the country. This time the Food delivery app has rolled out a feature for “Covid emergencies”. Zomato Founder Deepinder Goyal tweeted, “Today, along with thousands of our restaurant partners, we just rolled out a “priority delivery for covid emergencies” feature on the Zomato app. This feature will allow our customers to mark *This order is related to a Covid2019 emergency* option during checkout.

    These orders will be prioritised by providing fastest rider assignment, and dedicated customer support in case of queries. Thousands of restaurants have pledged to prioritise these orders in their kitchen above all others.

    In addition, the firm’s not-for-profit arm Zomato Feeding India has kickstarted a Help Save My India endeavour in association with @delhivery to source oxygen concentrators and related supplies to help hospitals and families in need.

    Early this month, Urban Company (formerly UrbanClap) – a managed marketplace for home services, committed towards getting 100 per cent of their fleet vaccinated, free of cost in the coming weeks. “We have already initiated phase 1 of this effort for service partners aged 45+, and are working closely with local govts and healthcare providers.

    With the government now allowing vaccination for all above 18 starting 1 May, @urbancompany_UC further reiterated its commitment. “ @urbancompany_UC is committed to getting all our front lines service professionals and employees vaccinated at the earliest possible availability,” tweeted Urban Company co-founder Abhiraj Singh Bhal  @abhirajbhal .

    Tata Group’s Online apparel brand TATA CLIQ chose to take a step back by reminding everyone that ‘It’s Time To Pause’. It urged its customers to think again before making a purchase on the app. Declaring that ‘Today Community takes precedence over Commerce’ the brand sent out communication to its subscribers and on its webpage saying “Sometimes it takes courage to pause, to listen to what the heart already knows. We encourage you to pause and ask yourself – do you really need to buy this now? Just because someone else carries it well doesn’t mean it isn’t heavy.”

    It added “Out of respect for our stakeholders, we are open for commerce – so we will still deliver your orders, take your calls, process returns and refunds – but we will not penalise our delivery team on road for a day of delayed delivery, we will not focus on the number of calls made in an hour by our customer care executives, we will not allow colleagues at our warehouse to travel via public transport and expose themselves and their families to risk.” 

  • P&G pledges Rs 50 crore for vaccine doses, as Covid2019 batters India

    P&G pledges Rs 50 crore for vaccine doses, as Covid2019 batters India

    Mumbai: As India struggles to combat the record spike in Covid2019 cases, Procter & Gamble (P&G) announced on Monday that it will contribute towards the vaccination of over five lakh Indian citizens by pledging Rs 50 crore in partnership with government and local authorities in India.

    For every P&G employee in India, the company will contribute towards the vaccination of 100 Indians, it said. The FMCG major said it will also cover the vaccination cost of its 5000+ employee force in India, and their eligible immediate family members.

    With as many as 3,52,991 fresh Covid2019 cases and 2,812 deaths, India witnessed a new record high on Monday as the deadly second wave took a toll on the people. This is the fifth straight day that over three lakh cases have been recorded by the country. 

    P&G brands Whisper, Vicks, Pampers, Oral-B, Head & Shoulders and Pantene are partnering in this vaccination drive through their brand programs and will also continue to raise awareness on safety and hygiene in the country.

    P&G Indian subcontinent CEO Madhusudan Gopalan said, “P&G is committed to playing an active role in India’s fight against Covid2019. Since the outbreak of the pandemic, through our #PGSurakshaIndia program, we have stepped up to support the health, safety, and wellbeing of our employees, our consumers and the communities. In the current situation and going forward, vaccines play a critical role in containing the spread of the virus.”

    Contribution towards vaccines will be on top of P&G’s earmarked CSR funds for the current year. Under its #PGSurakshaIndia program, the company will also continue to donate products, in-house manufactured masks and sanitisers specially to aid frontline and essential workers who are tirelessly working to combat the spread of Covid2019.

    The company said it will also continue to leverage its advertising and brand voice responsibly to increase awareness on health, safety and hygiene measures among consumers and the community.

    It has so far donated more than 35 lakh health, hygiene and cleaning products (which include Whisper, Ariel, Tide, Vicks, Pampers etc) to the communities it operates in. P&G stepped up its manufacturing capabilities to produce masks and hand sanitisers to donate more than 15 lakh masks in the country’s fight against Covid2019.